the pearl district: an urban neighborhood

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    The Pearl Districtan urban neighborhood

    Kate M Washington

    March 2012

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    Introduction

    The Pearl District is a world-renowned icon of urban renaissance, straddling

    gentrification and revitalization with delicate balance via the incorporation of New Urbanism in

    its evolution. The Pearl is a young neighborhood, only 20 years old in its most recent

    incarnation. Its modern persona is heavily influenced by the tenets of New Urbanism, which

    prizes mixed-use, walkability, diversity, human scale (see Photo 15) and conservation (Calthorpe

    2010:15). Well-designed urban neighborhoods should operate as networks that increase social

    capital for their residents. The influence of these ideas on the development of the Pearl is

    apparent in nearly every block. At the street-level, buildings display visual variety, the

    neighborhood boasts small parks and small schools, several buildings have LEED status

    (meaning they are designed to use fewer resources) and residents benefit from a variety of food,

    entertainment, civic involvement, transportation, employment and home options.

    The Pearl is a small, downtown

    neighborhood. It is located in the

    northwest quadrant of Portland, OR

    nestled between Downtown, the

    Willamette River and the Northwest

    neighborhood, encompassing

    approximately 100 city blocks and

    covering 245 acres (Comerford

    2011:61). Its boundaries are formed

    by W Burnside Street on the south and NW Broadway to the east. The Fremont Bridge frames

    the north end of the Pearl, becoming the Interstate 405 Freeway that cradles its western

    Photo 1

    The Pearls 13

    thAve warehouses are now a Historic District,

    filling old buildings with retail, restaurants and homes

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    boundary. The Pearl District Business Association (PDBA), however, draws the Pearls

    boundaries a little wider. According to the PDBAs map, the Pearl extends four more blocks

    north, three blocks further west and two blocks further east (PDBA 2010:4). The softer

    boundaries of the neighborhood are NW 9th

    Ave to the east and Northrup to the north.

    Development is not as dense beyond those streets, therefore few people venture any further east

    or north. Unlike the boundaries discussed in Streetwise (Anderson 1990:54), the borders of the

    Pearl are not defended, they are very permeable. However, like the boundaries in Streetwise,

    people on the other side differ economically. To the west, in the Northwest neighborhood, people

    are wealthier and to the east, in Old Town, people are poorer, as if the Pearl represents a place on

    the wealth continuum from the river to the hills.

    The Pearl is an industrial neighborhood that has evolved into an urban neighborhood.

    Originally part of the 1869 Couch Addition, the neighborhood housed rail yards, warehouses,

    breweries and a residential development around the North Park Blocks. As transportation

    patterns increasingly shifted away from rail and toward automobiles and highways, the district

    emptied. Around the mid-20th

    century, its low rents attracted artists and business start-ups, the

    risk-oblivious first wave of spontaneous gentrification that Duany refers to in Three Cheers

    for Gentrification (1996:2). By the end of the same century, the Pearl was the focus of multiple

    urban design studies, committees and commissions intent on creating a dense, walkable, multi-

    use neighborhood that would epitomize the concept of urban renewal.

    Several people and organizations have been involved in the Pearls successful evolution.

    The foremost leader of the Pearls planning is the award-winning Hoyt Street Properties. In

    1994, Hoyt, in cooperation with the City of Portland, began development of 34 acres with the

    primary goal of bringing high density housing to the neighborhood (see Photo 2). To date, Hoyt

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    has developed 11 multi-level residential communities and coordinated the retail space on the

    ground floors of their buildings as well as the Pearls park development, making the company

    responsible for overseeing one of the largest urban developments in the country. Tiffany

    Sweitzer, president of Hoyt, hasparticipated in the Pearls two-decade evolution. Sweitzer is a

    member of the Urban Land Use Institute and the Congress for New Urbanism, which explains

    the neighborhoods dedication to its principles (PDBA 2010:23-24).

    Another factor contributing to the Pearls unique development strategy is its inclusion in

    the River District Urban Renewal Area (RDURA). The RDURA was created by the Portland

    Development Commission (PDC) in 1998 with the intention of developing high-density, mixed-

    use urban residential neighborhoods. The RDURA oversaw the re-development of the Brewery

    Blocks, the development of the Pearls three parks, the addition of the 10th

    and 11th

    Street

    Portland Streetcar routes and the financing of over 1,000 low income housing units (PDC 2012).

