the walt disney company review 2 [autosaved]

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Page 1: The walt disney company review 2 [autosaved]

By Luke Blackman

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About The Walt Disney Company The Walt Disney Company is one of the Big Six large Conglomerates in

the world. “The mission of The Walt Disney Company is to be one of the world’s

leading producers and providers of entertainment and information. Using our portfolio of brands to differentiate our content, services and consumer products, we seek to develop the most creative, innovative and profitable entertainment experiences and related products in the world”; from the The Walt Disney Company website.

It’s Headquarters or HQ is based in Burbank, California, United States of America.

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Types of Media Disney Company owns The media that The Walt Disney Company owns today are “comprise

a vast array of broadcast, cable, radio, publishing and digital businesses”; from The Walt Disney Company website.

List of companies: Disney channel ABC Television group including Freeform ESPN Inc.

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Studio Entertainment Is one of there most important media assets since; "For over 90 years, The

Walt Disney Studios has been the foundation on which The Walt Disney Company was built. Today, the Studio brings quality movies, music and stage plays to consumers throughout the world”; The Walt Disney Company website.

List of companies: Walt Disney Studios including Disney Music Group, Disney Theatrical Group,

Disney Animation group and Disneytoons Studios Pixar Marvel Touchstone Picture Disney Nature LucasFilm

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Consumer and interactive media Product placement and interacting with customers has been key to establish the

Walt Disney Company's status as an information and entertainment providing icon “From toys, apps and apparel to books and games, Disney Consumer Products and

interactive Media bring our company’s stories and characters to life through innovation and engaging physical products and digital experiences, inspiring the imaginations of the young and young at heart”: the Walt Disney Company’s website.

List of companies: Disney Store Disney Consumer Products Disney Interactive Disney Publishing worldwide

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Other of the Disney Company’s Interests

The Walt Disney Company has other interests with Parks and Resorts, though they’re not media based, are media supported to work at full potential.

“Walt Disney Parks and Resorts is one of the world’s leading providers of family travel and leisure experiences, giving millions of guests each year the chance to spend time with their families and friends, making memories that last a lifetime”; The Walt Disney Company’s website

List of these interests:Disneyland ResortWalt Disney WorldDisney Resort Shanghai

Disney Resort TokyoDisneyland Resort ParisDisney Cruise LineDisney Vacation Club

Disneyland Hong KongWalt Disney ImagineeringAdventures by DisneyAulani

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Chairman & CEO of The Walt Disney Company

ROBERT A. IGERAs Chairman & CEO of The Walt Disney Company, Robert is very proactive (always looking for new ways of doing Business and using the latest technology to do it). Making him a very comprehensive leader to run The Walt Disney Company.He was behind the acquisitions of Pixar Animated Studios, Marvel Entertainment and Lucasfilm

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Company income and statistics The Walt Disney Company as a big conglomerate has a big income

and big statistics to match.

The number of employees is 185,000 people

The amount of money they’re making US$52.46 billion in revenue & US$8.38 billion in Net Income

The total company value including other assets it owns is US$88.18Billion

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Recent Successes The biggest success of recent times was when after The Walt Disney

Company bought LucasFilm (the legendary creators of Star Wars). The newest Star Wars film called; episode 7 The Force Awakens

released in December 2015 was the most waited for film of the year. “Star Wars: The Force Awakens – the seventh episode of the saga –

has become the fastest film to reach $1bn at the international box office and, after less than two weeks, it has taken a spot in the all-time UK top 10, beating all Batman and Hobbit films. The $200m (£135m) budget adventure is now chasing the global champion Avatar, which made $2.7bn in 2009.”; commented by The Guardian

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Short/Brief History & Interesting facts It began in the 1920s when Walt Disney (the founder of the company

that bears his name today) open his cartoon studio. And start selling films him made to cinemas in the 1930s and 40s

By the 60s and 70s Walt Disney opens theme parks that bear his name to this very day.

The Walt Disney Company expands from TV channels to Product placement in 1980s, 90s and the 2000s

The The Walt Disney Company recent acquisitions of Pixar animated studios in 2006, Marvel Entertainment in 2009 and finally LucasFilm in 2012

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Disney Operating Areas The Walt Disney Company, like most Conglomerate media companies,

has power and influence across many countries around the globe. This is Globalised interest and Influence.

“Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished”; by The Walt Disney Company’s website.

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Asia Pacific The far east countries along the Pacific Ocean; Singapore, China,

South Korea and Taiwan are some of the fastest growing economies in the world and The Walt Disney Company is trying to expand their market over there.

“Disney’s presence in the Asia Pacific started with the first screening of “Snow White and the Seven Dwarfs” in Shanghai in the 1930s. As one of the most active family entertainment companies in the region, Disney will launch its latest world-class experience and largest foreign investment to date, Shanghai Disney Resort, in 2016;” from The Walt Disney Company’s website

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Japan “Alongside Tokyo Disney Resort, Disney is involved in a diverse range

of businesses in Japan, from media networks and studio entertainment to consumer products and interactive media;” from The Walt Disney Company’s website

Japan has been important to The Walt Disney Company as their first international theme park was opened in Tokyo and their needs for product placement and new technology have both been crucial for The Walt Disney Company brand and for countless Industries in Japan.

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Latin America

Disney brings its brands and businesses to Latin American households through on-air and digital entertainment, live-action and animation releases, theatrical productions, music and consumer products;” from The Walt Disney Company’s website

In order to achieve Globalization, Disney have now tried to expand into South America and the recent growth in Brazil and the Olympics in Rio has made the idea of gaining audiences there quite tempting.

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Europe, Middle East, and Africa

“The Walt Disney Company has been at the forefront of family entertainment in Europe, Middle East and Africa (EMEA) for over 80 years and is dedicated to creating innovative, entertainment experiences for children and families;” from The Walt Disney Company’s website

The European market has been important to The Walt Disney Company since Europe has lots of customers and good track History.

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Recent mergers / Take overs These are three of The Walt Disney

Company recent acquisitions of; Pixar animated studios in 2006

The Marvel Entertainment in 2009

And finally the LucasFilm in 2012 There are remarkably no scandals at

The Walt Disney Company because of their set rules and regulations (almost family-like protocols).

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Current / On-going developments The Walt Disney Company current on-going developments is the

Brand New Disney Resort in Shanghai, China with the grand opening set on June 16th 2016 which they say “will launch its latest world-class experience and largest oreign investment to date”

This picture in the background is the new parks construction.

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Future Plans / Rumours As with all companies, The Walt Disney Company is always plans with

what to do in the future. The company Pixar animated studios is do a film called “Finding Dory”

which is meant to be a sequel to the film “Finding Nemo”. There are also talks of a 8th and possibly 9th episode of Star Wars that

were announced by LucasFilm And there are plans afoot for Star Wars Lands at their theme Parks

announced by the The Walt Disney Company CEO in 2016 at meeting with shareholders in Chicago.

This picture in the background is a Star Wars Land’s artist concept.

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Conclusion The Walt Disney Company is a very responsible company that knows

how to do business without breaking the codes of practice in the media industry.

The company started by buy industries to vertically Integrated products across all media Platforms it owns.

But they have also bought other companies like Lucasfilm, Pixar and Marvel Entertainment that do the same animated works that is horizontally Integrated.

This Conglomerate is very comprehensive in its line of work in media and non media Industries. The End.