what’s hot, what’s not - dianewilliamsandassociates.com€¦ · their plans to withdraw market...

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July, 2011 Dear Indian Ridge Resident: Effective July 1 st of this year, homes must have Carbon Monoxide detectors within 15 feet of every bedroom in the home. This will be a requirement when a home is sold just as the smoke detectors have been a requirement for a number of years. Battery operated units will meet the requirements however, there are units that will be available that include both smoke and carbon monoxide detectors. The unemployment rate in the construction industry is 17.8% with over 1.5 million out of work. With the recent devastation due to the tornados and flooding, this should help the construction industry’s unemployed find jobs and could bring economic improvement in those areas. Until businesses see more certainty and stability from the federal government, they will continue in their holding pattern. The federal reserve “will more than likely take no further action to stimulate the economy and will focus on their plans to withdraw market support before inflation begins to threaten this fragile economy” according to John Seymour in his June issue of What’s Hot, What’s Not. Mortgage rates continue to be soft with an average rate of 4.69% for a 30 year fixed. A year ago the rate was 4.84%. Total loan originations this year will be approximately $1.05 trillion compared to over $3 trillion back in 2006. Cash sales nationally continue to dominate the home sales market with 31% of the buyers paying cash for the purchase of a home. With tougher lending standards, 15% to 20% of potential sales are possibly being held back as a result of the current stringent lending practices. Fannie Mae continues to ask the federal government for money. To cover the 1 st quarter losses, they are asking for $8.7 Billion. This is three times greater than their request to cover the fourth quarter of last year. Between Freddie and Fannie, the estimates for their federal bailouts could cost the taxpayers about $259 billion. At the end of the 2 nd quarter of 2010, they had spent $227 billion. While the blame continues to point at the mortgage banking industry for loose lending guidelines, had Freddie and Fannie not offered ‘low doc’ and ‘no doc’ and all other loans to unqualified borrowers, there would have been no market in which to sell these loans and the mortgage lenders would not have made them. According to the Desert Sun’s June 15 issue, distressed sales in May (bank owned and short sales) in the desert were 44% for single-family homes, down from 52% a year ago. Condo distressed sales also dropped from 36% to 30%. In Southern California 51.4% were distressed sales: 33.4% were foreclosures and 18% were short sales. In February of 2009 distressed sales accounted for 56.7% of all sales in California. These distressed sales are the primary reason home values continued to sag. In the first quarter of this year, the national average for a foreclosed property was $168,321, about 26.7% less than non-distressed sales. According to the California Desert Association of Realtors, the median price for single family homes in May was $220,0000 down from $234,900 a year ago. Condo’s median price was $190,0000 up from $170,000 a year ago.

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Page 1: What’s Hot, What’s Not - dianewilliamsandassociates.com€¦ · their plans to withdraw market support before inflation begins to threaten this fragile economy” according to

July, 2011 Dear Indian Ridge Resident: Effective July 1st of this year, homes must have Carbon Monoxide detectors within 15 feet of every bedroom in the home. This will be a requirement when a home is sold just as the smoke detectors have been a requirement for a number of years. Battery operated units will meet the requirements however, there are units that will be available that include both smoke and carbon monoxide detectors. The unemployment rate in the construction industry is 17.8% with over 1.5 million out of work. With the recent devastation due to the tornados and flooding, this should help the construction industry’s unemployed find jobs and could bring economic improvement in those areas. Until businesses see more certainty and stability from the federal government, they will continue in their holding pattern. The federal reserve “will more than likely take no further action to stimulate the economy and will focus on their plans to withdraw market support before inflation begins to threaten this fragile economy” according to John Seymour in his June issue of What’s Hot, What’s Not. Mortgage rates continue to be soft with an average rate of 4.69% for a 30 year fixed. A year ago the rate was 4.84%. Total loan originations this year will be approximately $1.05 trillion compared to over $3 trillion back in 2006. Cash sales nationally continue to dominate the home sales market with 31% of the buyers paying cash for the purchase of a home. With tougher lending standards, 15% to 20% of potential sales are possibly being held back as a result of the current stringent lending practices. Fannie Mae continues to ask the federal government for money. To cover the 1st quarter losses, they are asking for $8.7 Billion. This is three times greater than their request to cover the fourth quarter of last year. Between Freddie and Fannie, the estimates for their federal bailouts could cost the taxpayers about $259 billion. At the end of the 2nd quarter of 2010, they had spent $227 billion. While the blame continues to point at the mortgage banking industry for loose lending guidelines, had Freddie and Fannie not offered ‘low doc’ and ‘no doc’ and all other loans to unqualified borrowers, there would have been no market in which to sell these loans and the mortgage lenders would not have made them. According to the Desert Sun’s June 15 issue, distressed sales in May (bank owned and short sales) in the desert were 44% for single-family homes, down from 52% a year ago. Condo distressed sales also dropped from 36% to 30%. In Southern California 51.4% were distressed sales: 33.4% were foreclosures and 18% were short sales. In February of 2009 distressed sales accounted for 56.7% of all sales in California. These distressed sales are the primary reason home values continued to sag. In the first quarter of this year, the national average for a foreclosed property was $168,321, about 26.7% less than non-distressed sales. According to the California Desert Association of Realtors, the median price for single family homes in May was $220,0000 down from $234,900 a year ago. Condo’s median price was $190,0000 up from $170,000 a year ago.