    Since approximately 1994, none of the Pearls growth has happened spontaneously nor

    independently. Every detail has been designed and overseen by professionals with very specific

    ideas about what makes an excellent urban neighborhood. The Pearl is now firmly in the hands

    of Duanysrisk-aware (the investors and economic gentrifying force) and risk-averse (the

    renovators and physical gentrifying force) (1996:2) who have a vested interest in improving both

    property values and quality of life for Pearl District residents. As a result, residents of the Pearl

    enjoy a geography of opportunity that raises their social capital by providing access for all to

    communities of opportunity with good schools, public services and economic prospects (de

    Souza Briggs 2005:8).

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    Race & Social Class

    Table 1: Demographics Changes in the Pearl District and Portland

    The Pearl Portland

    General Information 1990 2010 % Change 1990 2010 % Change

    Total Population 629 5993 852.78% 437319 574083 31.27%Homeowners 3% 39% 36.00% 53.01% 54.98% 1.97%

    Median House Value N/A $373,213 N/A 130,590 $227,135 73.93%

    Median Gross Rent $321 1 $737 129.60% 437 $1,053 140.96%

    Social Class

    College Degree or Higher 19% 50% 31% 25.20% 42.39% 17%

    Professional/Managerial 15% N/A N/A 29.2% 24.65% -5%

    Population Below Poverty 62% 22% -40% 12.80% 8.50% -4%

    Median Household Income $8559 1 $40,149 369.09% $25,592 $52,294 104.34%

    Race

    White/Non-Hispanic 85% 88% 3% 83.10% 75.58% -8%

    Black/Non-Hispanic 8% 3% -5% 7.50% 6.28% -1%

    Asian 3% 8% 5% 6.4% 7.42% 1%

    Other race/two races or more 4% 1% -3% 6.40% 8.17% 2%

    Ethnicity

    Hispanic 3% 4% 1% 3% 9.97% 7%

    1-Adjusted for inflation (2010)

    2-http://www.portlandonline.com/oni/index.cfm?c=35280&a=58064

    3-http://www.clrsearch.com/Portland_Demographics/OR/

    4-http://2010.census.gov/2010census/popmap/

    5-http://www.portlandmonthlymag.com/external/neighborhoods/index.html

    6-http://www.movingtoportland.net

    Table 2: Pearl District Demographics

    Population 2010 % of Population

    Total 5997

    Male 3117 51.98%

    Female 2880 48.02%

    Under 18 289 4.82%

    20-24 305 5.09%

    25-34 1792 29.88%

    35-49 1673 27.90%50-64 1269 21.16%65+ 639 12.151-U.S. Census Bureau, 2010 Census

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    The Pearl District is a growing, racially homogeneous neighborhood that defies its rich

    urban appearance with a surprising amount of poverty. Compared to the city of Portland, the

    Pearl is less diverse, but generally representative of the citys overall distribution of races and

    ethnicities. It is a white neighborhood, meaning that more than 80% of its residents are white,

    with no more than 10% of any other race (Friedman 2005). As shown in Table 1, the total

    population of the Pearl in 2010 was only 5,997 (barely 1% of Portlands total population), which

    is, however, a significant increase from its 629-person population at the neighborhoods current

    inception 20 years ago. The neighborhood has remained consistently white over the past 20

    years. In contrast, its black population has decreased slightly, while the percentage of Asians has

    increased slightly.

    The Pearl District is also a young

    neighborhood with regard to its

    demographics. Nearly one third of

    Pearl residents (29.88%) are 25 to 34

    year olds, followed closely by 35 to

    49 year olds (27.90%) and 50 to 64

    year olds (21.16%). This information

    may explain why the median

    household income is $12,145 less

    than the rest of Portland: a significant portion of the Pearl is either in the early stages of their

    careers or of an age to still be attending college. Half of the residents, however, have already

    earned a college degree.

    Photo 2

    More studio and 1 bedroom units, affordable for young

    students and professionals

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    The Pearls median household income of $40,149 marks it as a middle class

    neighborhood. Most residents of the Pearl are renters (61%) who pay $316 less than other

    Portlanders per month in rent despite higher home values in the neighborhood. A surprising 22%

    of Pearl District households are below the national poverty line (which is $18,530 for a family of

    3) compared to only 8.5% of households city-wide. However, the 2010 percentage of households

    below the poverty line is 40% less than in 1990. Despite their lower incomes, residents enjoy a

    very high quality of life because, contrary to the national trend, those shaping its growth value

    the tenets of new urbanism and invest in strategies to create a diverse neighborhood even at the

    risk of upsetting the stability found in more homogeneous communities (Jonas 2007:1).

