turkish information society strategy...© 2005. carlson marketing group. all rights protected and...
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Turkish Information Society StrategyProject Approach and Goal Scenarios
Tunis, 16 November 2005
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Agenda
1to1®
• Information Society Strategy Vision and Scope
• Current-State and 2010 Goal Scenarios
• Governance and Stakeholder Management
• Where From Here?
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Turkey declared her aspiration in Information Society in 2004 with an ambitious vision…
“Becoming a hub of ICT development, using information technology as an effective tool,
creating value through information-based decision processes, successful in global competition and has reached high levels of welfare”
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…and a strong macro-economic rationale to increase total factor productivity by embracing ICT
Sources of GDP Growth (1992 – 2000)
32.724
52.7
79
30.1 47
-15.9
23.836.6 30.3
64.2
-2.1
-20%
0%
20%
40%
60%
80%
100%
USA Canada Germany Turkey
Impact of TFP growthImpact of employment growthImpact of capital accumulation
Source: Saygılı, Cihan ve Yurtoğlu – 2001
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Strategy work is organized around key actors of information society
Governance
Government Businesses
Citizen
Business Environment &
Entrepreneurship
G2G G2B B2B
G2CE-Government
B2C
Social Transformation
Information Society
ICT Industry
Information & Communication Technologies
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Strategy will be delivered and a new journey will start for Turkish e-Transformation at the end of 2005
Prioritization& Roadmap
Hypothesis Development
Data CollectionFocus groups, interviews and questionnaire
Best-practice benchmarking
Current-State Assessment
SWOT Analysis
Synthesis of Findings
Goal Scenario Development
Scenario Workshops with
Stakeholders
Strategy Formulation
Target Setting Action Planning
Where we are today
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National Information Society strategy formulation requires nation-wide participation and consensus building
Consultation Purpose Timing Activities
1.Current-State Assessment June-August 140 stakeholder interviewsPublic sector questionnaire(185 departments and agencies, %59 return rate)Field research with households and businesses(1990 households and business owners)Focus groups with households and businesses
2.Goal Scenario Development September-October 93 stakeholder interviewsBest practice field research (6 countries, 30 interviews)
3.Action Planning October-December 40 stakeholder interviewsScenario workshops (130 stakeholders)
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Agenda
1to1®
• Information Society Strategy Vision and Scope
• Current-State and 2010 Goal Scenarios
• Governance and Stakeholder Management
• Where From Here?
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Strategy work is organized around key actors of information society
Governance
Government Businesses
Citizen
ICT Industry
Business Environment &
Entrepreneurship
G2G G2B B2B
G2CE-Government
B2C
Social Transformation
Information Society
Information & Communication Technologies
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Citizen-centricity and implementation skill development are both challenges and opportunities in e-Government
Level of online government service provision
52 % of government agencies consider citizen needsamongst the top three criteria in putting services onlineHowever, 61 % of these agencies do not measure citizenneeds regularly
Income taxesJob searchSocial security benefitsPersonal documents (e.g. Passport, driving license)Car registration -Application for building permission -Declaration to the policePublic librariesBirth and marriage certificates -Enrolment in higher educationAnnouncement of moving -Health-related services -
Social contribution for employeesCorporate taxVATRegistration of a new company -
Submission of data to the statistical office -Custom declartionEnvironment-related permits -Public procurement
Services for citizens
Services for businesses
Turkey's progress in 20 priority services of EU
Rapidly closing the gap :TURKEY 53% (September 2005)EU15 72% (2004)EU25 65% (2004)
Rapidly closing the gap :TURKEY 53% (September 2005)EU15 72% (2004)EU25 65% (2004)
Citizen-Centric Approach
Implementation Skill
Project budget and time overrunsBenefits analysis and performance measurements
