www.uclansu.co.uk

OVERVIEWFreshers Fair Thursday 15th September 2011Union Mall Stall Hire • Leaflet Distribution

Digital Media • TV AdvertisingSponsorship plus Special Offers

“The only official way to communicate and connect

with UCLan Students”

Look outfor...

Special Offers for Freshers

2011 & Term 1!

NEW Student Discount

Directory Preston Student Offers

Our friendsWe have made many friends over the years and we hope you will become one of them.

Whatever your budget or business needs we are sure there is something in this Media Pack to suit you.

Want to make an impact on an audience of

30,000students?

The Students’ Union is the ONLY official distributor of publicity to students at UCLan and we want to help you talk to that audience.

We have designed this Media Pack with you in mind and we are positive there are beneficial marketing opportunities for everyone!

But don’t just take our word for it...

“Renting a stall at the SU is a great way to promote my business, it’s a busy, vibrant place to work and I meet lots of interesting people every week”

Noosa, (Weekly Fashion Market Stall)

“The partnership we have developed with the Students’ Union has helped us promote and increase our studentmembership database. We look forward to continuing our relationship with them”

Ian Heslop, Memeberships Manager(Preston City Council)(Freshers Fair, Preston Student Offers, Pluto)

“Working with the SU at UCLAN has been hugely beneficial for our business and should be considered by any company who are targeting the student market”

STA Travel, Preston(Freshers Fair, Poster Sites, Website Advert)

The student market is fun, vibrant and

lively...be part of it!

Fresh

ers 2011

Fresher’s Fair is one of the biggest events in the student calendar and gives companies the opportunity to promote their products and services face to face to both first year and returning students. Last years event saw a footfall of over 5,000 students. Book early to avoid disappointment!

Freshers GuideThe Freshers’ Guide is distributed free to 4,000 students at the start of term. This annual publication is a must for all new students, packed with everything students need to know.

WallplannerEvery new student will receive one of our A1 full-coloured calendars, so your advert could be on students’ walls and kitchen notice boards throughout the entire academic year!

Freshers Fair 15th September 2011

FreshersOffers

Special Freshers bundle packages available if you

book a space for ourFreshers Fair before

June 30th 2011

Stall HireGet face to face with students by setting up a stall in the Students’ Union Mall.

Please enquire about the cost for outdoor space. *Research completed November 2009/10

Posters/Leaflet DistributionPosters can be used effectively and to great success to promote your product or services to students. Advertise to a captive audience on our A3 lockable posters sites and A4 washroom poster sites at just over 20p per poster per day.

If you’re looking for a more targeted approach, our promotions team will ensurethat your publicity in distributed in the right places round campus.

Student Newspaper - PlutoPluto is the official student newspaper, available to all students. 4,000 copies are printed every fortnight during term time and distributed free across campus and to all Halls of Residence.

The Fresher’s edition will be the first time new students come across their student newspaper so there’s no better time to take out an advert!

Prices for Pluto are for Full Colour adverts. Mono adverts are available at a discounted price.

Cost per dayNational business/agency £450Local business £150Market trader From £30

Posters (20 x A3 & 20 x A4) £250 per month

Publicity distribution (per 1,000) £150

Whatever the business,Retail, I.T, Food,Leisure, Travel thereis a space for you!

Local NationalFull page advert £650 £875

Half page advert £375 £550

Quarter page advert £200 £320

Front page banner advert £250 £500

Pluto OfferTake out an advert in the Freshers Edition of Pluto

and get 50% OFF a future advert

of the same size!

Prin

t & F

ace to F

ace

The Students’ Union Mall has a footfall of 3,000 people on atypical day*

Dig

ital Med

ia

Websitewww.uclansu.co.uk is the official Students’Union website providing a daily gateway tocurrent and potential UCLan students.

Many of our student’s refer to the site over the summer and then once they arrive to find out what’s going on.

Within the region of 12,000 unique visitors and 40,000 hits per month the website is the ideal place for your online promotional campaigns.

EmailsEmailing is a direct and instant way of getting your message across to our students.

Opportunities are available to sponsor an email or promote your NUS Extra Card offer direct to students inboxes.

TV AdvertisingSituated in our student bar, Source, plasma screens are a great way of connecting with students both during the day and in the evening.

Adverts are shown on a continuous loop as either a full screen or side bar advert.

Homepage advert £350 per month

Section advert £200 per month

Banner advert on email £250

Plasma screen advert Month £100

Term £250

Year £600

Design & Artwork Service

Whether you wish to produce an advert for our website, student newspaper or plasma screens,we offer a design & artwork

service upon request

We weekly send direct emails to over 22,000 of our students

Our websites gets40,000 hits per month

Prestonstudentoffers.co.uk, is our brand new and exclusiveonline student discount directory.

It works alongside the NUS Extra card, (the UK’s biggest student discount card), to help promote local businesses who offer students a discount on

production of their valid NUS Extra card.

Base PackageDirectory advert on

www.prestonstudentoffers.co.uk.Directory Listing in our Freshers Guide.

Fortnightly email to our student database promoting www.prestonstudentoffers.co.uk

and its discounts

£50 per term or £100 per year

additional add ons...

Introducing....

Preston Student Offers (PSO)will be promoted via:

Fortnightly emails to our database (approx 22,000)

Extensive use of poster sites/ plasma screens/Sub TV throughout the UCLan campus

Monthly adverts in our student newspaper Pluto

Campaigning using our PSO mascot and a team of sellers.

So there is plenty going on. We will also support business with

window graphics and POS.

1234

Option 1Large banner ad on PSO landing page

£75per 2 week period

Option 2Large banner ad on

PSO sub-section page£50

per 2 week period

www.prestonstudentoffers.co.uk

Term 1 Offers

Sponsorship

1 2 3Take a half page advert in the Freshers Guide & get a FREE ¼ page

advert in Pluto Student Newspaper*

Take a full page advert in the Freshers Guide and get a FREE small

advert on the wallpanner*

Get your campaign of to a great start with

your posters displayed around campus and a homepage banner on

the Students’ Union website for £500

*These offers must be booked by 30th June 2011. No other discounts will apply to the above offers

Sponsorship packages are a great way to create brand presence.Opportunites include sponsorship of one of our 60 sports clubs and societies or choose to sponsor a ceremony, awards nights, one of our Give It A Go Programmes or an event in 53 Degrees.

Sponsorship packages can be tailored to suit your budget and reflect your business needs.

Whatever your question or query we welcome all enquiries

01772 894887/886 www.uclansu.co.uk

Interested but would likemore information?Contact the Marketing Team:

address UCLan Students’ Union Fylde Road Preston PR1 2TQ

telephone 01772 894887/886fax 01772 894970email cpenrith@uclan.ac.uk

The Union is here to make life better for students. That’s our mission and because we want every UCLan student to have a great

experience at University every penny we make gets ploughed back into our Union services to help us achieve this aim.

We don’t have shareholders to take out profits and our trusteesensure we spend the Union’s funds effectively.

All prices in this media pack are subject to VAT.

www.uclansu.co.uk