the power of digital philanthropy
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Kiva: Implemen-ng Global Digital Philanthropy
By: Lindsey Auster-‐Weiss
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Imagine being able to help people across the world with one click…
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Philanthropy has been transformed into digital social good by providing worldwide opportuni-es to help.
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Kiva is an excellent
example of an NPO using social media strategy to promote
digital
philanthropy.
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Their slogan is:
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Kiva is a completely digital company where all fundraising is processed
online.
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Kiva inspires people who would like to help globally from the
comfort of their local homes.
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How it works: Make a loan
Get repaid
Repeat!
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Borrowers can choose who
they would like to help from thousands of different
projects.
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Currently, there are 3,198 loans
available.
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Whether its funding money to buy a goat to use to sell milk products or seeds for vegetaOon, every dollar is lent to a specific person in need to help them with their cause.
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There is an opOonal fee of $3.75 to support the organizaOon,
because 100% of all loans are given to the borrowers.
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This kind of donaOon-‐based approach is fundamental to the company’s success and borrowers achieving
op-mal fundraising.
4 seconds between loans
$4,721,950 lent
7,556 new lenders joined
65,082 lenders made a loan
11,069 borrowers funded
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They have expanded the social good footprint through not only people, but organiza-ons.
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Kiva, a grassroots movement that was founded in 2005, has generated $564,574,275 in loans from 1,173,429
Kiva leaders with a 98.86%
repayment rate.
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Powerful example of technology enabling seemingly impossible dreams to come true through lenders
who never imagined they could help.
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Kiva has made millions of
impoverished people happier
around the
world.
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• hXp://www.kiva.org/ • hXps://www.flickr.com/photos/artsylens/6155093144/ • hXps://www.flickr.com/photos/lifeispixels/8204915285/ • hXps://www.flickr.com/photos/flightlessxbird365/3740808686/ • hXps://www.flickr.com/photos/thebeerbarrel/4677178005/ • hXps://www.flickr.com/photos/maXnstuff/3628643500/ • hXps://www.flickr.com/photos/woodsbarrack/8207520400/ • hXps://www.flickr.com/photos/telachhe/4641589639/ • hXps://www.flickr.com/photos/ajpscs/3686655787/ • hXps://www.flickr.com/photos/solarider/1051512385/ • hXps://www.flickr.com/photos/54694763@N07/12192759663/ • hXps://www.flickr.com/photos/samantonio/10054538255/ • hXps://www.flickr.com/photos/danballardphotography/5150502460/ • hXps://www.flickr.com/photos/bacillus/14110739925/ • hXps://www.flickr.com/photos/moonjazz/2406146975/ • hXps://www.flickr.com/photos/jusOnjameswright/9483523626/ • hXp://plancanada.ca
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• hXps://www.flickr.com/photos/beija-‐flor/3102480320/ • hXps://www.flickr.com/photos/sandeepachetan/8676960577/ • hXps://www.flickr.com/photos/camera_rwanda/265802151/ • hXps://www.flickr.com/photos/rodrigo_wen/3385488800/ • hXps://www.flickr.com/photos/112603993@N07/12047525006/ • hXps://www.flickr.com/photos/voldy92/4500611731/ • hXps://www.flickr.com/photos/andrey_1125/8434692440/ • hXp://socinnovaOon.files.wordpress.com/2010/08/global-‐young-‐entrepreneurs.jpg • hXp://www.richscholar.com/make-‐a-‐difference-‐for-‐living/ • hXp://www.richscholar.com/wp-‐content/uploads/YE-‐social-‐entrepreneurs.jpg • hXp://thenewpioneers.biz/category/social-‐entrepreneurship/ • hXp://www.1001-‐fundraising-‐ideas.com/ • hXp://www.webdesignerspro.net/img/worldwide-‐connecOons.jpg • hXp://theagenda.tvo.org/blog/agenda-‐blogs/pull-‐social-‐pladorms-‐social-‐good • hXp://www.volunteerweekly.org/volunteering-‐and-‐social-‐media/ • hXp://www.ustrust.com/publish/ust/capitalacumen/fall2011/features/women-‐and-‐
philanthropy.html