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Public sector efficiencies will depend on cross-departmental collaboration in service transformation
There is a need for synergy-creating projects, standardization, common securitystandards and redesign of cross-agency networks
There is not enough collaboration in forming joined-up e-government servicesInsufficient cross-agency data sharing (e.g. 75 % of agencies collect citizencontact details) Multiple projects with similar aims (e.g. 9 departments simultaneously carry out a separate GIS project)
Methods of cross-agencydata sharing
Back-office functions of electronic governmentservices
Lack of competent human resources is seen as the most important barrier in frontof e-Transformation (88 % of government agencies)Total IT personnel / Total Personnel in the public sector is only 2.4 % in Turkey(US=4.6%)
Only 26 % of government departments have standardised back-office functionsElectronic communication constitutes only 7 % of cross-agency communication
Internal Process Efficiencies
Common Technology Platforms
Coordination and Collaboration
Human Capital
Paper: 11%Digital: 3%
Both: 86%
Official correspondence:
91%
Integrated digital systems 1% Electronic format:
8%
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Decision Made: Service Transformation and Efficiency Focused e-Government Strategy
Strategic Choice
Scenario Targets Moderate Good VeryGood
70%
33%
9%
90%
100%
90%
70%
80%
60%
29%
8%
80%
90%
80%
60%
70%
50%
25%
7%
70%
80%
70%
50%
60%
Key IndicatorsOnline Service Provision% of services onlineTake-up% of transactions happeningin electronic channelsEfficiency% annual saving in publiccurrent expenditures% of e-procurement in publicsector% of services with digitallyintegrated back-officeprocesses% of projects completed in time and budgetUser SatisfactionUser satisfaction index(Public services in general)User satisfaction index(e-services)
Limited efficiency for a greater number of services
High efficiency for a limited number of services
Carrying priority services with quick-win opportunities onlineSetting up the infrastructure required for efficiency-basedstrategy and service transformation
– Resolving the deficiencies in data sharing andmanagement
– Setting up structures to increase technology sharing– Efforts towards greater interoperability of
technologies– Standardization of service processes– Improvement of project management capabilities– Regulations supporting cross-agency collaboration
Service transformation and work towards efficiency in public processes
– Service transformation and consolidation– Business process re-engineering– Legal and organizational changes
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Turkey has an opportunity to prioritize which digital divide it wants to bridge by 2010
Social Segments
Students
EmployedUnemployed
RetiredHousewives
Education LevelDifferences
RegionalDifferences
Income LevelDifferencesAge Group
Differences
GenderDifferences
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Decision-Made: Focus on value-added use to achieve highest returns
Option BMore value-added use
Option AMore internet users
Vision
Current StateTota
lInt
erne
t Use
rs/ T
otal
Popu
latio
n
Very Good
Good
2010
Target Scenarios
Effective Internet Users / Total Internet Users
Option A
Option BModerate
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Turkey will prepare this and next generation to use the internet more effectively
Source : (*) Turkish NSI, Households ICT Usage Questionnaire – 2004, (**) Eurostat, Information Society Statistics – 2004,(***) Peppers and Rogers Group Projections (Projections done based on the data of the last 3 years) (****) Turkish social structure is different compared to European social structure(Housewives account for 34 % of the citizens in 16-74 age group)
AccessICT Infrastructure in Schools
Public Access Points
Computer and Internet Access Ownership Campaign
ICT Lessons in Curricula
Internet Security
Motivation
ICT Training for Adults
Formal Education SupportedWith ICT Tools
Lifelong EducationSupported With ICT Tools
Competency
Turkish Content and Culture
Key Indicators(16-74 Age Group)
CurrentState
Turkey -2004(*)
ModerateScenarioEU 25 -2004(**)
GoodScenarioAverage
Very GoodScenarioEU 25 -2010(***)
%44 %51
%96
%77
%56
%48
%5,1
%24
%39
%78
%33
%30
%35
%89
%68
%48
%43
%4,1
%30
%24
%64
%26
%24
%27
%37
%81
%58
%40
%37
%2,8
%37
%9,3
%50
%18
%17
%22
%14
%51
%24
%20
%5,6
%0,2
%24
%1,2
%34
10- e-Banking Users %2,1
11- e-Shopping Users %2,2
12- e-Government Users %5,9
1- Internet Users (****)
2- Internet User Students
3- Internet User EmployedCitizens
