tpo media kit for web marketing

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Sponsorship opportunities Web marketing Media Kit

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TPO Media Kit for web marketing and video production.

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Page 1: TPO Media Kit for Web Marketing

Sponsorship opportunities

Web marketing

Media Kit

Page 2: TPO Media Kit for Web Marketing

Trout predator online

Traffic metrics

February 2009 through February 2010

Highlights

Web Statistics *

Pageviews

638,052

Pages per Visit

Site Avg: 6.16

Unique Visitors

22,559

Visits

103,555

Avg. Time on Site

Site Avg: 00:07:53

Bounce Rate

Site Avg: 25.45%

TPO YouTube Channel Highlights *

Videos Uploaded: 61

Video Views: 276,810

January 2010 Avg. Video Views Per Day: 869

Channel Views: 17,652

Subscribers: 437

Member Demographics *

Total Membership

1289 Members

New Registrations Per Day

Site Avg: 1.76

Top 10 Cities by Traffic

State College, PA; New York, NY; Altoona,

PA; Allentown, PA; Roswell, GA; Onondaga

County, NY; Ivoryton, CT; Philadelphia, PA;

Pittsburg PA; Portland, OR

Top 10 States by Traffic

PA, CT, NY, NJ, MA, CO, VT, CA, AR, NC

Gender

91% Male 9% Female

Age

13-17 (3%), 18-24 (4%), 25-34 (8%),

35-44 (20%), 45-54 (38%), 55-64

(24%), 64 and Up (3%)

*See appendix for detailed reports

Page 3: TPO Media Kit for Web Marketing

Site Highlights

Www.troutpredator.com

Media Content Highlights and Features

TPO Adventure Videos (Periodic fly fishing adventure videos) http://www.troutpredator.com/

TPO Fly of the Month (Fly tying tutorial released monthly) http://www.troutpredator.com/

TPO Guest Flies, Interviews, Demos (Periodic interviews and demos

with industry insiders) http://www.troutpredator.com/

TPO Tips (Periodic tips from Aaron Jasper and TPO friends) http://www.troutpredator.com/

TPO Beginner Tips with Justin (Periodic tips for beginners from a begin-

ner) http://www.troutpredator.com/

TPO Industry Insider Interview Edition 1 — April Vokey (An interview

released quarterly with an industry insider) http://issuu.com/troutpredator/docs/tpointerviewedition1-aprilvokey

Coming soon…

Fly Tying and Fishing Tips with Davy Wotton, Online Store featuring en-

dorsed products, Full length feature videos

Forum Highlights

“Czech and Polish Nymphing” (Technique)

http://troutpredator.info/nymph-fishing-techniques/czech-or-polish-nymphing/

“Wet Fly Ways” (Technique)

http://troutpredator.info/wet-fly-fishing-techniques/wet-fly-ways/

“European or Czech Nymphing Introduction” (Technique)

http://troutpredator.info/wet-fly-fishing-techniques/wet-fly-ways/

“Match the Hatch… Fact or Fiction” (Fly Selection)

http://troutpredator.info/dry-fly-fishing-techniques/match-the-hatch-fact-or-fiction/

“French Style Nymphing” (Technique)

http://troutpredator.info/nymph-fishing-techniques/french-style-nymphing/

“Euro Nymphing Misconceptions” (Technique)

http://troutpredator.info/nymph-fishing-techniques/euro-nymphing-misconceptions/

“Grey’s Streamflex 10’ 3wt” (Product Highlight)

http://troutpredator.info/hardy-greys-products/grey's-streamflex-10'-3wt/

“Holy Sh#t Batman… 28 Inches” (Fishing Report)

http://troutpredator.info/connecticut/holy-shit-batman-28-inches/

Page 4: TPO Media Kit for Web Marketing

Trout predator online

Web advertising and product demonstrations

At TPO we are committed to cutting edge and targeted marketing. We offer everything

from traditional banner advertising to dedicated and branded forum sections. While we

make a point to be unbiased in our opinions and tone, we will work hard to highlight all

the features of all your products and services.

As you can see we reach tens of thousands of fly fisherman every month, YOUR TARGET

AUDIENCE, and we have become one of the best sites on the web for unfiltered infor-

mation exchange.

Our video production arm has created countless how to videos, and product reviews.

We look to bring that information exchange and product highlighting to your company.

If you are a guide, a retail store, a non-profit, a manufacturer, or a start up company,

TPO can bring value for your marketing dollars. Affordable and effective is our aim.

Front Page Banner Advertisements:

1 Year : $300.00 or $25.00 per month

6 Months : $180.00 or $30.00 per month

3 Months: $100.00 or $33.33 per month

Included with your front page banner advertisement is a individual forum advertise-

ment. You can pick any one forum to have your advertisement appear in for the dura-

tion of your selected payment period.

Every banner advertisement slot will be rotated with a maximum of 10 other banner

ads. This means your banner will be viewed 1 in every 10 page loads. You are welcome

to provide your own banner or we will create one for you at a cost of $200, after it is cre-

ated, it is your property to use elsewhere.

Individual Forum Advertisements:

$250 for 3 forums of your choice for 1 year

Every banner advertisement slot will be rotated with a maximum of 10 other banner

ads. This means your banner will be viewed 1 in every 10 page loads. You are welcome

to provide your own banner or we will create one for you at a cost of $200, after it is cre-

ated, it is your property to use elsewhere.

Branded or Sponsored Forum:

$1200 for 1 year (includes front page banner ad, a $300 value)

We will create a forum for you where you can post anything you like. You are in control

of the name and heading of the forum and you are a moderator of the forum. You con-

trol the discussion topics and content of your sponsored forum. The content must ad-

here to the site rules and regulations, but aside from that anything goes.

Product and Service Demonstrations / Highlights:

$200 for first 2 minutes and $75 per minute after that of finished video product

If you have any new products, or services you would like to advertise on our site or any

other site; we can shoot, edit and produce high quality HD demonstrations, including

underwater shots. We will help you market these videos on our site and after the are

finished, you can use the file for whatever else you like, you own it.

Examples of things this might be useful for: New products, techniques, guide services,

lodge tours, retail store highlights and tours.

Page 5: TPO Media Kit for Web Marketing

Contact Us

Page 6: TPO Media Kit for Web Marketing

Appendix

Page 7: TPO Media Kit for Web Marketing

Trout predator online

Traffic metrics

February 2009 through February 2010

Sorted by month

Page 8: TPO Media Kit for Web Marketing

Trout predator online

Traffic metrics

February 2009 through February 2010

Sorted by state

Page 9: TPO Media Kit for Web Marketing

Trout predator online

Traffic metrics

February 2009 through February 2010

Sorted by city

Page 10: TPO Media Kit for Web Marketing

Trout predator online

Traffic metrics

February 2009 through February 2010

Sorted by country

Page 11: TPO Media Kit for Web Marketing

Trout predator online

Traffic metrics

February 2009 through February 2010

YouTube channel

Www.youtube.com/troutpredator

TPO Channel Highlights

Videos Uploaded: 61

Video Views: 276,810

January 2010 Avg. Video Views Per Day: 869

Channel Views: 17,652

Subscribers: 437