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    INDUSTRY BACKGROUND

    CURRENT SCENARIO OF FINANCIAL MARKET

    India's economy is on the fulcrum of an ever-increasing growth

    curve. With positive indicators such as a stable 8 percent annual growth,

    rising foreign exchange reserves of close to US$ 140 billion, a booming

    capital market with the popular "Sensex" index topping the majestic

    10,000 mark, flowing foreign direct investment (FDI) close to US$ 8

    billion, and a more than 20 per cent surge in exports, it is easy to grasp

    why India is a leading destination for foreign investment.

    The GDP grew by 7.4 per cent in the first quarter and 6.6 per cent in

    the second quarter of the current year, compared with 5.3 per cent and8.6 per cent in the corresponding quarters of the previous year. The

    Economic Survey 2005-06 estimates that the GDP will grow at 8.1 per

    cent. Growth of Gross Domestic Product (GDP) at constant prices in

    excess of 8.0 per cent has been achieved by the economy in only five

    years of recorded history, and two out of these five are in the last three

    years

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    CHANGING SCENARIO

    Since 1991, there has been a radical change in the Indian economic

    environment. In the early 90s the country was confronted with a severe

    crisis due to a sharp plunge in the foreign exchange reserves, a

    downgrading of the credit rating, suspension of foreign private capital

    flows and a decline in the industrial output. India was on the verge of

    defaulting on its foreign debt obligations. The only way was to initiate

    reforms and a structural adjustment program. The country would have to

    lift restrictions on foreign investments, on the flow of private capital and

    on private initiatives in many area of economic development. The

    structural reforms focused on liberalizing industry, trade, taxation and

    foreign investment, and on reforming the financial sector.

    FINANCIAL MARKETS

    A financial market is a market for creation and exchange of financial

    assets. If we buy or sell financial assets, we will participate in financial

    markets in some way or the other. This includes the various instruments

    for investment contains four attributes essential for an investor for taking

    investment decision: Yield of the Instrument, Liquidity, Risk Perception,

    and Initial Investment.

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    Functions of Financial Markets:-

    Financial markets facilitate price discovery. The continuous interaction

    among numerous buyers and sellers who through financial markets

    helps in establishing the prices of financial assets.

    Financial markets provide liquidity to financial assets. Investors can

    readily sell their financial assets through the mechanism of financial

    markets.

    Financial markets considerably reduce the cost of transaction. Two

    major costs

    associated with transaction are search costs and information costs.

    WHAT IS AN INVESTMENT?

    An Investment is the use of capital to create more money through

    the acquisition of a security that promises the safety of the principal and

    generates a reasonable return. In Pipeline of Mutual Fund. A company

    that invests in securities of other companies; using funds acquired by

    selling shares to investors. A mutual fund is one type of InvestmentCompany. Any purchase that fails to meet the safety and returns criteria

    is not an investment. It could either be speculation or gambling.

    For instance, betting or buying lottery tickets could make you lose all your

    money or give huge unreasonable returns. This is gambling and not an

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    investment. There is a very thin line differentiating the two and one has to

    be careful not to cross that line.

    FUNDAMENTALS OF INVESTMENT:-

    There are three fundamentals of investment, namely:

    SAFETY

    LIQUIDITY

    RETURN

    TAXATION

    The order is quite clear: Safety- always first, then the Liquidity- next

    and Return- third. A lot of people fall prey to the lure of high returns, and

    usually, this has resulted in a LOSS.

    INVESTMENT OPTIONS AVAILABLE IN INDIA

    There are basically two kinds of investment options available for theinvestor on the basis of their Risk, Return and time horizon. As per the

    Return is concern one can earn a fixed rate of interest and other where

    the rates fluctuate depending on certain factors prevailing in the market

    at that point of time. Given below are the options available in each

    category.

    INVESTMENT AVENUES IN THE LAST DECADES

    The Indian investors in the last decades were very risky so the

    saving was focused in high fixed earning investment. Also there were not

    many investment options and investments with sovereign guarantee were

    preferred. This was partly due to high interest rates in India

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    INVESTMENT AVENUES

    * Source: www.indiainvest.com

    InvestmentsInvestments

    Mutual fundMutual fund DebtDebt InsuranceInsurance EquityEquity

    Small SavingsSmall Savings RBI BondsRBI Bonds Primary MarketPrimary Market Secondary MarketSecondary Market

    PPFPPF

    Post OfficePost Office

    Fixed Return Options:

    1. Post Office (KVP, NSC, M.I.S.)

    2. Public Provident Fund

    3. Bank Fixed Deposits

    4. Government Securities or Gilts

    5. RBI Taxable Bonds

    6. Insurance

    7. Company Debentures

    8. Company Fixed Deposit

    9. Infrastructure Bonds

    Variable Return Options:

    1. Mutual Fund

    2. Shares and Stock Market

    o Primary Market (IPO)

    o Secondary Market

    3. Bullion Market (Gold & Silver)

    4. Property

    5. Foreign Exchange Assets

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    HISTORY OF THE INDIAN MUTUAL FUND INDUSTRY

    The Mutual Fund Industry in India started in 1963 with the formation

    of Unit Trust of India, at the initiative of the Government of India and

    Reserve Bank the. The history of mutual funds in India can be broadly

    divided into four distinct phases:

    First Phase 1964-87:

    Unit Trust of India (UTI) was established on 1963 by an Act of

    Parliament. It was set up by the Reserve Bank of India and functioned

    under the Regulatory and administrative control of the Reserve Bank of

    India. In 1978 UTI was de-linked from the RBI and the Industrial

    Development Bank of India (IDBI) took over the regulatory and

    administrative control in place of RBI. The first scheme launched by UTI

    was Unit Scheme 1964. At the end of 1988 UTI had Rs.6,700 crores of

    assets under management.

    Second Phase 1987-1993 (Entry of Public Sector Funds):

    1987 marked the entry of non- UTI, public sector mutual funds set

    up by public sector banks and Life Insurance Corporation of India (LIC)

    and General Insurance Corporation of India (GIC). SBI Mutual Fund was

    the first non- UTI Mutual Fund established in June 1987 followed by Can

    bank Mutual Fund (Dec 87), Punjab National Bank Mutual Fund (Aug 89),

    Indian Bank Mutual Fund (Nov 89), Bank of India (Jun 90), Bank of Baroda

    Mutual Fund (Oct 92). LIC established its mutual fund in June 1989 while

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    GIC had set up its mutual fund in December 1990. At the end of 1993, the

    mutual fund industry had assets under management of Rs.47, 004 crores.

    Third Phase 1993-2003 (Entry of Private Sector Funds):

    With the entry of private sector funds in 1993, a new era started in

    the Indian mutual fund industry, giving the Indian investors a wider choice

    of fund families. Also, 1993 was the year in which the first Mutual Fund

    Regulations came into being, under which all mutual funds, except UTI

    were to be registered and governed. The erstwhile Kothari Pioneer (now

    merged with Franklin Templeton) was the first private sector mutual fund

    registered in July 1993.

    The 1993 SEBI (Mutual Fund) Regulations were substituted by a

    more comprehensive and revised Mutual Fund Regulations in 1996. The

    industry now functions under the SEBI (Mutual Fund) Regulations 1996

    The number of mutual fund houses went on increasing, with many

    foreign mutual funds setting up funds in India and also the industry has

    witnessed several mergers and acquisitions. As at the end of January

    2003, there were 33 mutual funds with total assets of Rs. 1,21,805 crores.

    The Unit Trust of India with Rs.44,541 crores of assets under management

    was way ahead of other mutual funds

    Fourth Phase since February 2003:

    In February 2003, following the repeal of the Unit Trust of India Act

    1963 UTI was bifurcated into two separate entities. One is the Specified

    Undertaking of the Unit Trust of India with assets under management of

    Rs.29, 835 crores as at the end of January 2003, representing broadly, the

    assets of US 64 scheme, assured return and certain other schemes. The

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    Specified Undertaking of Unit Trust of India, functioning under an

    administrator and under the rules framed by Government of India and

    does not come under the purview of the Mutual Fund Regulations

    The second is the UTI Mutual Fund Ltd, sponsored by SBI, PNB, BOB

    and LIC. It is registered with SEBI and functions under the Mutual Fund

    Regulations. With the bifurcation of the erstwhile UTI which had in March

    2000 more than Rs.76,000 crores of assets under management and with

    the setting up of a UTI Mutual Fund, conforming to the SEBI Mutual Fund

    Regulations, and with recent mergers taking place among differentprivate sector funds, the mutual fund industry has entered its current

    phase of consolidation and growth. As at the end of September, 2004,

    there were 29 funds, which manage assets of Rs.153108 crores under 421

    schemes.