Page 2: What’s Hot, What’s Not - dianewilliamsandassociates.com€¦ · their plans to withdraw market support before inflation begins to threaten this fragile economy” according to

The foreclosures in California have slowed with the process now taking 330 days compared to 262 days in 2010. This slowing down may be due to the recent issues about legality on the handling of the foreclosure process by the bank. This also postpones the recovery process in the real estate industry. While we see signs of recovery, there are factors that continue to drag on the process and keep home values at their lowest since 2002. It took me 15 months to convince a bank to transfer a home from short sale status to foreclose providing my buyer the opportunity to purchase the home on the steps of the courthouse since it could never be sold as a short sale. My patient buyer was able to purchase the home he wanted at a great price and the neighbors no longer had to look at the deterioration of the property indefinitely. Just recently I was able to get short sale acceptance from the bank in just over 4 weeks. Normally the process takes 3 to 6 months on average. I believe this because the seller continued to communicate with their lender prior to the short sale process. The biggest mistake a homeowner makes is that they don’t contact their lender soon enough and fear that it will speed up the foreclosure process. Actually it takes 90 days of delinquency before the foreclosure process begins. It is recommended that homeowners who have been turned down for loan modification in the past should try again as the rules in lending are constantly changing. As I mentioned in my July 2010 report, borrowers should show evidence of an attempt to refinance or renegotiate their loan. This will help in obtaining a release for any unpaid balance once a home is being sold as a short sale or foreclosure. California continues with a $426 billion state deficit, unemployment over 11% and a poor climate for business development and the state legislature continues to work on issues as whether hotels in California should be required to use fitted sheets instead of flat sheets. This change alone would cost the hotel industry $30 to $50 million. This bill on the table is being sponsored by the California Hospitality Worker’s Union. Until the focus turns more to creating jobs than fighting the businesses who create them, recovery will remain slow. Recently I read an article in the Public Record on how the housing market impacts your retirement. The upward spike in sales we experienced in 2005-2007 isn’t something we will see again in the baby boomer’s lifetime. While it feels like we have lost so much value in our homes, had we not seen such a burst in the real estate market, the normal steady climb of a normal market would have led us to these current values. The next decade in real estate will more than likely show a pre-2006 appreciation of .75% to 1% per year over the rate of inflation. This may well cause a shift in why we purchase a primary or secondary home. Lifestyle over asset appreciation may be the primary focus. In addition to the regular real estate statistics provided in each of my quarterly reports, I have added a demographic stat for Palm Desert, Indian Wells, Rancho Mirage and La Quinta. While it may make absolutely no difference in where people purchase a home, it is always fun to learn more about the communities and the people who chose to live there. First quarter sales in the desert were off about 8.3% from 2010. The second quarter of this year shows sales off 5.9%. Homes sales over $1 million are off 18.75%. When reviewing the country club sales 14 of the 19 country clubs in my quarterly report more homes were sold in the this quarter than the same time last year. Thirteen of the nineteen country clubs showed a drop in the price per square foot. This could be a sign of stabilization. Some

Page 3: What’s Hot, What’s Not - dianewilliamsandassociates.com€¦ · their plans to withdraw market support before inflation begins to threaten this fragile economy” according to

increases or decreases may be due to lower sale volume that throws some statistics out of whack. As I indicated in the first quarterly report for 2011, the real estate market in the desert appeared to be stabilizing. I also indicated the variable that still existed which could affect home values - the possibility of the homeowners having held out so long that they would reduce their price enough to have another reduction in the home values – could take place. The last week in April proved my prediction correct and prices took another drop. To date 46 homes have sold and 11 are pending in Indian Ridge this year making the community extremely marketable and attractive to buyers. Our sales are ahead of last year perhaps another sign of stabilization for the community. With the competitive membership programs currently being offered, it has become a great buy for the luxury lifestyle this community and club offer. As a result, it has become easier to get buyers to join the club in the past few years. In review of all the homes I have sold in Indian Ridge since 2004, 22.4% of the buyers were current members of the club and 77.6% were prospective members. Of the potential members who were buyers who either purchased one of my listings or I represented as a buyer, 71.2% purchased a membership at the club with the majority purchasing golf memberships. Of those buyers I represented purchasing another real estate agent’s listing, only 2 of my buyers did not purchase a membership. Buyers who purchased one of my listings, who did not purchase a membership were represented by other real estate professionals. So my record for promoting the Country Club and getting buyers to joining the club has been extremely successful. As the top-selling agent in Indian Ridge for the past four years, my dedication to the community is well exhibited by both my home and membership sales. Please feel free to contact me should you have any questions or would like something to be added to the quarterly reports. The purpose of the report is to provide homeowners with valuable information that makes it possible for them to evaluate the status of their real estate holdings. We look forward to hearing from you. Kindest Regards,

Diane Williams, GRI Associate Broker/ Executive Premier Director Windermere Real Estate If your property is currently listed with another real estate broker, please disregard.

