TOP 4 MYTHS ABOUTMARKETING CONTRACTORS

DEBUNKED

Marketing is experiencing a shift from apermanent workplace to a more

flexible, contract environment. Morethan 53 million Americans have shifted

to this elastic lifestyle and manycompanies are also jumping on the

freelance bandwagon.

Despite this growing trend, there’s still a large number ofbusinesses that are skeptical about hiring marketing

contractors. Keep reading to learn why companies areskeptical and how hiring contractors might not be as

daunting as you might think.

1. ALL MARKETING CONTRACTORS WANTTO BE FULL-TIME EMPLOYEES

Many people are under the false impression thatcontractors are really just unemployed and are

contracting while looking to find a full-time position. Infact, many marketing contractors choose to leave highpaying jobs at large corporations in order to have more

flexibility and work-life balance.

Also, these professionals tend to be more engaged atwork because they choose the projects they want to work

on and have higher job satisfaction.

2. MARKETING CONTRACTORSAREN'T TALENTED

Another common myth about marketing contractors is that theyaren’t very talented because if they were, then they would have

full-time jobs. That is also not true.

Many marketing contractors have leftsuccessful careers to start their own

operations and have the freedom to workon projects they’re passionate about. Also,a lot of marketing contractors focus solelyon specific skills like SEO or graphic design

and tend to be experts in their field.

3. MARKETING CONTRACTORS WON'TDEVOTE ENOUGH TIME TO MY COMPANY

Marketing contractors oftenwork multiple projects with

different companies at once, butthis doesn't mean they will

neglect their responsibilites atyour company in favor for a

project at another company. Ifyou’re worried about this

happening, you can create aproject timeline and define

deliverable action items for theposition you’re looking to hire.

That way you can hold both yourself and the contractor accountablefor completing the work in a certain amount of time. And if you find

that the contractor isn’t working out, it’s easy to terminate thecontract and hire someone more qualified to fill the position.

4. MARKETING CONTRACTORSWILL END THE CONTRACT IF

THEY FIND HIGHER PAY

Finally, many potential clients are worry about having theircontractor replaced if a new position opens up that pays more. Forexample, if the new company is willing to pay the contractor $80 anhour instead of $60 an hour, then they're concerned the contractor

will jump ship to the higher paying contract.

When working with a contract marketing recruitment firmlike Naviga, you don’t have to worry about this happening.

Naviga doesn't take one contractor off a position and moveto them to another position before their contract is up.

Also, we always charge a fair rate based on the position,industry, and location of the open job.

Hiring marketing contractors can help you get themarketing talent you need quickly without the risk of

high turnover and training costs. Contact Naviga todayto help you find top contract marketing talent.

866-487-4156