4- Internet User UnemployedCitizens
5- Households Having Access toInternet
6- Users Accessing Internet viaPublic Access Points
7- Internet Users, WhoExperienced Security Problems
8- Employed and UnemployedCitizens Using Internet forEducational Purposes
9- Students Using Internet forEducational Purposes
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We looked at the lifecycle of a business and assessed potential ICT impact and hurdles at different stages
Entrepreneurs Enterprises
ICTICT
Government Bodies
Entrepreneurs Interaction with GovernmentGovernment
BodiesEntrepreneurship portal
Education
Entrepreneurship awards
Online Government Services (tax, authorization, application, etc)
Electronic Tender and Procurement
Interaction with Other Enterprises
E-Commerce and MarketingElectronic ProcurementIntegration of Business Processes via ICT
Enterprises
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There are again two paths Turkey can walk on:Horizontal vs. Vertical Adoption
InformationInformation
and education
Information and
education. Specific BİT applications for chosen
sectors
Business Environment and Entrepreneurship Strategies
Horizontal Programs
Awareness rising,Computer and Internet penetration,Web site, e-mail,E-CommerceE-Business Applications
Vertical Programs
After choosing the critical sectors, determining specific ICT needs and conducting applications for those
needs
Key Indicators(1)
Current State
Turkey –2005 (2)
Moderate (3)
GoodAverage
Very Good (3)
61%
20%
0%-3%
0%-3%
5. Percentage of enterprises using SCM (4) 0%-1% 5% 9% 12%
88%
0%-0,5%
58%
95%
70%
15%
15%
11%
12%
5%4%
80%
45%
7%
8%
3%
1. Percentage of enterprises having a computer
2. Broadband Internet penetration of enterprises
3. Percentage of enterprises' total turnover from e-commerce
4. Percentage of enterprises using ERP/ERM (4)
6. Percentage of enterprises using CRM (4)
(1) Small, medium and large enterprises (10+ employee)(2) Peppers&Rogers Group analysis, stakeholder interviews(3) Eurostat and e-Business W@tch, Peppers&Rogers Group analysis, stakeholder interviews,
workshops(4) With ASP applications targets are expected to be much higher
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Telecommunications infrastructure as an enabler of information society
High-QualityTelecom Services(Always-on, Secure, Fast)
Basic needs of Information Society
CompetitionBroadbandInfrastructure Taxes
Information Society
High Coverage Low Prices
Critical Subjects in Turkish Telecommunications Industry
Scenarios Broadband Penetration Telecom Investments/ TotalInvestments (GFCF)
Average Rate of Growthin per capita GDP
Worst %85%90%95
Modest-%2.7
%3.4 +%0,19%4.2 +%0,38Best
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Turkey has a sizable and fast growing ICT sector
Share of telecommunications sector in GDP is slightly over OECD averages
Turkey has a very high potential to improve in information technology sector
0%
1%
2%
3%
4%
5%
6%
Turkey OECDaverage
ServicesSoftwareHardwareTelecommunications
Source: OECD Information Technology Outlook, 2004
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Turkey will aim to become a strategic player in theregion in information technologies
Information and Communications Technologies, Strategic Positioning Matrix Information Technology Services
Turkey’s comparable strengths to meetthe critical success factors
LocalMarket
Investment R&D TechnicalCapabilities
Cost...
IT S
ecto
rAttr
activ
enes
s
SizeG
rowth
Margin
Com
petition/ C
onsolidation
Consulting System Integration Outsourcing
Business Services
Application Services
Infrastructure Services
IT Services
Vertical packaged S/W
Standardisedenterprise software
Horizontal Packaged S/W
Medium Good Well
Low
Medium
High
(573,2)(123,1)
(51,5)
(27,6)
(billion US$)
No service defined
Local market growth
Local and export oriented growth
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Summary of 2010 Key Indicators for InformationTechnology
Local Market Size (million US$)
Scenario 2010Software 751Services 950Hardware 5.250 Software 794 Services 1.210 Hardware 5.900 Software 840 Services 1.335 Hardware 6.400
Very Good
Good
Moderate
242Services145Software
Very Good
142Services99Software
Good
79Services66Software
Moderate
2010Scenario
8.575 Very Good7.904 Good6.951 Moderate2010Scenario
Total IT Market Size (million US$)
Software & Services Export (million US$)6,951
7,904 8,575
Moderate Good Very Good
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Current competition on fixed and mobile telecommunications services
3 Fixed Infrastructureı
Uydu Hiz.
