thelist_media_kit_2-2013

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Page 1: TheList_media_kit_2-2013
Page 2: TheList_media_kit_2-2013

About Us | Mission

Introducing TheList® app, a nightlife/entertainment mobile application for iPhone, iPad, Android phones and tablets.

TheList features a complete catalog of nightlife/entertainment venues and a “LiveFeed” of all current events that are occurring instantly updated by the venues themselves and TheList exclusive LiveFeed aggregator that pulls from their business social network pages automatically. By covering everything from events, promotions, celebrity sightings and last minute offers in real-time updates, TheList seeks to become THE source for nightlife/entertainment in the U.S. and abroad.

TheList also features ClubPass™ (In-app purchase of entry fees to nightlife venues). An Innovative ticketing service that combines social media to reach direct target market in real-time and a convenient/hassle free way for clubgoers to enter a venue without waiting in long lines.

All of these features and more will be available in the palm of your hand displayed in an innovative design that is both convenient and user-friendly. Simplicity and instant access to current information/entertainment is the key to the success of TheList.

Home

Page 3: TheList_media_kit_2-2013

Features

LiveFeed

For Users:

• LiveFeed – Real-time updates of events, promotions, news, last minute deals and even celebrity sightings from all participating venues.

• ClubPass™ - Never wait in line again! In-app purchase for entry fees

• TheEvent™ - Live streaming concert performances, behind the scenes, interviews and more.

• TheScene™ - Gallery/video of the nightlife scene from all cities.

• TheMusic™ - View local talent from your favorite cities.

• DealRequest™ - Request deals to your favorite venues

• Complete listing with business names, addresses, phone numbers, hours of operation, price, websites, social media links, directions & TheInside™(exclusive inside information only available from TheList.)

• Location-based LiveFeed Alert Notification (know what's around you to take advantage of offers)

• Share information through Facebook, Twitter, sms or email.

Page 4: TheList_media_kit_2-2013

Features

For Venues:

• Ability to showcase your venue to a focused group of captive audience instead of the general public. Direct target market!

• Ability to instantly update/notify the users in real-time of current happenings, promotions, last minute deals, etc.

• Location based alert notification – User’s will receive alerts just by being near your venue.

• Users can call, text or comment directly from your post to make reservations, purchase tickets or obtain more information.

• Ability to showcase your venue with interior pictures, event flyers, menus, videos, etc.

• No deadlines. No printing cost. Go Green! • Significantly cheaper and more effective than other forms of advertising.

Listing

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Benefits

For Users:

• TheList will not only provide a complete list of all nightlife/entertainment venues in your city but a guaranteed way to be “in the know” instantly as the event is happening anywhere in the U.S.

• View exclusive TheEvent™ performances only available on TheList.

• ClubPass – in-app purchase for quick and easy entry into clubs.

• TheList app is completely free! Not a trial or lite version.

For Venues:

• TheList will provide an opportunity to interact with a market that cannot be achieved through other forms of traditional marketing. Through TheList, you can engage your customers directly and showcase your business to all users on the app. (Unlike other social networks where your customers have to “like, follow or become fan/friends” to receive information.)

• Mobile marketing is the easiest way to reach your target audience.

• Attract more customers into your venue through ClubPass™- innovative social media ticketing service to maximize profit with no overhead.

Feature

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Facts

Why is this needed?1. Untapped market – no one is doing what we’re doing!2. Real-time information, entertainment & service

Nightlife Industry • Revenue: $20+ billion • Businesses: over 70,000

iPhone Data • Over 1.1 million apps in the app store (March 2013)• Over 40 billion downloads (January 2013)

Android Data• Over 800,000 apps (February 2013)• Over 25 billion downloads (September 2012)

iPad App• Over 100 million iPads sold (October 2012)• Over 300,000 apps for iPad (January 2013)

ClubPass

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Facts

Problem: • Need to bring more people to the venues• Can’t reach customers in real-time to promote

Solution: • Unlike other forms of advertisement and promotions, TheList allows real-time

updates of current events and deals that reach a very specific group of captive audience. Currently, no other software, websites or applications allow the advertisers to achieve this level of instantaneous dissemination of information. Not even facebook!

• With millions of smartphone users and the market rapidly growing, it is vital for businesses to advertise in the mobile industry.

Reasons the users would download the application:

• Free.• Nothing else like it on the market.• Access exclusive live content, only available on TheList. • Instantaneous broadcast of current happenings and deals from advertisers to

all downloaders. (events, promotions, deals, celebrity sightings and more in real-time)

• Able to purchase special deals and offers (Admission, VIP guest list, bottle service, etc.)

LiveFeed

Page 8: TheList_media_kit_2-2013

Market Strategy

Marketing strategies:

TheList team members have a vast knowledge and experience in the nightlife/entertainment industry. Our custom content and creativity allows us to implement new methods of marketing to attract customers to download the app.

