the newspaper business

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Section 01: Executive Summary

A newspaper is one of the most important reading materials in the life of a literate

people. In the modern age, without a newspaper a person cannot think of his/her

daily routine life. The need for a proper marketing of the newspaper marketing has

arisen because of the rapid change in the communication process. An effective

marketing strategy is required to retain the current customers as well as to attract

potential ones. A newspaper as a product can satisfy the need for getting the

information that helps in decision-making process of the social and family life.

In Bangladesh, Bengali is widely used in every class of families. People read Bengali newspapers to obtain information about national and international affairs. As people of Bangladesh are getting conscious about the need information, the number of readers of the national dailies is rising. At present, many national and international organizations are operating their offices in Bangladesh. Foreigners working in these organizations also read both Bengali and English newspapers by using the help of interpreters. The number of readers of Bengali newspapers is increasing day by day.

Description of Business:In today’s age “Daily Newspaper” has become very important part of people life. The name of our newspaper is The Daily “Bijoy”. The reason we choose this business is because the market of newspaper is spread all around the country and this is a very profitable business. There will be 12 sections in the 16 pages of the newspaper. Each section will contain different information for every customer.

Technology:The location for our company office is at Karwan Bazar, Our office space is 6000 sqft. And our press will be at Tejgaon, the space for the press is 12000sqft. For the press we are going to buy Indian printing machine of RONALD for the printing of newspaper. The printing equipment is capable of printing 40,000 pieces per hour. There will be 10 servers for people to access the newspaper form the World Wide Web. The server will be IBM-System x3200 M3 Server which is quite high configured. The office will have 10 of Videocon: VKS53.CVE1-CR AC’s. There will be 2 generators one for office and the other one will be for the press. For office we will get WLD Cummins electric diesel Generator and for the press will be Turbocharged Diesel Silent generator set 8-kw-800kw.

Business Plan of NEWSPAPER COMPANY The Daily BIJOY

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For internal works in office we will get 104 PC’s from the “Dell’s” personal computer pack, which is quite high performance and is equipped with all the latest hardware and it is affordable.

Marketing Activities:The target market for the newspaper is all the general people. People from all classes and ages fall into our target market. Business man, service holders, student, house wife’s all this people fall in the target market of a newspaper.For the marketing strategy different types of advertising program, quiz, special releases for occasions. For the Advertising we have chosen all this mediums FM radio, Television, Magazine, Internet, Outdoor advertising, Transportation advertising, fair, Special events and Promotions.

Operating Procedures:The operating procedures will be the reporters will bring the news then the news will be sent to the Editors. After the editors have done their job the news will be sent to the press for printing.When the printing is done the printed papers will be sent to the distributers for delivering the papers to the customers.

Personnel:For the personal we will recruit some reputed journalists by offering them attractive salary. We will also hire talented reporters from reputed reporter’s training institute. Regulatory Requirements:A newspaper publication falls into this legislation:

The Printing Presses and Publication Act (PPPA) 1973 The Penal Code, 1860 (Modified up to the December 31, 1983) The Code of Criminal Procedure, 1898 Official Secrets Act, 1923 The Newsprint Control Order of 1974

Environmental Impact Assessment:For the environment impact assessment we have to follow certain steps so that we do not harm the environment in any way. The steps are:

We buy paper from Bashundhara Company. Recycling the paper. Don’t throw the dust in our press road.


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And also do a camping for save our environment and tell people to plant trees.

Market Information:

In our country, about 1.2 million people read daily newspaper. From newspapers readers’ survey 2010.So, we can take standard size of market size, its 1.2 million people.

The competitors in the market are 5 major daily newspapers Prothom Alo, Kaler kontho, Jugantor, Bangladesh Protidin, Ittefaq.


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Section 02: The Business

2.1: Description of Business:

2.1.1: Business: In market there sustain many kinds of business. We choose “Newspaper Business” and our product are “Daily Newspaper”. Name of our Daily newspaper is, the daily “Bijoy”. Reason of choosing this business is, day by day this field is more profitable and newspaper’s markets are already created at all over the country. Now newspaper is very profitable business. In today’s people is very much desire for “Daily Newspaper” and every people are realize importance of newspaper.