    The negative effects of poverty can be mitigated by careful integration in small

    increments (Duany, 1996:4) and one way the Pearl is advocating for diversity is the inclusion of

    low income housing units. Nearly a quarter of the neighborhood lives in affordable housing units

    scattered throughout the neighborhood (Hughes 2011). While this has not disrupted the racial

    homogeneity of the neighborhood, it has the potential to impact the economic homogeneity and

    create opportunity for conflict between the interests of renters and owners over resource

    reallocation (Spain 1993:157). As owners tend to be more established, invested and likely than

    renters to participate in civic involvement such as the PDNA, low income neighbors benefit once

    again from the New Urbanism values of the people shaping the neighborhood.

    Observation of the neighborhood shows a low level of social integration. Observed racial

    integration reflects demographics in Table 1 with a majority of white people, few black people

    and more Asians than blacks. Most people seem to use public spaces alone or in pairs, with

    family groups, but rarely for meeting in groups larger than two or three unless children are

    involved. Children and dogs seem to be the most useful opportunities for interacting with other

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    people. At Sisters Coffee, the only observed spontaneous interaction centered around a toddler

    who was there with its mother, meeting up with its grandparents. At Jamison Square, an off-leash

    dog sparked an interaction between a man and two women when the dog ran up to the man as he

    tried to eat food (Linte 2012). Interactions are more likely to happen at Jamison Square because

    Tanner Springs prohibits pets and is not designed as a childrens play space, however, both parks

    create cosmopolitan canopies, neutral social settings where people of all walks of life are

    welcome and spontaneous interaction is possible (Anderson 2004:21). The Lovejoy Starbucks

    hosts a great deal of interaction on the weekends as patrons who seem to be regulars use the

    space as a hang out. Few if any racial interactions were observed in the parks and cafs.

    The decreasing black population combined with decreased poverty and increased income,

    education level, home values and rents would indicate gentrification except that there was barely

    a population to speak of 22 years ago. One might argue that the first wave poor artists were run

    out by development, but this was not accomplished through the equation of disinvestment that

    typically accompanies gentrification (Gibson 2007:5). Therefore, the Pearl District is less a

    gentrifying neighborhood than a revitalizing neighborhood.

    Photo 3

    Children play in Jamison Square, creating opportunities for interaction

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    Education

    Table 3: Education Statistics for Chapman Elementary School and Portland Public Schools

    School Data (2010-2011) Chapman PPS

    % English as a second language 3.30% 9.10%

    Student/teacher ratio 18.9 16.72% teachers w/ MA or higher 69.50% 68.30%

    % eligible for free lunch 27.20% 37.15%

    % dropouts 0.00% 5.40%

    % enrollment by race/ethnicity White

    71.70%

    Black

    4.60%

    Hispanic

    7.50%

    Other

    16.2%

    Total Minority

    28.30%

    % who do not meet standards for

    reading & math

    Grades 3, 4, 5

    Reading Math

    Chapman

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    The few Pearl District children scattered

    throughout Portlands public schools benefit

    from excellent extracurricular education as

    well as the high socioeconomic status of their

    classmates. As shown in Table 2, as of 2010,

    less than 5% of Pearl residents are children. A

    further breakdown of the data reveals that 173

    are younger than school age, 66 are

    elementary school aged, 27 are middle school

    aged and 55 are high school aged.

    Considering 14% of Portland children attend

    private school (Marthens 2011), an estimated

    100 Pearl District children attend public

    school. Unlike most Portland neighborhoods, the Pearl has no public schools within its

    boundaries. As recently as 2011, the neighborhood added two head start classrooms located on

    the ground floor of the new Ramona Apartments (see Photo 4), but the only other school in the

    neighborhood is the Emerson Charter School. Children who are not enrolled at Emerson or other

    private schools attend Chapman Elementary, West Sylvan Middle School and Lincoln High

    School, which are outside the Pearl. As a result, the quality of education is not a direct result of

    any neighborhood effect in the Pearl.