Page 4: What’s Hot, What’s Not - dianewilliamsandassociates.com€¦ · their plans to withdraw market support before inflation begins to threaten this fragile economy” according to

Sold $$ Sales $/SF DOM Sold $$ Sales $/SF DOM Sold $$ Sales $/SF DOM Sold $$ Sales $/SF DOM Sold $$ Sales $/SF DOM Sold $$ Sales $/SF DOM Sold $$ Sales $/SF DOM Sold $$ Sales $/SF DOM1st Quarter 49 30,096,500$ 121 33 32,249,800$ 82 23 25,619,000$ 17 16,523,900$ 17 17,570,000$ 7 4,860,900$ 15 12,476,500$ 19 14,632,900$

HOA 26 13,074,500$ 15 11,152,900$ 292$ 11 8,997,500$ 352$ 47 7 4,885,000$ 365$ 77 6 4,021,000$ 291$ 70 5 3,405,900$ 272$ 187 6 5,317,000$ 303$ 84 7 3,911,900$ 228$ 88PUD 23 17,022,000$ 18 21,096,900$ 364$ 12 16,621,500$ 440$ 75 10 11,638,900$ 428$ 134 11 13,549,000$ 392$ 91 2 1,455,000$ 313$ 101 9 7,159,500$ 311$ 148 12 10,721,000$ 286$ 105

2nd Quarter 66 49,879,500$ 58 52 54,965,352$ 52 20 23,294,000$ 21 19,177,000$ 15 $16,984,000 7 $6,202,000 24 $19,094,500 26 $17,762,500HOA 32 18,341,000$ 21 14,755,352$ 329$ 9 8,717,500$ 365$ 190 12 10,622,000$ 328$ 160 7 6,190,000$ 331$ 103 4 3,667,000$ 298$ 129 9 4,659,500$ 229$ 216 15 7,837,500$ 216$ 159PUD 34 31,538,599$ 31 40,210,000$ 401$ 11 14,576,500$ 428$ 121 9 8,555,000$ 351$ 170 8 10,714,000$ 413$ 211 3 2,535,000$ 296$ 151 15 14,435,000$ 304$ 156 11 9,925,000$ 310$ 180

3rd Quarter 21 17,454,500$ 56 23 22,468,000$ 44 8 7,548,626$ 16 16,237,000$ 5 $6,195,000 7 $6,985,000 12 $9,846,000HOA 11 7,402,500$ 14 10,049,000$ 340$ 5 3,841,125$ 312$ 208 12 9,727,000$ 323$ 140 2 1,510,000$ 312$ 243 1 925,000$ 311$ 204 5 2,348,500$ 203$ 262PUD 10 10,052,000$ 9 12,419,000$ 433$ 3 3,707,500$ 481$ 107 4 7,290,000$ 497$ 44 3 4,685,000$ 436$ 185 6 6,060,000$ 309$ 121 7 7,497,500$ 285$ 213

4th Quarter 26 23,700,400$ 71 19 22,566,000$ 59 7 8,430,000$ 8 6,376,000$ 2 2,815,000$ 12 6,212,500$ 12 9,474,500$ HOA 10 6,789,000$ 6 5,122,000$ 343$ 2 2,065,000$ 329$ 147 4 2,116,000$ 269$ 327 1 565,000$ 259$ 45 10 4,650,000$ 218$ 222 2 1,345,000$ 247$ 134PUD 16 16,911,400$ 13 17,444,000$ 423$ 5 6,365,000$ 437$ 89 4 4,260,000$ 376$ 74 1 2,250,000$ 492$ 63 2 1,562,500$ 285$ 37 10 8,129,500$ 282$ 57

Annual 162 121,130,900$ 127 132,249,152$ 58 64,891,626$ 62 59,072,900$ 39 42,634,000$ 33 24,260,400$ 63 50,891,500$ HOA 79 45,607,000$ 285$ 56 41,079,252$ 343$ 27 23,621,125$ 329$ 35 27,349,000$ 313$ 156 16 12,276,000$ 305$ 106 20 12,647,900$ 247$ 204 22 13,670,000$ 238$ 181

Average Price 577,303$ 733,558$ 874,856$ 781,400$ 767,250$ 632,395$ 621,364$ PUD 83 75,523,900$ 354$ 71 91,169,900$ 423$ 31 41,270,500$ 437$ 35 31,723,900$ 382$ 124 23 30,358,000$ 396$ 127 13 11,612,599$ 297$ 109 41 37,221,500$ 288$ 123

Average Price 909,926$ 1,284,083$ 1,331,306$ 1,174,959$ 1,319,913$ 893,269$ 937,000$

2009 2010 20112004 2005 2006 2007 2008

Indian  Ridge  Country  ClubQuarterly  Home  Sales  Activity

760-­‐835-­‐0240    Cell          760-­‐776-­‐7070    Office          760-­‐561-­‐1392    Fax

Diane  Williams,  GRIAssociate  Broker,  Executive  Premier  DirectorFull  time  Resident  -­‐  Equity  Golf  Member

Information  compiled  by  Diane  Williams  from  the  Multiple  Listing  Service  Database.    All  information  is  deemed  reliable,  but  not  guaranteed.    If  your  property  is  currently  listed  with  another  Broker,  please  disregard.  It  is  not  our  intention  to  solicit  other  Broker's  Listings.  