Vision: Provide true, real and honest news. Speak for the people. Put up real Bangladesh internationally. Helping to improve financial condition of our country, as per from daily

newspaper position.

Mission: Creating leading newspaper company in Bangladesh within 3 years. In 2nd year rise up selling 100% from 1st year. Create strong network all over Bangladesh. Influence to reading newspaper daily all literate people.

2.1.2: Feature of Product: In our newspaper we featuring it for readers want. Our newspapers have 16 pages. We decorated it 12 sections. That’s:

1. Shara Desh.2. Bishal Bangla.3. Rajdhani.4. Bondor Nogor.5. Shara Bishwa.6. Lekha Pora.7. Shompadokio.8. Unmmukto Vabna.


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9. Ortho o Banijjo.10. Toththo o Projukti.11. Binodon.12. Kheladhula.

This divisions description are write down briefly:

1. Shara Desh: Shara Desh means whole country. In this department, there have

flashing news about whole country.

2. Bishal Bangla: In Bishal Bangla page there have 64 districts news.

3. Rajdhani: In rajdhani page there have only Dhaka’s news. In capital city Dhaka’s

whole news are reported here.

4. Bondor Nogor: Bondor nogor is port city of Bangladesh. It means Chittagong. Chittagong is second largest economical place of Bangladesh. Every day we bring 2 pages for Chittagong.

5. Shara Bishwa: This page is bringing for World News. In this page there have news about whole world and international political news.

6. Lekha Pora: In this page there have educational information. Renowned school, college’s teacher’s advices are printing there.

7. Shompadokio: That is an editorial page. In this page there have Editors article.8. Unmmukto Vabna: In this page there are print peoples letter, renowned

people’s article and etc.9. Ortho o Banijjo: Countries economical news is printed in this page. Dhaka and

Chittagong Stock exchange’s news and financial rate are bringing with this page.10. Toththo o Projukti: That is a technological page. Latest technological information

news is printed this page.11. Binodon: Inside and outside of countries entertainment news is getting here.

And special news of showbiz are bringing with this page. Local television and radio program schedule are also printed in this page.

12. Kheladhula: In the page local and international sports news are printed in this page.


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2.1.3: Sponsors: In our company we are 5 sponsors. We are:

MD. SAIDUZZAMAN EVAN SHAFIN UDDIN RASHEDA KHANAM MAHIN HOSSAIN JANNATUL FERDOUS

We this 5 people are invest on our company. 1st year we are invested BDT. 10,000,000 each sponsors.

2.1.4: Location:

Office: Our company office is on Karwan Bazar. Because of Karwan Bazar is very beneficial place for official work. There has easiest of transport facility all over the Dhaka city. In this area’s security procedure are too good for any kinds of business. In Karwan Bazar there have another newspaper company’s office. So, that is very suitable place for us.

That is our mercenary office. Our office space is 6000 sqft. And rent is BDT.20 per sqft.

Press: Our press location on Tejgaon. It is perfect place for our press. Because this place is industrial area, for that reason we get advantage for loading newspaper and unloading raw material. Not only that our main advantage are in day or night we get proper working facilities.

Our press also space on mercenary. Press space is 12000sqft. And rent is BDT.35 per sqft.

2.1.5: Size of Company: Size of our company is BDT.800,000,000. Which’s BDT.100,000,000 bears on by sponsors, BDT.350,000,000 bearded long term loan, BDT.150,000,000 bearded short term loan, BDT.200,000,000 comes from other sources.


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2.2: Technology:

2.2.1: Printing Equipment: For build our Newspaper Company we have to need a press and printing equipments. We choose an Indian printing machine of RONALD.

Descriptions are written down:

Company Detail: Internationally recognized, K.K. PRINTING MACHINES MFG. CO. (P) LTD, the manufacturer of the Ronald Line of Printing Presses, was established in 1983. The Ronald Press has evolved over the past two decades and emerged as a leading player in the field of Printing Press. Each of the last twenty years has been marked by milestones in product development, technological enhancement and a growing international customer base. Over the past two decades they have invested enormously in factory upgrades and also developed a world-class customer service support team. The infrastructure at Ronald includes state-of-the-art CNC machines, CAD/CAM technology, latest testing facilities etc. etc. Every inch of this space is bristling with purposeful, coordinated activity that enables us to manufacture world class printing press month after month, year after year.Today, from the heart of India, the Ronald Press stands shoulder-to-shoulder with the best of the non-heatset web-offset presses in the world. There are one of the leading manufacturer and suppliers of printing presses from not only India but most of the developed and developing countries also.