Data ve İnternet
Ses
Mobil
Dar Bant
GenişBant
İ nternet
Data
Ses
Sabit
Satellite
Data and Internet
Voice
Mobile
Dial-Up
Broadband
Internet
Data
Voice
Fixed
ServicesCompetition on Infrastructure 2Competition
on ServicesBackbone33 Access
Positive Average Needs improvement
1
2 Alternative infrastructures and infrasturucture sharing1 Distribution of market shares
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Tax Rates in Telecommunication Services
ScenariosTotal Tax (%)
Current(Worst) Modest
33 33
46
18
31
56
33
56
Best
Fixed Voice Services 33
Mobile Voice Services 36
Fixed Data Services 10
Mobile Data Services 20
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arls
onM
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eppe
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Car
lson
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Com
pany
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Agenda
1to1®
• Information Society Strategy Vision and Scope
• Current-State and 2010 Goal Scenarios
• Governance and Stakeholder Management
• Where From Here?
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Our understanding of governance elements
P R O C E S SS T R U C T U R E
PROCESSSTRUCTURE
MOTIVATION
M O T I V A T I O N
• What is the process of strategy setting andrevisioning?
• Are the strategicdecisions based on information and data?
• What are theempowermentstructures?
• Is the coordination well-defined and functional?
• Do the program managers followprofessional projectmanagementdisciplines?
• Is there any flexibility in terms of organisationalstructuring?• Political leadership
• Performance management• Incentives and rewarding• Legal infrastructure
• What is the differentlevels of organisationalstructures?
• Which entity at whichlevel has the ownershipof the IS Strategy?
• What are theaccountabilitymechanisms?
• Who are thestakeholders and how is the participationexecuted?
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Current structure
SUPRA-DEPARTMENTAL STEERING
Ministry Ministry Local Gov’s
INTRA-DEPARTMENTAL IMPLEMENTATION
INTER-DEPARTMENTAL COORDINATIONPRIME MINISTRYSTATE PLANNING ORGANISATION
E-TRANFORMATION TURKEY EXECUTIVE BOARD
StakeholderManagement
NGO’s
Private Sector
Universities
Citizens
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To-be process for strategy development and revision
Setting the IS Strategy andDeveloping the Prioritzed
Action Plan
Implementation(intra-dept tactical
process)
Auditing andPerformanceEvaluation
Communicationand Marketing
Feed
back
san
dR
evis
ions
Funding(finance, HR, techno.)
Approval
Monitoring AcrossDept’s
Political Leadership Coordination of ImplementationAcross Dept’s
Coordination ofThe IS StrategyAcrossDepartments
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To-be process for tactical execution at the department level
Project Idea
ImplementationPerformanceEvaluation
Communi-cation andMarketing
Feed
back
san
dR
evis
ions
Analysisand Target
Setting
Planning
Funding(finance, HR, techno)
Approval
Monitoring Intra-and Inter-
Departments
CentralCoordination
Political Leadership
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Strategy implications on governance
Work Areas Strategic Targets
Effective PublicManagement
• Fast forward in terms of prioritized services -EU-• Service transformation and efficieny improvement
Social Transformation• Effective takeup of prioritized segments• Populistic inclusion
Entrepreneurship andBusiness Environment
• Efficieny improvement in prioritized sectors usingICT
• General ICT awareness in SME’s
Telecommunication
• Broadband penetration• Founding the active competitive environment in
the areas of infrastructure and services• Regulatory initiatives taxation, licensing
InformationTechnologies
• Focusing on specific areas in software andservices
• Export-oriented approach –developing Turkish ICT business in the regional markets
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Four governance models observed in international best practices
33
.....
