the z13 and the mobile & analytics tsunami hélène lyon
TRANSCRIPT
© 2015 IBM Corporation
The z13 and the Mobile & Analytics
Tsunami
Hélène Lyon
Distinguished Engineer & CTO, Analytics on z Systems for Europe
Europe IMS SWAT Technical Executive
IBM Systems, zSoftware Sales
[email protected] My LinkedIn profile Follow @HeleneLyon
© 2015 IBM Corporation
The market is moving, forcing businesses to transform
Explosion in transaction growth
driven by mobility
and the Internet of
Things
Analytics is moving to real time
to capture new
opportunities at the
point of impact
Hybrid cloud is the new standard
for delivering service,
agility, trust and
efficiency
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© 2015 IBM Corporation
Let’s have a Dream!
Imagine a System that absorb your business workload, that provide insight
with every interaction and that is highly secured, efficient and always up…
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© 2015 IBM Corporation
Innovate by linking z Systems with the rest of the world
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© 2015 IBM Corporation
Mobile is changing interactions and how work gets done
People are transacting on mobile• The average mobile phone user
checks their phone 150 times a day
But the experience of
mobile is not yet
meeting expectations
• 80% of apps are used
once then deleted
Mobile transactions are generating unprecedented amounts of data • Global mobile data traffic
will increase 26-fold between 2010 and 2015, reaching 6.3 exabytes per month by 2015
This data is helping
organizations deliver new
value
• By 2020, 90% of new
passenger cars sold will
have some form of vehicle
mobile platform, up from
10% in 2012.
Mobile enterprises leverage
this data, putting the right
information into the right
hands at the right times
MOBILE
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© 2015 IBM Corporation
What’s the cost of a bad app
Nov 28, 2014 MOBILE
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© 2015 IBM Corporation
Mobile solutionsDriving the evolution of system structures
Systems of Engagement
Legacy
DB
CRM HR
• Fast, agile, mode of application creation
• Leverage Open Source software components
• Optimized for client engagement applications that integrate mobile, social and analytics
• New style of application development via service composition
• Scale-out applications and delivery Infrastructure
• Can combine services from both public and private clouds
• Stores, serves and protects the data that drives a business
• Secure, robust, highly available
• Optimized infrastructure to enable high use of system resources
• Audit trails, chargeback, governance, backup and recovery
• Automatic dynamic scaling of infrastructure to match workload and data demands
ERP
150interactions per day
per device
1 Billionsmartphone users
by 2016
MobileApps
Systems of Record
MOBILE
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© 2015 IBM Corporation
z System Infrastructure Matters for Enterprise Mobility
Front-end app
development
User
engagement
20%of the effort is visible
(mobile UI)
80%of the effort lies
under the surface
CICS®
IMS™
WAS
DB2®
An
aly
tics
Enterprise
Integration
Operations Security
We reduce the
time clients
spend on this
MOBILE
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© 2015 IBM Corporation
Answering Mobile Challenges with Unique z System capabilities
• Apps typically need to leverage existing
enterprise services, which must be made
mobile-consumable
Connecting apps with enterprise systems • Development tools that integrate z Systems data and transactions
• z/OS Connect provides uniform way for mobile devices to interact with z Systems
• A strategic approach to app delivery
requires a mobile enterprise application
platform (MEAP)
• Accelerated development demands instant
provisioning of development servers
Accelerated time to market requirements • IBM MobileFirst Platform Server provides open, comprehensive platform to build, run and manage apps
• Running IBM MobileFirst Platform Server on Linux for z Systems benefits from virtualization capabilities
• Mobile apps increase the number of
transactions and costs associated with it.
