watch journal 2015 (2)
TRANSCRIPT
Watch Journal2015
Available at 250 private jet airports across the country as well as aboard private aircrafts including NetJets, Wheels Up and others
Delivered to 300 top luxury watch and jewelry retailers across the country
Cover Price: $10. Available at Barnes & Noble nationwide and select specialty newsstands
Sold at international airport newsstands inselect cities (Zurich, Paris, London)
Subscription base of top watch collectors and enthusiasts nationwide
EXCLUSIVE DISTRIBUTION
Circulation: 25,000
WATCH JOURNAL READERSHIP
48%
18%
15%
11%
6%
2%
Private Jet Airports/Aircrafts
Luxury Watch Retailers
Newsstands
Subscriptions
Event/Show Distribution
Other
NEW EXPANDED AND EXCLUSIVE EDITORIAL FOR 2015
Increase in frequency in 2015 from 6X to 9X per year
110% increase in page count
Sleek modern, full redesign including upgraded paper stock, oversized
format
Visually driven layouts
Themed issues every month
WATCH JOURNAL MULTIMEDIA
Watch Journal delivers to multiple platforms including Print, Digital,
Mobile as well as Social Media
@watchjournal
WATCH JOURNAL MULTIMEDIA
PRIVATE JET TERMINAL DISTRIBUTION
Watch Journal is the exclusive luxury timepiece publication distributed in over 250 private jet terminals across the US
Reaching over 16 million ultra-affluentpassengers per year
The wealthiest people in the country board private aircraft from these locations
over 43,000 times a day
—
Watch Journal = New impression opportunities for your brand in front of
this audience every day!
AVERAGE SPEND ON LUXURY GOODS PER YEAR
DEMOGRAPHICS
* S O U R C E : R U S S A L A N P R I N C E & A S S O C I A T E S
Avg. HHI $ 9.2MAvg. Net Worth $ 89.3M
Fine Art $ 1,746,000Home Improvement $ 542,000Yacht Rentals $ 404,000Jewelry $ 248,000Luxury Cars $ 226,000Hotels/Resorts $ 157,000Watches $ 147,000
PRIVATE JET TERMINAL DISTRIBUTION
Polybagged custom outserts to celebrate brand anniversaries, new launches and
one-of-a kind pieces
Gatefolds and inserts for high-impact campaigns
Franchisable high-impact positions including opening/breaking edit well,
lead in/out of edit well
Native content creation with 6-, 12- and14-page custom sections
Co-branded events at exclusive locations and in-boutique events
SPECIAL OPPORTUNITIES
SPECIAL EVENTS AND SHOW DISTRIBUTION
Baselworld
Salon International de le Haute Horlogie
Art Basel Miami Beach
JCK and Couture Shows, Las Vegas
CUSTOM ADVERTISING OPPORTUNITIES
Custom created onserts, polybagged with the issue,
or magna stripped into Watch Journal
THE COMPANY YOU KEEP IN WATCH JOURNAL
NEW EDITORIAL FEATURE COMING IN 2015
Philanthropy "What it is to be human"
Giving back. It has been at the heart of the watchmaking community for centuries - from the passing on of know-how to apprentices to the support of the fine arts and humanitarian causes.
Watch Journal will be the first and only media partner to create and feature a Philanthropy section in our title every issue beginning in Summer of 2015. We will provide our brands and readers who are committed to a cause space to be heard and celebrated.
IN EVERY ISSUE
IN EVERY ISSUE
IntelligenceIndustry News
Intelligence
IN EVERY ISSUE
Happenings Industry events with top executives and celebrities
IN EVERY ISSUE
Happenings
IN EVERY ISSUE
ProfileLeading industry
personalities
IN EVERY ISSUE
Profile
IN EVERY ISSUE
CollectorCollectors on what makes
them tick
IN EVERY ISSUE
Collector
IN EVERY ISSUE
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WATCHJOURNAL.COM WATCHJOURNAL.COM
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ESSENCE Built on the principles of minimum consumption and maximum performance, this vehicle combines dual electric motors (one on each axle) with a V8 combustion engine. It is race-tested technology that delivers an un-compromised hybrid driving experience.