Page 5: What’s Hot, What’s Not - dianewilliamsandassociates.com€¦ · their plans to withdraw market support before inflation begins to threaten this fragile economy” according to

Jul-­‐11

Floor  Plan #  Avail Lowest  Price Highest  Price SF

Acacia  1 1 385,000$                                           1536Acacia  2   1 399,500$                                           1706Acacia  3 4 329,900$                                           450,000$                               1903Acacia  4 10 410,000$                                           549,000$                               2182Acacia  5 2 499,000$                                           539,000$                               2368Smoketree  1 1 539,900$                                           2392Smoketree  1/Casita 1 1,175,000$                                     3310Smoketree  2 1 629,000$                                           2682Smoketree  3 2 695,000$                                           1,145,000$                       3102Smoketree  4 2 714,900$                                           899,000$                               3402Smoketree  5   2 899,000$                                           3562Palo  Verde  2 1 650,000$                                           2508Palo  Verde  3 3 750,000$                                           950,000$                               2712Palo  Verde  3/Casita 2 899,000$                                           1,245,000$                       3000Palo  Verde  5 2 899,000$                                           1,230,000$                       3310Bougainvillea  1 5 575,000$                                           669,000$                               2430Bougainvillea  1/Casita 1 849,000$                                           2742Bougainvillea  2 7 645,000$                                           799,000$                               2742Bougainvillea  3 1 649,000$                                           2217Ocotillo  1 3 849,000$                                           995,000$                               3082+Ocotillo  1/Casita   3 975,000$                                           1,125,000$                       3371Ocotillo  2 2 939,000$                                           1,095,000$                       3255Ocotillo  3 2 995,000$                                           3513Ocotillo  3/Casita   3 1,100,000$                                     1,295,000$                       3869Jacaranda  1 4 1,900,000$                                     2,195,000$                       4575Jacaranda  2 1 2,600,000$                                     4580

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Acacia  3 1 445,000$                                           1903Smoketree  2 1 639,000$                                           2682Bougainvillea  1 3 505,000$                                           709,000$                               2430Bougainvillea  2 2 525,000$                                           675,000$                               2742Ocotillo  1 1 899,000$                                           3082 DianeOcotillo  2 1 1,049,000$                                     3255 DianeJacaranda  1 1 1,395,000$                                     4575 Diane

10

Acacia  3 3 330,000$                                           422,000$                               1903Acacia  4 4 355,000$                                           455,000$                               2182Acacia  5 2 435,000$                                           515,000$                               2368Smoketree  3 4 575,000$                                           687,500$                               2682Smoketree  5   1 810,000$                                           3562Palo  Verde  3 1 835,000$                                           2712Bougainvillea  1 1 645,000$                                           2430 DianeBougainvillea  1/Casita 1 775,000$                                           2716 DianeOcotillo  1 1 1,080,000$                                     3082Ocotillo  1/Casita   2 985,000$                                           950,000$                               3371 Diane  (2)Ocotillo  2 4 889,000$                                           950,000$                               3255 Diane  (3)Ocotillo  2/Casita 1 851,000$                                           3576Ocotillo  3 1 850,000$                                           3513

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If  your  property  is  currently  listed  with  another  Broker,  please  disregard.  It  is  not  our  intention  to  solicit  other  Broker's  Listings.

Indian  Ridge  Home  Report

Homes  on  the  Market

Pending  Sales

Sold  Properties  -­‐  2nd  Quarter  -­‐  2011

Information  compiled  by  Diane  Williams  from  the  Multiple  Listing  Service  Database.  All  information  is  deemed  reliable,  but  not  guaranteed.

Page 6: What’s Hot, What’s Not - dianewilliamsandassociates.com€¦ · their plans to withdraw market support before inflation begins to threaten this fragile economy” according to

Jul-­‐10

Floor  Plan #  Avail Lowest  Price Highest  Price SF

Acacia  3 4 359,000$                                           439,000$                               1903Acacia  4   4 450,000$                                           599,000$                               2182Acacia  5   3 529,000$                                           599,000$                               2368Palo  Verde  2 1 659,000$                                           2562Palo  Verde  3   4 589,000$                                           1,050,000$                       2712Palo  Verde  5 1 1,095,000$                                     3310Smoketree  1   1 650,000$                                           2392Smoketree  2 1 895,000$                                           2682Smoketree  1/Casita 1 760,000$                                           2692Smoketree  3 1 1,195,000$                                     3102Smoketree  4   3 849,000$                                           1,045,000$                       3402Smoketree  5   5 950,000$                                           1,389,000$                       3562Bougainvillea  1   7 579,000$                                           799,000$                               2430Bougainvillea  2   6 699,000$                                           1,100,000$                       2742Bougainvillea  3 1 749,000$                                           2217Bougainvillea  3/Casita 1 875,000$                                           2464Ocotillo  1   3 1,149,000$                                     1,250,000$                       3082Ocotillo  1/Casita   4 995,000$                                           1,495,000$                       3371-­‐3574Ocotillo  2   9 995,000$                                           1,259,000$                       3255Ocotillo  2/Casita   4 1,135,000$                                     1,690,000$                       3576Ocotillo  3   1 1,225,000$                                     3513Ocotillo  3/Casita   6 1,099,000$                                     1,650,000$                       3869Jacaranda  1 2 1,800,000$                                     2,495,000$                       4575Cortona  923 1 2,295,000$                                     5375

