tnt travel show 2015 media pack

MEDIA KIT

TRAVELSHOW

sponsored by

TRAVELSHOW 2014

TRAVELSHOW

TRAVELSHOW

UK & OZ TRAVELSHOW

MEDIA KIT

tnttravelshow.comIn partnership with

90% of visitors came

to plan and BOOK a trip

81% want to travel within

three months

30% visitor increase

10,000 visitors in one day

More than 80 exhibitors, some taking over

£1,000,000 in ONE day

Every year we get MORE visitors spending MORE money

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THE SHOWThe Travel Shows are the largest free-to-attend shows in London and the plan is to emulate this with the additional shows in Australia. The TNT/STA Travel Shows attract thousands of visitors who are eager to plan and book their travels. The shows offer people the chance to source travel information from a wide range of exhibitors – offering day trips and city breaks to extended tours throughout the world. There is also an extensive travel seminar programme, which gives visitors the chance to hear about places they might not have considered visiting before and to get tips and advice on what to do and when to go to certain places.

WHO EXHIBITS?The exhibitors are global and with an increasing global audience this event’s programme is the only independent travel show programme that enables agents, operators, and accommodation providers to meet this elusive audience face to face and when they are actively engaging in making purchasing decisions.

» Tourist Boards and Regional Areas

» Travel Tour Operators

» Travel Insurance Companies

» Travel & Booking Agents

» Airlines & Flight Booking Agents

» Travel Equipment Providers

» Travel Transport providersThere are also a wide range of exhibitors who are not travel-based companies, However, they fit in closely with the travel industry and the 18-39 market place.

WHO ATTENDS?The UK shows have traditionally serviced the backpacker market in London, however in recent years more international students have attended and now 1 in 3 is an international or British student meaning the audience is looking for destinations to visit globally.

The Australian shows plan to have a dual audience profile. It will appeal to the backpackers and international students already in Australia and it will also have relevance to the young Australian audience who are planning to visit the UK and Europe.

The 2015 travel show programme will see four shows take place.

Two in London at The Business Design Centre in Islington taking place on Sunday March 1st 2015, and in November 2015. There will also be two shows in Australia, one in Sydney at the SMC Conference & Function Centre and one in Melbourne at the Melbourne Conference and Exhibition Centre. The dates to be announced soon.

tnttravelshow.com 2015

TO THE TNT/STA TRAVEL SHOWS Welcome

TNT/STA TRAVEL SHOWSMEDIA PACK 2015

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»The shows includes extensive seminar and speaker programmes which are a major draw. for attendees to the show. There will also be a number of feature areas to entertain and inform the audience while they wander the exhibition.

» Major PR campaign targeting mainstream media, both on and offline.

EXHIBITOR BENEFITS

The TNT/STA shows seem to get bigger and better every year, we always make hundreds of bookings and get a chance to talk to people seriously researching travel, its definitely a must do in my show calendar!» Danniell SaundersENCOUNTERS TRAVEL

Busabout, HAGGiS Adventures & Shamrocker Adventures had a fantastic show this year. Our stands were well positioned and we were busy all day which resulted in lots of bookings and a great start to the year for us. » Katy FreemanBUSABOUT, SHAMROCK, HAGGISKevin Ellis

Director +44 (0)7584 285226 [email protected]

FOR EVENT & MARKETING ENQUIRIES

» An extensive 10-week advertising and editorial campaign in TNT Magazine, TNT Downunder and online.

» Targeted advertising campaign in key media

» A dedicated website, tnttravelshow.com, providing visitors and exhibitors with the latest show information.

» A dedicated PR agency to maximise exposure in national and international travel and trade broadcast, print and online media

» Special features in TNT’s e-newsletters, which is distributed to more than 55,000 subscribers.

» Promotion on TNT’s partner websites and newsletters

MARKETING CAMPAIGN

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ISSUE 1578/ £1.95

HAVE A VERY SEXY

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Sign up for the booziest

marathon in the world

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ISSUE 1589/ £1.95

+ AUSTRALIA DAY WELSH ADVENTURE

USA ROAD TRIPS PRAGUE WEEKENDER

January 2015 Issue 1589 tntmagazine.com

DRINK AND RUN We talk to the Saffa star of

Fury Road, Charlize Theron

MAD MAX IS BACK

» The opportunity to meet and engage with more than 10,000 travel-hungry consumers and being able to promote products face-to-face and on a one-to-one basis.

» The venues are easily accessible for exhibitors and visitors alike because of central locations.