Product Detail: For our company we choose Ronald’s “A3c+ stacks” printing machine.

Price BDT. 65,000,000Speed 40,000 pieces per hour

This is the ideal machine for adding colours and pages to the existing newspaper setup. It can print 4+1 on one web. It can be easily integrated and it is best suited for the printers looking for adding additional colours and pages. To witness all these unbelievable advantages engineers and print experts of Thomson Press visited various Akiyama customers of Japan and to their factory twice during last two years. To their utter surprise they found that J Prints used


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by various printers produces saleable copy from 3rd printed sheets. Thus minimizing printed waste to the lowest level, when compared to all other machines available in the market.There are various unique advantageous features loaded in J Print Machines. One of the unique features is its super fast make ready An 8 Colour J Print Press can be made ready for printing only in 4 minutes with its semi automatic plate loading facility with the induction of new J Print Perfection Press. Thomson Press has armed themselves for short run high quality jobs which can accept long range of paper stock starting from 28 gsm to more than 380 gsm. boards.

A3c+ stacks

ProductsCut-off

Broadsheet TabloidQuarter fold (Magazine)

Double Parallel Or Digest ( 2-on )

Signature Size (Untrimmed) sizesDepending on web width used

508 mm

368mm to 444mm x 508mm

254mm x 368mm to 444mm



546 mm




136.5mm x 368mm to 444mm

560 mm





578 mm




144.5mm x 368mm to 444mm


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Technical Specifications

PARTICULARS 546mm CUT OFF 578mm CUT OFF

Ronald Super Speed36,000 cph / 40,000 cph

36,000 cph / 40,000 cph

Cut Off 546 mm 21-1/2" 578 mm 22-3/4"

Plate & Blanket Width 889 mm 35" 889 mm 35"

Plate Length (unbent) Slit 577 mm 22.71" 609 mm 23.97"

Plate Thickness 0.28mm 0.011" 0.28 mm 0.011"

Blanket Length including bars 594 mm 23.38" 626 mm 24.64"

Blanket Thickness 1.65 mm 0.065" 1.65 mm 0.065"

Paper width full reel 690-889mm 27"-35" 690-889mm 27"-35"

Max. reel dia 1070 mm 42" 1070 mm 42"

Printing Length 520 mm 20.47" 552 mm 21.73"

Blanket thickness with under packing

2.1 mm 0.082" 2.1mm 0.082"

4 High Tower : Height - 4500 mm ; Width - 1200 mm

MONO Unit : Height - 2100 mm ; Width - 1200 mm

Folder : Height - 3800 mm ; Width - 1350 mm

PARTICULARS508mm CUT OFF

546mm CUT OFF

560mm CUT OFF

578mm CUT OFF

Ronald Super Speed

30,000 cph 30,000 cph 30,000 cph 30,000 cph

Cut Off 508mm 20” 546mm21- ½ “

560mm 22” 578mm22- ¾ “

Plate & Blanket Width

889mm 35” 889mm 35” 889mm 35” 889mm 35”

Plate Length (unbent)

Gripper

516mm20.31”

568mm21.81”

568mm22.36”

586mm23.07”

Slit 539mm21.22”

591mm22.71”

591mm23.26”

609mm23.97”

Plate Thickness

0.28mm

0.011”

0.28mm

0.011”

0.28mm

0.011”

0.28mm

0.011”

Blanket Length including bars

556mm21.88”

608mm23.38”

608mm23.93”

626mm24.64”

Blanket Thickness

1.65mm

0.065”

1.65mm

0.065”

1.65mm

0.065”

1.65mm

0.065”

Paper width full reel

690-889mm

27”-35”

690-889mm

27”-35”

690-889mm

27”-35”

690-889mm

27”-35”

Max.reel dia.1070mm

42”1070mm

42”1070mm

42”1070mm

42”

Printing Length 482mm18.97”

520mm20.47”

534mm21.02”

