twitter card cheat sheet

Twitter Card Cheat Sheet Example meta tag: <meta name="twitter:_________________" content="_____________________">

Summary Card

This card allows you up to 200 characters for the description. That’s a 60 character bump from normal tweets which could mean the difference between communicating clearly or not. What would you do with an extra 8 words? That’s basically an entire extra sentence. I recommend using your extra words for a call to action. Because of the ability to add both a “Creator” and a “Site” field, this is a great card to use for promoting your guest blogs. You can give credit to the site where the guest post is found AND give credit to the author by using both of their Twitter handles. :card = summary :site = Your own Twitter handle :title = The title of your blog post :description = Up to 200 characters with a description of this content :creator = *optional - if you want to give credit to a guest blogger, for instance :Image:src = What image should go along with this content? :Doman = Your website

Twitter Cards 101 © Ann Harris

Photo Card

Similar to above but OMG these images can be HUGE! Similar to pinterest, they have a fixed width and almost unlimited height. twitter:card = photo twitter:site = twitter:creator twitter:title twitter:image:src twitter:domain


Summary Large Image Card

Perfect for infographics! It’s similar to the photo card BUT you get to add a 200 character description. Next to the lead generating card, this one is my favorite! twitter:card = summary_large_image twitter:site = twitter:creator twitter:title twitter:image:src twitter:description twitter:domain


Product Card

Use this card for tweeting more detailed information about products or services you ahve for sale.TIP: Use one of the data fields for price, and the other to include a quick testimonials. Get creating with these labels! twitter:card = product twitter:site = twitter:creator twitter:title twitter:description twitter:image:src twitter:data1 twitter:label1 twitter:data2 twitter:label2 twitter:domain


Gallery Card

Want to showcase multiple products? Promote an event? Consider using the gallery card to show off your design portfolio or just to upload a bunch of pictures into one tweet. twitter:card = photo twitter:site = twitter:creator twitter:title twitter:image0:src twitter:image1:src twitter:image2:src twitter:image3:src twitter:domain


Player Card

Want to stream your video right in the Twitter feed? You can put any YouTube or Vimeo video (and basically anything else) into a Twitter card as a video. twitter:card = player twitter:site = twitter:creator twitter:title twitter:description twitter:image:src twitter:player = twitter:player:height twitter:player:width twitter:domain


Website Card

For when you want to take people directly to your website! Website URL Headline (30 characters) Choose a call to action


Go to Ads.Twitter.com > Creatives > Cards to access lead generating card options.

Lead Generating Card

The “Card Details” aka fallback url should lead to the page on your website where you have your opt in. Destination url is where you want to redirect people after they’ve submitted. This could be to the page where they download your free offering or it could lead directly to the PDF download. Post submit message - “Thanks for downloading! You should be redirected shortly.” Go to Ads.Twitter.com > Creatives > Cards to access lead generating card options.


twitter card cheat sheet

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