NTLS Website Design

DRAWN TEMPLATE

Cover page

• The aim of the cover page was to really advertise the fact that NTLS had just released a new debut album.

• It forced the viewer to look at the information and was a pop up that they had to close before they could access the website. This was similar to Lewis Watson’s website page, which we took influence from.

‘Enter Site’ will force people to look at the page in order to find how to progress onto website

Album cover artwork creating a stronger brand for artist

Quick and easy to process information

Consistent branding creating stronger band image

Image of album cover

Easy to process information and links to buy

Home Page

• The home page we designed to keep the bands debut album branding consistent

• By using the album cover’s graphic containing images of both artists we promoted them and the album at the same time, similar to SBTRKT’s website homepage

• The background for the website would also be the image from the album cover

Consistent branding

Home page art is same as album cover artwork

Easy to navigate tool bar

Band logo for consistent branding

Easy to navigate menu bar

Album cover graphic and background image

Album Tracklist

• This page was for fans following the release of the album more, although it was a nice feature to include regardless of release date

• The page would contain links to sites where the album was available for purchase

• Also a visual of the final album cover would appear again

NTLS logo

Album cover artwork Links to sites to but / stream the songs from the album

About The Artists• This page was designed with the fans in mind, where

they could read up about and feel more involved with the artists

• We took influence from online interviews with AlunaGeorge and FKA Twigs, similar artist to NTLS in, and wrote a short bio about their character and background

Profile pictures of the artists would contain links which when clicked would contain their page

A link to the artists twitter page would allow users to follow them for more frequent updates

Video

• The Video feature was to advertise the single that was released prior the debut albums’ to generate hype about the product.

• This was a plain YouTube video link that could be played on the website for an easy to use experience

• The fact the video could be played on the website also meant people would stay, potentially leading to sales of the album

Plain format easy access play button

Gallery

• The gallery contained images of the artist for the more hardcore fans, which meant they could review ‘exclusive’ photos of NTLS from their shoot on set for the ‘Heart Skipped a Beat’ video.

The images would be laid out in a grid format

Store

• The store would contain unisex merchandise available directly through the website’s shop.

• The merch available would have the logo on as to strengthen the brand, and would only be available in black and white (The colours the artists wear in the ‘Heart Skipped a Beat’ video) as to stick with the band’s image

Easy to navigate gridded format