MATERIAL With a monocoque and subframe made of a carbon fiber–reinforced polymer, the 918 Spyder is both light-weight and powerful.
POWERThree separate drive modes offer diversity and control, with an additional “Hot Lap“ mode that can be deployed for short spurts of maximum power, propelling the driver toward record-breaking speed. The option to run as a plug-in hybrid makes this car one of the most efficient of its kind.
PORSCHE 918 SPYDER
From $845,000
porsche.com
IN EVERY ISSUE
NecessitiesCurated section of luxury products including automobiles, jewelry,
fashion and home items, and sports gear
Necessities
IN EVERY ISSUE
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WATCH JOURNAL
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TIGHTEN UPBabolat, tennis champion Rafael Nadal's racquet of choice, welcomes Babolat Play, a breakthrough innovation that is literally game-changing. This connected version of tennis allows players to view their fellow players’ data, including the scores of top tennis pros.
HOW’S IT GOING? Sensors are manufactured into the handle that offer infor-mation about the player’s game allowing for the opportu-nity to improve one’s strategy. Every level of expertise can be supported with the technology this racquet provides.
TRANSPARENT PERSPECTIVESCollecting existing data like shot power and ball impact location along with the number of strokes, spin, total and effective play time, endurance, technique, consistency, energy and rallies, Babolat Play gives the player the option to view these details through a Bluetooth connection with a smartphone or from a USB to a computer. It also connects to tablet devices.
BABOLAT
$350
(303) 832-2700
babolat.com
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IN EVERY ISSUE
IN EVERY ISSUE
IN EVERY ISSUE
FeaturesExploring the world of luxury timepieces
IN EVERY ISSUE
IN EVERY ISSUE
Features
IN EVERY ISSUE
Features
IN EVERY ISSUE
StyleExclusive, original watch photography
IN EVERY ISSUE
Style
IN EVERY ISSUE
Style
The ListTop watch retailers around
the country
IN EVERY ISSUE
Horology TerminologyWatch terms and functions
explained
IN EVERY ISSUE
HumorExclusive original cartoon
IN EVERY ISSUE
EDITORIAL CALENDAR
ISSUE THEME SPACE MATERIAL ON SALE
Jan/Feb Arts & Culture Dec 2 Dec 9 Jan 9
March Explorer Feb 3 Feb 10 Mar 5
April Motor Sports Mar 3 Mar 10 Apr 2
May Design Mar 31 Apr 7 May 7
Summer Sports May 19 May 26 June 25
September Fashion July 14 July 21 Aug 20
October Movement Aug 19 Aug 26 Oct 1
November Craftsmanship Sept 22 Sept 29 Oct 29
December Hollywood Oct 27 Nov 3 Dec 3
* S U B J E C T T O C H A N G E
EDITOR IN CHIEF
Hyla Bauer, a seasoned journalist with more than 20 years of experience at Condé Nast Publication's Vogue, GQ and Condé Nast Traveler, as well
as two years in a management role at a top watch brand.
PUBLISHER
John Clarkin, a 15-year Condé Nast veteran, including 10 years as National Sales Director at W magazine.
INTERNATIONAL EDITOR (GENEVA)
Keith Strandberg, a world-renowned journalist with over 25 years of watch industry experience, including 15 years at Watch Journal.
Fluent in three languages including Chinese.
FOUNDING PUBLISHER
Glen Bowen, founder of Watch Journal (formerly titled In Sync) in 1997. Respected industry veteran.
CHIEF EXECUTIVE OFFER
Marc Lotenberg, a media entrepreneur and the owner of Watch Journal, has been lauded as one of Fortune’s “Coolest CEOs” and was listed as one of Forbes’ “30 Under 30.” Lotenberg is also the CEO and owner of
the award-winning design magazine Surface.
WHO WE ARE
SPOTLIGHT MAY 2015 — DESIGN ISSUE — INCREASED DISTRIBUTION
Major presence at JCK Las Vegas, Swiss Watch,and Luxury shows at Mandalay Bay Hotel.
Bonus distribution at Couture at the Wynn Las Vegas.
Special Editorial – first look at Baselworld, design inspirations and trends,
original photography.
John Clarkin, [email protected]