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    The graph indicates the growth of Investment in Mutual

    Fund over the years:

    GROWTH IN ASSETS UNDER MANAGEMENT (AUM)

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    INTRODUCTION OF MUTUAL FUND

    CONCEPT:

    A Mutual Fund is a trust that pools the savings of a number of

    investors who share a common financial goal. The money thus collected is

    then invested in capital market instruments such as shares, debentures

    and other securities. The income earned through these investments and

    the capital appreciation realized is shared by its unit holders in proportion

    to the number of units owned by them. Thus a Mutual Fund is the most

    suitable investment for the common man as it offers an opportunity to

    invest in a diversified, professionally managed basket of securities at a

    relatively low cost. The flow chart below describes broadly the working of

    a mutual fund:

    Mutual Fund Operation Flow Chart

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    What is a mutual fund?

    Pooled Vehicle:

    A mutual fund (MF) is a vehicle to pool money from investors, with a

    promise that professional managers would invest the money in a

    particular manner. Professional Managers are expected to honor the

    promise. Mutual funds in India are governed by the regulations of

    Securities and Exchange Board of India (SEBI).

    Professional Management:

    The idea behind a MF is that investors lack the time and/or the skills

    to manage their own investments. Professional managers, acting on

    behalf of the MF, manage the investments for the benefit of investors, in

    return for a management fee.

    The organization that manages the investment is the Asset

    Management Company (AMC). Employees of the AMC who perform this

    role of managing investments are the Fund Managers.

    Schemes:

    Investors have their individual preferences on how they would like

    their money invested and how much risk they are willing to take. For ease

    of management and reporting, each a group of investors is identified with

    a mutual fund scheme. In commercial terminology, the investors have

    invested in a scheme and the professional managers manage the

    scheme. A MF has several schemes to cater to different investor

    preferences.

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    Money in Trust:

    The MF manages investments of the scheme for the benefit of its

    investors. Every scheme has an:

    Investment portfolio (Portfolio Statement);

    Account of income and expenditure (Revenue

    Account);

    And

    Account of assets and liabilities (Balance Sheet).

    In order to ensure fameless to investors, the expenditure that can

    be charged to the scheme, whether as management fees or as other

    expenses, is regulated by SEBI.

    The gains of any scheme would belong to its investors. Similarly

    losses, if any, would need to be borne by its investors up to the amount

    invested. Thus, the MF manages the moneys in trust for the benefit ofinvestors.

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    ORGANISATION OF A MUTUAL FUND:

    There are many entities involved and the diagram below illustrates the

    organizational set up of a mutual fund:

    Unit Holders:

    Unit holders are Investors. Any Individual or Non- individuals who

    have invest their money in Mutual Fund; they will get some Units against

    their Investment according to the NAV of that fund.

    Sponsor:

    Sponsor is the promoter of the mutual fund. He himself of with

    other body corporate establishes the mutual fund. However to became a

    sponsor one has to have following qualifications?

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    Sponsor should have sound track record and general reputation of

    fairness and integrity in all business transactions. He must have carrying

    business in financial services for a period of not less than five years. And

    continuously derives the profit after providing for depreciation, interest

    and tax. Having positive net worth as well. Sponsor has to contribute at

    least 40 per cent to the net worth of the AMC.

    Trustee:

    There are some straight disqualifications provided by the SEBI for a

    trustee. However the appointment for a trustee must be take prior

    approval of SEBI. Trustee is a person having ability, integrity and has not

    been found guilty of moral turpitude and also has not been convicted for

    any economic offence.

    Trustee has to play very critical role in the mutual fund

    organization. He has work in a way to continuously protect the interest ofthe investors are properly taken care of. Any mutual fund has a minimum

    of four trustees. Two thirds of the trustees must be an independent

    person and shall not be associated with sponsor. No officer of employee of

    an AMC can became a trustee.

    Investors:

    MF is a solution for investors who lack the time, and/or the skills to

    actively manage their investment risk in individual securities. They can

    delegate this role to the MF, while retaining the right and the obligation to

    monitor their investments in the scheme having some specific objects.

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    Asset Management Company (AMC):

    AMC can be appointed by the sponsor or by the trustees if

    authorized by the trust deed. But it is obligatory for all the mutual fund to

    have a AMC to manage and operate its schemes. Appointment of AMC can

    be terminated by majority of trustee of 75 per cent of unit holders

    (investors).

    AMC manages the investment portfolio of schemes. An AMCs

    income comes from the management fees it charges to the schemes. Themanagement fee is calculated as a percentage of net assets managed.

    Some countries provide for performance based management fees as well.

    In order to earn the management fee, any AMC has to employ

    people and bear all the establishment costs that are related to its activity,

    such as for premises, furniture, computers and other assets, software

    development, communication costs etc. These are to be met out of the

    management fee earned.

    Expenses such as on trustee fees, marketing etc. can be directly

    borne by the mutual fund scheme. However, in some cases, competition

    in the marketplace could force an AMC to bear some of these costs, which

    would otherwise have been borne by investors in the schemes.

    Distributors:

    Distributors earn a commission for bringing investors into the

    schemes of a MF. This commission is an expense for the scheme,

    although there are occasions when an AMC chooses to bear the cost,

    wholly or partly. Distributors are the key persons of the mutual funds.

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    They are the only link between the mutual fund house and the investors.

    The main role of the distributors is to analysis the risk appetite of

    investors. They have to play their role such a way to keep interest of the

    investors in the mutual fund. However they are not directly responsible of

    any loss sustained by the investors.

    To became a distributor one has to pass the exam conducted by

    AMFI association of mutual funds in India.

    Registrars:

    Holdings of units by unit holders in schemes are tracked by the

    schemes Registrar and Transfer agent (R&T). Some AMC prefer to handle

    this role in house. The registrar/AMC maintains an account of the

    investors investments in and disinvestments (redemptions) from the

    scheme. Requests to invest more money into a scheme, or to switch in

    another scheme run by the same mutual fund or to recover moneysagainst existing investments in the scheme are processed by the R&T.

    Custodian / depository:

    The custodian maintains custody of the securities in which the

    scheme invests. This ensures an ongoing independent record of the

    investments of the scheme. The custodian also follows up on various

    corporate actions, such as rights, bonus and dividends declared by

    investors companies

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    FREQUENTLY USED TERMS:

    Net Asset Value (NAV):

    Net Asset Value is the market value of the assets of the scheme

    minus its liabilities. The per unit NAV is the net asset value of the scheme

    divided by the number of units outstanding on the Valuation Date.

    How NAV is determined

    In order to calculate the NAV of a scheme, each asset and

    liability of the scheme needs to be valued.

    NAV = Value of all assets (-) minus value of liabilities other than to unit-

    holders

    It can also be calculated as: Unit capital plus reserves.

    Example of NAV

    Suppose a scheme with 1,000 units has the following items in its

    balance sheet:

    Unit Capital Rs 10,000; investments at market value Rs 25,000; other Rs

    3,500; other liabilities Rs 2,000; issue expenses not written off Rs 500;

    reserve Rs 17,000.

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    What would be its NAV?

    By putting the above values is tabular form of normal balance sheet.

    Liabilities

    (Rs)

    Assets (Rs)

    Unit

    Capital

    10,00

    0

    Investment

    (market

    value)

    25,000

    Reserves

    17,00

    0

    Other

    assets

    3,500

    Other

    Liabilities

    2,000

    Issue exp

    not w/o

    500

    Total

    Liabilities

    29,00

    0

    Total

    assets

    29,000

    NAV = Total assets Minus Liabilities other than to unit-holders, I-e Rs

    29,000 minus Rs 2,000

    = Rs 27,000

    Alternatively, NAV = Unit capital plus Reserves

    = Rs 10,000 plus Rs 17,000

    = Rs 27,000

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    Annual Return:

    ` Defines returns in uniform periods of a year. It standardizes returns

    generated in a period lesser or greater than a year to a per year basis

    thereby facilitating easy measurement and comparison of performance.