» Dedicated show website: tnttravelshow.com



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EVENT SPONSOR - £24,995 / $35,995+ GST

• Branding across all on and offline advertising• Signage throughout the venue• 15x12m stand including premium marketing package• Full-page advert in programme and bumper issue• Pre & post show email access to pre-registered delegates**Event Sponsor must not be a Tour Operator

EVENT ASSOCIATE SPONSOR - £14.995 / $21,995+ GST

• Branding across all on and offline advertising• 6x4 stand including premium marketing package• Half-page advert in programme and bumper issuee• Pre & post show email access to pre-registered delegates**Only 4 Associate Sponsor Spots available

INTERNET/FLIGHT BOOKING ZONE –£6,495 / $9495+ GST

• Branding across all on and offline advertising• Signage around area and entrance lobby• 6x4m stand including premium marketing package• Eight computer booking terminals• Half-page advert in event programme and bumper issue• Pre & post event email access to pre-registered delegates

BAR SPONSOR - £4,995 / $7495+ GST

• Branding across all on and offline advertising• Signage around area • 3x3m stand including premium marketing package• Half-page advert in programme and bumper issue• Pre & post event email access to pre-registered delegates

CHILL OUT OR COOL DOWN AREA

The TNT/STA Travel Show offers a range of sponsorship opportunities that give your company the chance to:

1 Reinforce awareness of your

brand to thousands of independent travellers

2 Reap the benefits of goodwill and integrity

through association with an established brand

3 Strengthen the appeal and longevity of your

company in the youth travel market

4 Capitalise on the exhibition’s

media coverage

CHILL OUT ZONE SPONSOR - £3,995 / $5995 + GST

• Area for delegates to sit, plan trips and socialise• Exclusive distribution and promotion of your products• Signage around area• Includes furniture for up to 50 people• Half page advert in event programme and bumper issue• Pre & post event email access to pre registered delegates

SHOW GUIDE ADVERTISING• ¼ page - £250 +vat / $395 +GST

• ½ page - £450 +vat / $595 +GST

• Full page - £850 +vat / $895 +GST

ADDITIONAL ITEMS• Branded Carrier Bags - £1,250 / $1500 +GST • Carrier Bag inserts or flyers - £750 / $750 +GST

• Lanyards - £2500

FURTHER BRANDING OPTIONS• Hanging Banners – POA• Personalised Carpet - POA

FOR EVENT & MARKETING ENQUIRIESKevin EllisDirector

+44 (0)7584 285226 [email protected]

SPONSORSHIP OPPORTUNITIES

SOLD



6Stand reservations are treated on a first come, first served basis

EXHIBITOR PACKAGES

• Please note - Prices do not include VAT or GST • Discounts are available for operators booking both London shows, or, both Australian shows at the same time. Please mention this at the time of booking.

Please note these prices do not include VAT or GST

ADDITIONAL MARKETING PACKAGES

Show Date Space onlyCost /m2

Shell schemeCost /m2

2m x 2mpackage

4m x 2m UK3m x 3m Oz

London March 2015 £295 £345 £1495 £2195

London Nov 2015 £355 £395 £1795 £2595

Sydney March 2015 $330 $385 $1395 $2995

Melbourne April 2015 $330 $385 $1395 $2995

Standard (FREE to all exhibitors)

Mid Range (included in 4x2m package deal)

Premium

Cost FREE £495 or $645 £1795 or $1995

Web Listing FREE YES YES

Show Program listing YES YES YES

TNT Magazine, TNT Downunder – pre show listing

YES YES YES

Advert in TNT Magazine / TNT Downunder

NO YES - quarter page YES

Advert show programme NO YES - quarter page YES

Post show email blast to attendee list

NO NO YES

Leaflet/flyer in delegate bag

NO NO YES



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MEDIA PACK 2014/2015


UK TRAVEL SHOWS Sunday MARCH 1ST 2015

NOVEMBER 2015

DATE Sunday March 1 Open from 10.00 - 4.30pm

VENUE Business Design Centre - Islington

TUBE Islington

DETAILS

DATE Open from 9.30 - 5.30pm

VENUE Business Design Centre - Islington

TUBE Islington

DETAILS

MARCH 2015 - SPRING SHOW

TNT community area

Disp

lay area 1

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lay area 2

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lay area 3

BAR

FOOD

SEATING

BAR

FOOD

SEATING

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LOWER LEVEL MEZZANINE LEVEL

STA BOOKINGAREA

STA STORE

MAIN ENTRANCE

Available

Sold

Optioned

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» 25% aged 18-24» 66% aged 25-34» 5% aged 35-44» 4% aged 45+

UK TRAVEL SHOW VISITOR PROFILE

Reasons for attending the TNT/STA Travel Show» Plan/book a trip 56%» Take advantage of show deals 34%

» Australian 45%» New Zealander 28%» British 13% » South African 2%» Other 12% (including Canadian, American, Irish, Polish and French)N

