nat ionwide wish ing dayThursday , September 28 , 2017

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2500

4322

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Age

s 8–

12

No purchase necessary. Open only to (a) legal residents of one of the 50 United States or the District of Columbia who own or operate a physical retail bookstore physically located in one of the 50 United States or the District of Columbia (a “Bookstore”) and (b) entities that are legally organized in one of the 50 United States or the District of Columbia and own or operate a Bookstore. Entry

period begins at 9:00 a.m. Eastern Time (ET) on September 25, 2017 and continues through 11:59 p.m. ET on October 27, 2017. Void where prohibited. For full Official Rules, visit http://www.wishtreebook.com. Sponsored by Macmillan Children’s Publishing Group, 175 Fifth Avenue, 8th Floor, New York, NY 10010.

This fall, Macmillan Children’s Publishing Group is partnering with independent bookstores for a nationwide Wishing Day on Thursday, September 28, 2017, inspired by #1 New York Times–bestselling author Katherine Applegate’s wishtree. Beautiful and nuanced, wishtree is about the power of wishes and hope (and one very special tree) to transform a community, and the impor-tance of helping others.

Starting April 15, 2017, stores can register to participate at WishtreeBook.com. The store that hosts the most creative event that involves their local community, promotes wishtree, and benefi ts a local charity of their choosing will have the donation to their local charity matched* and win a visit from Katherine Applegate in 2018!

Host a Wishing Day in your store!• Select local elementary schools to partner with for a “My wish

is . . .” essay-writing activity and to encourage students to attend your Wishing Day event.

• Partner with a local charity that benefits underserved youth in your community and fund-raise for them during and after your event. Ideas include: local Boys & Girls Clubs, YMCA or YM-YWHA, community center, homeless shelter.

• Create your own in-store wishtree or wishing wall for your custom-ers with wishtree wishing Post-its and other materials available in our free kit.

• Host an event on Thursday, September 28, 2017 that fund-raises for your local charity of choice, benefits your local community, and promotes wishtree.

• By October 25, 2017, submit pictures and a written entry (200–500 words) about your event online at wishtreebook.com or via email to kids@macmillanusa.com.

Participating stores will receive:• While supplies last, one copy of wishtree to share with local

schools in advance of your Wishing Day event.• A physical Wishing Day event kit, including signage, leaf-shaped

Post-it notes for wishes, poster, essay sheets to share with schools, and more reproducible activities.

• wishtree pencils to give away as gifts to event attendees.• Digital assets to promote the Wishing Day online through your

newsletter, website, or social accounts.• A media alert template to send out to local press about the

Wishing Day event.

An imprint of Macmillan Children’s Publishing Group

*Up to $3450

Never lose hope. Wishes have a way of coming true.

SIGN UP AND LEARN MORE AT

wishtreebook.com

#wishingday