    Balanced Fund / Mixed Funds:

    A type of fund that holds securities of two or more asset classes to

    meet its objective. The most common types of Balanced Funds / Mixed

    Funds hold different combinations of fixed income and equity securities

    Benchmark:

    A measure used as a yardstick against which the return generated

    by a mutual fund is evaluated.

    Capital Gain:

    It is the difference between the sale price and the cost price of the

    security which could be either short term or long term. The long-term

    capital gains are taxed at a confessional rate.

    Close-Ended Funds:

    These are funds that have a specified life span and do not offer

    fresh units for sale after the initial offer is closed. While some funds do

    offer limited repurchase after a specified time, liquidity is available to the

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    investor only in case of close-ended schemes where units are listed on the

    stock exchange

    Discount to NAV:

    It is the difference between the market price of the unit and the Net

    Asset Value of the fund where the market price is ruling at less than the

    NAV of the scheme. The phenomenon is observed in close-ended schemes

    whose units are listed on the bourses.

    Equity Fund or Growth Fund:

    A mutual fund whose portfolio consists primarily of stock (equity)

    with the aim of providing the benefit of capital appreciation to the unit

    holders. Normally, such schemes focus on capital appreciation rather than

    regular income

    Ex-Dividend Date:

    A publicly announced date on or after which the investor is not

    entitled to the dividend declared. In such a case, the NAV of the scheme

    falls by the same amount as the dividend on the ex- dividend date.

    Income Fund:

    A mutual fund set up with the specific objective of providing the

    investors the benefit of interest and dividends. They primarily invest in

    fixed income securities.

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    Index:

    The benchmark against which the performance of the fund is

    evaluated to see whether the fund is under-performing or outperforming

    the benchmark.

    Index Fund

    A type of mutual fund whose aim is to replicate a market index.

    These funds are passively managed and the weightage of each security in

    the portfolio of the fund is the same as that found in the index.

    Sector Fund:

    A fund that restricts its investments to a defined sector or some

    defined sectors thereby limiting the scope of its investment universe.

    Short Term Capital Gain:

    The capital gain booked on an asset which has been held for less

    than 3 years or 1 year in certain cases.

    Top Down Approach:

    The investment philosophy which involves the EIS analysis. Here the

    fund manager first looks at the economy and the industry and then filters

    down to the companies that are likely to benefit from those favourable

    economic and industrial trends.

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    Yield:

    It is the effective return to the investor taking into account only the

    dividend income and is usually expressed as a percentage of net asset

    value or market price.

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    FUND

    MANAGERINVESTORS

    SECURITIES & STOCK

    MARKET

    R

    E

    T

    U

    R

    N

    S

    POOL THEIR

    MONEY TO

    INVEST

    IN

    GENRATE

    PASS

    ON

    TO

    MUTUAL FUND OPERATION

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    Risk Associated With Mutual Fund:-

    Interest Rate Risk

    Bond price move inversely to changes in interest rate. If

    interest rate go up bond price come down and vice-versa

    changes in bond price will affect the NAV of income funds since

    NAV is compiled on a daily basis, the effect of interest rate

    fluctuation will get reflected in the NAV.

    Liquidity Risk

    This prefer to at which security can be sold at or near its true

    value. The primary assessment of liquidity risk is the spread

    between the bid price and the offer price quoted by dealer.

    Credit Risk

    Credit risk or default risk refers to the risk that on investors of a

    fixed income security may default. Because of the risk, debentures

    are sold at a fixed spread above these offered a treasury security,

    which are considered as risk free. Normally, fixed income security

    will fluctuate depending upon the actual changes in the provided

    level of credit risk and actual event of default.

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    Market Risk

    The prices of shares are subject to wide price fluctuations

    depending upon market conditions over which nobody has a

    control. Moreover, every economy has to pass through a cycle-

    Boom, Recession, Slump and Recovery. The phase of the business

    cycle affects the market conditions to a larger extent.

    ADVANTAGES OF MUTUAL FUND

    Source : www.amfiindia.com

    Mutual Funds offer several benefits to an investor that are

    unmatched by the other investment options. Last six years have been the

    Affordability Diversification

    RegulationsVariety

    Tax BenefitsProfessional

    Mgmt

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    most turbulent as well as exiting ones for the industry. New players have

    come in, while others have decided to close shop by either selling off or

    merging with others. Product innovation is now pass with the game

    shifting to performance delivery in fund management as well as service.

    Those directly associated with the fund management industry like

    distributors, registrars and transfer agents, and even the regulators have

    become more mature and responsible.

    Affordability :

    Small investors with low investment fund are unable to invest

    in high-grade or blue chip stocks. An investor through Mutual

    Funds can be benefited from a portfolio including of high priced

    stock.

    Diversification :

    Investors investment is spread across different securities

    (stocks, bonds, money market, real estate, fixed deposits etc.)

    and different sectors (auto, textile, IT etc.). This kind of a

    diversification add to the stability of returns, reduces the risk

    for example during one period of time equities might under

    perform but bonds and money market instruments might do

    well do well and may protect principal investment as well as

    help to meet return objectives.

    Variety :

    Mutual funds offer a tremendous variety of schemes.

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    This variety is beneficial in two ways: first, it offers different

    types of schemes to investors with different needs and risk

    appetites; secondly, it offers an opportunity to an investor to

    invest sums across a variety of schemes, both debt and equity

    Professional Management :

    Mutual Funds employ the services of experienced and skilled

    professionals and dedicated investment research team. The whole

    team analyses the performance and balance sheet of companies

    and selects them to achieve the objectives of the scheme.

    Tax Benefits :

    Depending on the scheme of mutual funds, tax shelter is also

    available. As per the Union Budget-99, income earned through

    dividends from mutual funds is 100% tax free. Under ELSS of open-ended equity-oriented funds an exemption is provided up to Rs.

    100,000/- under section 80C.

    Regulation :

    All Mutual Funds are registered with SEBI and they function

    within the provisions of strict regulations designed to protect the

    interests of investors. The operations of Mutual Funds are regularly

    monitored by SEBI.

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    Other Benefits

    Potential Return :

    Over a medium to long-term, Mutual Funds have the potential to

    provide a higher return as they invest in a diversified basket of selected

    securities.

    Low Costs :

    Mutual Funds are a relatively less expensive way to invest

    compared to directly investing in the capital markets because the benefits

    of scale in brokerage, custodial and other fees translate into lower costs

    for investors.

    Liquidity :

    In open-ended schemes, investor can get money promptly at net

    asset value related prices from the Mutual Fund itself. In close-ended

    schemes the units can be sold on a stock exchange at the prevailing

    market price or avail of the facility of direct repurchases at NAV related

    prices which some close-ended and interval schemes offer you

    periodically.

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    Transparency :

    Mutual Funds have to disclose their holdings, investment pattern

    and the necessary information before all investors under a regulation

    framework.

    Flexibility :

    Investment in Mutual Funds offers a lot of flexibility with features of

    schemes such as regular investment plans, regular withdrawal plans and

    dividend reinvestment plans; you can systematically invest or withdraw

    funds according to your needs and convenience.

    Convenient Administration :

    Investing in a Mutual Fund reduces paperwork and helps you avoid

    many problems such as bad deliveries, delayed payments and follow up

    with brokers and companies. Mutual Funds save your time and make

    investing easy and convenient.

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    DISADVANTAGES OF MUTUAL FUND:

    The following are the disadvantages of investing through mutual fund:

    No control over cost :

    Since investors do not directly monitor the funds operations, they

    cannot control the costs effectively. Regulators therefore usually limit the

    expenses of mutual funds.

    No tailor-made portfolio :

    Mutual fund portfolios are created and marketed by AMCs, into

    which investors invest. They can not made tailor made portfolio.

    Managing a portfolio of funds :

    As the number of funds increase, in order to tailor a portfolio for

    himself, an investor may be holding portfolio funds, with the costs of

    monitoring them and using hem, being incurred by him.

