TONIC EDUCATION- Modern Musical Instrument Design

WHY EDUCATION?Promoting natural fiber composite musical

instrument knowledge more widely

Seeking to ensure the product development and growth of the industry in the future

Obtaining TONIC goal of economic development of Finnish enterprises to employ 350 people and get 1% of global musical instrument market by the year 2025.

BENCHMARKINGMusical instrument education worldwide

is: - linked to secondary vocational education - based on handicraft TONIC education goal is not competing

with Luthier schools, but allowing for the continuation of musical instrument studies

(higher education & the new material)

North Karelia as a great learning environment

FINDING A PLACE FOR EDUCATIONTONIC based Modern Musical Instrument

Design education will be a part of the Degree Programme in Design, which is totally carried out in English

For students it is important to understand design process and just complete their studies with plastic and musical instrument technologies

Degree Programme in Design has many features that support the TONIC idea

DEGREE PROGRAMME IN DESIGN4 academic years, 240 credits

Design and Business are partly linked to each other

Visual communication, synthesis and system presentation skills for product and service concept creation, client and user-driven interaction in innovation processes, understanding and empathy for environmental sustainable development

Real case projects via ´learning by doing´ methods.

Student specialisation opportunities - optional study modules - multidisciplinary company projects - entrepreneurship possibilities - studies abroad

Work opportunities for (industrial) Designer -Bachelor of Culture and Arts

- tasks related to innovation, product development and marketing - design consultancy, trade or production industry, self-emploeyd entrepreneur

MODERN MUSICAL INSTRUMENT DESIGN- education path

First students can start studying in autumn 2012

Plastic material studies (2-3 cr) as a part of the Degree Programme in Design

Optional Studies: - Plastic Technology 3 cr - Plastic Joinings and Decoratings 3 cr - The History of Musical Instruments 5 cr - Understanding Musical Instruments: physics, acoustics and sensations 5 cr

Also some smaller virtual studies as a part of existing study modules of Degree Programme in Design e.g. sustainable development

Cooperation with Ikaalinen College of Arts and Design

Study and practical training possibilities in Finland and abroad

We have also planned to test the education and try to arouse an interest to this subject already this autumn by introducing natural fiber composite material to design students.

APPLYING AND MORE INFORMATIONGeneral eligibility for applying is given by a

completed upper secondary or vocational education

Applying in (jan-feb) 2012: www.admissions.fi

MORE INFORMATION: University website: www.pkamk.fi/eng/ TONIC Center: www.tonal.fi

THANK YOUQuestions and time for conversation