Ghanshyamdas Saraf College

Sub: Production Management

Topic: Value Engineering/Analysis

Product: Pepsi Softdrink.

Group No.8

Presented to, Dipti soni Mam ……

Introduction

Pepsi-Cola

Names Roll No.

1) Naseema Shaikh84

2) Maya Wala 1093) Priya Singh 974) Pooja Patil 705) Khushboo Singh

94

Group Members

Pepsi-Cola, most commonly called Pepsi, is a soft drink produced by PepsiCo which is sold worldwide in stores, restaurants and vending machines. The brand was trademarked on June 16, 1903, though the drink was first made in 1898 by pharmacist Caleb Bradham. Similar to Coca-Cola, its major rival, Pepsi was originally intended to cure stomach pains. There are several types of Pepsi, including Pepsi Vanilla, Diet Pepsi (the most popular variant), and, outside the United States, Pepsi Max.

History

Pepsi-Cola, originally called "Brad's drink", was first made in New Bern, North Carolina in the United States in the early 1890s by pharmacist Caleb Bradham. On August 28, 1898 , "Brad's drink" was changed to "Pepsi-Cola" and later trademarked on June 16, 1903. As Pepsi was initially intended to cure stomach pains, Bradham coined the name Pepsi from the condition dyspepsia (stomachache or indigestion). It was made of carbonated water, sugar, vanilla, rare oils, pepsin and kola nuts.

PepsiCo entered India in 1989 and has grown to become one of the country’s leading food and beverage companies. One of the largest multinational investors in the country, PepsiCo has established a business which aims to serve the long term dynamic needs of consumers in India.

PepsiCo India and its partners have invested more than U.S.$1 billion since the company was established in the country. PepsiCo provides direct and indirect employment to 150,000 people including suppliers and distributors.

Objective of Study

The main objective of the study of PepsiCo is to find

out the Value and Cost of Soft drink and to gather the

information about the Value engineering techniques

and elimination of unnecessary cost company use for

their product.

Research & Methodology

Primary Data Collection Methods: We had collected the data by using methods such as interviews and questionnaires.We had taken an Interview from Mr.Sanjeev Singh working in Pepsi co as an intern and collected the information regarding our project.

We used primary data analysis for data processing and analysis. We have surveyed in many retail shops that use to sell Pepsi more than any soft drinks because of reasonable price and the retailers get many advantagesalong the products.

Company Profile

Analysis

Conclusion

Appendix

Bibliography