74

Acacia  4 2 499,000$                                           549,000$                               2182Smoketree  2 1 649,000$                                           2932Bougainvillea  1 1 559,000$                                           2430Bougainvillea  2 2 699,900$                                           895,000$                               2742Ocotillo  1 1 799,000$                                           3082Ocotillo  1/Casita 2 950,000$                                           1,195,000$                       3371Ocotillo  3 1 995,000$                                           3513Jacaranda  1 1 1,400,000$                                     4575

11

Acacia  3 4 372,500$                                           475,000$                               1903 Diane  (1)Acacia  4 1 435,000$                                           2182Mesquite  4 2 425,000$                                           449,000$                               2197 Diane  (1)Palo  Verde  3 1 807,000$                                           2712 DianePalo  Verde  3/Casita 1 740,000$                                           2942 DianeBougainvillea  1 2 650,000$                                           680,000$                               2430Bougainvillea  2 3 565,000$                                           775,000$                               2742 Diane  (2)Bougainvillea  3 1 675,000$                                           2217 DianeOcotillo  1 1 830,000$                                           3082Ocotillo  1/Casita 1 820,000$                                           3371Ocotillo  2 2 875,000$                                           962,000$                               3244Ocotillo  2/Casita 2 1,100,000$                                     1,425,000$                       3576 Diane  (2)Ocotillo  3/Casita 2 1,369,000$                                     1,450,000$                       3869 Diane  (1)Jacaranda  1 1 1,725,000$                                     4575 Diane

24

If  your  property  is  currently  listed  with  another  Broker,  please  disregard.  It  is  not  our  intention  to  solicit  other  Broker's  Listings.

Indian  Ridge  Home  Report

Homes  on  the  Market

Pending  Sales

Sold  Properties  -­‐  1st  Quarter  -­‐  2010

Information  compiled  by  Diane  Williams  from  the  Multiple  Listing  Service  Database.  All  information  is  deemed  reliable  but  not  guaranteed.

Page 7: What’s Hot, What’s Not - dianewilliamsandassociates.com€¦ · their plans to withdraw market support before inflation begins to threaten this fragile economy” according to

Total  Sales2003 10166 8952 88.1% 1214 11.9% 9952 97.9% 214 2.1%2004 12418 9789 78.8% 2629 21.2% 11929 96.1% 489 3.9%2005 10953 7653 69.9% 3302 30.1% 10223 93.3% 720 6.6%2006 7608 5066 66.6% 2551 33.5% 6906 90.8% 703 9.2%2007 5957 3862 64.8% 2097 35.2% 5377 90.3% 581 9.8%2008 7292 5825 79.9% 1469 20.1% 6885 94.4% 408 5.6%2009 9467 8413 88.9% 1055 11.1% 9229 97.5% 238 2.5%2010 9614 8347 86.8% 1267 13.2% 9273 96.5% 341 3.5%

1st  Quarter  2010 2251 1955 86.9% 307 13.6% 2164 96.1% 89 4.0%1st  Quarter  2011 2437 2100 86.2% 331 13.6% 2324 95.4% 85 3.5%

%  Difference 8.26% 7.42% 7.82% 7.39% -­‐4.49%2nd  Quarter  2010 2861 2405 84.1% 456 15.9% 2733 95.5% 128 4.5%2nd  Quarter  2011 2693 2281 1.0% 412 15.3% 2589 96.1% 104 3.9%

%  Difference -­‐5.87% -­‐5.16% -­‐9.65% -­‐5.27% -­‐18.75%

If  your  property  is  currently  listed  with  another  Broker,  please  disregard.  It  is  not  our  intention  to  solicit  other  Broker's  Listings.  

Information  compiled  by  Diane  Williams  from  the  Multiple  Listing  Service  Database.  All  information  is  deemed  reliable,  but  not  guaranteed.

Diane  Williams,  GRIAssociate  Broker/Executive  Premier  DirectorFull  Time  Resident-­‐Equity  Golf  Member760-­‐835-­‐0240  Cell        760-­‐776-­‐7070  Office    760-­‐561-­‐1392    Fax

Coachella  Valley  Total  Home  Sales  Evaluation

<$500,000 >$500,000 <$1  Million >  $1  Million

Page 8: What’s Hot, What’s Not - dianewilliamsandassociates.com€¦ · their plans to withdraw market support before inflation begins to threaten this fragile economy” according to

Data 92211 92260 92210 92253 92270Palm  Desert  East Palm  Desert  South Indian  Wells La  Quinta Rancho  Mirage

Median  Home  Value $219,000 $188,900 $410,000 $175,100 $288,700%  of  HousingSingle  Family 86% 60% 85% 91% 74%2-­‐4  Units 5% 9% 3% 2% 6%5+  Units 8% 7% 12% 4% 11%