    Delay in Redemption :

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    The redemption of the funds though have liquidity in 24-hours to 3

    days takes formal application as well as needs time for redemption. This

    becomes cumbersome for the investors.

    Non-availability of loans :

    Mutual funds are not accepted as security against loan. The investor

    cannot deposit the mutual funds against taking any kind of bank loans

    though they may be his assets.

    Facts about Mutual Fund

    Equity instruments like shares from only a part of securities held byMutual Funds. Mutual Fund also invests in debt market, which is relatively

    much safer.

    The biggest advantage of Mutual Funds is their ability to diversify

    the risk.

    Mutual Funds exist in India since 1963. Mutual Fund market is much

    evolved in India and theyre for last 60years.

    Mutual Fund the best solutions for the people who want to managetheir risk and get good returns.

    The size of Mutual Fund market in India is Rs. 107728 crores.

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    According to the SEBI-NCAER survey of Indian Investor about 15

    million of 8.7% of households have invested in Mutual Funds and about 23

    millions are unit holders in India.

    US-64 is very much a part of the market and is not immune to

    vagaries. The crisis has arisen due to mismanagement of funds.

    RISK RETURN GRAPH

    Risk

    Potential

    fo

    rreturn

    Investment horizon

    Liquid Fund

    Debt Funds

    Balanced FundsRatio of Debt : Equity

    Growth FundsIndex, Active diversified

    Sector funds

    * Source: www.hdfcmutualfundindia.com

    High Low

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    AN OVERVIEW OF THE MARKET PIONEER

    NJ INDIA INVEST

    NJ India Invest is combination of two words N and J, where N

    stands for NEERAJ CHOKSI and J stands for JIGNESH DESAI. They are

    two friends form SURAT.

    NJ INDIA INVEST- Past and Present:

    The seeds of NJ INDIA INVEST were sown in the year 1994 and its

    revolutionary journey of 13 years began from a business of MutualFund Advisors to Most successful National Distributor in the Mutual

    fund industry.

    Presently NJ playing important role as National Distributor in Mutual

    fund industry. NJ has its own large distribution channel across India

    and more than 7500 AMFI Certified Mutual Fund Advisors are working

    with NJ India Invest. Today, NJ India Invest become stronger with 65Branch offices in 15 states with corporate office located at SURAT-

    GUJARAT.

    NJ FUNDZ NETWORK, a business division of NJ India Invest Pvt.ltd.

    has been started in the year 2003 to grow and deals with the 7500

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    AMFI Certified Mutual Fund Advisors spread across India. NJ Fund

    Network is First in Indian Mutual Fund industry to offer a complete

    business platform to Financial Advisors.

    NJ INDIA INVESTs corporate philosophy:

    At NJ Service and Investing philosophy inspire and shape the

    thoughts, beliefs, attitude, actions and decisions of their employees.

    Service Philosophy:

    NJs primary measure of success is customer satisfaction

    think of the customer first, take responsibility, and make prompt

    service to the customer a priority

    deliver upon the commitments & promises made on time

    anticipate, visualize, understand, meet, exceed our customers

    needs bring energy, passion & excellence in everything we do

    be honest and ethical, in action & attitude, and keep the customers

    interest supreme

    strengthen customer relationships by providing service in a

    thoughtful & proactive manner and meet the expectations,

    effectively

    Investing Philosophy:

    NJ aim to provide Need-based solutions for long-term wealth

    creation and with true, unbiased, need-based solutions and advice

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    that best meets their stated & un-stated needs. NJs efforts to provide

    quality financial & investment advice, NJ believes that

    Clients want need-based solutions, which fits them

    Long-term wealth creation is simple and straight

    Asset-Allocation is the ideal & the best way for long-term wealth

    creation

    Educating and disclosing all the important facets which the

    customer needs to be aware of, is important

    The solutions must be unbiased, feasible, practical, executable,measurable and flexible

    Constant monitoring and proper after-sales service is critical to

    complete the on-going process.

    NJ INDIA INVESTs Vision:

    To be the leader in our field of business through,

    Total Customer Satisfaction

    Commitment to Excellence

    Determination to Succeed with strict adherence to

    compliance

    Successful Wealth Creation of our Customers

    NJ INDIA INVESTs Mission:

    Ensure creation of the desired value for our customers, employees

    and associates, through constant improvement, innovation and

    commitment to service & quality. To provide solutions which meet

    expectations and maintain high professional & ethical standards along

    with the adherence to the service commitments

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    NJ INDIA INVESTs Business Division:

    NJ Fundz Network

    NJ Print Shop

    NJ Gurukul

    NJ Web Nest

    NJ Wealth Nest

    NJ INDIA INVESTs Services:

    NJ Advisors desk:

    A comprehensive online Advisor Desk with complete reports, tools to

    manage, monitor and control Advisors business.

    - Business MIS reports(income,AUM,transaction,bills & rewards)

    - Client servicing ( Admin,Protfolio,printing,Customer care)

    - Administration ( employees,Branches,Website)

    NJ Customer Care:

    - Single contact point for all queries available to all Advisor in

    India.

    - Trained Executives for time bound solving of queries

    - All India toll free number- 1800 233 0155

    NJ INDIA Online:

    Facility to your client to make Transaction online under Advisors, like

    Purchase Redemption Switch.

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    NJ HR Consultancy:

    - Solutions for recruitment of Employees

    - Online Management / Tracking of Employee or branch business

    - Consulting services for Recruitment, Retention, Appraisals and

    payment management.

    NJ Research:

    - Regular publications like monthly magazine FUNDZ WATCH

    weekly reports etc. and communication like daily market update,

    daily MF track and much more to keep you update.

    - Research

    - Reports, recommendation, market insight, analyses etc.

    NJ Quality Service:

    - Automatic capturing of all transaction done through Advisors

    - Daily updating on Advisors client Portfolios

    - Timely payments of all Brokerages/dues

    - Timely/easy available of all application and other forms

    NJ believes in 360 Advisory Platform:

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    With this Platform, NJ try to offer all possible products, services and

    support which an Advisor would need in his business.

    The support functions are generally in the following areas

    Business Planning and Strategy

    Training and Development Self and of employees

    Products and Service Offerings

    Business Branding

    Marketing

    Sales and Development

    Technology

    Advisors Resources - Tools, Calculators, etc..

    Research

    Communications

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    Marketing Support:

    The Marketing Team will help Advisors to give the relevant support

    needed for effective sales, creating brand and for the development of

    their business.

    Branded Flyers and One-pagers for products, new launches/NFOs,

    services, etc

    Business Organizers, Performance Review Hand-books, etc

    Communication support NJ Knowledge Edge and NJ I-Gurukul

    series

    Letters, Direct Mail pieces

    Email Communications for products, new launches/NFOs, services,

    etc

    Calculators and Tools for effective communication to clients

    Support in form of NJ websites, web services and product

    development

    Branded Presentations

    Technology:

    Technology is the biggest differentiator.

    NJ pots a lot of efforts and resources are put in to build a

    technological edge to give the best possible services to Advisors and

    their clients.

    Technology has been and is NJs key strength. What NJ offer on the

    technological front is unique and comprehensive. NJs focus can be

    gauged from the fact that NJ have a separate sister concern started for

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    the sole purpose of providing the best support to NJ in terms of

    technology. High infrastructure spending is done to improve &

    strengthen NJs deliverables on this technological front. Fin logic

    Technologies (India) Pvt. Ltd. does all the development work in-

    house on a continuous basis through its team of talented professionals.

    All the tools, services, products, etc offered by NJ has been developed

    in-house according to what NJ feel.

    In todays world much is dictated by two important words

    Information and Technology. NJ realizes this more than anyoneelse. And thats way NJ make constant efforts to keep Advisors ahead

    of the curve and ensure that Advisors and their client receive quality,

    accurate and timely information

    NJ has made arrangements to receive the following through

    Technology

    Details of transaction of any nature in Mutual Funds by any client,through our Associates or us, on a Daily basis

    NAV, Dividend, and other details of all the Mutual Fund schemes on

    a Daily basis

    Monthly Portfolio and other important information of all the Mutual

    Fund schemes

    All relevant details of Direct Equities like Prices, Dividends, Bonus,

    Market Capitalizations, etc on a Daily basis

    All relevant market related information in addition to economic,

    event-specific, key economic variables, etc on a Daily basis

    Training and Development:

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    I-Gurukul is a program run by NJ Fundz Network to educate and train

    Financial Advisors. The I-Gurukul program is run throughout the year at

    all the Branches of NJ.

