the return on invest in the internet of things. mastering the digital transformation with connected...
TRANSCRIPT
Der ROI von IoTMit Connected Service den digitalen Wandel meistern
Prof. Dr. Michael J. CaponePrincipal Analyst, Capgemini Digital
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Copyright © Capgemini 2013. All Rights Reserved
75,000,000,000 connected devices by 2020.
McKinsey forecasts companies to invest more than $2.7 billion in IoT through 2020.Driver
sEnablers
Consumerization of Corporate
ITconsumer habits influencing
workplace
Mobile90%+ adoption rate
Cloud & In-Memory
scaleable, low cost, fast
Analyticspowerful and real-time
Competitionglobal competition forcing new USPs
Converting device data into a business impact is a transformational process.
M2MMachine-to-machine involves the communication between machines to improve productivity and safety. Connected devices is a pre-requisite for M2M.
IoTInternet-of-Things involves making the data from connected devices available in the cloud for monitoring and reporting. Connected THINGS are a pre-requisite for IoT.
Connected ServicesConnected Service eXperience involves using the data from connected devices in real-time to identify a „Next Best Action“ and trigger 1:1 interactions between the sales, customer care, service and the customer. Connected evices, internet, and a predictive analytics platform are pre-requisite for CSX..
1
23
Control Tower Applications
New Value-added Services
Production Automation
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Converting device data into action requires the integration of multiple technologies.
Copyright © Capgemini 2013. All Rights Reserved
IoT Maturity Assessment, Architecture Framework & Project Plan
Functional Layer Description Technology
Action (A5)A task is automatically created for sales, contact center, or service.
ERP Integration, Contact Center, Field Service Management, Mobile Apps
Assignment (A4) A „Next Best Action“ is automatically generated.
Knowledge Base, Expert System, Product Information System
Analysis (A3)Reports and dashboards are produced, predictive and prescriptive analytics.
Analytic Tools
Aggregation (A2)Data from mutliple, different sources are consolidated.
Big Data, Data Lake, In-Memory Database
Acquisition (A1) Data is created, collected, and transmitted.
Sensors, Gateway, Connectivity
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Prescriptive analytics is changing the nature of CRM – from reactive to proactive.
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t1 Issue t2 Problem t3 Recognition t4 Report t5 Record t6 Response t7 Resolution
Dis
sati
sfact
ion
Sati
sfact
ion
1. An anomoly in operating data is identified that has a high-probability of impacting performance. 2. The issue manifests itself as a performance problem, failure
or outage.
3. The customer is aware of the problem. Dissatisfaction is sensed, but not yet expressed.
4. The customer contacts the manufacturer. Dissatisfaction is expressed.
5. The manufacturer logs and reviews the case.
6. The manufacturer plans action. 7. The resolution
is complete.
1 2
3
4
5
6
7
Recovery
When service processes are sucessfully executed, recovery is achieved. Recovery means the cause of dissatisfaction is resolved. Satisfaction is theoretically restored.
A combination of use cases yields a greater ROI
Machines
Assets
Shipments
Products
Decrease Energy CostsDecrease Loss & TheftDecrease Misuse & AccidentsImprove Efficiency & ProductivityDecrease AssetsDecrease Unplanned DowntimeDecrease Inventory CostsDecrease Labor CostsDecrease Cost of WasteDecrease Costs for Parts & SuppliesDecrease Early RetirementDecrease Shipping CostsExtend Machine LifeImprove ProductivityDecrease AccidentsDecrease Energy CostsDecrease Mishandling & LossImprove On-time DeliveryGrow After-Market SalesDecrease Misuse & Warranty CostsDecrease AccidentsOffer Value-Added ServicesImprove First-Call Resolution RateDecrease Rearly RetirementImprove Product Development
Reduce Undesired Side EffectsReduce AccidentsReduce Trial and Treatment PeriodsImprove Efficacy
INTER
NA
LEX
TER
NA
L
People
OP
TIM
IZE
TR
AN
FO
RM
ATIO
NA
L
New Revenue Models for Machine Data
• Mobility Guarantees, Uptime Guarantees & Pre-emptive SLAs. Instead of a 24-hour response time, the manufacturer will offer to service a product before it breaks and before the customer repotrs an issue. Example: Mobility Concierge.
• Pay-as-you-Use. Companies will offer pay-for-use, where price or rates reflect actual usage and behavior. Customers will opt-in to save money. Example: Pay-as-you-Drive.
• New Subscription Services. Companies are developing new subscription services for customers. Customers will subscribe to services in order to get tips to save fuel, improve performance, lower operating costs, and prevent accidents. Example: Car Net.
• Factory-as-a-Service or Product-as-a-Service. Products will be free. The company will replace the one-time sale of a product with a recurring revenue model or subscription. Example: Grocery Services.
• Data Remarketing. Products will be free. The data generated by the product will be packaged and sold to third-parties. This revenue will more than offset the cost of the product, because it is recurring, and the marginal cost of the data is almost zero. Example: Smart Lights.
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Business Cases | Automotive
Copyright © Capgemini 2013. All Rights Reserved
Productivity „Change the fan belt in 6 days to prevent A/C from
failing.“
Environment. „Improve your fuel
efficiency by shifting before 2.200 RPMs.“
Performance. „Extend the life of your vehicle and get more
power by using higher octane
fuel.“
Performance. „Deactivate ECO
Mode to get more power for passing.“
Safety. „Avoid another accident by
maintaining a 5 meter distance.“
Service. „Stop ahead.
Roadside assistance is behind you.“
Sales. „Upgrade to a 5 series to get the performance you
need.“
Economy. „Save money
by down-shifting
instead of breaking.“
Sales. „Change your tires in 2 weeks to
get improve performance and ensure safety.“
Service. „Add coolant to
prevent over-heating.“
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Performance. „Improve output 2% by opening air vent
„A.“
Sales. „You need a new A27 fuse in 96 hours.“
Safety. „Avoid accidents by
closing the lid before activating
the machine.“
Environment & Sales „Decrease
emissions by using our new synthetic
lubircant.“
Productivity. „This module will fail in 7 hours. A service
technician is already on the
way.“
Productivity & Sales. „Your
hopper will be empty in 3 hours.“
Efficency. „“Combine parts in trays to reduce tray
inventory and reduce conveyor
usage.“
Service & Sales. „Order parts or
schedule service. This module has not been turned on in 2 days.“
Safety & Productivity. „The unit will over-heat
in 3 hours. Add coolant or turn-
off.“
Safety. „Schedule training. This unit is not being operated
properly.“
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Capgemini Datalympics_presentation.pptx
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Safety. „Propeller B is oscilatting and
requires re-balancing.“
Productivity. „Service required. Unit is outputting 3% less energy than comps.“
Efficiency. „Service required. This unit outputting 7% less
energy than comps.“
„Safety. Beacon light will fail in 64
hours.“
Service. „Ventillation required. Nacell
temperature increasing.“
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Capgemini Datalympics_presentation.pptx
30 Measurable Business Cases for IoT
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About CapgeminiWith more than 120,000 people in 40 countries, Capgemini is one of the world's foremost providers of consulting, technology and outsourcing services. The Group reported 2011 global revenues of EUR 9.7 billion.Together with its clients, Capgemini creates and delivers business and technology solutions that fit their needs and drive the results they want. A deeply multicultural organization, Capgemini has developed its own way of working, the Collaborative Business ExperienceTM, and draws on Rightshore ®, its worldwide delivery model.
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The information contained in this presentation is proprietary.Copyright © 2013 Capgemini. All rights reserved.