veritas managed backup services sales presentation
TRANSCRIPT
The future is bright for Veritas™ Managed Backup ServicesPresenter’s Name HerePresenter’s Title Here
Veritas Managed Backup Services (MBS)MBS provides the information backup stability and predictability to protect your customer’s data, business, and reputation.
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• 24/7 monitoring• Real-time incident remediation• Regular reports to validate outcomes and
proactively identify issues
Proactive Monitoring and Management
Veritas Managed Backup Services provide:
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• Faster issue resolution• Services based on industry best practices• Capacity and upgrade planning• Optimal use of all solution features
World class expertise
Improved business outcomes
• SLAs established and enforced• 24/7 escalation and event management• Access to real-time reports and metrics for
maximum transparency• Predictable quality and costs
Copyright © 2015 Veritas Technologies LLC. All rights reserved.
What’s new/different now? • Focused and committed
leadership support
• Robust compensation model
• More competitive pricing model
• New multi-year contract with Symantec IT
• Tremendous market potential
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A study released … by research and consulting firm MarketsAndMarkets predicted the demand for managed services will jump drastically in the next five years, with the global market slated to grow from $101.2 billion in 2014 to $193.3 billion in 2019. 1
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1 Lindsey O’Donnell, “Cloud, Mobility, Big Data Key To Growth In Managed Services Space,” CRN, January 8, 2015 http://www.crn.com/news/managed-services/300075301/cloud-mobility-big-data-key-to-growth-in-managed-services-space.htm Copyright © 2015 Veritas Technologies LLC. All rights reserved.
The Path ForwardNew and strong organizational structure – <add link to org charts>
New compensation model• 100% compensation for all
segments – dollar:dollar matching• Multi-year credit up to 3 years to
help you retire your quota more quickly
More competitive pricing model• More aggressive MSRP
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Old vs. New Pricing
Previous Price Model Current Price Model
License type Annual subscription No change
Buying programs None No change
Meter Per client No change
Base MSRP $125,000 – base service (100 clients)
No base SKU; requires 200 client minimum purchase
Price Curves $360/client after first 100$450/client – first 500 clients$300/client – next 500 clients$225/client – after 1000 clients
Route to market Direct, channel partner No change
Channel discount 5% No change
Published to channel No No change (significant presales effort to vet opportunities)
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More scalable pricing with price tiers
100 200 500 1000 2000 3000 4000 5000$0
$200
$400
$600
$800
$1,000
$1,200
$1,400
$1,600
$1,800
$2,000
Manage Backup Services pricing
Previous MSRPCurrent MSRP
clients
$ in
thou
sand
s
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Entry price $125k MSRP
Entry price $90k MSRP
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Comparisons prove the benefits
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Previous Price Model
Current Price Model
Clients 2000 2000
MSRP $809,000 $600,000
MSRP/client $405 $30026% lower MSRP than previous
price model
Copyright © 2015 Veritas Technologies LLC. All rights reserved.
Growth right out of the gateNewly inked deal to take on all backup functions for Symantec IT = 10,000 clients
MBS represents a major growth opportunity
• Projected Bookings indicate 90% year-over-year growth for FY15-16
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Total opportunity
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Software spend on NBU = $1.37BOutsourcing spend for NBU = $1.37B
MBS is strategic out-tasking$1.37B x 46% = $626M
15% of customers prefer a direct relationship$626M x 15% = $94M
17 41 21 21
Hardware Personnel Software Outsourcing
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Indirect Direct ~$94M opportunity for MBS
IT Spending (Gartner 2013)Gartner 2013 research showed that companies spend nearly equal on software as they do on outsourcing. As an outsource IT function, MEV has an opportunity for growth.
Buying Preference (Symantec 2013)
46% of enterprises selectively outsource IT management functions (Strategic Out-Tasking)
ServiceXRG, 2014
Copyright © 2015 Veritas Technologies LLC. All rights reserved.
What it means to you• Updated compensation model opens new and increased
sales opportunities
• Helps you retire your quota more quickly– Multi-year comp credit up to 3 years
• Frees up more selling time—MBS owns the support effort for the environment
• Helps you grow your NetBackup™ license opportunities
• Helps deepen trusted advisor status with customer
• Combats competitive threats through higher customer satisfaction
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What it means to Veritas• Increased wallet share
• Higher renewal rates
• Improved customer satisfaction
• Better alignment with industry trends, customer trends, and competitive landscape
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What means to customers to engage MBS• Lower operating costs
• Increased value from their investment
• Improved operational performance
• IT freed to focus on core strategic objectives
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Seizing the opportunity Customers face multiple challenges:
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Unprotected data Conflicting priorities
Usage and adoption gapsLack of transparency
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Opportunity identifiersLack of operational transparency; no clear service level agreements
Staffing challenges, including skills gaps, conflicting priorities, business hours only coverage
Multiple appliance deployments or multiple remote sites
Compelling events such as failed restores or audits
Large number of support issues or support calls
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Opportunity identifiers (continued)High level of SE support required
Customers running EOSL version of software
Limited feature adoption or inability to deploy advanced technologies
Customers unhappy with NetBackup
Competitive displacement risk / opportunity
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Who are your potential customers?
Title Role Market Segment Reports to:
CIO/VP of IT Key buyer • Large Enterprise• Enterprise CIO or CEO
Senior IT Architect Key buyer/Key influencer
• Large Enterprise• Enterprise
Sr. VP Datacenter Operations
Director of IT, Servers
Key buyer/Key influencer
• Global 2000• Financial services
VP of IT, Infrastructure
Director of IT, Storage
Key buyer/Key influencer
• Large Enterprise• Enterprise• Government• Mixed verticals
CIO or CISO, depending on size of organization
Backup Admin Key influencer • Large Enterprise• Enterprise Director of IT
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How we partner with customers
Customer Owned
Physical Maintenance Daily tape operations Datacenter operations Hardware and OS maintenance
MBS with customer assist
Restore Management Initiation of restores Validation of restore success
Change Management Review and implement requests
Problem Management Issue resolution Root cause analysis
MBS
Monitoring Monitoring for backup failures System availability Checking disk/tape levels
Incident Management Troubleshooting/return of backups System availability Checking disk/tape levels
Planning and Administration Capacity planning (disk/tape) Upgrades (e.g. 7.5.x to 7.6.x) Installation of NetBackup patches
Reporting Reporting portal with user access Daily reports, monthly reviews
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Handling customer objections
MBS versus… Competitive Position MBS ResponseGlobal outsourcers (IBM, HP, Perot/Dell)
Large providers include managed backup as part of their serviceOften include hardware and software as part of service
Many NBU customers do not want to surrender control of all ITGlobal outsourcers often lack NBU skillsIncluding hardware and software actually increases customer costs
VAR/consultants VARs offer similar service but
include hardware, software and implementation
MBS will work with vendors to transition service after implementationVARs do not have same level of access to support and engineering as BCSTypically charge additional changes, upgrades, and restore requests
Customer Customer can administer NBU for less than MBS
Few customers have 24x7 coverage to remediate issues as they occurSLAs guarantee satisfaction with serviceReporting provides full visibility and transparency that most customers lack
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Partner participation• Managed Backup Services can
be sold through partners even though they’re not published in the channel price list
• We work with partners to help drive their services attached to MBS, including onboarding, upgrades, etc.
• Opportunity Registration program
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Additional resources
• For quoting assistance please contact your assigned regional Service Sales team member or send an email to [email protected].
• More information including sales collateral, presentations, FAQ, competitor battle cards, industry comparison chart and price list can be found on Sales Central.
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