Prime Minister
Cabinet Office
Treasury / Min.of
Finance
Min.of Industry
Commerce
Min.of Interior
Others
Implement.Implement.Implement.Implement.Implement.Implement.
“ResponsibilitySharing AcrossDepartments”
Inter-Departmental CoordinationInter-Departmental Coordination
11
.....
Prime Minister
Cabinet Office
Treasury / Min.of
Finance
Min.of Industry
Commerce
Min.of Interior
Others
SteeringSteering
“PowerfulCentral
ExecutiveBoard”
22
.....
Prime Minister
Cabinet Office
Funding of Investments
Min.of Industry
Commerce
Min.of Interior
Others
CoordinationCoordination
“Financial-BasedCoordination”
44
.....
Prime Minister
Cabinet Office
Treasury / Min.of
Finance
Min.of Industry
Commerce
Min.of Interior
Min. of ICT
Coordination & Implemen-
tation
Coordination & Implemen-
tation
“Silo Management”
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11“Powerful Central Executive Board”
UK [ old ] Office of the e-EnvoyJapan Information Technology Policy OfficeIreland Information Society Policy UnitAustralia [ old ] National Office for the InformationEconomy
2
Four governance models observed in international best practices (cont’d)
33 “Responsibility Sharing Across Dept’s”
Germany Min.of Interior (e-Gov), Min.of
Economy (e-Economy) and others...
Swiss Public Management Office (24/7 e-
Gov), Min. of Industry (e-commerce) and
others...
France Inter-departmental committee
2“Financial-Based Coordination”
44 “Silo Management”
South Korea Min. of ICT
Italy Ministry of Innovation and Technologies
Mexico Min. Of Communication and
Transportation (e-Mexico)
US Office of Management and Budget
Canada Treasury Board (Gov Online Program)
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Strategic Fit Criteria
Political Leadership
Accountability
Coordination & Implementation
Performance Evaluation
Legal Structure
Participation
Flexibility
Political Leadership
Accountability
Coordination & Implementation
Performance Evaluation
Legal Structure
Participation
Flexibility
PREPARATIONPHASE
TRANSITIONPHASE
TRANSFORMATIONPHASE
TURKEY
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• Periodical chairmanship of Executive Board
• Tracking of BalancedScorecard in terms of Ministry level
• Participation of criticalexecution entities such as National Education Ministry, etc.
• Consultation process
RELATED ENTITY IMPROVEMENTS
• Synergy between the PublicSector Reform and e-Government
• Triggering the corporateleadership at the ministrylevel – “Change Leaders”
• Improving the capacity of Info.Society entity
• Accumulation of technicalcapabilities and know-howfor the e-Government prj’s
• Direct follow-up by “ChangeLeaders”
• Specific roles for NGO’s
• Financial and administrativeaudit by NAO
• Performance evaluation• Balanced Scorecard
implementation
PoliticalLeadership
Setting andRevising
The IS Strategy
PROCESS
Coordination of The Strategy
Coordination of Implementation
Implementation
Auditing / Monitoring
PerformanceEvaluation
Communicationand Marketing
• Marketing of IS within thecontext of private sectorapproach
Prime Minister
Deputy Prime Ministere-Transformation Turkey Executive Board
Information Society Strategy
State Planning Org.
Information SocietyGeneral Directorate
E-Government StrategyPublic Sector Reform
Entity under Prime Ministry
Program Management Office
NGOPublic Private
e-Tr Exec.Board Ministers
Info.Soc. Gen.Dir. NGOPrivate
Change Leaders(CIO Council)
NGONationalAuditOffice
Info.Soc. Gen.Dir.
