Welcome to

Meet the Exec. Board President: Kaleigh Teskey. 4th year Journalism major

w/ PR concentration

Support courses in Business Marketing

Experience: VP PR Panhellenic, Communications and Marketing Internship w/ SLO Parks and Recreation, PR Internship at Mission Hospital, completion of PR track (total of 5 clients/campaigns)

The Meeting Master Vice President: Natalie Stone. 4th year Journalism major

w/ PR concentration

Minor in Religious Studies

Ambassador for the College of Liberal Arts (Co-Chair of PR Committee), Intern for the U.S. Department of Energy Central Coast Clean Cities Coalition, Intern at the Rose Bowl Operating Company, Intern at Downtown SLO Association

The PR Insider Communications Director: Chelsea Kitta. 3rd

year Journalism major w/ PR concentration

Minor in Ag Coms

Produces Facebook, Twitter & blog content, Social Media and Marketing Director for INTERO Real Estate, Multimedia/videos for local businesses, College of Liberal Arts Ambassador

The Web Guru Digital Media Director: Kelsey Hollenbeck. 3rd year

Journalism Major w/ PR concentration.

GRC Minor

Experience: PR/Media/Graphics Student Assistant at STRIDE, summer Intern at Clearpoint Agency (social media, media lists, blog posts, press releases, event planning, etc.)

The Recruitment Expert Outreach Director: Amy Davidson. 4th year

Journalism major w/ PR concentration

Minor in Psychology

Experience: French Hospital Communications Intern, WOW Marketing and Communications Committee Member, CCPR Student Account Executive, ASI Marketing Supervisor

Money, money, money, money…..MONEY! Finance Director: Alex Sousa. 3rd year

Journalism major w/ PR concentration.

Minor in Psychology

Experience: MEC net (Internship), Make-A-Wish, Teach for India

What is Public Relations?The earliest definitions emphasized press agentry and publicity,

while more modern definitions incorporate the concepts of “engagement” and “relationship building.”

“Public relations helps an organization and its publicsadapt mutually to each other.” –PRSA widely accepted definition

Facts about Public Relations A strong, growing career field- employment growth 18%+ through 2016 as

projected by U.S. Bureau of Labor Statistics (2009)

More than 250,000 PR jobs in the U.S. – and thousands more not specifically identified with the term “public relations” Examples: media buyer, media planner, event planner, blogger, social media

specialist, integrated marketing communication, promotional products rep, etc.

Grads get jobs! PR students have the highest level of post-Bachelor’s degree employment of all graduates from the communication disciplines (University of Georgia, 2007)

Who Benefits from PR Experience The most economical way by far

to reach mass audiences

Stimulates awareness of and demand for your company’s products or services

Everyone can benefit from PR experience. Knowing how to effectively communicate a client’s needs/message is vital!

What Cal Poly PRSSA can offer you…

http://www.youtube.com/watch?v=iQ5X8GKKfN4&feature=player_embedded

What we have done E-Portfolios/Linked In Tutorial: Building Your Online Brand

Cover letter workshop

Interviewing Etiquette

Internship Meeting: Where to find them, how to get hired!

Cal Poly Athletics

Speakers from local PR firms and organizationsCal Poly InterimPresident Glidden

PRSSA preview for this school year Getting a diversity of PR, marketing

and communications professionals to speak and lend advice for meetings

Interview, resume and crisis communication workshops About 2 interactive workshops a

quarter

Industry tours

Fundraising for conferences

PRSSA Goals Making sure members are gaining valuable knowledge and resources during

meetings

Member networking through socials and industry tours

Fundraising for PRSSA conferences

Setting members up with PR jobs and internships

Giving members access to the latest and greatest PR news and trends

Member Benefits Networking w/ PR professionals

Internship opportunities

Learning about numerous PR fields and occupations

Scholarships

Career Building Conferences

Leadership Experience

Personal Development: interviewing skills, resume building, PR writing practice, etc.

Alumni: Where are they now? Oracle, Whizbang, Ketchum, Level Studios, E! Online, Kip Morrison &

Associates, Sony Entertainment, CNN

John Madden, Brad Bessey- Exec. Producer of “The Talk”, Weird Al Yankovic

http://www.youtube.com/watch?v=XracK9F-H7U

PRSSA Fast Facts Dues will be $75 which cover the entire school year. A great deal!

Meetings will be on Tuesdays from 11-12 in bldg 26 room 103. Specific dates are Oct. 11, Oct. 25, Nov. 1, and Nov. 15 *Meetings are subject to

change

If you have any questions please email cpprssa@gmail.com or visit our website at www.calpolyprssa.org

WE PR

http://www.youtube.com/watch?v=JcuEJVVM9hM&feature=email