    As shown in Tables 3-5, the Pearl Districts public schools compare favorably with

    Portland public schools. All three schools have lower rates of English as a second language,

    Photo 4

    The playground for the Head Start classrooms in

    the ground floor of the Ramona Apartments

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    fewer students qualifying for free lunch, higher test scores and 25% of the students are

    minorities. This means that most teachers and students are able to work in English and not have

    to accommodate a slower learning pace, most students are financially secure, the student body is

    fairly homogenous and most students have access to help learning how to test well. On the other

    hand, in two very important categories, these schools vary from Portland Public Schools

    average. Chapman has an equal student/teacher ratio, while West Sylvan and Lincoln have

    higher student/teacher ratios which may impact the quality of education and the teachers

    availability to work one on one with students. Also, while Chapman has an equal number of

    teachers with a Masters degree or higher, West Sylvan has a lower number, which may impact

    students at a critical juncture. However, Lincoln has a higher number of teachers with a Masters

    degree or higher, which may compensate for the higher student/teacher ratio (PPS 2011).

    What the tables do not show, though, is the schools extraordinary extracurricular

    programs. Chapman Elementary school offers a free computer club, chess club, book club and

    garden club. After school fee-based programs include the Young Players Acting Workshop and

    the Young Rembrandts Drawing Program as well as classes in Mandarin Chinese, Spanish and

    French. Friendly House offers childcare before and after school on a sliding fee-based schedule

    and Chapman is partnered with Legacy Health and ESCO to support enriching opportunities.

    West Sylvan students participate in the Talented and Gifted program (TAG) and 6th

    graders from

    five different feeder schools attend East Sylvan separately from other grades in order to adjust

    and develop class spirit. West Sylvan is also a magnet school for a Spanish immersion program.

    Lincoln High School, Portlands first and oldest high school, continues the Spanish immersion

    programs and also offers an International Baccalaureate Diploma as well as an International

    Studies Center (PPS 2011).

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    Crime

    Crime in the Pearl District today is

    very low, an expected effect of a

    dense, walkable, mixed-use

    neighborhood. However, as Figures 1

    and 2 show, it was not always such a

    safe place. Not until 2000 did the

    crime rate begin to approach

    Portlands average. This is because

    until the effects of Hoyt Street

    Properties developments began to take hold in the neighborhood (eg, higher population, more

    pedestrians, greater civic involvement), the streets were largely lined with empty buildings, a

    prime location for overflow from Old Town/Chinatowns homeless population and historically

    high crime rate. As Hoyt exerted influence over the neighborhood, crime dropped until, today,

    the Pearl is a much safer place to

    live with crime rates only slightly

    higher than the rest of the city.

    Most Pearl District crime occurs in

    the north end of the neighborhood,

    which is less occupied (see Photo

    5) and more likely to receive

    vandalism and theft because there

    are fewer eyes on the street.

    Photo 5

    The less-developed north end is where most crime occurs

    Photo 6

    Fences protect cars of wealthier neighbors in the more

    developed central blocks of the Pearl

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    The Pearl District has a strong

    neighborhood association that

    actively campaigns for livability

    priorities such as garbage cans, public

    toilets (see Photo 9) and pedestrian

    safety, while encouraging year-round

    use of the neighborhoods public

    spaces and a sense of investment in

    the community that lends itself

    toward a low crime rate. While there is no neighborhood watch program, the Pearl has a Graffiti

    Busters group that tackles graffiti on a regular basis and the PDNA hosts bi-annual Polish the

    Pearl events where the community gets together to pick up trash, sweep the sidewalks and

    maintain the blocks. The neighborhood also benefits from housing the Portland Mounted Police

    stables. Mounted officers regularly patrol the neighborhood and their horses engender welcome

    and interest from residents (see Photo 7).