• Spikey mobile traffic demands highly scalable
infrastructures
Managing the mobile workload • z Systems in general, but the new z13specifically, can deliver an IT infrastructure that keeps pace with the increasedworkload that results from mobile engagement
• Highly fragmented set of devices and platforms
requires a mobile device management (MDM)
solution
• How to secure the mobile transaction end to end
Device management and mobile security • Take advantage of security capabilities of z Systems platform, EAL 4+ certification, hardware crypto, hipersockets, RACF, zSecure …
• Enhanced security features on the new z13
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© 2015 IBM Corporation
Analytics is becoming the keystone of every organizationFive Business Critical Analytics Use Cases
Big Data Exploration
Find, visualize, understand all big data to improve business
knowledge
Enhanced 360o Viewof the Customer
Achieve a true unified view, incorporating internal and external
sources
Operations Analysis
Analyze a variety of machinedata for improved business results
Data Warehouse Augmentation
Integrate big data and data warehouse capabilities to increase operational efficiency
Security/Intelligence Extension
Lower risk, detect fraud and monitor cyber security in real-time
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© 2015 IBM Corporation
Drive top-line growth via
transformational new services
Dramatically “maximize yield” on investments
in standard electronic business practices
Leaders know they must leverage data to outperform, but are struggling to hit the mark
More sophisticated analytics techniques must be put in play
IT must be exploited as a business strategy
80%
annual decrease
in customer
lifetime value for
firms that don’t
use engagement
analytics
of marketers
send same
content to all
subscribers
of businesses
“extremely
satisfied” with
ability to use
customer data
for decisions
typical banking
regulation non-
compliance fine
estimated
fraud loss to
healthcare
government tax
revenues lost
to non-
compliance
6% -4.3% $226M 16% $100M
Sources: Aberdeen Group, NHCAA, Association of Certified Fraud Examiners11
© 2015 IBM Corporation
The Big Data Starting Point
Which types
of big data
does your
organization
currently
analyze?
Source : Gartner Inc,
Research Note G00263798-
Survey Analysis: Big Data
Investment Grows but
Deployments Remain Scarce
in 2014 . Nick Heudecker,
Lisa Kart, Date Published
09/092014
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© 2015 IBM Corporation
Deliver real-time insights at the point of impact
Improve customer experience
Increase revenue opportunities
Improve response time
Avoid (ETL)
Eliminate complexity
Eliminate cost
Eliminate redundancy
More transaction
throughput
Faster data
access
Increased analytics
performance
Analytics as part of
the flow of business
Insights on every
transaction
The greatest value is achieved when analytics are run
where the transactions and data originate
Integrated analytics and transaction processing on z Systems
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© 2015 IBM Corporation
Simple Performant AdaptiveIterative
Answering Real-Time Analytics Challenges with a Unique 100% z/OS based solution
Business
Rules
Policy
Regulation
Best Practices
Know-how
Risk
Clustering
Segmentation
Propensity
IBM DB2 Analytics Accelerator augment analytics
capabilities on historical data.
Predictive modeling, business rules and
orchestration together enable the most effective
decisions
Augment intelligence
Business Critical
Queries
Tra
nsa
ctio
n &
Ba
tch
Wo
rklo
ad
Predictive
Analytics
Orc
hestr
ati
on
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© 2015 IBM Corporation
Plus...
• New Workload Container
Pricing
• zTPF Transformation Engine
• New Multiplex Pricing
Mainframes
account for 68% of
production
workloads, but only
6% of IT spend
Mainframe
organizations
demonstrate an
average of 35% lower
IT Cost of Goods; and
computational growth
roughly 3x more
economically efficient
Up to 56% better throughput on z13 and Java8 than Intel Haswell
for IBM middleware
solutions
Announcing the z13 - Not legacy but the most technically advanced platform
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© 2015 IBM Corporation
For Cloud8000 virtual servers for
new economics and price /
performance
Cloud patterns and new
compilers
OpenSource and KVM
For Mobile141 High performance cores
SMT for up to 30% more
throughput
Mobile competency centers
For Data and Analytics
10TB memory + new pricing
Massive and accelerated I/O
throughput
Refreshed analytics portfolio
featuring SIMD, IBM IDAA and
DB2 BLU
For Trusted Computing
Crypto Express 5S – up to 2X
secure throughput
Enterprise grade Linux For PricingNew Large memory pricing
New workload and mobile workload pricing
New Multi-system pricing
z13 – Reinventing Enterprise IT for Digital Business
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© 2015 IBM Corporation
Reinventing enterprise IT for digital business
The trusted enterprise platform for integrating Data, Transactions and
Insight!
Designed for data and transaction
serving for the mobile generation
Designed for integrating transactions
and analytics for insight at the point
of impact
Designed for efficient and trusted
cloud services to transform the
economics of IT
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