Owner  Occupied 79% 67% 89% 82% 83%

Median  Rent $797 $735 $670 $815 $657

Population 19557 29435 3814 23931 12392Age  Breakdown0-­‐18 13% 16% 8% 13% 10%18-­‐64 49% 52% 44% 58% 46%65+ 39% 32% 48% 13% 44%

EducationHigh  School 21% 22% 17% 21% 23%Some  College 39% 37% 37% 37% 34%College  Graduate 22% 18% 25% 15% 18%Post  Graduate 12% 10% 15% 9% 15%

Median  Household  Income 52,251$                                               43,299$                                                 95,126$                               54,686$                               63,349$                                    

Working 34% 39% 32% 43% 32%Working    Same  County 90% 95% 89% 93% 86%

Demographics  by  Zip  Code

All  information  is  deemed  reliable,  but  not  guaranteed.    If  your  property  is  currently  listed  with  another  Broker,  please  disregard.  It  is  not  our  intention  to  solicit  other  Broker's  Listings.  

Page 9: What’s Hot, What’s Not - dianewilliamsandassociates.com€¦ · their plans to withdraw market support before inflation begins to threaten this fragile economy” according to

2nd  Qtr 2nd  QtrCountry Club 2003 2004 2005 2006 2007 2008 2009 2010 2011 2010

Mountain View 0 5 36 20 29 39 44 47 14 18Morningside 20 39 37 24 24 21 15 19 9 7Desert Horizons 64 75 62 36 20 17 20 24 18 8Ironwood 93 110 84 57 34 44 40 46 28 14Indian Ridge 122 163 104 59 61 39 33 63 26 24Palm Valley 130 156 110 66 59 69 46 61 14 29Rancho La Quinta 111 139 85 67 66 54 55 64 23 30Mission Hills 165 214 150 102 79 63 50 68 24 17The Lakes 88 111 81 68 52 45 31 43 14 8Indian Wells 90 112 81 56 71 40 53 69 27 21PGA West 346 399 321 195 164 161 133 161 60 40The Springs 81 80% 73% 36% 40% 44% 37 29 17 11

2nd Qtr 2nd Qtr 2011

2003 2004 2005 2006 2007 2008 2009 2010 2011 $/SF $/SF 2010

Mountian View -$ 980,000$ 1,075,000$ 1,212,500$ 975,000$ 888,000$ 813,399$ 681,339$ $668,625 227$ 194$

Morningside 965,000$ 849,000$ 892,000$ 1,092,500$ 1,032,500$ 800,000$ 976,000$ 1,052,921$ $1,034,167 243$ 347$

Desert Horizons 487,500$ 585,000$ 735,000$ 859,500$ 735,000$ 765,000$ 575,525$ 537,708$ $470,917 161$ 195$

Ironwood 312,500$ 387,000$ 493,750$ 530,000$ 493,500$ 480,000$ 427,491$ 412,715$ $470,286 205$ 225$

Indian Ridge 587,500$ 655,000$ 883,500$ 1,000,000$ 865,000$ 1,010,000$ 735,164$ 826,778$ $683,173 242$ 277$

Palm Valley 302,500$ 385,000$ 485,000$ 490,000$ 495,000$ 420,000$ 322,411$ 345,391$ $282,529 181$ 220$

Rancho La Quinta 629,000$ 800,000$ 1,100,000$ 1,099,000$ 1,074,500$ 945,000$ 855,259$ 797,181$ $812,609 266$ 258$

Mission Hills 357,000$ 437,450$ 563,200$ 585,000$ 600,000$ 539,000$ 680,247$ 558,287$ $543,562 203$ 200$

The Lakes 372,500$ 430,000$ 575,000$ 570,000$ 520,750$ 495,000$ 454,152$ 388,593$ $366,000 174$ 193$

Indian Wells 550,000$ 662,500$ 760,000$ 907,500$ 765,000$ 680,000$ 568,890$ 609,669$ $442,407 183$ 205$

PGA West 377,500$ 502,500$ 770,000$ 885,000$ 856,250$ 750,000$ 639,596$ 636,150$ 640,126$ 207$ 229$

The Springs 413,403$ 533,027$ 662,579$ 724,056$ 742,424$ 618,305$ 461,189$ 507,782$ 465,676$ 151$ 189$

Yearly Annual Sales

760-­‐835-­‐0240  Cell        760-­‐776-­‐7070  Office    760-­‐561-­‐1392    Fax

Diane  Williams,  GRIAssociate  Broker/Executive  Premier  DirectorFull  Time  Resident-­‐Equity  Golf  Member

If  your  property  is  currently  listed  with  another  Broker,  please  disregard.  It  is  not  our  intention  to  solicit  other  Broker's  Listings.  

Information  compiled  by  Diane  Williams  from  the  Multiple  Listing  Service  Database.  All  information  is  deemed  reliable,  but  not  guaranteed.