    Fig. 1: Crimes against Persons in Portland

    and the Pearl, 1993-2009 (per 1000 residents)

    Fig. 2: Crimes against Property in Portland

    and the Pearl, 1993-2009 (per 1000 residents)

    Photo 7

    The Portland Mounted Police regularly patrol the

    neighborhood, generating interaction and interest

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    Neighborhood Amenities

    Table 6: List of Neighborhood Amenities in the Pearl Neighborhood

    Parks

    North Park Blocks Waterfront/Naito Parkway Tanner Springs Jamison Square The Fields/Dog Park

    Transportation

    Portland Streetcar Bus systems Sidewalks Parking structures & on-street

    Parking

    Miscellaneous

    Zimmerman Community Center Pearl District Neighborhood

    Association

    Pearl District Business Association Mounted Police Post office Laundromats & dry cleaners Public restrooms

    Culture/Entertainment

    The Armory Theatre The Museum of Contemporary

    Craft

    Several art galleriesServices outside the neighborhood

    Legacy Good Samaritan Medical The Benson Hotel The Mark Spencer Hotel Churches Childpeace Montessori MAX Yellow Cab gas station Union Station

    Schools

    The Art Institute of Portland Willamette University Pacific Northwest College of Art Aveda Institute Portland Emerson Charter School Head Start classrooms

    Grocery

    Whole Foods Safeway (w/ pharmacy) Rite Aid (w/ pharmacy) Pearl Market (Convenience) Penzeys Spice Cash & Carry 9th Ave MiniMart (Convenience)

    Banks

    Banner Bank Key Bank Umpqua Wells Fargo West Coast Bank Albina Community Bank

    Fitness

    24 Hour Fitness Several pilates studios Several yoga studios LA Fitness

    Dog Services

    LexiDog Boutique & Social Club

    Dogstar Hotel Dog-friendly restaurants Pearl Animal Hospital Dog Park Pet waste stations

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    In accordance with the principles of

    urbanism, the Pearl District boasts a

    rich array of amenities that both

    enrich the lives of residents and

    attract outsiders who come to sample

    the urban lifestyle (see Table 6). The

    design for the Pearl calls for a triad of

    parks that fulfill different needs for

    the community: a plaza, a

    contemplative park and a park for running and picnics. To date, Tanner Springs (see Photos 8

    and 13) and Jamison Square (see Photo 3) have been completed and ground breaking ceremonies

    were held in March 2012 to begin construction on the third park. The Fields, at the north end of

    the neighborhood, will include a large lawn, a childrens playground and a dog park (Classen

    2012:6-7). The North Park Blocks along the Pearls east boundary remain from the original

    immigrant neighborhood. Lined by

    tall trees, the park consists of five

    blocks of lawn with benches, a

    playground and statues.

    As outlined in the

    RDURAs goals, the Pearl relies on

    resources outside the neighborhood

    and is careful about which

    businesses it brings in. Pearl

    Photo 8

    Tanner Springs, framed by the Fremont Bridge, provides a

    quiet, dog-free environment

    Photo 9

    Public toilets are an important part of enjoying public spaces

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    residents visit Legacy Good Samaritan Medical Center for medical care and rely on Portland Fire

    & Rescue Station 03 for emergency response (both are located in the Northwest neighborhood).

    The absence of certain types of businesses is also notable. Chipotle and Quiznos are as close as

    the Pearl gets to fast food, underscoring neighbors preference for healthy, locally owned

    restaurants. Also, check cashing businesses, largely associated with areas of poverty such as the

    neighborhoods discussed in Kozols Savage Inequalities (1992), are nonexistent in the Pearl.

    This is indicative of the communitys commitment to mitigating the effects of poverty within

    their neighborhood. Finally, a gas station is easily accessible on 16th

    Ave (in Northwest), but the

    lack of gas stations in the Pearl indicates the low demand, likely due to the comprehensive public

    transportation system in place.

    Residents of the Pearl access

    multiple modes of transportation to

    get where they are going. Not only

    does the neighborhood have well-

    maintained sidewalks for pedestrians

    (the neighborhood has a Walk Score

    of 95), it also has a well-designed

    system of one-way and two-way

    streets that accommodate vehicles and

    bicycles with clearly marked lanes, signage and lights. Parking is available at parking structures

    and on-street where drivers pay at solar-powered meters that accept credit and debit cards as well

    as coins.

    Photo 10

    The Portland Streetcar runs through most of the Pearl,

    providing connections to the MAX network

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    Well-planned bus routes maximize commuter time and accessibility, but the jewel of the

    Pearls transportation system is the Portland Streetcar(see Photo 10), an electric trolley that

    travels north on 10th

    and south on 11th

    and is currently free throughout most of the neighborhood.

    The Portland Streetcar gives residents access to the entire length of downtown Portland and links

    commuters to the MAX lines in Downtown. In September 2012, the Streetcar Loop Project will

    join the east and west banks of the Willamette, but end the free zone upon which many poorer

    residents rely (Portland Streetcar 2011).

