Together We Create Tomorrow

WGSN’s future trends, retail data and consultancy services help a vast, global network of creative professionals grow.

Some facts:

19 years6.400 clients90+ countries6.3 million unique page views / month210 000 unique page views / day

Snapshot

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While our online services are available through paid, enterprise subscription, we reach a vast network of consumers through our social media followings.

Some facts:

LinkedIn: 78kFacebook: 178kInstagram: 201kTwitter: 92kTumblr: 200k+

WGSN Insider:

Our blog newsletter, featuring a behind-the scenes look at WGSN, goes to 530,000 individuals each week.

WG

SN Influence

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WGSN is the world’s trend authority. We help brands: tap into the future with our online trend services WGSN Insight, WGSN Fashion and WGSN Lifestyle & Interiors; assess where they stand with retail analytics site WGSN Instock, daily consumer intelligence WGSN Barometer, crowd-sourced design validation service WGSN Styletrial; understand the impact of trends in their business with our advisory offer WGSN Mindset, and our signature summits, WGSN Futures.

Who w

e are

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Who w

e are

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We believe inspiration comes from the monumental and the mundane.

We believe you don’t always need to be on the same page as everyone else. Start a new book.

We believe that geographical coordinates are figments of the imagination. We believe we are all citizens of the world and members of communities.

We believe in starting your day with coffee. Or tea. And toast and jam. Or granola and green juice. We believe in choosing your own breakfast. And your own lifestyle.

We believe the planet deserves as much consideration as our fashion week outfits. We believe we have a responsibility to each other, to the earth and to ourselves.

We believe in looking five ways before you cross the street. Left. Right. Down. Up. And within. We believe in knowing where you’re going, but letting yourself get lost once in awhile. We believe in side streets.

We believe you should listen twice as much as you speak. And when you speak, we believe you should listen. We believe in circles, not boxes. We believe in detours.

We believe that the future isn’t a destination. It’s 100% within you.

Promise: Together, we create tomorrow.

Mission: We define what’s next: our global trend forecasters and data scientists obsessively decode the future to provide the authoritative view on tomorrow.

– 19-year track-record: A trusted partner for many of the world’s leading brands since 1998, including all apparel brands on the Fortune 500 list

– 250+ industry experts: A global team of industry specialists and thought leaders share their expertise, insights & research to help our clients

– Worldwide coverage: Trends and information hubs in New York, Hong Kong and London with 14 offices around the world

– Group strength: Part of Ascential PLC, an international, B2B, multi-platform information services company whose portfolio includes Money 20/20, Coloro, Retail Week and Cannes Lions

Who w

e are

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A wrong decision can cost millions. WGSN’s unique and innovative products and services provide future intelligence and creative inspiration on what’s new and what’s next.

– Trend and colour forecasts 2 years ahead of season– 250+ monthly reports– Available in 6 languages– Consumer insight and macro trends 2-5 years ahead– Digital library of over 17+ million images, royalty-free prints, graphics, and CADs– Coverage of over 200 tradeshows/year

What w

e do

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IndustriesWGSN clients represent a vast range of industries - anyone who needs information and data to innovate in design.

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FashionHome furnishingBeautyHospitalityCPG & FMCGLifestyle brandsAgencies or advertisingFinanceTechnologyElectronicsAutomotive

Through our core trend reporting services, we provide dedicated coverage of:

Areas of coverage

Design & InspirationColourMaterials & TextilesPrints & GraphicsStreet StylePaper & Packaging

Consumer Insight Consumer Attitudes Consumer Forecasts Business & StrategyMarketingTradeshowsTravel Guides

Fashion CategoriesAccessoriesActiveBeautyCatwalks DenimFootwearIntimates & SwimKidswearKnitwearMenswearWomenswearYouth

Lifestyle CategoriesAutomotiveConsumer ElectronicsExperience DesignFashion ConnectionFood & DrinkHospitalityPetsWellness

Interior Categories Bed & BathDecorative AccessoriesFurnitureGarden & OutdoorsInterior StyleKids’ RoomKitchen & Tabletop

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Our subscribers

We have over 74,000 active users across 6,400 global businesses in retail, fashion, design, beauty, automotive, FMCG, telecoms and branding.

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Mid-Senior/Manager - 48%

Director and Above - 24%

Assistant / Admin - 16%

Freelance - 5%

Other - 7%

Job rolesWe also address a range of functions throughout the organisations we serve.

By job function, our users fall into the following roles:

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Product Development / Design - 40%

Marketing / Branding - 39%

Buyer / Merchandiser - 15%

Other (including Colour & R&D specialists) - 6%

What our clients say

“DESIGNING WITHOUT WGSN IS LIKE BEING A SURGEON WITHOUT THE BEST TECHNOLOGY AND THE BEST MEDICATIONS, WHY WOULD YOU?”Francine Candiotti, Design Director, Fila

“WGSN IS LIKE THE BLOOMBERG OF THE FASHION INDUSTRY, I WILL NOT PLAN OUR PRODUCT OR MARKET TO CLIENTS WITHOUT IT”Andy Zhong, Director, Overseas Business Development, Prosperity Textiles

“WITH WGSN, REAL INNOVATION IS BORN”Eduardo Boselo, Designer, Decortiles

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What our clients say

84% say we save them money

93% say we’ve strongly influenced their sales

Over 9 in 10 say we give them back over a half-day of time each week

Over 8 in 10 say we’ve helped influence their best-sellers

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