www.apptcorp.comAppt Corporation is an authorised franchisee of McDonald’s

What your local

is doing for your local community

Atul Pathak OBEManaging DirectorAppt Corporation Ltd t/a McDonald’s

After a positive and successful 2016, this year promises to be just as busy for Appt Corporation.

We currently employ around 2,500 staff and serve more than 18 million meals per year in our 29 McDonald’s restaurants located around West London, North London and Berkshire.

Just 14 years ago, we had one restaurant and now, due to our rapid growth, we have become an integral part of the local communities we serve and take our role extremely seriously. This year, we will celebrate the fourth annual Atul Pathak Community Awards and are keen to find applicants from around the areas in which our restaurants are located. You can find more information about these awards in the community section of our website.

Appt Corporation believes in the value of education and is working alongside the London Education Business Partnership to support students gain real life skills.

We have taken this opportunity to share our love of the hospitality industry and will be visiting various schools to talk to students about the options available to them.

We will also present the range of possibilities offered when working for McDonald’s. As well as offering work experience placements in our restaurants, we will give students the chance to practice their interview skills, providing feedback and encouragement to help boost their confidence. In addition, Appt Corporation has offered the use of our various restaurant facilities to help schools teach courses in food technology and safety.

Education

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Helping Ronald McDonaldHouse Charities keep families close to their children in hospital

Amy and her family stayed in a Ronald McDonald House after their son Noah was born prematurely and suffered from health complications.

“If it wasn’t for the Ronald McDonald House and the wonderful staff we wouldn’t have been able to stay in London and be by Noah’s side each day.

Ronald McDonald House Charities provides free ‘home away from home’ accommodation for families with children requiring long term hospital care, helping

www.justgiving.com/ApptCorpEvelinaLondon

them to stay connected and maintain a sense of normal family life. Going to a hospital far from home can be a frightening experience for a child so it is important they have their families close by for love and comfort.

Appt Corporation has been supporting Ronald McDonald House Charities since 2006 and has raised

£300,000 in the last five years alone. We also donate a percentage of our sales to the charity and each restaurant has a collection box for customer donations as well as running fundraising initiatives.

A Parent’s Testimony“Twice last year we stayed at the Guy’s and St Thomas’ House and we couldn’t be more thankful – it is such a great place.

“Having a bed to sleep in, a shower to wash in and going back there in the evenings to meals cooked by the volunteers was such a weight off our minds.” - Amy, Noah’s Mum

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The new Ronald McDonald House at the Evelina London Children’s Hospital

At the end of 2016, Ronald McDonald House Charities opened a 59-bedroom House to support the families of children being treated at the Evelina London Children’s Hospital, which is part of Guy’s and St. Thomas’ NHS Hospital Foundation in central London.

This House replaced the existing Ronald McDonald House which had just 20 bedrooms and was located further away from the new Evelina site.

McDonald’s and the team at your local restaurant are always keen to support this fantastic charity and would be grateful if you join them by making a donation on the Appt Corporation’s Just Giving Page dedicated to the Evelina London Children’s Hospital House.

Supporting local charities in 2016

www.justgiving.com/ApptCorpEvelinaLondon

SFL MadThis small charity is committed to helping young people in Enfield secure employment

The Adnan Jaffery Educational TrustThis is an academic mentoring charity which seeks to improve academic performance and personal improvement for students not performing to their potential

Kisharon EnterpriseCreates accessible opportunities and provides training for people with learning disabilities in order to allow them the same employment opportunities as their peers

Sebastian’s Action Fund, BracknellSupports families with seriously ill children or those suffering from life-limiting illnesses by providing holidays for the entire family in a purpose built holiday home

Northwest Two Residents AssociationStrives to improve the quality of life in the community by promoting recycling, social events and gardening to bring people together

Berkshire Community First Responders Works with local communities and the emergency services to provide crucial life saving treatment in the minutes before an ambulance arrives

Getting Together, HanwellAims to reduce isolation amongst the elderly and contribute to their health by promoting fitness and diabetes awareness

Voice of Dalit InternationalAims to empower the poorest and most marginalised in society, with a focus, on Dalits, Untouchables and the Indigenous

Voice of WomenA space for woman in Ealing to socialise, engage in cultural activities, exercise and to provide legal advice for those who may need it

Memory Lane Café & Carers ClubA small charity that provides a safe environment for anyone with Alzheimer’s, dementia and/or memory loss

Cherry Lodge Cancer CareEnhances and complements the treatment offered to people living with cancer

Last year’s winners of the Atul Pathak Community Awards

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CreatingOpportunities Ria: from crew member to

business manager

Ria started as a crew member in 2001 working part-time whilst studying at university. After completing her Masters degree, Ria decided to continue her career within Appt Corporation and in 2006 she was promoted to a 2nd Assistant Manager before receiving a further promotion to 1st Assistant Manager. In 2016 Ria became the Business Manager of our Friern Barnet restaurant.

