The Reality of Identity Theft

Dan ClementsCardCops

CBAI Sept 26, 2009

2

Why is ID theft a problem?

• Data is everywhere-200 million records hacked• FTC-8.3 million victims• Law enforcement hands are tied-no jurisdiction• Bad guys are overseas• The crime has no DNA, no blood, no gun• Can’t prove who was sitting at the keyboard• Only 1% investigated• Only .05% prosecuted• Vastly under reported crime• “The Force”…why ID Theft will continue to be a problem for our

life time.

3

The sky isn’t falling

• We love the internet…online banking and shopping• Take steps to protect yourself• Be prudent• Be pre-emptive• Be diligent• Be consistent

Here’s 10 steps to protect yourself

4

1. Re-PIN

• Beatle into the bank….it’s worth it.• Try and do it every 6 months• Avoid the affidavit hassle• Helps the bottom line for everyone• PINS are the number one target for hackers and ID thieves

5

6

2. Credit Monitoring

• Shows you inquires• Shows you new accounts• 3 in 1 shows entire picture• Credit Score• Investigate anything you don’t recognize

7

8

3. Pre-emptive Cyberspace Service

• Looks for your email address’s in cyberspace• Looks for your SSN• Looks for up to 10 of all credit and debit cards• Has real time notification via email and phone• Could be the “tip of the iceberg”

9

10

4. Fraud Alert on Credit file

• Credit grantors are supposed to call you to authenticate the transaction

• Less credit card offers

11

12

5. Cover PIN with your hand !

• Lots of cameras pointed at the key pads• Employees rewind the video and match up the transaction• Long range cameras

13

6. Get a shredder and use it!

• Shred anything with your name, address, account numbers• Shred CD’s• Get a “micro” shredder.

14

7. Watch accounts like a hawk

• A simple charge of $1 could be the beginning• Hackers hit Red Cross for $1 to validate your card• Online is faster, real time• Mailed statements could put you behind 30-60 days

15

16

8. Google yourself

• Ancestry.com-has address, phone numbers, relatives, MMN• Zillow.com-has your house value• White pages.com-may have a phone number• Could even find your credit card or SSN

17

18

19

20

9. New account # on anniversary

• Not a new account, just a new card number• You’re sitting in countless data bases like hotel, car rental, etc• Reduces your chances of a hack• Prevents hassle of replacement card (TJ Max)

21

22

10. Protect your PC

• Anit Virus-helps prevent Trojans and key loggers• Password and 10 minute screensaver• Prudent surfing only• No clicky on email links-gives up “footprint” of your PC• Only HTTPs site…the “S” means secure• FingerPrint Reader USB

23

Eikon Fingerprint reader-Approx $50

24

10 ID Theft Tips

1. Re-PIN

2. Credit monitoring

3. Pre-emptive cyberspace service

4. Fraud alert on credit file

5. Cover PIN with hand

6. Shredder

7. Watch online accounts

8. Google yourself

9. New account # on anniversary

10. Protect your PC

25

2007Albanianphish converted from English.Americansare nowdatabasedin foreign languages.

26

“THE FORCE”

27

“THE FORCE”2

28

Contact info:

• Dan Clements• President• CardCops.com

• A division of the Affinion Security Center• 21600 Oxnard Street Suite 1130• Woodland Hills, CA 91367• O:818.227.8401• C:818.205.5735• dclements@affiniongroup.com