tiagoresume[2015]uk.pdf
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Creative Strategist InternMajor achievementsI was involved in producing Omni-Channel advertising activation campaigns. Works included devising creative ideas for digital promotional campaigns for brands such as Samsung,Seat, Vodafone amongst others.Main creative digital campaigns engagement pitches involved Facebook Activations,Viral Videos, Display Advertising, Retargeting and SEO activations
Management @ Lisbons I.S.C.T.E University 2007
EXPERIENCE
Name
D.O.B
Web
Contact
Email
MA (Master of Arts) Advertising & Marketing @ Leeds University, UK 2010
EDUCATION
Marketing research, SEO , verification and categorization of data, content writing, translations and marketing intelligence tasks.
Freelance Content Writer /Marketing Researcher
Major achievements Market Research and Benchmarking: online research to allocate resources for brand exposure Brand management: I have managed contact with media and the press to announce the rebranding of the Atradius logo and celebration of the groups 125th anniversary Marcom management: Ive coordinated the Atradius European MarCom strategy, assisting business partners, having liaise with the relevant services suppliers (printing, agencies and more)
Global Marketing Rebranding Coordinator (Temp)
PROFILE
SKILLS
Clickworker GmbH
Aug 2013 present
Atradius (2nd Biggest Credit
Insurer worldwide)
Jun 2014- Oct 2014
(Temporary Rebranding
Project)
Buffalo Technology (Japans#1 Data Storage seller)
Feb 2013 May 2014
Major achievements Online Marketing: Having used effective SEO tactics ,Google Analytics metric measurements, PPC strategies and Social Media activation, sales and brand awareness increased by 20% CMS management of website MarCom materials management: I strategized the production of marketing materials, entailing production of content,Press Releases, brochures, having liaising with design agencies, printers and translation agencies. Automation Marketing: Used Eloqua for lead nurturing and email marketing campaigns
Marketing Communications Executive EMEA
Hello! I'm Tiago, a Marketing and Advertising professional with proven track record professional practice in:
Marketing Communications Market Research Market Analysis/ Sales Analysis Project Management Google Analytics Consumer Behaviour SEO Automation Marketing CMS(website content management)
InternetSEOGoogle AdsGoogle AnalyticsGoogle Trends
SoftwareMicrosoft OfficeCisionSalesForceDreamweaver
DesignAdobe PhotoshopAdobe IllustratorAdobe inDesignKeynoteSony Vegas (video)
HobbiesMoviesMusicComic BooksPhotography
24-04-1985
http://www.tinyurl.com/tiagoportfolio
Tiago Miguel
ReBranding project coordination: Planning, scheduling, execution and follow up of the rebranding of the Atradius brand, aiming to drive both internal and external brand awareness across all channels
Msc (Masters in Science)
Bsc (Bachelor with Honours)
Marketing @ I.S.C.T.E University 2009
Excentric / GreyMay 2012 Nov 2012
LANGUAGES
Near Native English (IELTS British Council certified)Fluent SpanishProficient Portuguese
Optmizing SEO performance. involving tasks such as keyword research and the creation of an hyperlinked directory of Scott Brinker's renown Marketing & Technology companies landscape SuperGraph
Hippo CMS
Feb 2015- Mar 2015
EDP (#1 Electricity provider)Jan 2011 May 2012
Research PlannerI managed an EU commissioned Cloud Computing project that aimed at analysing the effectiveness of storing EDPs data into a cloud computing environment vs offline storage.Major achievements Marketing Research Consumer Insight Analysis SWOT Analysis Benchmarking CRMData Management: Having used SalesForce and a CRM database in order to forecast potential conversion ofsuspects and prospects to leads, performing an effective CRM lead management campaign and other duties
Tiago Goncalves
07425088792
Marketing & PR Communications TraineeMajor achievements Market Research: Sales Analysis,Market Analysis, Data Mining Press Clipping, press releases and newsletter
Newsletter management, Social Media and Community Management engagement
Marketing Communications management Brand Management (asset management, packaging, labeling, press contact)
Brand activation and trade marketing (production of POS promotional activities to achieve forecasted sell-in and sell-out
Sony Computer Entertainment
Oct 2008 Jun 2009
Professional traineeship