Average Sales Price

Page 10: What’s Hot, What’s Not - dianewilliamsandassociates.com€¦ · their plans to withdraw market support before inflation begins to threaten this fragile economy” according to

2003 2004 2005 2006 2007 2008 2009 2010 2nd Qtr 2011Mountian  ViewLowest  Sales 624,000$                       679,000$                       708,975$                       577,000$                         505,000$                         425,000$                         288,750$                               394,150$                              Highest  Sales 1,595,000$                 1,700,000$                 1,900,000$                 1,695,000$                 1,600,000$                   1,575,000$                 1,400,000$                         999,000$                              Rancho  La  QuintaLowest  Sales 375,000$                         385,000$                       385,000$                       385,000$                       385,000$                         385,000$                         385,000$                         250,000$                               375,000$                              Highest  Sales 1,475,000$                 2,399,000$                 2,475,000$                 2,450,000$                 2,250,000$                 2,100,000$                   2,000,000$                 1,900,500$                         1,375,000$                        PGA  WestLowest  Sales 157,000$                         235,000$                       305,000$                       310,000$                       240,000$                         234,500$                         156,000$                         117,700$                               150,000$                              Highest  Sales 2,200,000$                 2,400,000$                 2,525,000$                 2,895,000$                 2,600,000$                 2,850,000$                   1,840,000$                 2,265,000$                         1,825,000$                        The  LakesLowest  Sales 272,500$                         223,000$                       380,000$                       380,000$                       385,000$                         330,000$                         235,000$                         205,000$                               225,000$                              Highest  Sales 850,000$                         965,000$                       965,000$                       965,000$                       965,000$                         965,000$                         965,000$                         700,000$                               747,000$                              Palm  ValleyLowest  Sales 150,000$                         185,000$                       294,900$                       290,000$                       305,000$                         150,000$                         190,000$                         131,500$                               120,000$                              Highest  Sales 476,500$                         650,000$                       850,000$                       716,000$                       905,000$                         915,000$                         575,000$                         556,000$                               372,500$                              

MorningsideLowest  Sales 639,000$                         615,000$                       579,900$                       700,000$                       692,000$                         485,000$                         480,000$                         525,000$                               575,000$                              Highest  Sales 3,300,000$                 2,192,500$                 1,565,000$                 2,372,000$                 1,800,000$                 1,850,000$                   2,000,000$                 2,150,000$                         1,745,000$                        Mission  HillsLowest  Sales 121,000$                         154,230$                       200,000$                       260,000$                       220,000$                         182,500$                         115,000$                         119,000$                               136,000$                              Highest  Sales 1,400,000$                 3,600,000$                 1,595,000$                 3,975,000$                 1,865,000$                 1,865,000$                   2,950,000$                 1,800,000$                         1,250,000$                        Indian  WellsLowest  Sales 275,000$                         284,500$                       402,000$                       450,000$                       450,000$                         308,000$                         122,000$                         90,000$                                   82,500$                                  Highest  Sales 2,139,000$                 1,750,000$                 2,025,000$                 3,300,000$                 2,350,000$                 3,100,000$                   2,800,000$                 1,650,000$                         1,150,000$                        

Desert  HorizonsLowest  Sales 290,000$                         340,000$                       415,000$                       615,000$                       425,000$                         440,000$                         330,000$                         285,000$                               210,000$                              Highest  Sales 1,350,000$                 1,500,000$                 1,595,000$                 2,000,000$                 1,560,000$                 1,950,000$                   1,700,000$                 1,100,000$                         1,290,000$                        IronwoodLowest  Sales 140,000$                         175,000$                       295,000$                       300,000$                       275,000$                         200,000$                         135,000$                         120,000$                               149,000$                              Highest  Sales 1,900,000$                 1,850,000$                 2,150,000$                 2,400,000$                 3,335,000$                 1,800,000$                   2,000,000$                 1,510,000$                         2,312,500$                        Indian  RidgeLowest  Sales 299,000$                         339,000$                       534,952$                       590,000$                       495,000$                         385,000$                         245,000$                         350,000$                               330,000$                              Highest  Sales 1,900,000$                 655,000$                       2,200,000$                 2,254,000$                 2,620,000$                 2,400,000$                   1,800,000$                 1,900,000$                         1,080,000$                        The  SpringsLowest  Sales 250,000$                         352,000$                       452,000$                       525,000$                       525,000$                         440,000$                         349,000$                         268,000$                               299,500$                              Highest  Sales 710,000$                         865,000$                       900,000$                       1,015,000$                 1,050,000$                 1,150,000$                   700,000$                         980,000$                               950,000$                              

Price Range of Homes Sold% Difference from Prior Year

If  your  property  is  currently  listed  with  another  Broker,  please  disregard.  It  is  not  our  intention  to  solicit  other  Broker's  Listings.  

Information  compiled  by  Diane  Williams  from  the  Multiple  Listing  Service  Database.  All  information  is  deemed  reliable,  but  not  guaranteed.

