E-COMMERCE AND DIGITAL CULTURE

NAME: BAZIL PHIRI

SIN: 1207245086

COURSE: BA in Project Planning and Management

Home Page

Description

Zamsale is a website were you find quality Manufacturers, Suppliers, Exporters, Importers, Buyers, Wholesalers, Products and Trade Leads.

While E-commerce is a transaction of buying or selling online. Electronic commerce draws on technologies such as mobile commerce, electronic funds transfer, supply chain management, Internet marketing, online transaction processing, electronic data interchange (EDI), inventory management systems, and automated data collection systems.

More generally, e-commerce is a new way of doing business and it already affects large sectors of the economy as business services, communications, and finance and retail trade.

SWOT Analysis of the E-commerce

Strengths

24-7 operation• Global business from anywhere Products reach to customers directly from producers at lower price than market value

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Fast and effective Comparison shopping More affordable advertising Low staff cost Financial transaction through electronic fund transfer is fast Can be started with very low investment

Weaknesses No direct customer-seller interaction Some customers prefer buying by reaching personally to the market Sometimes, transportation cost increases product cost No. of potential customers who can buy through Internet is still not enough

Opportunities Internet users rapidly increasing More are feeling comfortable buying through Internet exclusively Big companies already in the field blaze the path and bear the cost of developing a market

Threats

Dishonest online businesses damage consumers’ confidence and faith in the entire enterprise of Internet marketing

Company Profile

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The company profile is a brief but detailed description of the company name, operations and over view of its achievements. It displays the information on management of the company. It highlights the trading name, street in which the business is located, the city, region as well as country. Additionally, the contact numbers both mobile and fixed line/fax are easy communication. The year in which the enterprise was set up is displayed followed by the number of employees that the business has engaged. The company website is apportioned a window as well as the legal owner of the business. In conclusion, the size of the office is highlighted followed by a brief explanation of the

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company advantages. A brief description and analysis of the company’s strengths, weaknesses, opportunities and its threats are all well elaborated.

SWOT Analysis Company

An acronym for strengths, weaknesses, opportunities and threats, SWOT is an analytical framework that can help your company face its greatest challenges and find its most promising new markets. The SWOT analysis for Gee-Pee Enterprise is on developing the operation of the company and has been looked at on the strengths, weakness, opportunities and threats.

Purpose: is to enhance the organisation’s strengths, exclude its weakness, pursue opportunities and avoid potential threats.

Strengths

Have many returning customers Customer satisfaction - customers do say they like the service and give positive word of

mouth by recommending grooming services to others Do get some walk-in business Mobile grooming van has eye-catching logo and gives some exposure when performing on-

site services

Weaknesses

Don't pay much attention to marketing – dependent on word-of-mouth and website Website purely informational and static There is low customer retention Emphasis is more on products instead of customers

Opportunities

Take advantage of the customer change in tastes of the products Welcoming the technological advances Increase the amount of walk-in traffic so as to make known the products on sell New projects can be taken up in short notice due to quick hiring capabilities as well as the

good pay structure

Threats

Other upcoming businesses in the same line in town, competition is increasing Same type of business has a series of radio ads running and is also running newspaper ads

once a week Another foreign competitor has partnered with the local business entity to sell almost

similar merchandise. Expense of running media ads

Catagories

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Evaluation of Categories

On this category page that’s where the ‘selection of category’ has been listed down which gives the general name of the type goods being dealt with. This page is where you attach ‘product name’ so as to specify the type of products. It also has ‘Attach products terms and conditions’ where it sets out the terms of legally binding agreement between the customer and the business standard limited. Then followed by the ‘product keyword’ which can be used for the search of the type of products one is looking for. It is followed by ‘listing descriptions’ which are the tips of what is being sold, then the ‘product photo’ which is given to portray the outlook of the commodities on sell. It is further followed by the product details which help in the listing to make more exposure and visibility of the products to potential buyers and under this that is where the ‘place of origin’ is meaning place where that products were produced and the ‘attribute name and the value’ are then given to specification then the ‘detailed description’ which talks about the comprehensive and in-depth product description which helps attract the potential buyers. The ‘trade information’ talks about the complete trade information that helps the buyers make sourcing decisions and the ‘minimum order quantity’, ‘FOB price’ which talks about the packaging and pricing of the commodity, then the ‘port’

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that looks at the place where the product is received or dispatched from and ‘payment terms’ in which they are the conditions under which a vendor completes the sale. There is also the ‘supply ability’ which is the packaging and the duration of the time for the product to reach the buyer followed by the ‘delivery time’ which is the date when the product reaches the buyer and finally the ‘packaging details’ which looks at the details in form of the length, width and height of the packaging.

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Evaluation of Sub-categories

On the ‘Display a New Product’ that is where the basic information leading buyers to understanding the listing and this information also leads to influence the product ranking in the search results. In the ‘select subcategory’ this is where the category of products being sold is indicated. The ‘product name’ is one that comes next and it indicates the actual name of a product that is being sold followed by the ‘attach product terms and conditions’ where the terms and condition governing the sale of the item are written, followed by the ‘product key’ which is a name of the item by specification being sold. It is followed by ‘listing descriptions’ which are the tips of what is being sold, then the ‘product photo’ which is given to portray the outlook of the commodities on sell. It is further followed by the product details which help in the listing to make more exposure and visibility of the products to potential buyers and under this that is where the ‘place of origin’ is meaning place where that products were produced and the ‘attribute name and the value’ are then given to specification then the ‘detailed description’ which talks about the comprehensive and in-depth product description which helps attract the potential buyers. The ‘trade information’ talks about the complete trade information that helps the buyers make sourcing decisions and the ‘minimum order quantity’, ‘FOB price’ which talks about the packaging and pricing of the commodity, then the ‘port’

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that looks at the place where the product is received or dispatched from and ‘payment terms’ in which they are the conditions under which a vendor completes the sale. There is also the ‘supply ability’ which is the packaging and the duration of the time for the product to reach the buyer followed by the ‘delivery time’ which is the date when the product reaches the buyer and finally the ‘packaging details’ which looks at the details in form of the length, width and height of the packaging.

SWOT Analysis of the Product – subcategory

The SWOT analysis of the product in the subcategory area for the

Strength

A new and innovative product

Weakness

Undifferentiated product and service (ie. in relation with the competitors)

Opportunity

A developing market towards the items via internet

Threats

Price wars with competitors

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