Devang: from crew member to operations consultant

Devang started as a part-time crew member in 2004 and, after expressing a desire to remain with Appt Corporation, he was promoted to Shift Manager in 2006. He joined the salaried manager trainee programme in 2008 and continued working his way up. Devang was promoted to Business Manager in 2010 and in 2017 he was promoted to the position of Operations Consultant. He is now in charge of 6 of our restaurants.

Vania: from crew member to assistant manager

Vania started as a full-time crew member in 2012 having recently completed a degree in marketing. She knew from the start that she wanted a career within Appt Corporation. In 2015, Vania was promoted to Crew Trainer and later promoted to Shift Manager. This year Vania joined the salaried manager trainee programme as a 2nd Assistant Manager and is currently based at Finchley Lido, the same restaurant she joined as a crew member.

Apprenticeships & Training

So far 165 staff members have completed apprenticeships and over 400 have achieved a GCSE equivalent qualification in Maths and English. This gives our staff a sense of achievement and pride which in turn leads to the highest level of customer care.

Local Employees

Our 2,500 employees are our most valuable asset and we make special efforts to provide work for people living in the areas around our restaurants. Through McDonald’s programmes, we offer staff the opportunity to enhance their skills and to engage in nationally recognised qualifications held in Appt Corporation’s own training centre.

Promoting Within

We always seek to promote from within and value our staff. Most of Appt Corporation’s senior management team began as crew members before achieving promotions. This demonstrates our commitment to new employees and highlights the great opportunities we offer.

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Appt Corporation is proud to support the following charities and community groups

OnSide Youth Zones in Barnet is part of a new charity which aims to build a network of youth centres fit for the 21st Century, providing young people with a safe and affordable place to visit in their leisure time.

Sufra Food Bank & Kitchen NW London is a community food bank based in the London Borough of Brent. It provides a lifeline for families who might not have enough food or need extra support. It also runs a food academy and advice surgeries.

Community Action on Dementia Brent is a charity which is run by volunteers who support local residents and businesses to create a dementia friendly borough. The aim is to improve the wellbeing of those affected by dementia.

Acton Homeless Concern’s mission is to provide a caring and safe environment for homeless people and those from other disadvantaged groups. It is the Mayor of Ealing’s chosen charity for 2016-17.

Circle Collective was created in 2010 to help unemployed young people learn and develop workplace skills, confidence, a positive mind set and the self-discipline needed to secure life changing permanent employment.

Ealing Street Pastors is a group made up of individuals from churches across the Borough of Ealing. They care deeply about the communities of Ealing, Acton and Southall and the pastors patrol the streets of these areas to listen, help and care.

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SportSupporting and sponsoring our local teamsAEK Youth FCPalmers Green

AFC Wimbledon Girls Richmond

Whetstone United North Finchley

Gibbons Wreckers Youth Colindale

Spartans YouthEaling

Larkspur Rovers Youth Hanwell and Acton

Alexandra Park Finchley Lido and Friern Barnet

Acton Ealing Whistlers Youth Neasden and Wembley

Highgate Rangers (Youth) Swiss Cottage and Kilburn

Manor Youth Hayes and Southall

St Katherines FC Shepherds Bush

St Albans Rangers Barnet and Potters Bar

Edson Youth Cricklewood and Brent Cross

We will continue to sponsor up and coming football teams in the local area.

Over the last year we have continued to support grassroots football by donating kits to various local teams. Football is a great way for young people to stay fit and healthy whilst learning skills that go beyond

the game, such as discipline and teamwork. We are proud of our contribution to these new and growing teams and will continue to support their efforts.

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Atul PathakCommunity AwardsThe Atul Pathak Community Awards support small charities and community groups through financial contributions and an annual corporate partnership.