Page 11: What’s Hot, What’s Not - dianewilliamsandassociates.com€¦ · their plans to withdraw market support before inflation begins to threaten this fragile economy” according to

1st  Qtr 2nd  QtrCountry  Club 2003 2004 2005 2006 2007 2008 2009 2010 2011 2011

The  Reserve 2 3 7 8 10 11 1 9 1 2Vintage 0 2 2 8 10 6 6 4 5 7Bighorn 12 21 38 30 14 22 9 12 8 6Tradition 4 8 12 12 12 10 11 20 4 3Hideaway 3 28 7 22 21 14 18 21 4 8Toscana 0 0 0 7 12 8 11 19 4 7Andalusia 2 11 8 18 1 4

2003 2004 2005 2006 2007 2008 2009 2010 $/SF 2010

The  Reserve 2,068,750$         1,335,000$             1,765,000$           2,875,000$         2,600,000$           3,400,000$           2,900,000$         2,681,389$               426$         $628

Vintage 1,580,000$             2,547,500$           3,850,000$         3,150,000$           1,962,500$           2,880,000$         1,877,301$               282$         $181

Bighorn 2,012,500$         2,175,000$             2,600,000$           3,000,000$         3,212,500$           4,050,000$           4,551,667$         4,241,560$               683$         $808

Tradition 2,607,500$         2,510,000$             3,325,000$           2,500,000$         3,500,000$           2,555,000$           2,762,273$         2,051,675$               466$         $451

Hideaway 975,000$               1,100,000$             1,820,000$           3,150,000$         3,080,000$           2,562,500$           2,482,500$         2,249,381$               458$         $571

Toscana 2,049,000$         2,248,583$           2,120,884$           1,823,333$         1,707,895$               370$         $390

Andalusia 2,311,250$           1,962,182$           1,336,125$         1,425,444$               347$         346$        

Information  compiled  by  Diane  Williams  from  the  Multiple  Listing  Service  Database.  All  information  is  deemed  reliable,  but  not  guaranteed.

If  your  property  is  currently  listed  with  another  Broker,  please  disregard.  It  is  not  our  intention  to  solicit  other  Broker's  Listings.  

Yearly  Country  Club  Annual  Sales

Average  Country  Club  Sales  Price2nd  Qtr

$1,437,500

$1,288,571

$3,258,333

$2,395,833

1,311,250$      

$2,142,000

$1,645,000

Page 12: What’s Hot, What’s Not - dianewilliamsandassociates.com€¦ · their plans to withdraw market support before inflation begins to threaten this fragile economy” according to

2003 2004 2005 2006 2007 2008 2009 2010 2nd  Qtr  2011The  ReserveLowest  Sales  Price 937,500$               1,300,000$             1,350,000$           1,100,000$         1,195,000$           1,525,000$           2,900,000$         720,000$                     $1,200,000Highest  Sales  Price 3,200,000$         1,521,250$             4,950,000$           4,900,000$         4,050,000$           8,100,000$           2,900,000$         5,500,000$               $1,675,000

VintageLowest  Sales  Price 1,160,000$             695,000$                 765,000$               650,000$                 680,000$                 500,000$               460,000$                     $325,000Highest  Sales  Price 2,000,000$             4,400,000$           6,700,000$         8,350,000$           7,950,000$           2,880,000$         3,476,204$               $3,250,000

BighornLowest  Sales  Price 1,295,000$         1,175,000$             1,495,000$           1,850,000$         1,725,000$           1,750,000$           1,850,000$         2,150,000$               $1,750,000Highest  Sales  Price 4,575,000$         11,250,000$         5,600,000$           9,800,000$         6,000,000$           10,600,000$     11,000,000$     8,500,000$               $5,100,000

TraditionLowest  Sales  Price 2,500,000$         1,850,000$             2,275,000$           1,815,000$         1,800,000$           1,750,000$           1,425,000$         995,000$                     $1,625,000Highest  Sales  Price 3,000,000$         3,740,000$             4,084,429$           4,800,000$         4,700,000$           5,850,000$           5,200,000$         3,300,000$               $2,800,000

HideawayLowest  Sales  Price 850,000$               900,000$                   1,375,000$           1,800,000$         1,275,000$           1,420,000$           1,400,000$         950,000$                     $1,299,000Highest  Sales  Price 1,050,000$         3,800,000$             3,950,000$           4,850,000$         6,000,000$           3,600,000$           3,650,000$         4,783,000$               $4,050,000

ToscanaLowest  Sales  Price 1,700,000$         1,300,000$           1,350,000$           875,000$               950,000$                     $1,200,000Highest  Sales  Price 2,775,000$         4,100,000$           2,900,000$           4,200,000$         5,000,000$               $2,300,000

AndalusiaLowest  Sales  Price 1,772,500$           1,150,000$           955,000$               985,000$                     $1,010,000Highest  Sales  Price 2,850,000$           2,500,000$           1,900,000$         2,175,000$               $2,025,000

Information  compiled  by  Diane  Williams  from  the  Multiple  Listing  Service  Database.  All  information  is  deemed  reliable,  but  not  guaranteed.

If  your  property  is  currently  listed  with  another  Broker,  please  disregard.  It  is  not  our  intention  to  solicit  other  Broker's  Listings.  

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Price  Ranges  of  Country  Club  Homes  Sold

Diane  Williams,  GRIAssociate  Broker/Executive  Premier  DirectorFull  Time  Resident-­‐Equity  Golf  Member