ATI

ON

ALI

TY

When TNT Travel Show visitors are next planning to travel…» In less than 1 month 46%» In 1-3 months 35%» In 4-6 months 13%» In 7-12 months 5%

How much do visitors spend on their annual travel?» 11% of visitors will spend £500+» 25% of visitors will spend £1000+» 26% of visitors will spend £2000+» 33% of visitors will spend £3000+

Serious about travel» 1/3 spend more than £3,000 on travel per annum » 50% plan to spend more than £500 at the show

What destinations do visitors intend to visit in the next year?» On average 48% want to go to Europe » 19% want to travel in the UK » More than 33% want to travel to long-haul destinations

What holidays do visitors want?» 19% looking for sightseeing/ cultural breaks » 16% wanted a beach holiday » 14% wanted weekend/day trips » 37% wanted adventure travel

AG

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MEDIA PACK 2015


» Audience will almost be exclusively 18-39

When TNT/STA Travel Show visitors are next planning to travel…» In less than 1 month 46%» In 1-3 months 35%» In 4-6 months 13%» In 7-12 months 5%

Reasons for attending the TNT/STA Travel Show» Plan/book a trip 83%» Take advantage of show deals 17%

AG

ESerious about travel» 33% spend more than $4,500 on travel per annum » 50% spend more than $885 on travel per annum

AUSTRALIAN TRAVEL SHOWS

The shows in Australia will attract 2 core audiences, both of whom are dedicated travellers looking for the greatest adventures at a great price.

The Inbound market - or international visitors to Australia are the first core group of people the shows will be targeted too. Either on Working Holiday visas or Student visas, this group of people will be invited to attend to chat to the operators and the regional tourist boards about their travelling plans and maybe book some travel.

The Outbound market - or Australian’s travelling to the UK & Europe on a Working Holiday visa or simply to fulfil the “rite of passage” will also attend the show to meet operators and tourist boards and discuss their plans and book some activities/tours before they depart on their travels.

Not only will visitors be able to discuss and see some of the fantastic places to visit and trips to take on their travels - there will also be a number of talks/seminars provided by people to offer tips/advice or travel inspiration throughout the day.

There will also be a number of competitions and prize draws throughout the day so that some people go away with prizes/vouchers or beer!

There will be a bar and refreshments on offer and an entertainment programme throughout the day to keep the visitors entertained and so that they stay at the show for longer.

We are expecting around 2000 people to attend each show in Melbourne and Sydney.

TNT/STA TRAVEL SHOWS

1010tnttravelshow.com

AUSTRALIAN TRAVEL SHOWS

DETAILS

DATE Open from 09.30am - 5.00pm

VENUE Melbourne Conference and Exhibition Centre

TRAM STOP Opposite Clarendon St entrance

DETAILS

MARCH 2015

APRIL 2015

2m x 2m

3m x 3m

6m x 3m

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Lounge area 2

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Catering Area 2

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Lounge area 1

MAIN SPONSOR STAND AREA

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MAIN ENTRANCE & EXIT

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DATE Open from 09.30am - 5.00pm

VENUE SMC Conference & Function Centre, Sydney

TRANSPORT Museum station is the closest train station and secure parking is opposite.


tnttravelshow.com

MEDIA PACK 2015

2015


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COMPANY DETAILS:

Who is TNT’s main point of contact at your company regarding the show?

Company: Date:

Contact Name: Email:

Address: Phone:

Fax:

Please state below your preferred stand number, size and any specific requirements.

Venue Date Stand # Size Space Only

Shell Scheme

Cost VAT Total

Sponsorship Package Details Cost VAT Total

Event Sponsor

Event Associate Sponsor

Internet/Flight Booking Zone

Bar Sponsor

Internet Zone

Chill Out or Cool Down Area Sponsor

Additional Items: Branded Carrier Bags

Carrier Bag inserts or flyers

Lanyards

Show Guide Advertising:

¼ page

½ page

Full page

TOTAL AMOUNT DUE UPON SIGNING

THIS CONTRACT

Please state any specific requirement here:

Booking FormIf you would like to book a stand at the TNT/STA Travel Show 2015, please complete the following:

Once completed please scan and email this form to the TNT Sales team on +44 (0)1603 283602. You’ll be contacted within 24 hours.

Any questions please email Kevin Ellis on [email protected]

Signature: Date:

Print Name:

PLEASE TICK

* UK show only. If stand booked before end of January - 50% due in January then 50% invoiced in February - full payment must be received 3 weeks prior to the event. All stands booked from February onwards are immediately payable in full.

tnttravelshow.com

MEDIA PACK 2015

2015


tnt travel show 2015 media pack

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