552mm 21.73

Blanket thickness with under packing

2.1mm0.082”

2.1mm0.082”

2.1mm0.882"

2.1mm0.082”


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4 Hi Tower - 4 Color Printing Machine

Continuous feed inking system in 4 color printing machine ensures quality at all speeds. Dual ink form rollers. Swing down ink fountains (optional) for easy and quick cleaning. Fountain keys for accurate ink control across the web (optional lever & style ink keys). ·

Gear driven ink train. Manually operated lever to rotate ink fountain roller for quick setting of ink and easy

cleaning. Continuous feed dampening system with micrometric control of fountain roller for

variable speed to achieve reliable & quick results.

Server Information: We need server for creating archive. We stored news there day by day. Servers description are:

Model PriceIBM-System x3200 M3 Server BDT.67,400.00

IBM-System x3200 M3 Server

Quick Glance:

Installed Memory: 2 GB


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Processor Type: 1 x Intel Xeon X3430 Quad-core 2.40 GHz

Max # of Processors: 1

Description:System x3200 M3 Server

Manufacturer:IBM

User Reviews:Not Rated

Processor Processor Class:

1 x Intel Xeon X3430 Quad-core 2.40 GHz Maximum Number of Processors:

1

Memory Installed Memory:

2 GB Max System Memory:

24 GB Memory Technology:

DDR3 SDRAM Number of Memory Slots:

6 Totals

System Cache Size:

8 MB Drive Controllers:

Serial ATA Interface Connection:

1 x Display,2 x RJ-45 Network,2 x 9-pin DB-9 Serial,1 x 25-pin DB-25 IEEE 1284 Parallel,4 x 4-pin Type A USB 2.0 - USB Rear,2 x 4-pin Type A USB 2.0 - USB Front

Storage Included Drives:

DVD-Reader - DVD-ROM Hard Drive Capacity:

Not Included


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Modem / Networking Included Network Card:

2 x Gigabit Ethernet IEEE 802.3ab

Case Chassis Style:

Tower Height:

17.25" Width:

8.50" Depth:

21.25" Weight:

46 lbs

Warranty Warranty Information:

3 Year Limited

General Expansion Bays:

6 x Drive Bay Free,1 x Drive Bay Populated

Slots: 2 x 32-bit/ 33MHz PCI Total,1 x PCI Express x1 Total,2 x PCI Express x8 Total

Power Supply: 1 x 401 W


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2.2.2: Official Equipment:

Air-conditioner: For our company and our press we need air-conditioner. We choose “Videocon” air-conditioner for both of our company and press. We bought all of this air-conditioner from “Videocon’s” only one sold distributor “Destiny-2000Ltd.”Descriptions of air-conditioner are writing down:

Model Weight PriceVKS53.CVE1-CR 1.5 tons BDT. 25,000.00

Videocon: VKS53.CVE1-CR

Features:

Vitamin C Filter Gold Fin Evaporator Designer (IMD) Panel Adjustable Louvers(6 Level) 100% Copper Pipes.


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Generator: For proper and commercial work we need generator. We imported generator from China, which is Category-A generator.Briefly are written down:

For Press

Model PriceTurbocharged Diesel Silent generator

set 8-kw-800kwBDT. 1,764,000.00

Turbocharged Diesel Silent generator set 8-kw-800kw

Place of Origin Guangdong, China (Mainland)Brand Name WLD soundproofModel Number Sound proof seriesOutput Type AC Three PhaseSpeed 1500Frequency 50HzRated Power 10-2000KVARated Voltage 230V/400VRated Current AConfiguration Cummins engine & Stamford alternatorAlternator Stamford, Simen, Marathon, Faraday at

optionControl Panel Deepsea, Smartgen or GU320Quality Control ISO9001-2000, ISO9001-2008


http://wldjd.en.alibaba.com/productshowimg/370868959-210584937/Turbocharged_Diesel_Silent_generator_set_8_kw_800kw.html

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Standards JB/T 1403-1999, GB/T 12501-1990Warranty 1 Year or 1500 running hoursBrand CumminsPower 1-20000kvaVoltage 230V / 400VAspiration Natural aspirate

