Why Is Social Media Important?: Statistics

Photo Credit: kevindooley

750+ Million Active Facebook Users

Source: Tech HeraldPhoto Credit: Oversocialized

10 Billion+ Tweets Sent on Twitter Since 2006

Photo Credit: Rosaura Ochoa Source: Mashable

What Is Social Media Marketing?

“Social Media Marketing: Enables Others to Advocate for Your Business Through Compelling Content”

Image credit: Ian Sane

“Social Media is Like a Cocktail Party: Listen Then Respond”

Photo Credit: The Dana Files

“Links are the Currency of the Social Web”

“Facebook is a social network that connects people personally and professionally through connections, messages,

photos, & videos.”

Photo Credit: Marvin Kuo

Facebook Fan Pages Let Businesses Interact with Customers and Prospects

Businesses Use Twitter to Converse with Prospects, Provide Customer Service and Drive Website Traffic.

Social Media Can Drive Leads and Customers

Photo Credit: PhotoDu.de

Social Media is for Leads and Sales

Source: State of Inbound Marketing Report - http://bit.ly/aewfHr

Social Media is for B2B and B2C

Source: State of Inbound Marketing Report - http://bit.ly/aewfHr

“Social Media + Lead Generation Opportunities = ROI”

Photo Credit: xJasonRogersx

Social Media Management

• Successful Social Media Marketing requires thought and effort

• You must:– Develop a strategy– Plan– Execute

Real World Results

• Include Maps + Locations– Drive business from social media sites to your

real-world location

• Run Coupon Promotions• Mobile Functionality– For customers on the go!