    Objectives:

    To impart all the important knowledge and skills to Financial Advisors

    necessary to be successful both as a professional and a business

    person

    To raise the quality and standard of such Advisors and bring them on

    par with the best Advisors in the industry

    To ultimately benefit the investors with quality services, offerings and

    recommendations

    The Team:

    The Team at I-Gurukul combines rich industry experience along with

    in-depth knowledge of the financial advisory field and the

    products/markets. The team has been carefully selected keeping in

    mind the objective of the program, from among the best in the

    company as well as from the industry.

    Customer Care:

    NJ Customer Care offers with a 'Single Service Point' to all the

    advisors to help solve their customer queries. Centralized team of

    Customer Care Executives would solve the queries at the earliest.

    Advisors can also view the latest status of all your queries online.

    As an NJ Advisor they can submit their queries to Customer Case

    Executives by:-

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    Telephonic

    Email or

    Online directly through your Advisors (Partners) Desk

    NJ has also introduced a TOLL FREE number for NJ Customer Care.

    Members of NJ Fundz Network can now call on 1800 233 0155 from

    throughout India and submit their Queries.

    Customer Care Objectives:

    Solve customer queries within defined turn-around times

    Serve Advisors as single contact point for all service related issues

    Provide complete transparency and information to customers onqueries

    Set a quality customer service benchmark in the industry.

    Query Management:

    Automated On-line Query Management Module is used to efficiently

    handle the queries of our Advisors/Associates.

    Query entered is automatically forwarded to concerned person whocan immediately solve the same.

    Status is updated online and turns around time for different types of

    queries defined.

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    Alerts for unsolved queries is automatically shouted to the higher

    management in instill discipline

    Stringent actions taken against non-compliance

    MANAGEMENT:

    The management at NJ brings together a team of people with wide

    experience and knowledge in the financial services domain. The

    management provides direction and guidance to the whole

    organization. The management has strong visions for NJ as a globally

    respected company providing comprehensive services in financial

    sector.

    The Customer First philosophy in deeply ingrained in the

    management at NJ. The aim of the management is to bring the best to

    the customers in terms of

    Range of products and services offered

    Quality Customer Service

    All the key members of the organization put in great focus on the

    processes & systems under the diverse functions of business. The

    management also focuses on utilizing technology as the key enabler

    for all the activities and to leverage the technology for enhancing

    overall customer experience.

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    Departmental Study Of NJ Indiainvest

    THE NJ FUNCTION:

    Sales Dept.

    OperationsDept.

    AccountsDept.

    ResearchDepart.

    LegalCompliances

    HR Dept.

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    The support functions are generally in the following areas

    Business Planning and Strategy

    Training and Development Self and of employees

    Products and Service Offerings

    Business Branding

    Marketing

    Sales and Development

    Technology

    Advisors Resources - Tools, Calculators, etc.. Research

    Communications

    NJ deal in following Investment:

    Mutual Funds

    Fixed Deposits

    Infrastructure Bonds

    Approved Securities for Charitable Trust The above are the core

    Investment in which we deal and where we have developed our

    competency.

    SERVICES

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    As NJ Wealth Advisors Global Private Client, you get comprehensive

    set of services that ensure you stay informed, insightful, in command,

    of your investments at all times.

    www.njfunz.com

    Services provided to valuable Clients & Agents:

    Dedicated portfolio planning & restructuring on demand

    The Weekly Performance Sheet (it covers performance of leading

    mutual fund schemes)

    The Monthly Fund Fact Sheet (it covers comprehensive analysis of

    various mutual fund.

    Various Subscription services via e-mail

    Sharing relevant information related to the Indian Investment

    world.

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    Over and all we also provide net-based services to our clients and

    agents. Our e-services are powered by a comprehensive website

    http:/www.njindiainvest.com. It covers detailed information about the

    Mutual industry, it passes various financial planners to satisfy

    investment goals like retirement planning, childs marriage planning

    etc, it also posses various analytical tools to measure the performance

    of Mutual Fund schemes viz. Returns Calculators, SIP Returns

    Calculator, and many others. There is a separate desk for the clients to

    get their portfolio information on fingertip

    At NJ their Service and Investing philosophy inspire and shape the

    thoughts, beliefs, attitude, actions and decisions of our employees. If

    NJ would resemble a body, our philosophy would be our spirit which

    drives our body.

    Service Standards

    Service in words, service in action

    Service is the key to unlocking customer satisfaction, which again is

    key for sustainability of any business. At NJ we understand this very

    well. NJ has set strict processes in place to deliver quality services to

    customers. At NJ strict quality service standards are set and a well-

    defined process is established and followed religiously by our quality

    customer service teams. Performance is evaluated on a frequent basis

    and glitches are ironed out.

    But quality service also involves quality people in addition to

    processes. NJ gives significant focus to the proper training and

    development of the people involved in the service delivery chain.

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    Further they,

    Have well-defined "Privacy Policy" to keep clients information

    confidential & internal audits done on the same at regular intervals

    Receive various statistics which are analyzed on an ongoing basis to

    improve the service standards

    They are committed to improve and enhance our services and

    undertake new service initiatives. Such and other services differentiate

    us with other service providers in the industry.

    NJs Service Commitments

    The service commitments are to guide the actions of the people at

    NJ. Clearly stated, customers can freely communicate any such

    actions/events wherein they feel that any of the following

    commitments have been breached / compromised. At NJ we desire to

    honor our commitments at all points of time and to all our customerswithout any bias.

    To provide customer-focused need-based valued services

    To provide reliable, accurate and timely information

    To maintain all records in privacy

    To optimize services/benefits at least justifiable cost

    To develop and grow the customers business

    To provide constructive after sales service

    To honor our service commitments

    Services offered

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    www.njfundz.com

    A good product/service offering, targeted at meeting the needs of

    the clients, lies at the center of any business. With customers today

    expecting single window solutions and services, successful and easy

    integration of products is the need of the hour.

    Any Advisor should wake up to this and other crucial changes taking

    place and try to adapt himself to this change to avoid being out-dated

    and out-serviced.

    At NJ they try to foresee such changes and develop solutions that

    are new, needed and well appreciated in the industry. The services

    offered on the NJ Fundz Network are unique in the industry.

    The services are designed to equip the independent advisors with all

    the support and tools needed for a successful business. NJ providesservices and support where an advisor may feel ill equipped and make

    them their strengths. The Partner on the NJ Fundz Network instantly

    beats competition by being on the Network itself. Its a new paradig

    http://www.njfundz.com/http://www.njfundz.com/
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    NJ IndiaInvests Achievements:-

    NJ IndiaInvest is a growing company that can be very well proved

    from the below achievements.

    Have gained a dominant place in the Indian Mutual fund

    Distribution Business

    Certified by the association of Mutual Funds as AMFI registered mutual

    fund advisor

    Won the Pru. chairmans Award twice in the year 2000 & 2002 for

    outstanding performance in the schemes of prudential ICICI Mutual

    fund. The Chairman, Prudential, presented the awards at London both

    the times.

    Won many other awards & certificates for outstanding performance in

    various mutual fund schemes.

    It has acquired about 15 to 17% share of total mutual fund business of

    Gujarat.

    Received the Award for year 2003-04 from HDFC Mutual fund for

    highest selling of Mutual Fund. The award was received by director at

    Scotland.

    Asset Under Management more than 850 crores.