For Office

Model PriceWLD Cummins electric diesel Generator BDT. 47,500.00

WLD Cummins electric diesel Generator

Place of Origin Guangdong, China (Mainland)Brand Name CumminsModel Number CUMMINSOutput Type AC Three PhaseSpeed 1500/1800 rpmFrequency 50/60 HzRated Power 20-1375KVARated Voltage 230V/400VRated Current AEngine CumminsAlternator Stamford, Simen, Marathon, Faraday at optionControl Panel Deepsea, Smartgen or GU320Quality Control ISO9001-2000, ISO9001-2008Standards JB/T 1403-1999, GB/T 12501-1990Warranty 1 Year or 1500 running hoursBrand Cumminspower factor 0.8Voltage 230V / 400VPhases Three phases, four wires


http://wldjd.en.alibaba.com/productshowimg/430889874-210557820/WLD_Cummins_electric_diesel_Generator.html

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Computers and Accessories: For internal works our employee’s have to need computer. We use “Dell’s” personal computer pack.In down written its description:

OptiPlex 780 Desktop Intel Core 2 Duo Processor E7500 2.93GHzOperating System(s) Windows® 7 ProfessionalMemory 2.0GB DDR3 Non-ECC SDRAM (1 DIMM)Video Card Integrated Video, Intel GMA 4500Keyboard Dell USB Entry KeyboardMouse Dell MS111 USB Optical MouseHard Drive 250GB SATA 3.0Gb/sMedia Card Reader Dell 19 in 1 Media Card Reader

Removable Media 16X DVD+/-RW w/ Roxio Creator & Cyberlink PowerDVD

Audio Solutions SoundMAX Integrated Digital High Def Audio

Network Adapters (NICs) Intel® 82567LM-3 Gigabit Network Connection

Speakers NoneMonitor Dell Professional 2009W 20" Wide Monitor

Hardware Support Services 5 Year Limited Warranty plus 5 year NBD On-Site service

Factory Installed Software NonePrice BDT. 35,000.00


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2.3: Marketing Activities:

2.3.1: Target market:

Now day’s newspaper is not only popular in urban areas but also in sub-urban and rural areas. People of mature ages read newspaper. A news paper has different sections for different person. The target market for a newspaper is quite large.

The general people who fall into our target market are:

Business man: Our main targets are businessman. Because they want to know about country and market news. So, mainly we targeted them.

Service holders: Service holders are bought newspaper for gather local and international news. We have strong network for gathering collect local and international news.

Student: Students bought newspaper for collecting interesting news, job news and flashing news.

Other: In general people for various purposes they bought newspaper. We targeted them with our strong news.

2.3.2: Market strategy:

For market strategy different sorts of ads and promotional program will be done. The different sorts of strategy which we will follow are:

More advertising program. Sponsorship on renown places (shopping mall, University). Special copies for the business man. Special releases for different occasions (National mother language day, National day,

Independence day )


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Others (Cartoon, Drawing contest, Sudoku, Quiz).

SWOT Analysis:

Strength:

Highly talented Editor. A dedicated team of employees. Authenticated published news. Advertisement is relatively high. Cater to the demand of the widest spectrum of readers. Different sorts of marketing campaigns.

Weaknesses:

Promotional campaigns are not attractive. Silence to attract poor people who don't have purchasing power. Buying clientele is a particular section of the society. Lack of attraction among housewives and doctors. Numbers of readers of Bengali Newspapers of the country are generally very low. Distribution channel for overseas readers is not very effective.

Opportunities:

Diversification in the other areas of the media. Possibility of creating new dimension among the current and prospective readers. Future possibility of competition with the electronic media.

Threats:

Effective campaigning of other dailies.


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Absence of strong promotional campaign. Future possibility of competition with the electronic media. Chance of losing competitive advantage and position in market among the Bengali

dailies in the country.

2.3.3: Advertising Program:

We choose some sectors for advertisement that’s:

FM Radio: Now FM radio is one of the popular entertainment sources. So, we can

use this field for our advertisement.

Television: Television is one of the greatest entertainment sources of our country. In

our countries often 80% people are watching television. For increasing our

companies popularity television is one of the greatest sources for us.

Magazine: In our countries more peoples are bought and read magazine. So, it will

be another fruitful advertisement sources for us. Because magazines are collect

many days from publishing period.