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1to1®
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<55-9
10-1415-1920-2425-2930-3435-3940-4445-4950-5455-5960-6465-6970-7475-79
80+V/Y
Source : Hacettepe University Population Studies Institute – Population and Health Research – 2003
10%10%10%10%
8%8%
8%7%6%
6%5%
4%3%
2%2%
1%1%
0%2%4%6%8%10%12%
9%10%10%10%10%
9%8%
7%6%
5%5%
3%3%3%
2%1%
1%
0% 2% 4% 6% 8% 10% 12%
Male Female
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Internet and Computer Usage in the Last Three MonthsBroken Down by Citizen Segments, (16-74 Age Group)
63%
32%
22%
10%6%
4% 2%
51%
24%20%
8%5%
2% 1%0%
10%
20%
30%
40%
50%
60%
70%
Students Employed Unemployed Self-Employed Family EnterpriseEmployee
Retired Housew ives
Percentage in Total (16-74) 6,36% 22,13% 5,57% 15,69% 8,43% 7,40% 34,41%
ComputerSource : Turkish NSI, Households ICT Usage Questionnaire – 2004, Peppers and Rogers Group Analysis
Internet
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Internet and Computer Usage Broken Down byEducational Level (16-74 Age Group)
13%
60%
30%
18%
1% 1%
17%
70%
38%
24%
2% 1%0%
10%
20%
30%
40%
50%
60%
70%
80%
Average University Secondary Education Primary EducationEquivalent
Primary Education Uneducated
Percentage in Total(16-74) 8% 19% 13% 45% 15%
Source : Turkish NSI, Households ICT Usage Questionnaire – 2004, Peppers and Rogers Group Analysis
Accessing Internet Using Computer
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Internet and Computer Usage Broken Down by AgeGroups
13%
25%
14%
9%
6%
1%0%
17%
31%
18%
13%
8%
2%1%
0%
5%
10%
15%
20%
25%
30%
35%
Average 16-24 25-34 35-44 45-54 55-64 65-74
Percentage in Total(16-74) 23% 26% 21% 15% 9% 6%
Source : Turkish NSI, Households ICT Usage Questionnaire – 2004, Peppers and Rogers Group Analysis
Accessing Internet Using Computer
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Computer Usage Broken Down by Gender, (16-74 Age Group)
9%
12%
3%
22%
28%
9%
0%
5%
10%
15%
20%
25%
30%
General Urban Rural
Female Male Female MalePercentage in Total(16-74)
52% 48% 35% 33% 17% 15%
Female Male
Source : Turkish NSI, Households ICT Usage Questionnaire – 2004, Peppers and Rogers Group Analysis
Female Male
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Internet Usage Broken Down by Gender,(16-74 Age Group)
7%9%
2%
17%
22%
6%
0%
5%
10%
15%
20%
25%
30%
General Urban Rural
Female Male Female MalePercentage in Total(16-74)
52% 48% 35% 33% 17% 15%
Female Male
Source : Turkish NSI, Households ICT Usage Questionnaire – 2004, Peppers and Rogers Group Analysis
Female Male
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Computer Ownership Broken Down by Monthly IncomeLevel of Households
0.8%3.4%
11.7%
26.4%
36.6%
51.7%
0%
10%
20%
30%
40%
50%
60%
- 250 YTL 250 YTL - 500 YTL 500 YTL -1000 YTL 1000 YTL - 1500YTL
1500 YTL - 2000 YTL
2000 YTL +
Distrubution of Households Basedon Monthly Income
15% 39% 32% 9% 3% 2%
Source : Turkish NSI, Households ICT Usage Questionnaire – 2004, Peppers and Rogers Group Analysis
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Computer and Internet Usage in the Last ThreeMonths Broken Down by Gender
68% 70% 68% 70% 73% 77%
32% 30% 32% 30% 27% 23%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Computer Internet Computer Internet Computer Internet
Turkey Urban Rural
Source : Turkish NSI, Households ICT Usage Questionnaire – 2004, Peppers and Rogers Group Analysis
Male Female
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Computer Ownership in HouseholdsBroken Down by Regions
76.7%
82.4% 82.9% 83.3%85.9%
89.7% 90.0%4.5%
2.2% 2.2%4.2%
4.5%
2.6% 0.7%
5.2%
4.5% 2.5%
5.7%2.7%
3.8%5.0%
3.8%1.9%
1.4%
1.6% 1.4%
1.9%0.6%
9.5% 9.0%11.1%
5.2% 5.5%1.9%
3.7%
70%
80%
90%
100%
Marmara Interior Anatolia Aegean Blacksea Mediterannean Southeast Anatolia Eastern Anatolia
Not a ComputerOwner
Source: Procon GFK, Omnibus July 2005 Research, Peppers and Rogers Group Analysis Computer Owner ForLess Then 1 Year
Computer OwnerBetween 1 and 2 Years
Computer Owner MoreThen 3 Years
Computer OwnerBetween 2 and 3 Years
