tripalertz partner presentation-3-01-13

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A turn-key solution providing compelling travel offers (A wholly owned subsidiary of Media Market Group, LLC, which owns sites including HotelReservations.com and Hotels-and-Discounts.com)

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Page 1: TripAlertz Partner Presentation-3-01-13

A turn-key solution providing compelling travel offers

(A wholly owned subsidiary of Media Market Group, LLC,

which owns sites including HotelReservations.com and Hotels-and-Discounts.com)

Page 2: TripAlertz Partner Presentation-3-01-13

Agenda • Who We Are

• What We Do

• What Makes Us Different

• Our Technology & Service

• Data Management Console

• Our Suppliers

• Travel Revenue Potential

• Your Travel Strategy

• Partner Offer Types

• Partner Programs

• Partner Implementation

• Next Steps

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Page 3: TripAlertz Partner Presentation-3-01-13

Who We Are

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TripAlertz is a leader in the online distribution of hotels and resorts. We

specialize in the non-public, “private-sales” of hotels and resorts, so that you

can offer a unique product with guaranteed unbeatable prices.

Our partners receive a turnkey, customized travel site, which can be up and

running in a few days. The site is designed to optimize sales conversions.

Page 4: TripAlertz Partner Presentation-3-01-13

What We Do

TripAlertz offers "private-sales" discounts of getaway & vacation travel.

TripAlertz offers a differentiated solution, so you are not making the same offers,

like a Hotels.com or Expedia, which connect to the identical rates and supply.

We focus on value for the everyday consumer, not the luxury market.

You can give your audience access to the TripAlertz proprietary supply network

and pricing, which can be up-to 65% lower than other online offers.

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Page 5: TripAlertz Partner Presentation-3-01-13

What Makes Us Different

Team: Over 200 years of travel expertise with a specialized focus on private-sale and flash-sale travel offers.

Content: Exclusively sourced travel deals that can only be accessed through the TripAlertz “Deals Distribution System”.

Technology: Robust technology platform with powerful APIs, widgets and real-time confirmed reservations.

Marketing: Our marketing team uses proprietary data to help optimize deals for your audience, and optimize your marketing of the offers.

Legal: You become eligible to sell travel in all agreed upon jurisdictions, so you can avoid the expense of bonding, licensing and a range of hassles in being licensed to sell travel (in co-branded solutions).

Rev Share: Earn substantial revenue share and commissions, including the potential to share in profits well-beyond a 30-day cookie. Our pay-outs are generally higher than other solutions, and our offers are better than “public rate” deals through the large online agencies.

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Page 6: TripAlertz Partner Presentation-3-01-13

• API: TripAlertz’s robust API allows your audience to book travel on your co-

branded pages, formatted with our pricing, photos, package details, reviews,

available dates, room types, and exceptional functionality. Note: at over

$300K per month in sales, TripAlertz will consider a white-label partnership.

• Confirmed Reservations: Our inventory management system provides live

inventory so that the reservation is guaranteed at time of booking.

• Supplier Extranet: TripAlertz delivers a dashboard and platform so suppliers

can easily manage inventory, rooming reports, and offer details, and we

custom design solutions for suppliers, which means better inventory offers for

your customers.

• Reliable Customer Service: Each partner organization is assigned a

dedicated customer service relationship. All of our agents are fully trained on

travel product, and have at least 5 years experience in the travel industry.

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Our Technology & Service

Page 7: TripAlertz Partner Presentation-3-01-13

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Deal Management Console

Page 8: TripAlertz Partner Presentation-3-01-13

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Select Past Suppliers

Page 9: TripAlertz Partner Presentation-3-01-13

Travel Sales Income Potential

Consumers love travel deals. Travel is over

30% of all US e-commerce.

Travel & Tourism is 10% of global GDP and

the world’s largest industry.

Generate significant incremental income on

your site.

Weekly travel deals increase your brand

equity, customer acquisition, retention,

customer engagement and overall yield.

Travel deals maximize your revenue overall

and can yield significant margin. 9

Page 10: TripAlertz Partner Presentation-3-01-13

Your Travel Strategy

How will you provide the most compelling travel offers?

With TripAlertz you utilize our collective buying power by consolidating sales with other distribution partners of TripAlertz.