    Dogs are a significant addition to the lives of

    many Pearl District residents. Particularly in the

    central blocks, a pedestrian cannot go more than

    a couple blocks without seeing a dog or three out

    for a walk. The Pearl is very accommodating of

    dogs, providing an off-leash dog park as well as

    dog hotels, salons, boutiques and dog-friendly

    condos and apartments. Some restaurants even

    have dog-friendly menus (Puro 2012:16). In

    order to keep up with the waste from all these

    animals, the PDNA has installed more than a

    dozen Fido House Deluxe pet-waste stations,

    which provide baggies and disposal (see Photo 11).

    Dogs seem to be well-tolerated in the neighborhood, which is a typically white

    interpretation of the urban dog dilemma discussed in Doggie Tales (Sentinel News 2008).

    Even businesses that have no dogs signs posted make no protest when a customerenters with a

    Photo 11

    Pet waste stations provided by the PDNA

    http://www.portlandstreetcar.org/http://www.portlandstreetcar.org/
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    dog and if fellow customers are put out, they do not speak up. One place from which dogs are

    explicitly prohibited is Tanner Springs because their presence and waste would upset the

    environmental balance of the park (see Photo 8).

    The Pearl District hosts a huge

    number of food options. There are

    two grocery stores in the Pearl. Whole

    Foods (see Photo 12) is located at the

    south end of the neighborhood in the

    Brewery Blocks and Safeway is

    located at the north end, a couple

    blocks shy of the current development

    boundary. A Rite Aid on 10th

    Ave

    serves as a pharmacy in addition to the Safeway pharmacy and two convenience stores fill in the

    gaps. Penzeys Spice is a specialty store that sells spices and Cash & Carry, a few blocks north of

    Safeway, is a warehouse-type store that sells food and restaurant supplies in bulk. The Pearl also

    features scores of restaurants, bars, brewpubs, bakeries and cafs to satisfy any craving. They are

    available in a range of affordability.

    In addition to physical amenities, Pearl District neighbors benefit from the efforts of

    community services. The PDNA began in 1991 as a foot patrol to address crime and now

    influences the quality of life in the Pearl by weighing in on building design, cleanliness,

    transportation and security. The PDBA promotes the neighborhood as a destination, cultivating

    retail, dining, art and entertainment. Zimmerman Community Center provides child, adult and

    family programs as well as a community garden. The Jean Vollum Natural Capital Center hosts a

    Photo 12

    Whole Foods caters to a more affluent clientele

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    globally and environmentally conscious marketplace and event space within a restored, LEED

    Gold certified building. Finally, the Portland Pearl Rotary Club, in the area since 1975, endorses

    high ethical standards among its members, which, in turn, benefits the community at large.

    Conclusion

    The Pearl District is deceptively

    affluent. One might argue that it is

    an enclave for yuppies. Like the

    neighborhoods in Urban Enclaves,

    the neighborhood is abundant with

    resources to support a dense

    concentration of people with

    money to spend on an affluent

    lifestyle (Abrahamson 2005). At

    first glance, it is an upscale neighborhood characterized not by large houses and huge yards, but

    by a wealth of loft-style homes, expensive retail and waterfront views. While these elements

    exist in the Pearl, upon closer examination, they appear to be less definitive than one might

    assume. The primary characteristic that prevents the neighborhood from being categorized a

    yuppie enclave is the diversity of household incomes. The Pearl includes a variety of incomes

    ranging from those who can afford million dollar condos to those who live in subsidized housing.

    One might also argue that it is a gentrifying neighborhood based on the amount of urban

    renewal it has enjoyed over the past couple decades. The story of the Pearl is very similar to that

    of the Village in Streetwise (Anderson 1990): a rundown historical neighborhood is discovered

    Photo 13

    Tanner Springs ringed by apartments with beautiful views

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    by a small group of non-mainstream people who create an enclave of Bohemian values only to

    be invaded by developers who know a good investment property when they see it. However,

    the Pearl developers did not routinely demolish housing stock, they updated existed buildings

    where possible (see Photo 1). Further, their development did not displace thousands of people,

    nor did it create a more polarized community. In fact, developers in the Pearl have sought to

    embrace diversity, accessibility, conservation and human scale, focusing more on revitalization

    than gentrification. This has attracted a great deal of interest nationally and world-wide, making

    it an attractive option for investment, media and relocating businesses (see Photos 16 and 17).