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Activities Done by Using Computer(Percentage of Computer User Citizens)
69%
57%
54%
52%
30%
28%
20%
8%
7%
0% 10% 20% 30% 40% 50% 60% 70% 80%
Executing a program using mouse
Moving or copying a folder or f ile
Gaming
Execution of cut, copy, paste actions
E-Mailing w ith attachment
Chat
sing basic arithmetic formulas
Programming using a distinct programming language
Designing w eb site or presentation
Source : Turkish NSI, Households ICT Usage Questionnaire – 2004, Peppers and Rogers Group Analysis
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nyActivity Done by Using Internet, (Percentage of Internet User Citizens)
17%
43%
45%
76%
93%
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Ordering and selling/buyinggoods or services
Education
Interaction w ith publicauthorities
Communication
Education
Source : Turkish NSI, Households ICT Usage Questionnaire – 2004, Peppers and Rogers Group Analysis
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Citizens Participated in IT Education Program More ThanThree Hours (16-74 Age Group)
NeverEducated
93%
Educated in Last 12
Months 2%
EducatedBefore Last12 Months
5%
Source : Turkish NSI, Households ICT Usage Questionnaire – 2004, Peppers and Rogers Group Analysis
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Citizens Participated in IT Education Program More Than ThreeHours (16-74 Age Group, Percentage of Computer Users)
NeverEducated
%54
Educated in Last 12
Months %13
EducatedBefore Last12 Months
%32
Source : Turkish NSI, Households ICT Usage Questionnaire – 2004, Peppers and Rogers Group Analysis
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Level of Citizens Unaware of Internet Broken Down bySegments, (16-74 Age Group)
77.16% 76.78%
68.45% 67.33% 66.74%62.30%
48.34%42.96%
24.00%
16.17%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
Housew ives FamilyEnterpriseEmployee
SeasonalEmployee
Self-Employer Retired General Unemployed Employed Waitin forArmy
Student
Source : Turkish NSI, Households ICT Usage Questionnaire – 2004, Peppers and Rogers Group Analysis
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Challenges: Access to information for entrepreneurs
Even the percentage of people who wants to start-up a business is very high (34%), the percantage of people who runs his own business is 9%.
Number of entrepreneurs in Turkey is very low. The most critical barrier is difficulty in accessing to information on how to make a business plan, to start-up and manage a business, etc.
Source: Peppers&Rogers Group Household Survey, 2005
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Challenges: ICT diffusion
Another problem in business environment is low levels of ICT diffusion. Like EU countries there is digital divide between small and large enterprises in Turkey.
The difference in Internet penetration of enterprises between Turkey (greater than 50%) and EU (90% average) is high. The most important reason in low ICT diffusion is that SMEs don’t know how to use ICT for their business processes.
Source: Information Society Strategy Project Enterprises Survey, 2005
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Challenges: Red Tape
According to Doing Business report of World Bank, among 155 countries the aggregate rankings of Turkey on ease of doing business and starting a business are 93 and 46 respectively.
Entrepreneurs can expect to go through 8 steps to launch a business over 9 days on average, at a cost equal to 27,7% of gross national income (GNI) per capita. The avegare time for OECD countries is 19,5 days.
Source: Doing Business, World Bank
9.0 9.020.0 25.0
5.9
232.0254.0
330.0
32.212.6 14.0
1.5
146.9
197.2
225.7
19.5
Dealingwith
licences(days)
Registeringproperty(days)
Payingtaxes
(hours)
Starting a business
(days)
Import(days)
Enforcingcontracts
(days)
Export(days)
Turkey OECD
Closingbusiness (years)
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Challenges: Security concern in e-Commerce
Source: Information Society Strategy Project Enterprises Survey, 2005