BRILLIANT WHEN MIXED.

60%*Vevo

of Millennials are trying to discover new music.

100 million

72%72 million

Users on Spotify

of Spotify’s users are millennials

People reached in our target demographic

Digital Music News

Ad Week

(Spotify “radio” page with our new button at the top /Elton John and Run DMC)

14.7 million

93%8 in 10

Millennials attend at least one music festival

a year

Of millennials like brands who sponsor

live music events

Millennials cited branded festivals and concerts as the

best way to engage with themBillboard.com

Pre-PromotionPush through social media channels

Promotion During EventBanners, accents, merchandise, & Snapchat geofilter

(PIC OF GEO-FILTER)

POSTPROMOTION

Mixer Sessions Album

PR and Social Media

Podcast Mixers Promo

(album art here)

(In Store Display - Gas Station Mat)

Tic Tac MixersYou don’t need a lot to make a big impression. Have some Mixers when

you mix.

BRILLIANT WHEN MIXED.BRILLIANT WHEN MIXED.