the secret to getting ahead in marketing
DESCRIPTION
Ever thought your Marketing may be... ...getting left behind? ...missing a little va-va-voom? ...not quite hitting the spot with your customers? ...OR you are just the most diligent-driven-and-most-awesomest-marketer-ever and want to get ever further ahead? Here's the secret sauce.TRANSCRIPT
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LISTEN!To get ahead with your marketing...
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Got it.
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They saw what was coming and led the way to beintelligent, informed, savvy marketers that began engaging their customers by delivering relevant content
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good for them!
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good for them!But what does thismean foryou?
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If you’re not delivering your customers relevant content by nowyou’re getting left vbehind...
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is the new paradigm
Content Marketing
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is the new paradigm
Content MarketingYES! but there’s more
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Are you as well as
listeningtalking ?!
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If you’re not,
start listening!
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Your customers what you’ve got to say
But you can’t keep being relevant and part of their lives, if you don’t understand what they want!
WE GET THAT!!
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Content Marketing gets you in the room and gets initial attention...
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KEEP THE ATTENTION!!
Understanding will
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through content
through it, brings a level of ROI that
as well as communicating
Listening
you can’t ignore
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Think about it!
If customers are engaging more often with your content, and you know what this content is about...
You’ve got a HUGE opportunity to quickly and easily build a detailed picture of your audience
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It’s not rocket science
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But it isPOWERFUL
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we know
that!
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we know
so do our clients!that!
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We got so sick and tired of being misunderstood as customers ourselves, that we built a nifty bit of technology...
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That takes out the garbage,
irrelevant, unengaging,impersonal
content
IRRELEVANTIMPE
RSONAL
BORING
DULL
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That takes out the garbage,
irrelevant, unengaging,impersonal
content
listens and understands customers’ content consumption,
to find interests,
preferences & habits
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That takes out the garbage,
irrelevant, unengaging,impersonal
content
listens and understands customers’ content consumption, dramatically
adds business value and ROI
to find interests,
preferences & habits
strategy and forward
planning genius
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It even does the washing up!(well, we’re working on that)
but if that wasn’t enough...
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so you can understand your audience’s right then, and see them evolve, and it’s - meaning an endless possibility to
interests It’s real-time
multi-channel remainrelevant.
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We getting ahead
ListeningBy
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We getting ahead
ListeningBy
Learning
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We getting ahead
ListeningBy
LearningUnderstanding