    Recognitions

    Year 2000:

    For Outstanding Performance presented by Chairman, Prudential Plc.

    at London

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    Year 2002:

    For Outstanding Performance presented by Group Chief Executive,

    Prudential Plc. at London

    Year 2003:

    For Outstanding Performance presented by Group Chief Executive,

    Prudential Plc. at London

    Year 2004:

    Among Most Valued Business Associates presented by HDFC Standard

    Life at Edinburgh, Scotland

    Year 2006:

    Award for mobilizing the Highest Number of SIPs at National Level by

    Fidelity Mutual Fund Plc at Mumbai

    AMCs with NJ IndiaInvest:

    Alliance Capital Mutual Fund

    Birla Mutual Fund

    Cholamandalam Cazenove Mutual Fund

    DSP Merrill Lynch Mutual Fund

    Dundee Mutual Fund

    Escorts Mutual Fund

    First India Mutual Fund

    Franklin Templeton Mutual Fund

    Pioneer ITI

    HDFC Mutual Fund

    HSBC Mutual Fund

    http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=D0002http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=D0003http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=E0001http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=F0001http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=T0001http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=K0002http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=H0001http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=H0002http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=D0002http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=D0003http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=E0001http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=F0001http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=T0001http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=K0002http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=H0001http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=H0002
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    IL & FS Mutual Fund

    ING Savings TrustJM Mutual Fund

    LIC Mutual Fund

    Prudential ICICI Mutual Fund

    Reliance Capital

    SBI Mutual

    Standard Chartered Mutual Fund

    Sun F&C Mutual Fund

    Sundaram Mutual Fund

    Tata Mutual

    Unit Trust Of India

    Important responsibilities of investors in the financial planning

    exercise?

    Should set measurable financial goals.

    Should understand the impact of financial decisions on their cash flows

    and their income. Should be willing to revise and re-balance their portfolios with

    changing market conditions, performance and their changing needs.

    Investors benefit immensely by starting early and being systematic

    and disciplined in their approach.

    http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=I0002http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=I0003http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=J0001http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=L0001http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=P0001http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=R0001http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=S0002http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=A0002http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=S0004http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=S0003http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=T0002http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=U0001http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=I0002http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=I0003http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=J0001http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=L0001http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=P0001http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=R0001http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=S0002http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=A0002http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=S0004http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=S0003http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=T0002http://www.njindiainvest.com/mf/aboutfund/amcscheme.asp?ccode=U0001
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    Very important points on financial planning

    The planner can look at all the clients need including budgeting,

    saving, taxes, investments, insurance and retirement planning.

    A financial planner can link his own rewards and fees to the clients

    financial success and the achievement of their financial goals

    Mutual Fund is the most important tool for financial planning.( Core

    Product)

    Financial is not only investing. It comes before investing.

    It is relevant for all categories of clients.

    It is not as same as retirement planning.

    It is not only Tax Planning.

    Financial planning is important at younger stage of life.

    Important points on Financial Planning

    The basis of genuine investment advice should be financial planning to

    suit the investors situation. It should not be current market condition.

    Financial Planning allows a person to achieve financial goals through

    proper management of finances.

    Financial planners and their clients should focus on allocating funds to

    different asset classes.

    Financial planning is relevant not only to HNIs

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    Financial planning works better for younger/ middle aged client.

    Financial planning is not merely tax planning.

    Wealth cycle for investors

    Comparison by Nature of Investment

    Preference for low riskproducts

    Wealth preservation.Medium to long termSudden

    wealthsurge

    Ability to take risk andinvest for the longterm

    transfer

    Low liquidity needs.Long term

    investment of

    inheritance

    InterGenerati

    onal

    Preference for incomeand debt products

    Liquid and medium terminvestments.

    Higher liquidityrequirements

    ReapingStage

    Lower risk appetitepre-specified needs

    draw closer

    Liquid and medium term

    investments.

    Near term needs for

    funds as

    Transition

    Stage

    Products. High-riskappetite

    Financial goals

    Growth options and longterm

    Investing for longterm identifed

    Accumulationstage

    Investment preferencesFinancial needsStage

    R e t u r nS a f e t y

    C o n v e n i c eV o l a t i l i t y L i q u i d i t

    E q u i t y H i g h M o d e r a t e L o w H i g h H i g h o r L

    F I B o n d s M o d e r a t e H i g h H i g h M o d e r a t e M o d e r a t e

    C o r p o r a t e D e b e n t u r e sM o d e ra t e L o wM o d e r a t e M o d e ra t e L o w

    C o m p a n y F ix

    D e o s i t e s

    M o d e ra t

    M o d e ra tL o w L o w L o w

    B a n k D e p o s i t e s L o w H i g h H i g h L o w H i g h

    P P F M o d e r a t e H i g h H i g h L o w M o d e r a t e

    L i fe I n s u r a n c e L o w M o d e r a t e H i g h L o w L o w

    G o l d M o d e r a t e L o w H i g h M o d e r a t e M o d e r a t e

    R e a l E s t a t e H i g h L o w M o d e r a t e H i g h L o w

    M u t u a l F u n d s H i g h H i g h H i g h M o d e r a t e H i g h

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    What are the financial planning strategies that can be

    recommended to investors?

    Rupee cost averaging.

    A fixed amount is invested at regular intervals

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    More units are bought when prices are low and fewer units are bought

    when prices are high. Over a period of time, the average purchase

    price of investor is lower than average NAV.

    Its disadvantage: Does not indicate when to sell or switch.

    Value averaging.

    A fixed amount is targeted as the desired value of the portfolio at

    regular intervals

    If markets have moved up, the units are sold to restore target value

    and vice versa.

    It is superior to RCA as it enables the investor to book profits and

    rebalance the portfolio.

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    Research Methodology

    Primary Objectives

    To find out whether LIC agent believe in Financial Planning or not.

    What are their beliefs about the financial planning? What do they think

    about financial planning?

    Secondary objective

    To find out whether LIC agent manage the cash flow of clients by using

    various cash management technique.

    To find out whether LIC agent solves the investment & planning issues or

    not of clients.

    To find out whether LIC agent does Retirement planning or not.To find out whether LIC agent does tax planning or not.

    To find out whether LIC agent does Estate Planning or not.

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    Research Design:

    I have used the Descriptive Research Design for the purpose of

    survey, as it will enable me to describe the characteristics of a particular

    individual or a group of LIC agents and their role towards financial

    planning in financial advisory business.

    Sampling Method:

    I have used the non probability sampling method of Quota

    sampling in different areas of Ahmedabad city, as it would give better

    idea about the different categories of LIC agents what are their beliefs

    about financial planning.

    Sample Size:

    It would be better to have a sample of 150 people to have better

    idea and representativeness of the population being surveyed.

    Research Instrument:

    I have used primary data collection method. A detailed

    questionnaire, BOP (Business Opportunity Presentation) is be used for

    purpose survey and it is attached with this proposal.

    Data analysis tool:

    Since it is better to greater validity of the results found it is better to

    use the statistical software using computers i.e. SPSS

    (Statistical Package for Social Science)

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    In SPSS I used T-test, Mean, Median, Mode, Frequency Table, Cross

    Tabulation.

    Data analysis and Interpretation

    Q.1 Do you believe that financial planning should cover all areas

    of financial needs of clients?

    One Sample t-Test:

    Null Hypothesis (HO): There is no significant difference between

    calculated mean and hypothesized mean (4). In other words, wehypothesize that the LIC agents are agree that financial planning shouldcover all areas of financial needs of clients

    i.e. Ho : x = = 4

    Alternative Hypothesis (H1): There is significant difference betweencalculated mean and hypothesized mean. In other words the LIC agentsare not agree with the statement that financial planning should cover allareas of financial needs of clients?

    i.e. H1: x , i.e. H1: x 4

    Significance level: 0.05

    One-Sample Statistics

    N

    Mea

    n

    Std.

    Deviation

    Std. Error

    Mean

    Covert financial

    needs150 4.10 .81 6.60E-02

    One-Sample Test

    Test Value = 4t df Sig. (2-

    tailed)

    Mean

    Differenc

    e

    95% Confidence

    Interval of the

    Difference

    Lower Upper

    Cover

    financial

    needs

    1.514 149 .132 1.00E-01 -3.05E-02 .23

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    Inference:

    Here the test is performed at 95% significance level and the p-value

    comes out as 0.132 which is grater than 0.05, it means that the null

    hypothesis H0 is accepted and it can be said that there is significant

    difference between calculated mean and hypothesized mean.

    Q.2 (A) Do you believe that each and every financial decision

    affected other areas of finance?