• Social Networking

• Utilize our extensive database

• In Concert Promotions

• Sponsorships

• “TheList presents” events

• Celebrity endorsements

• Celebrity after party events

• Celebrity tweeting

• Web advertising (Social media, website banners, mobile, etc.)

• Promotional giveaways

TheScene

Page 9: TheList_media_kit_2-2013

ClubPass™

ClubPass

Innovative ticketing service that combines in-app purchasing and social media networking to target your direct market.

For Users:

• Conveniently purchase admission fees safely through your phone. After purchase, show the front door host your Passbook receipt (iPhones only) or an electronic ticket provided by TheList for fast prompt entry. Never wait in line again!

For Venues:

• TheList provides a whole new customer base for venues.

• Instead of paying promoters to bring customers into the venue, we bring the

customers and pay you for it!

• TheList handles all transactions for entry fees.

• The venue receives 50% of entry fees purchased through ClubPass.

ClubPass

Page 10: TheList_media_kit_2-2013

TheEvent™

TheEvent – Featured Acts

TheList features exclusive live streaming concert events from some of the hottest acts in music today. TheEvent is available free for all users on TheList.

• Real-time performances

• Up to 35 camera angles

• Behind the scenes • Interviews

• Pre-show rehearsals

• After parties

• Only available on TheList app!

TheEvent

Page 11: TheList_media_kit_2-2013

TheScene™

TheScene

Share your nightlife experience through pictures and video in real-time.

For Users:

• Pictures and videos taken through TheList app are instantly uploaded allowing you to comment/share your nightlife experiences with friends and other users.

For Venues:

• Pictures and videos taken at your venue are collected, tagged and shared. It also allows your customer to promote your venue and give you added exposure through social networking.

TheScene

Page 12: TheList_media_kit_2-2013

TheMusic™

TheMusic – Local Acts

Through technology and social media, TheList has created a platform for local artists to showcase their talent by allowing themselves to be viewed by all user’s on an open forum without having to be “Liked” or “followed”.

For Users:

• Check out the local music scene from all over the country• Vote for your favorite acts• Interact with your favorite artists and fans with similar interests • View, listen and purchase music directly from TheList app

For Acts:

• Ability to showcase your act to millions around the world• Interact with your fans directly• Broadcast your events/news in real-time through our exclusive LiveFeed• Based on “Likes”, the acts have the opportunity to win equipment, cash &

prizes; plus a chance to perform live at TheList events and open for headlining recording artists.

TheMusic

Page 13: TheList_media_kit_2-2013

DealRequest™

DealRequest:

Don’t see any deals you like on our LiveFeed? Use DealRequest! TheList has created a revolutionary way for customers and businesses to communicate.

For Users:

• Simply fill out the form and submit your request• Your request will be sent out to all relevant venues on TheList• After venues respond: pick, choose or negotiate the deal that’s best for you

For Venues:

• TheList provides a whole new customer base for venues• Simply respond to the customers request by saying: Yes, No or Let’s Talk• One on one discreet way to communicate and negotiate deals with customers

DealRequest

Page 14: TheList_media_kit_2-2013

Future Product & Services

Kaos Media will develop more innovative applications that are related to TheList brand in the near future. Currently, the iPad version of TheList is in development with more features and content including articles, videos, music and social networking for both users and venues.

TheList is the only application in the world that is solely used for interactive advertising and listing dedicated to individual cities but still linked to one another through a single phone app. TheList app has the unique ability to be adapted to every major city in the World, which is Kaos Media’s future plan for growth.

There are over 200 cities and over 2 million nightlife/entertainment venues in the U.S., which can be considered potential customers. Any locations in the U.S./worldwide that have significant nightlife/entertainment presence will be open for future expansion for TheList.

MyList - Venue

Page 15: TheList_media_kit_2-2013

Company Information

KAOS MEDIA, LLC dba TheList

8014 Whiteriver Plateau Ln.Las Vegas, NV 89178

Phone: 702.526.4832

[email protected]@thelistlv.com

www.thelistworldwide.com

Sign In

Page 16: TheList_media_kit_2-2013

TheList® iPad | Coming Soon

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TheList® New Website | Coming Soon

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TheList® Projections | Quarterly Summary

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TheList® Projections | Year 1

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TheList® Projections | Year 2

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TheList® Projections | Year 3

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TheList® Projections | ClubPass Quarterly Summary

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TheList® Projections | ClubPass Year 1

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TheList® Projections | ClubPass Year 2

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TheList® Projections | ClubPass Year 3

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TheList® Projections | Staff Year 1

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TheList® Projections | Staff Year 2

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TheList® Projections | Staff Year 3