tpo media kit for web marketing
DESCRIPTION
TPO Media Kit for web marketing and video production.TRANSCRIPT
Trout predator online
Traffic metrics
February 2009 through February 2010
Highlights
Web Statistics *
Pageviews
638,052
Pages per Visit
Site Avg: 6.16
Unique Visitors
22,559
Visits
103,555
Avg. Time on Site
Site Avg: 00:07:53
Bounce Rate
Site Avg: 25.45%
TPO YouTube Channel Highlights *
Videos Uploaded: 61
Video Views: 276,810
January 2010 Avg. Video Views Per Day: 869
Channel Views: 17,652
Subscribers: 437
Member Demographics *
Total Membership
1289 Members
New Registrations Per Day
Site Avg: 1.76
Top 10 Cities by Traffic
State College, PA; New York, NY; Altoona,
PA; Allentown, PA; Roswell, GA; Onondaga
County, NY; Ivoryton, CT; Philadelphia, PA;
Pittsburg PA; Portland, OR
Top 10 States by Traffic
PA, CT, NY, NJ, MA, CO, VT, CA, AR, NC
Gender
91% Male 9% Female
Age
13-17 (3%), 18-24 (4%), 25-34 (8%),
35-44 (20%), 45-54 (38%), 55-64
(24%), 64 and Up (3%)
*See appendix for detailed reports
Site Highlights
Www.troutpredator.com
Media Content Highlights and Features
TPO Adventure Videos (Periodic fly fishing adventure videos) http://www.troutpredator.com/
TPO Fly of the Month (Fly tying tutorial released monthly) http://www.troutpredator.com/
TPO Guest Flies, Interviews, Demos (Periodic interviews and demos
with industry insiders) http://www.troutpredator.com/
TPO Tips (Periodic tips from Aaron Jasper and TPO friends) http://www.troutpredator.com/
TPO Beginner Tips with Justin (Periodic tips for beginners from a begin-
ner) http://www.troutpredator.com/
TPO Industry Insider Interview Edition 1 — April Vokey (An interview
released quarterly with an industry insider) http://issuu.com/troutpredator/docs/tpointerviewedition1-aprilvokey
Coming soon…
Fly Tying and Fishing Tips with Davy Wotton, Online Store featuring en-
dorsed products, Full length feature videos
Forum Highlights
“Czech and Polish Nymphing” (Technique)
http://troutpredator.info/nymph-fishing-techniques/czech-or-polish-nymphing/
“Wet Fly Ways” (Technique)
http://troutpredator.info/wet-fly-fishing-techniques/wet-fly-ways/
“European or Czech Nymphing Introduction” (Technique)
http://troutpredator.info/wet-fly-fishing-techniques/wet-fly-ways/
“Match the Hatch… Fact or Fiction” (Fly Selection)
http://troutpredator.info/dry-fly-fishing-techniques/match-the-hatch-fact-or-fiction/
“French Style Nymphing” (Technique)
http://troutpredator.info/nymph-fishing-techniques/french-style-nymphing/
“Euro Nymphing Misconceptions” (Technique)
http://troutpredator.info/nymph-fishing-techniques/euro-nymphing-misconceptions/
“Grey’s Streamflex 10’ 3wt” (Product Highlight)
http://troutpredator.info/hardy-greys-products/grey's-streamflex-10'-3wt/
“Holy Sh#t Batman… 28 Inches” (Fishing Report)
http://troutpredator.info/connecticut/holy-shit-batman-28-inches/
Trout predator online
Web advertising and product demonstrations
At TPO we are committed to cutting edge and targeted marketing. We offer everything
from traditional banner advertising to dedicated and branded forum sections. While we
make a point to be unbiased in our opinions and tone, we will work hard to highlight all
the features of all your products and services.
As you can see we reach tens of thousands of fly fisherman every month, YOUR TARGET
AUDIENCE, and we have become one of the best sites on the web for unfiltered infor-
mation exchange.
Our video production arm has created countless how to videos, and product reviews.
We look to bring that information exchange and product highlighting to your company.
If you are a guide, a retail store, a non-profit, a manufacturer, or a start up company,
TPO can bring value for your marketing dollars. Affordable and effective is our aim.
Front Page Banner Advertisements:
1 Year : $300.00 or $25.00 per month
6 Months : $180.00 or $30.00 per month
3 Months: $100.00 or $33.33 per month
Included with your front page banner advertisement is a individual forum advertise-
ment. You can pick any one forum to have your advertisement appear in for the dura-
tion of your selected payment period.
Every banner advertisement slot will be rotated with a maximum of 10 other banner
ads. This means your banner will be viewed 1 in every 10 page loads. You are welcome
to provide your own banner or we will create one for you at a cost of $200, after it is cre-
ated, it is your property to use elsewhere.
Individual Forum Advertisements:
$250 for 3 forums of your choice for 1 year
Every banner advertisement slot will be rotated with a maximum of 10 other banner
ads. This means your banner will be viewed 1 in every 10 page loads. You are welcome
to provide your own banner or we will create one for you at a cost of $200, after it is cre-
ated, it is your property to use elsewhere.
Branded or Sponsored Forum:
$1200 for 1 year (includes front page banner ad, a $300 value)
We will create a forum for you where you can post anything you like. You are in control
of the name and heading of the forum and you are a moderator of the forum. You con-
trol the discussion topics and content of your sponsored forum. The content must ad-
here to the site rules and regulations, but aside from that anything goes.
Product and Service Demonstrations / Highlights:
$200 for first 2 minutes and $75 per minute after that of finished video product
If you have any new products, or services you would like to advertise on our site or any
other site; we can shoot, edit and produce high quality HD demonstrations, including
underwater shots. We will help you market these videos on our site and after the are
finished, you can use the file for whatever else you like, you own it.
Examples of things this might be useful for: New products, techniques, guide services,
lodge tours, retail store highlights and tours.
Contact Us
Appendix
Trout predator online
Traffic metrics
February 2009 through February 2010
Sorted by month
Trout predator online
Traffic metrics
February 2009 through February 2010
Sorted by state
Trout predator online
Traffic metrics
February 2009 through February 2010
Sorted by city
Trout predator online
Traffic metrics
February 2009 through February 2010
Sorted by country
Trout predator online
Traffic metrics
February 2009 through February 2010
YouTube channel
Www.youtube.com/troutpredator
TPO Channel Highlights
Videos Uploaded: 61
Video Views: 276,810
January 2010 Avg. Video Views Per Day: 869
Channel Views: 17,652
Subscribers: 437