typical pitch

17

Upload: 047086

Post on 11-Apr-2017

107 views

Category:

Education


1 download

TRANSCRIPT

You have been commissioned by the Northern Echo to produce a new magazine or newspaper product. Your

product could be in any style or genre but it must be self financed through sales or advertising. You must also produce

your magazine for a specified audience segment within the 16 to 25 age group.

“”

- Typical- Male Magazine- Lifestyle/Fitness- A4

with the following…

- Males, 18 - 24- BC1C2- High quality- A gap in the market- Self financed (sales + advertising)

Mens Health

- Competition- 20 - 50- ABC1

Typical is different to Men’s Health…- younger audience (USP)- lower social groups

Typical is:

- a fitness/lifestyle magazines with

- a youthful but professional style.

Typical readers rely on the magazine for:

- useful fitness tips to help them

- achieve their personal goals.

Male readership:80%

Female readership:20%

Age group:18 - 24

Social Group:BC1C2

Tribes:DIYerTownieStylerTrackier

Secondary Audience

The secondary target audience for my magazine will include Northern echo readers, females and older males. In order to avoid offence and ensure the secondary audience is happy there will be no;

- inappropriate content- nudity- negative (possible offensive) comments

- Male Model - Similar age- Healthy

- Colours - Red- Blue

- Fonts- Solid- Bold

The IPSO...

- deal with any complaints from members of the public- have 16 codes that must be followed by publishers.- look into complaints that believe that the code has been breached.

I must;

- get permission

- be careful} Shooting

Writing

Front Cover

Masthead: BIG, BOLD

Sell lines: Big, Bold, Different fonts & Sizes

Cover Model: Fit, Healthy, W.T.F.S, Aspiration

Colours: Red, Yellow, Blue, Black, Grey

Double Page Spread

Title: Bright, Bold

Text: Small, Simple,

Images: Relatable

Colours: Red, Blue, Black, Green

Masthead: (Big, Bold, Professional)

Sell lines:

, ,

Model: Male, 18 - 24, Healthy, Fit, Relatable

Colours:

Unique Selling Points

● Audience○ Males 18 - 24

● Size○ 10.2 inches x 6.8 inches

● It stands out you can tell what it's about

● The layout is quite simple but because of this it makes it easier to read.

● The layout is very clear, along with the article, it is easily understood

● The headings stand out very well

● I’d give it a 4.5/5

● The headings stand out very well

● I don't think that the colours work as well.

● It isn't very visually pleasing, it's a bit hard to read.

● The black background makes it look a bit dark and hard to read.

● Id rate this one 2/5

Overview of Idea

Flat Plans

Thanks Any Questions