the relationship economy (a lens)
DESCRIPTION
What is the Relationship Economy? How will it affect our business and personal lives?TRANSCRIPT
The Relationship Economy
SlideShare ZipcastFebruary 21, 2011
Jerry Michalski
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Conclusion:2
We’re in an enormous period of
rebalancing.
The Relationship Economy…
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…is an oxymoron
We don’t really buy and sell true relationships, do we?
The Relationship Economy…
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…is a lens
Addressing questions such as: What’s the future of [ ] industry? How might we rethink education? What makes a company trustworthy? Why don’t people vote? How can we govern ourselves? Will we be wealthier or poorer in 2021?
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“Point of view is worth 80 IQ points.”
– Alan Kay
Relationships that matter7
Stakeholders Company
ManagementEmployees
SuppliersCustomers
Investors
Communities
Regulators
Competitors
The Media
A great question:8
How can organizations build authentic relationships?
Authentic relationships…9
…should be between peers
…aren’t primarily economical
Hold those thoughts.
…involve vulnerability
Relationships that matter10
Producers
Consumers
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We Can’t Trust Them!
They don’t know what they want It will kill our business model If they find out about… They’re being manipulated anyway They’re not capable Too much choice paralyzes We know better
Advertising is war13
Alternatives to “Consumer”14
PersonIndividual
Player
Family
Seller
Buyer
Household
ParticipantViewer
Fan Customer
Client
Citizen
MemberCo-producer
Shareholder
Stockholder
Stakeholder
User
Guest
Constituent
Relationships that matter15
Closed
Open
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Why creators create
Make $$ Change the world Entertain self/friends Exorcise demons
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The old way
Lock up the IP Start a company Join a big company Possible outcomes:
Product fails Company fails Product succeeds, but limited Product never sees light of day
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The creator’s dilemma
Two conflicting needs Make a living Help many people enjoy the creation
Existing business models create the conflict
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Recent defensive innovations Prolong ownership of © (CTEA) Cripple threatening technology
CPRM, EMMS, HDCP, TCPA, DTCP = “Trusted” Computing Architecture
Own all ideas (gene & process patents) Bend nature (Monsanto Terminator
gene) Criminalize circumvention (DMCA) Limit recourse (WTO, WIPO)
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Leaf-cutter ants
Symbiosis vs. Ownership
A great question:21
How can organizations thrive around the
Commons?
Relationships that matter22
Commerce
The Commons
Conventional wisdom23
The Tragedy of the CommonsCompanies have to sequester and own their chunk of the Commons
Commons-based peer prod’n
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OpenStreetMap
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PatientsLikeMe
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Unleashes Quantum (Personal) Energy
Now people can…
Band together Share bits (©) Improve them over time
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Network effects
Hive Mind
Sharing Nicely Social Media
User-Generated Content
Wisdom of Crowds
Lead Users
The Commons
Peer Production
Media Sharing
Social Search
Metcalfe’s LawVirtuous Circles
Social Capital
Word of Mouth
Social Networking Services
Collective Intelligence
Smart Mobs
The Long Tail
Gift Economy
Relationships that matter30
Government
governance
Relationships that matter31
Scarcity
Abundance
On scarcity32
Scarcity = Value
Time is Scarce
Attention is Scarce
Economics is the science of allocating scarce resources
On abundance33
Data!!
Relationships
Communications
Ideas
Other Resources
Love
Relationships that matter34
Wealth
Value
Money
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Here’s one sector36
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A great question:39
How might we shift what we
value?
Relationships that matter40
Greed
Generosity
Raj Patel41
“The opposite of consumption isn’t thrift.
It’s generosity.”
Relationships that matter42
Science
Spirituality
Relationships that matter43
Yang
Yin
Coming back into relationship
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LogicalRational AnalyticScientificHierarchicalPower OverLinearLeft-BrainedAlgorithmic
IntuitiveEmotionalSpiritual FeminineEmergentEcologicalDecentralizedUnmeasurableJoyful
The six forces45
Of the Relationship Economy
Free
Open Social
Abundant Emergent
Thrivable
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Breaching Barriers
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Wiring the Global Brain
Conclusion:48
We’re in an enormous period of
rebalancing.
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Model T Era
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“What gets us into trouble is not what we don’t know, it’s what we know for sure that just ain’t so.”
– Mark Twain
Jerry Michalski
@jerrymichalski+1 (415) 465-0256
Questions?51
Under Creative Commons by-nc-sa license; see last page
Except where noted, the contents of this presentation are licensed to the public under the Creative Commons Attribution-Non-Commercial-Share Alike 3.0 United States license. The terms are available here.
Some rights reserved52
Under Creative Commons by-nc-sa license; see last page