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    Affect Financial Areas

    Frequenc

    yPercent

    Valid

    Percent

    Cumulative

    Percent

    ValidYes 136 90.7 90.7 90.7No 14 9.3 9.3 100.0

    Total 150 100.0 100.0

    Affect Financial Areas

    No

    Yes

    INFERENCE:

    Out of 150 LIC agents

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    136(91%) LIC agents are believe that each and every financial

    decision affected other areas of finance like risk management,

    tax plan, estate plan, investment plan etcand

    14(9%) LIC agents are believe that each and every financial

    decision is not affected other areas of finance,

    So we can say that majority LIC agents are believe that each and

    every financial decision affected other areas of finance like.

    Q.2 (B) If yes which financial areas are affected of financial

    decision?

    One Sample t-Test:

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    Null Hypothesis (HO): There is no significant difference between

    calculated mean and hypothesized mean (3). In other words, wehypothesize that the LIC agents are agree that each and every financialdecision affected other areas of finance

    i.e. Ho : x = = 4

    Alternative Hypothesis (H1): There is significant difference betweencalculated mean and hypothesized mean. In other words the LIC agentsare not agree with the statement that each and every financial decisionaffected other areas of finance.

    i.e. H1: x , i.e. H1: x 4

    Significance level: 0.05

    One-Sample Statistics

    NMea

    n

    Std.

    Deviation

    Std. Error

    Mean

    Risk Mgmt. 150 3.97 1.16 9.46E-02

    Retirement

    Plan150 3.77 1.14 9.34E-02

    Tax Plan 150 3.91 1.85 .15

    Estate Plan 150 3.46 1.22 9.95E-02

    One-Sample Test

    Test Value = 3

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    t dfSig. (2-

    tailed)

    Mean

    Difference

    95% Confidence

    Interval of the

    Difference

    Lower Upper

    Risk Mgmt. 10.292 149 .000 .97 .79 1.16

    Retirement

    Plan8.211 149 .000 .77 .58 .95

    Tax Plan 6.047 149 .000 .91 .61 1.21

    Estate Plan 4.623 149 .000 .46 .26 .66

    Inference:

    Here the test is performed at 95% significance level and the p-value

    comes out as 0.000 which is less than 0.05, it means that the null

    hypothesis H0 is rejected and it can be said that there is significant

    difference between calculated mean and hypothesized mean. As our

    mean is more than 3(3.46) and less than 4(3.97), which is between, agree

    and strongly agree. So, we can say that LIC agent are agreed but not

    strongly agree with the statement.

    Q.3 Do you believe that my clients should adopt more easily to

    life changes (financial) in order to feel more secure?

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    One Sample t-Test:

    Null Hypothesis (HO): There is no significant difference betweencalculated mean and hypothesized mean (4). In other words, wehypothesize that the LIC agents are agree that clients should adopt moreeasily to life changes (financial) in order to feel more secure.

    i.e. Ho : x = = 4

    Alternative Hypothesis (H1): There is significant difference betweencalculated mean and hypothesized mean. In other words the LIC agents

    are not agree with the statement that clients should adopt more easily tolife changes (financial) in order to feel more secure.

    i.e. H1: x , i.e. H1: x 4

    Significance level: 0.05

    One-Sample Statistics

    NMea

    n

    Std.

    Deviation

    Std. Error

    Mean

    Feel More

    Secure150 4.23 1.06 8.64E-02

    One-Sample Test

    Test Value = 4

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    t dfSig. (2-

    tailed)

    Mean

    Difference

    95% Confidence

    Interval of the

    Difference

    Lower Upper

    Feel More

    Secure2.701 149 .008 .23 6.26E-02 .40

    Inference:

    Here the test is performed at 95% significance level and the p-value

    comes out as 0.008 which is less than 0.05, it means that the null

    hypothesis H0 is rejected and it can be said that there is significant

    difference between calculated mean and hypothesized mean. As our

    mean is 4.23 and which is between agree and strongly agree. So, we can

    say that LIC agent are agreed but not strongly agree with the statement.

    Q.4 How do you manage cash flow of your clients?

    Cash flow mgmt

    Frequency Percent

    Valid

    Percent

    Cumulative

    PercentValid Sound Risk

    Managemen

    t

    104 69.3 69.3 69.3

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    Insurance

    Techniques 46 30.7 30.7 100

    Total 150 100 100

    Frequency

    Sound Risk

    Management,

    104, 69%

    Insurance

    Techniques, 46,31%

    Sound Risk

    Management

    Insurance Techniques

    INFERENCE:

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    Out of 150 LIC agents

    46(31%) LIC agents are use insurance techniques like insurance,

    government securities, bank deposit etc for manage the cash

    flow of his clients and

    104(69%) LIC agents are use sound risk management like equity,

    mutual funds, ULIP schemes ETC for manage the cash flow of his

    clients,

    So we can say that majority LIC agents are use sound risk

    management technique for manage the cash flow of his clients

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    Q.5 (A) Do you believe in creating and managing accumulation of

    wealth, to generate future capital cash flow for your clients?

    Generate Future Capital

    Frequency Percent Valid Percent

    Cumulative

    PercentValid Yes 142 94.7 94.7 94.7

    No8 5.3 5.3 100.0

    Total 150 100.0 100.0

    Generate Future Capital

    No

    Yes

    INFERENCE:

    Out of 150 LIC agents

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    142(95%) LIC agents are believe in creating and managing

    accumulation of wealth, to generate future capital cash flow for his

    clients and

    8 (5%) LIC agents are not believe in creating and managing

    accumulation of wealth, to generate future capital cash flow for his

    clients

    So we can say that majority LIC agents are believe in creating and

    managing accumulation of wealth, to generate future capital cash flow for

    his clients

    Q.5 (B) If yes where do you invest?

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    INFERENCE:

    Suggestion For Investme

    83

    64

    3641

    13

    135

    0

    20

    40

    60

    80

    100

    120

    140

    160

    Mutual

    Fund

    Equity Post Bank Debt Insurance

    Investment Produc

    No.ofRespondents

    Series1

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    Out of 150 LIC agents

    135 LIC agents suggest insurance is the best investment product for

    investment,

    83 LIC agents suggest mutual funds are the best investment

    product for investment,

    64 LIC agents suggest equity is the best investment product for

    investment,

    36 LIC agents suggest deposit in post is the best for investment,

    41 LIC agents suggest deposit in bank is the best for investment,

    13 LIC agents suggest debt like debenture, government securities

    etc is the best investment product for investment,

    So we can say that according to preferences of LIC agents insurance,

    mutual funds, equity is best investment product for investment.

    Q.6 Do you believe in planning to ensure financial independent

    at retirement?

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    One Sample t-Test:

    Null Hypothesis (HO): There is no significant difference betweencalculated mean and hypothesized mean (4). In other words, wehypothesize that the LIC agents are agree that planning to ensurefinancial independent at retirement.

    i.e. Ho : x = = 4

    Alternative Hypothesis (H1): There is significant difference between

    calculated mean and hypothesized mean. In other words the LIC agentsare not agree with the statement that planning to ensure financialindependent at retirement.

    i.e. H1: x , i.e. H1: x 4

    Significance level: 0.05

    One-Sample Statistics

    NMea

    n

    Std.

    Deviation

    Std. Error

    Mean

    Independence At

    Retirement150 4.61 .63 5.17E-02

    One-Sample Test

    Test Value = 4

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    t dfSig. (2-

    tailed)

    Mean

    Difference

    95% Confidence

    Interval of the

    Difference

    Lower Upper

    Independence

    At Retirement11.729 149 .000 .61 .50 .71

    Inference:

    Here the test is performed at 95% significance level and the p-value

    comes out as 0.000 which is less than 0.05, it means that the null

    hypothesis H0 is rejected and it can be said that there is significant

    difference between calculated mean and hypothesized mean. As our

    mean is 4.61 and which is between agree and strongly agree. So, we can

    say that LIC agent are agreed but not strongly agree with the statement.

    Q.7 Do you believe that financial planning fulfills the goal of my

    clients?

    One Sample t-Test:

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    Null Hypothesis (HO): There is no significant difference between

    calculated mean and hypothesized mean (4). In other words, we

    hypothesize that the LIC agents are agree that financial planning fulfills

    the goal of my clients.

    i.e. Ho : x = = 4

    Alternative Hypothesis (H1): There is significant difference between

    calculated mean and hypothesized mean. In other words the LIC agents

    are not agree with the statement that financial planning fulfills the goal of

    my clients.

    i.e. H1: x , i.e. H1: x 4

    Significance level: 0.05

    One-Sample Statistics

    NMea

    n

    Std.