These organisations play a vital role within the community and are awarded a one-off donation of between £500 and £2000 to aid their work.

Applications for the Community Awards need to be submitted by early summer. Please visit the Community Awards section of our website at www.apptcorp.com to find out more.

Tulip Siddiq MP with Adnan Jaffery Education Trust

Kisharon Enterprise & Mike Freer MP

Lord Sheikh presents an award to BerkshireCommunity First Responders

Virendra Sharma MP & Voice of Women

Northwest Two ResidentsAssociation & Dawn Butler MP

Voice of Dalit &Stephen Pound MP

Theresa Villiers MP& Cherry Lodge Cancer Care

David Burrowes MP with Memory LaneCafe & Carers and SFL Mad

Sebastian’s Action Fund& Dr Philip Lee MP

Richard Harrington MP & SFL Mad

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EnvironmentSince 2003, Appt Corporation has organised an annual deep clean in an area near one of our restaurants.

These areas have experienced issues with litter, graffiti and dirt and our clean up campaign is supported by local police officers, councillors and MPs.

McDonald’s is also the primary sponsor of the Mayor of London’s Capital Cleanup programme. The Appt Corporation always seeks to minimise its impact on the environment and works closely with local councillors and MPs.

In addition to collecting litter, our teams cut grass and clear gardens for older and disabled residents as well as removing graffiti.

Our regular ‘Love Where You Live’ campaign aims to give residents and staff pride in the areas that our restaurants serve.

Appt Corporation cares about the environment and each restaurant undertakes a litter patrol three times a day. During these patrols staff pick up litter within a 100-metre radius of the restaurant. This includes all types of litter as well our own packaging.

Seeking to minimise our impact on the local environment

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Everyone has something to offerAppt Corporation is more than an equal opportunities employer, it believes in employment for all.

We believe that everyone has something to offer and will always do what we can to help those who may find it harder to apply for a job online or have learning difficulties that create additional personal challenges.

Appt Corporation works alongside three charities - Mencap, Remploy and Pure Innovations – to match the right job at our McDonald’s restaurants to the right person.

www.remploy.co.uk

www.mencap.org.uk

www.pureinnovations.co.uk

Appt Corporation, which runs your McDonald’s, is the first franchisee in the UK to sign the Armed Forces Corporate Covenant.

By supporting the Covenant, we pledge to support the employment of veterans both young and old and to support our team members who decide to join the armed forces, both regular and reserve. We will do this by accommodating their training and deployment wherever possible.

The Covenant was jointly signed by Atul Pathak, Managing Director of Appt Corp, and Lieutenant General James Bashall.

“We are proud to sign the Corporate Covenant and join the growing list of leading companies who have already done so. Each and every one of us owe

the Armed Forces a huge debt and this is a way that we can demonstrate our support.” - Atul Pathak

“I am delighted that Appt Corporation has demonstrated their support for the Armed Forces’ community and has signed the Covenant. It ensures that members of the Armed Forces’ community get the fair treatment they deserve. Over 1000 businesses have now pledged to support the Covenant but we must continue to spread this message.” - The Rt Hon Sir Michael Fallon MP, Secretary of State for Defence

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Our Restaurants Are Changing Investing in the futureOver the next few years, we will be making large-scale investments in our restaurants to enhance customer experience and satisfaction. Our restaurants will be transformed to provide more choice in how to place and pay for orders and will be refurbished to provide a fresh and contemporary décor.

Kiosk ordering One of the new features in some of our restaurants are touch screen order kiosks. Our Swiss Cottage restaurant was one of the first in London to install these. It was also the first restaurant to offer table service, so once customers have placed their order, they can sit down and relax while their food is prepared and then delivered to their table.

Striving for a sustainable futureMcDonald’s recognises its responsibility to protect and preserve the environment for future generations. That is why McDonald’s has a sustainable sourcing policy for food and packaging and aims to use our planet’s resources efficiently.

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Business Awards:Since 2003, when we opened our first McDonald’s restaurant in Southall, west London, Appt Corporation has often been acknowledged for its achievements in business and for the work carried out in local communities.

Having grown to 29 restaurants, the local communities we serve remain our priority.

Earlier this year we were awarded Franchise of the Year at the West London Business Awards 2017, and were recognised for the positive influence we have had on both our staff and customers.

