understanding the differences between sap hybris cloud for customer and sap crm could make or break...

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© 2017 De Villiers Walton Limited UNDERSTANDING THE DIFFERENCES BETWEEN SAP HYBRIS CLOUD FOR CUSTOMER & SAP CRM COULD MAKE … … OR BREAK YOUR PROJECT

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© 2017 De Villiers Walton Limited

UNDERSTANDING THE DIFFERENCES BETWEEN SAP HYBRIS CLOUD FOR CUSTOMER &

SAP CRM COULD MAKE … … OR BREAK YOUR PROJECT

© 2017 De Villiers Walton Limited

IF YOUR SAP HYBRIS CLOUD FOR CUSTOMER CONSULTING TEAM LOOKS LIKE THIS…

RUN!!!

If your SAP Hybris Cloud for Customer consulting team is anything like the image on the previous page, you are in trouble.

Let me explain.

© 2017 De Villiers Walton Limited

SAP Hybris Cloud for Customer (C4C) is SAP's cloud-based CRM solution.

It is not, I repeat, not SAP CRM in the cloud.

The distinction is an important one and understanding it could be the difference between project success or project failure.

© 2017 De Villiers Walton Limited

When you buy a subscription to C4C you are, whether you are aware of it or not, accepting what SAP views as best practice in the Marketing, Sales and Service arena.

© 2017 De Villiers Walton Limited

The system is largely pre-configured and you can make limited changes to the behaviour of the system through configuration.

© 2017 De Villiers Walton Limited

Furthermore, while enhancements are possible via the Cloud Application Studio (SDK) the enhancements are limited compared with what is possible with the on premise SAP CRM product.

© 2017 De Villiers Walton Limited

These are not criticisms of the product.

I'm a big fan of C4C.

© 2017 De Villiers Walton Limited

I am however, getting frustrated seeing projects that:

• Are resourced and managed like traditional SAP CRM on premise projects

• Kick-off with Blue Sky design workshops (it's too late for that!)

• Are based on assumptions that the SI and the Customer have made about C4C based on their knowledge and experience of SAP CRM.

© 2017 De Villiers Walton Limited

Any one of these points alone has the potential to be a project killer.

Successful projects are the ones where both the SI and the Customer understand this.

© 2017 De Villiers Walton Limited

I have a particular bee in my bonnet about the way in which SAP C4C projects are currently being resourced – hence the image of the motley crew at the start of this presentation.

© 2017 De Villiers Walton Limited

We've recently completed a successful implementation of SAP C4C with SAP America for a global retailer.

The project was delivered with just two SAP C4C Functional Consultants, an integration resource and couple of developers.

Perfect resourcing.

© 2017 De Villiers Walton Limited

By way of comparison, we were also engaged on a project with a tier 1 SI for a UK-based business with 6 SAP C4C Functional Consultants.

More recently, I've heard of projects with more than 10 SAP C4C Functional Consultants.

© 2017 De Villiers Walton Limited

These are large numbers of Functional resources for an SAP CRM on premise project let alone a SAP C4C project.

© 2017 De Villiers Walton Limited

What are these people doing?

How many SAP C4C Consultants does it take to change a lightbulb, anyone?

© 2017 De Villiers Walton Limited

If you've not worked with SAP C4C, I understand that you may be unconvinced by my message.

So I will illustrate my point by showing you the main SAP C4C configuration options relating to an Opportunity.

© 2017 De Villiers Walton Limited

© 2017 De Villiers Walton Limited

Step 1 – Add Opportunities to your Project Scope

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Step 2 – Answer the Questions relating to Opportunities

The answers we provide to these Questions allow SAP to automatically preconfigure the behaviour of the Opportunity in SAP C4C.

© 2017 De Villiers Walton Limited

In this example, we'll focus on the basic Opportunity so I'll skip the Sales Assistant settings which allows us to identify the tasks that need to be performed at each Phase of an Opportunity.

We'll drill into a couple of these just to give a flavour of the "depth" of configuration possible.

© 2017 De Villiers Walton Limited

© 2017 De Villiers Walton Limited

Step 3 – Perform Fine Tuning of the Opportunity

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Step 4 – Perform the individual Fine Tuning activities for the Opportunity

© 2017 De Villiers Walton Limited

Step 5 – Opportunity: Involved Parties

Involved Parties is the SAP C4C equivalent of the SAP CRM Partner Determination configuration.

Note that we do not have the ability to define new Partner Determination Procedures – there is just one.

Furthermore, Access Sequences are not accessible although standard Access Sequences are being used behind the scenes by SAP.

© 2017 De Villiers Walton Limited

© 2017 De Villiers Walton Limited

Step 6 – Opportunity: Sources

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Step 7 Opportunity: Document Types

We don't configure Transaction Types in SAP C4C in the way that we would in SAP CRM.

In SAP C4C we have Document Types.

In our demo environment you can see that no Document Types have been configured.

© 2017 De Villiers Walton Limited

These screen shots will give you a flavour of the SAP C4C configuration for Opportunities.

We can of course supplement this with Workflows, Approvals, Organisational Assignment and Employee Assignment rules but like the configuration I've shown above, these are much, much simpler than we have in SAP CRM.

© 2017 De Villiers Walton Limited

To return to my original point: SAP Hybris Cloud for Customer (C4C) is not SAP CRM in the cloud.

Now, what are all those SAP C4C Functional Consultants going to be doing?

© 2017 De Villiers Walton Limited

NEXT STEPS

C4C Blog

http://www.dvwsolutions.com/blog/category/c4c

Contact

Email: [email protected]

Phone: +44 (0) 7917 131 815

LinkedIn: https://uk.linkedin.com/in/darronwalton

© 2017 De Villiers Walton Limited