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Barriers Overcome with TripAlertz Partnership:

1. Volume of sales required for hotels to offer great/unique deals to your site(s)

2. Dedicated and experienced travel team necessary to negotiate compelling offers

3. Proprietary travel industry knowledge required to design and source compelling

travel offers with content, visuals, design, marketing emails / ad units

4. Confirmed reservation booking to provide a great customer experience

5. Quality IT infrastructure with API in order to support program

6. Highly efficient hotel supplier interface to enter and easily update travel offers

7. Seller of Travel Law filings, fees and bonding required for states and countries

Page 11: TripAlertz Partner Presentation-3-01-13

Partnerships with TripAlertz (depending on sales volume)

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Non-Exclusive Deals available to Private Label,

Co-Branded and Affiliate Partners.

Exclusive Content

Deals available to select high volume, Co-Branded & Private

Label Partners.

Semi-Exclusive

Deals available to select Private Label and Co-Brand

partners. After an initial exclusivity period for some

partners, deals are then made available through the non-

exclusive channel

Page 12: TripAlertz Partner Presentation-3-01-13

Partner Programs

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Affiliate Co-Brand Private Label

Private Label partnership is limited to membership websites with a subscriber base of

at least 1,000,000 members.

Anticipated revenue should be in excess of $300,000 per month for this agreement

level.

Your site will access our content through the TripAlertz API feed.

Your site can take payment or we can perform merchant services.

Your site can support call center needs or we can provide a branded solution.

We offer a generous revenue share program based on estimated volume and

services contracted.

If private labeled, you are responsible for all travel law filings, bonds, etc.

Page 13: TripAlertz Partner Presentation-3-01-13

Partner Programs

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Affiliate Private Label Co-Brand

Co-Branded partnerships are open to membership or non-membership web sites.

Anticipated revenue should be in excess of $50,000 per month for this agreement

level.

Your site will access our content through the TripAlertz API feed.

TripAlertz takes payment and provides a co-branded checkout and confirmation

page

TripAlertz provides customer call center support, as mutually agreed.

We offer a generous revenue share program based on estimated volume and

factoring co-branded services provide.

Co-Branding with a travel brand generally improves conversions / yield.

Page 14: TripAlertz Partner Presentation-3-01-13

Private Label

Partner Programs

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Co-Brand Affiliate

The Affiliate program is open to Membership or Non-Membership web sites.

Anticipated revenue should be in excess $5,000 per month for our in-house

affiliate program, with no minimum for our Affiliate Network programs, which

are managed by others.

Your site will access our content through the TripAlertz API feed or we provide

Banner Ads, links, widgets and text ads, which go to the TA site, or a co-

branded site.

Your customers are linked to the TripAlertz consumer website to review the

deal and process checkout.

We offer competitive Affiliate commission programs and length of commission

cookies / pixel tracking for affiliate referrals.

Page 15: TripAlertz Partner Presentation-3-01-13

API Partner Implementation (Note: A co-branded URL redirected site takes one day to set-up)

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Review and Sign Partner Agreement

User & Travel Product Targeting Develop a profile of the target audience using demographic and behavioral data, in order

to build customer travel product solutions that are highly targeted

Technology Integration Handoff credentials and review API and booking calendar specs

Marketing Plan Development Develop a marketing plan to support launch of TripAlertz’s travel product. This will

include a mix of email, search, affiliate, social and offline media

API & Booking Calendar Testing Conduct testing that confirms all systems are working and ready for launch

Go Live Travel product is fully integrated with API and users can book reservations

Launch Marketing Campaign Execute the marketing plan that was developed

Sales and Travel Product Optimization Continue to optimize the partnership by monitoring traffic, sales and behavioral data.

Sales and travel product strategies will be adjusted to best optimize yield.

1-2 Weeks

2-4 Weeks

1 Week

4-7 Weeks

Ongoing

Page 16: TripAlertz Partner Presentation-3-01-13

Next Steps

• Decide if private label, co-branding or affiliate best fits our mutual needs

(Note: you must have a state travel license for private label sales)

• Review technical requirements

• Negotiate the agreement terms and initiate the contract review process

• Execute agreement

• Review timeline and initiate the implementation process

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Page 17: TripAlertz Partner Presentation-3-01-13

Please contact:

Mark Donohue, President

Media Market Group, LLC

[email protected]

617-571-4440