    The Pearl has a busy future in store. Completion of the Streetcar Loop will spur housing

    development within the Central City. As a result, the Pearl will probably see a final push to

    develop the north end of the neighborhood as well as pressure to keep housing affordable.

    Increased housing and population will likely reduce the crime rate in the northern Pearl as it

    creates more eyes on the street. There will also be more pressure to create housing to

    accommodate families so that as families grow, they do not have to move out of the Pearl due to

    lack of affordable 2-3 bedroom homes. Two residential buildings are slated for completion in

    2012 and a third is on the drawing table, but none feature those necessary larger units. As

    development tends to drive up prices, making it difficult for residents to continue to afford to live

    there, the Pearl will need to focus on keeping the neighborhood an affordable home for those

    already in place. The designers of the Pearl will continue to implement the values of New

    Urbanism, which will, in turn, continue to create a high geography of opportunity for residents

    by raising social capital through access to good schools, public services and economic prospects.

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    Gallery (Photos 14-17)

    14: The Pearl is a high density neighborhood,

    getting more use out of an acre than most

    15: Human scale in planning creates spaces that

    break up the imposing nature of large buildings

    16: The Pearl is a popular site for filming TV shows

    such as Leverage and Grimm, putting it on the

    maps of nation-wide viewers

    17: The Pearl attracts international business. The

    Meier & Frank Warehouse is being renovated for

    Vestas, a Denmark-based green energy company

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    References

    Abrahamson, Mark. 2005. Urban Enclaves. New York, NY: Worth Publishers.

    Anderson, Elijah. 2004. The Cosmopolitan Canopy. The ANNALS of the American Academy of

    Political and Social Science. 595(14): 14-31. (Retrieved from Sage Publications on December

    14, 2011.)

    Anderson, Elijah. 1990. Streetwise. Chicago, IL: University of Chicago Press.

    Calthorpe, Peter. 2011. Urbanism in the Age of Climate Change. Washington, DC: Island Press.

    Classen, Allan. 2012. Fields Park construction about to begin hopefully. The NW Examiner,

    February 2012, pp.6-7.

    Comerford, Jane.A History of Northwest Portland from the River to the Hills. Portland, OR:

    Dragonfly Press.

    Duany, Andres. 2001. ThreeCheers for Gentrification. The American Enterprise 12:36.

    Explore the Pearl. 2011. The Pearl District: An Urban Gem Renewed. Portland, OR: The Pearl

    District Business Association. Retrieved January 25, 2012 (http://www.explorethepearl.com).

    Friedman, Samantha. 2005. Neighborhood racial integration in U.S. Metropolitan Areas, 1980

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    Gibson, Karen J. 2007. Bleeding Albina: A history of community disinvestment, 1940-2000.

    Transforming Anthropology 15: 3-25.

    http://www.explorethepearl.com/http://www.explorethepearl.com/
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    Hughes, John. 2011. Twenty Percent of Housing in the Pearl is Affordable. Retrieved March

    19, 2012 (http://www.politifact.com/oregon/statements/2011/nov/18/tom-hughes/20-percent

    housing-portlands-pearl-district-really).

    Jonas, Michael. 2007. The Downside of Diversity.International Herald Tribune, August 5.

    Retrieved August 5, 2007 (http:/www.iht.com/bin/print.php?id=6986248).

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    Marthes, Susan. 2011. Portland Private Schools. Retrieved March 19, 2012

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    Portland Development Commission. 2011. River District Urban Renewal Area. Retrieved

    March 18, 2012 (http://www.pdc.us/our-work/urban-renewal-areas/river-district.aspx).

    Portland Public Schools. 2011. School Profiles. Retrieved March 12, 2012

    (http://www.pps.k12.or.us/schools).

    Portland Streetcar. 2011. Portland Streetcar Loop Project. Retrieved March 19, 2012

    (http://www.portlandstreetcar.org/node/11).

    Puro, Emily. 2012. The Dog Days of Winter.Explore the Pearl, January/February 2012,

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    Sentinel News. Doggie Tales. The Sentinel News. September 30, 2008.

    Spain, Daphne. 1993. Been-heres versus come-heres. APA Journal. Spring(1993): 156-171

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