tweet with purpose
DESCRIPTION
Manage your social media time wisely with some Twitter basics. Presented by Sandy Lender with the NPC Writers\' Conference as a case study.TRANSCRIPT
- 1. Tweet With Purpose
- Twitter portion of the social-media-in-less-time presentation 2/10/2011
- Author and Editor Sandy Lender presenting
- http://twitter.com
- twitter.com/sandylender
- (at left: Daisy, Lutino Indian Ringneck Parakeet)
2. Your Twitter Account
- What are you marketing?
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- Use that in your name
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- Keep it short, concise (reasons)
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- Brand yourself/service
- Truncated bio; use keywords
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- Freelance journalist? (journalist, stringer, reporter)
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- Photo skills? (photographer, videographer, flickr account)
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- Novelist? (fantasy author, etc.)
3. Following
- Tweetgrader.com lets you check out the quality of a twitter account
- Tweetadder.com
- Twitoria.com (see whos gone inactive)
- Twitterless.com (see whos stopped following you)
- WeFollow.com (see who likes the same stuff you do)
- Jos article will be in the conference goodie bags with TONS more references.
4. The Art of Tweeting
- 140-character limit means u have 2 lrn ur shortcuts (think in terms of retweeting, too)
- http://twictionary.com
- http://thenextweb.com/TwitterKeys/keys.php(to put symbols in your tweets)
- BE RELEVANT
5. The Art Of Retweeting
- Retweets mean others are making your content more visible; going viral is good
- ReTweetRank.com (ranks your account based on #of retweets)
- Use less than 140 characters (-15 to -25 is good) so users have room to retweet you
- Birgits tinyurl discussion works here, too
- RT (tweetdeck is awesome for retweeting)
6. Hashtags In Your Tweets
- #word
- Trending topics, Twitter parties
- The Naples Press Clubs Writers Conference hashtag is #NPCWC (learn it, use it, promote it PLEASE!) (and TY!)
- #FollowFriday, #WineWednesday, #TuneInTuesday, #EditorChat (?)
7. Suggested Relevant Content & Connections
- #FollowFriday @npcscoop
- #FF @sandylender and @bph
- #npcwc (our writers conference hashtag)
- http://tinyurl.com/NPCWC(takes them to thehttp://authorsandbooksfestival.orgwebsite)
8. Dont Txt IRL
- Adopt shortcuts and text language for Twitter and facebook parameters, but dont let it take over your writing. This editor hates it.
9. Come to the Conference!
- April 9-10, downtown
- Three tracks
- Pitch sessions
- Writers contest
- tinyurl.com/NPCWC
- Celebrity Luncheon Sat., April 9 at 11:30 at Vergina on 5 thw/Nancy J. Cohen