Atul Pathak, Managing Director of Appt Corporation, has also been acknowledged for the role he has played in the many achievements made since the opening the first restaurant. He was awarded Leader of

the Decade at the Women Economic Forum 2017, where he gave a speech on the importance of corporate social responsibility in the making of a successful business.

We are hugely proud of these awards as they strengthen our role within the community and encourage us to work even harder for the people we serve.

Prime Minister Theresa May was the guest of honour at the reopening of our Maidenhead High Street restaurant in March 2017. This is the latest restaurant to benefit from investment and now has a fresh and attractive décor as well as exciting digital technology.

While the Prime Minister was at the event we discussed our desire to give back to local communities and charities through projects such as the Atul Pathak Community Awards.

“I am delighted that the Prime Minister attended the reopening of our Maidenhead restaurant and showed her support for the work we are doing within our community. It made the day even more special and memorable for our staff members, and highlights her extensive support for local businesses and the high street.” – Atul Pathak

The new restaurant allows McDonald’s crew to widen their skill set. More team members can be positioned in front of the counter to welcome customers, help them navigate the new digital menu boards and to provide table service.

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Prime Minister opens newly refurbished Maidenhead McDonald’s

Acton147-151 High StreetLondon W3 6LP

T: 020 8993 4480

Bracknell62 High StreetBracknell RG12 1DP

T: 01344 300 150

Brent CrossUnit 27-28, Shopping CentreLondon NW4 3FQ

T: 020 8203 8412

Colindale157 Colindeep LaneLondon NW9 6DB

T: 020 8205 4140

Cricklewood136-140 Cricklewood BroadwayLondon NW2 3EET: 020 8450 9263

EalingUnit 1, 1-8, The BroadwayLondon W5 2ND

T: 020 8840 6160

Finchley LidoFinchley Lido Leisure CentreHigh Road, London N12 0GLT: 020 8445 6101

Friern BarnetUnit 11, Friern Bridge Retail ParkPegasus WayLondon N11 3PW

T: 020 8368 8533

HammersmithUnits 7 & 8Broadway Shopping CentreHammersmith Broadway W6 9YD

T: 020 8563 1514

HanwellIron Bridge Uxbridge RoadMiddlesex UB1 3EG

T: 020 8571 0762

Hayes22-24 Station RoadMiddlesex UB3 4DA

T: 020 8573 9328

High Barnet102 High StreetBarnet EN5 5XQ

T: 020 8441 1013

Kensington High Street108-110 Kensington High StLondon W8 4SG

T: 020 7937 3705

Kilburn127-129 High RoadLondon NW6 6JJ

T: 020 7624 9559

Kings Road49 Kings RoadChelseaLondon

SW3 4ND

T: 020 7824 8133

Neasden506 Neasden LaneLondon

NW10 0EA

T: 020 8208 1151

North Finchley772-774 High RoadLondon N12 9QH

T: 020 8446 8301

Notting Hill Gate108-110 Notting Hill GateLondon

W11 3QA

T: 020 7792 4151

Maidenhead65-67 High StreetMaidenhead SL6 1JT

T: 01628 627 087

North Acton12 Leamington ParkNorth ActonLondon W3 6TJ

PaddingtonLondon Crown Hotel144 Praed Street PaddingtonLondon W2 1HU

T: 020 7402 9259

Palmers Green286 Green LanesLondon N13 5TU

T: 020 888 69591

Potters BarMetropolitan House3 Darkes Lane

Herts EN6 1AJ

T: 01707 652 357

Queensway76-78 QueenswayLondon W2 3LR

T: 020 7727 5486

Richmond30 The QuadrantRichmond

TW9 1DN

T: 020 8332 2820

Shepherds Bush89-90 Uxbridge RoadLondon

W12 8LR

T: 020 8749 7168

Southall170 The BroadwayMiddlesex

UB1 1NN

T: 020 8893 6655

Swiss Cottage4 Harben ParadeFinchley RoadLondon

NW3 6JP

T: 020 7722 7084

Wembley482-484 High RoadLondon

HA9 7BH

T: 020 8903 9960

Windsor13-14 Thames StreetWindsor

Berkshire SL4 1PL

T: 01753 864 792

Your local

These McDonald’s restaurants are owned and operated by Appt Corporation.