    Deviation

    Std. Error

    Mean

    Fulfills The

    Goals150 4.41 .84 6.89E-02

    One-Sample Test

    Test Value = 4

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    t dfSig. (2-

    tailed)

    Mean

    Difference

    95% Confidence

    Interval of the

    Difference

    Lower Upper

    Fulfills

    The Goals5.900 149 .000 .41 .27 .54

    Inference:

    Here the test is performed at 95% significance level and the p-value

    comes out as 0.000 which is less than 0.05, it means that the null

    hypothesis H0 is rejected and it can be said that there is significant

    difference between calculated mean and hypothesized mean. As our

    mean is 4.41 and which is between agree and strongly agree. So, we can

    say that LIC agent are agreed but not strongly agree with the statement.

    Q.8 (A) Do you believe that planning is necessary for

    conservation and distribution of assets?

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    Conservation & Distribution of Assets

    Frequency Percent Valid PercentCumulative

    Percent

    Valid

    Yes 140 93.3 93.3 93.3

    No 10 6.7 6.7 100.0

    Total 150 100.0 100.0

    Conservation & Destribution Of Assets

    No

    Yes

    INFERENCE:

    Out of 150 LIC agents

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    140(93.3%) LIC agents are believe that planning is necessary for

    conservation and distribution of assets and

    10 (6.7%) LIC agents are not believe that planning is necessary for

    conservation and distribution of assets,

    So we can say that majority LIC agents are believe that planning is

    necessary for conservation and distribution of assets.

    Q.8 (B) If yes which kind of financial product would you suggest

    for conservation and distribution of assets of your clients?

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    Suggestion Of Conservation And Distribution Of

    Assets

    82

    64

    3640

    12

    133

    0

    20

    40

    60

    80

    100

    120

    140

    Mutual

    fund

    Equity Post Bank Debt Insurance

    Investment Product

    No.O

    F

    Respo

    ndance

    Series1

    INFERENCE:Out of 150 LIC agents

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    133 LIC agents suggest insurance is the best financial product for conservation anddistribution of assets.

    83 LIC agents suggest mutual funds are the best financial product for conservation

    and distribution of assets.

    64 LIC agents suggest equity is the best financial product for conservation and

    distribution of assets.,

    36 LIC agents suggest deposit in post is the best financial product for conservation

    and distribution of assets.

    41 LIC agents suggest deposit in bank is the best financial product for conservation

    and distribution of assets.

    13 LIC agents suggest debt like debenture, government securities etc is the best

    financial product for conservation and distribution of assets.

    So we can say that according to preferences of LIC agents insurance, mutual funds,equity is the best financial product for conservation and distribution of assets.

    .

    Q.9 (A) Do you have plan for tax saving of your clients?

    Plan for Tax Saving

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    Frequenc

    yPercent

    Valid

    Percent

    Cumulative

    Percent

    Valid Yes 150 100.0 100.0 100.0

    Plan For Tax Saving

    Yes

    INFERENCE:

    150(100%) LIC agents has tax saving plan for solving the tax issues

    of his clients,

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    So we can say that all LIC agents has different types of tax saving

    plan for solving many tax issues of his clients.

    Q.9 (B) if yes which kind of tax saving financial product would you

    suggest for your clients?

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    INFERENCE:

    Out of 150 LIC agents

    Sugg e stion for Tax Sa

    47

    150

    28

    103

    42

    5 4

    0

    20

    40

    60

    80

    100

    120

    140

    160

    MutualF

    und

    Insurance

    NSE

    ULIP

    PPF

    ELSS

    Othe

    r

    Investm e nt Prod

    N

    o.o

    fRespondents

    Series

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    150 LIC agents suggest insurance is the best investment product for

    tax saving,

    103 LIC agents suggest ULIP schemes are the best investment

    product for tax saving,

    47 LIC agents suggest mutual funds are the best investment

    product for in tax saving,

    42 LIC agents suggest deposit in post is the best for investment tool

    for tax saving,

    28 LIC agents suggest NSE is the best investment tool for tax

    saving,

    5 LIC agents suggest ELSS schemes is the best investment product

    for tax saving,

    So we can say that according to preferences of LIC agents

    insurance, ULIP schemes is best investment product for tax saving.

    Q.10 Which of the below mentioned details of your clients is

    necessary?

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    One Sample t-Test:

    Null Hypothesis (HO): There is no significant difference between

    calculated mean and hypothesized mean (4). In other words, wehypothesize that the LIC agents are mentioned all details of the clients.i.e. Ho : x = = 4

    Alternative Hypothesis (H1): There is significant difference betweencalculated mean and hypothesized mean. In other words the LIC agentsare not mentioned all details of the clients.i.e. H1: x , i.e. H1: x 4

    Significance level: 0.05

    One-Sample Statistics

    NMea

    n

    Std.

    Deviation

    Std. Error

    Mean

    C Age 150 4.72 .49 4.03E-02

    C Gender 150 4.65 .71 5.83E-02

    C Occupation 150 4.73 .49 3.98E-02

    C Marital Status 150 4.63 .66 5.39E-02

    C No. Of Children 150 4.60 .70 5.68E-02

    Gender Of Children 150 4.48 .90 7.37E-02

    C No. Of

    Dependence150 4.46 .93 7.60E-02

    C Other income 150 4.49 .93 7.55E-02

    One-Sample Test

    Test Value = 4

    t df Sig. (2-

    tailed)

    Mean

    Difference

    95% Confidence

    Interval of the

    Difference

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    Lower Upper

    C Age 17.880 149 .000 .72 .64 .80

    C Gender 11.206 149 .000 .65 .54 .77

    C Occupation 18.444 149 .000 .73 .65 .81

    C Marital

    Status11.759 149 .000 .63 .53 .74

    C No. Of

    Children10.571 149 .000 .60 .49 .71

    Gender Of

    Children6.512 149 .000 .48 .33 .63

    C No. Of

    Dependence6.049 149 .000 .46 .31 .61

    C Other

    income6.532 149 .000 .49 .34 .64

    Inference:

    Here the test is performed at 95% significance level and the p-value

    comes out as 0.000 which is less than 0.05, it means that the null

    hypothesis H0 is rejected and it can be said that there is significant

    difference between calculated mean and hypothesized mean. As our

    mean is more than 4(4.46) and less than 4(4.73), which is between, agree

    and strongly agree. So, we can say that LIC agent are agreed but not

    strongly agree with the statement.

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    Q.11 Do you ask for the expected return of the clients?

    Expected Return

    Frequency Percent Valid PercentCumulative

    Percent

    Valid

    Yes 148 98.7 98.7 98.7

    No 2 1.3 1.3 100.0

    Total 150 100.0 100.0

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    INFERENCE:

    Out of 150(98.7%) LIC agents

    142 LIC agents ask expected return of his clients

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    Only 8(1.3%) LIC agents not believe in asking about the expected

    return of his clients

    Q.12 It is indispensable to know the risk appetite of the client

    One Sample T-Test:

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    Null Hypothesis (HO): There is no significant difference between

    calculated mean and hypothesized mean (4). In other words, wehypothesize that the LIC agents are agree with the statement It isindispensable to know the risk appetite of the clienti.e. Ho : x = = 4

    Alternative Hypothesis (H1): There is significant difference betweencalculated mean and hypothesized mean. In other words the LIC agentsare not agree with the statement It is indispensable to know the riskappetite of the client

    i.e. H1: x , i.e. H1: x 4

    Significance level: 0.05

    One-Sample Statistics

    NMea

    n

    Std.

    Deviation

    Std. Error

    Mean

    C Know The

    Risk150 4.43 .81 6.65E-02

    One-Sample Test

    Test Value = 4

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    t dfSig. (2-

    tailed)

    Mean

    Difference

    95%

    Confidence

    Interval of the

    Difference

    Lower

    Up

    pe

    r

    C Know

    The Risk6.516 149 .000 .43 .30 .56

    Inference:

    Here the test is performed at 95% significance level and the p-value

    comes out as 0.00 which is less th