Direct Mail: We send mail our newspaper and gratings card to renowned

businessman, selected companies top service holders and many honorable peoples.

Internet: That is period of internet. So, we have to give advertise at internet

Outdoor Advertising (Billboards): Billboard is the one of the popular advertising

system of Bangladesh. So, we use it and give most priority all of advertising way.

Outdoor Advertising (Shopping mall & populous place): Shopping mall and

populous place is our target. Because its helps us to getting popularity.

Transport Advertising: At this section we use bus and train. In buses outside and

train’s inside we using our newspapers advertise. We believe its helps increasing our

market popularity.

Fair: In book fair is the great opportunity to put up our newspapers feature from

peoples. In meantime it can able to enrich our market popularity.


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Special events and Promotions: In a year we get some special event, such as; 21

February (International Mother Language Day), 26 March (Independence Day), 16

December (Victory Day). We organize some special event with honorable people. It

is another great way of promotion for us.

2.4: Operating Procedures:

The Business we have chosen is a news paper company which is a service oriented

company. The operating procedures for the company are given bellow:

The first step is bringing in the news which will be published in the news paper. Reporters

will be responsible for bringing in the news. After the reporters bring in the news the news

will be send to the editors for editing the news for publishing. After the editors had finished

editing the news the edited news will be send to the press for the printing.

In the press the following steps will be done for the publishing the news:

The press will buy the required paper and ink. The paper will be newsprint (72000 tk.

Per Ton). And the ink (400-500 Tk.)

The first edition will be finished printing.

The published work will go through a process of error/mistake checking in order to

find any printing mistake. If there is any mistake they will be corrected and re

printed.

After that the second edition of the paper will be printed which will be the final

version of the paper.

After the work of the press the printed papers will be sent to the distributers for delivering

the papers to the customers. The customers will be able to buy the paper for any newspaper

stand, or the appointed hackers will deliver them to the designated address.


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Reporte

News

Editors

Press

Buy paper and ink

1st Edition

Prof Check

2nd Edition

Client

Client (outside of Dhaka)

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Chart of operating procedure

2.5: Personnel: For recruiting process we follow some rules or process. That’s:

We recruited some reputed journalists to paying attractive salary. We search talented reporter from reputed reporter’s training institute. We gives circular in top news daily’s.

And our recruitment process charts are written down:


Managing Editor

Assistant Managing

Chief Printing Officer Chief Financial Officer Chief Marketing & Sales Officer

News Editor

Production Manager

Information Officer

Production Worker

Finance Manager Marketing

Manager

Assistant Sales

Manage

Sales Manage

r

Marketing Officer

Distributor

Assistant Editor

Assistant Editorial

Special Correspondent

Circulation Manager

Chief

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2.6: Regulatory Requirements:

Regulatory requirements are discuss briefly in down:

IntroductionBangladesh is a pre-dominantly Muslim country in Southeast Asia. It gained Independence on December 16th, 1971 after a long and bitter liberation war waged Against Pakistan. Shortly thereafter, a democratic government and a liberal constitution were adopted and a general election was held the following year. However, democratic Progress was quickly curtailed when a trend towards authoritarianism began with one party Rule in 1975 and endured for 16 years. Eventually this regime was toppled in 1991, but the road to democracy and media freedom has been long and hard fought. The 1990’s marked a new era of media freedom as granted in the Constitution. Despite these freedoms, the media face many challenges in performing their functions. Thus, while the media are a large sector and free in Bangladesh, members of the press and media routinely face violence or restrictions making it difficult to practice journalism or carry out media activities in a free manner. However, trends towards privatization of Broadcasting and advertising have given the media greater independence than ever before.

Brief History of the Media Laws and RegulationsPrior to independence, Bangladeshi media history began under the authority of External governments. In 1931, the India Press (Emergency Power) Act was passed giving the local Government authority to forfeit the press. Another landmark measure Took effect in 1965 under the Pakistani Government, the Defiance of Pakistan Ordinance, Which restricted the freedom of the press altogether. The Daily Ittefaq and the New Nation Press was penalized for criticizing the Government. Just before independence in 1972, four daily newspapers and a periodical were found abandoned and their ownership was vested with the government. In 1972, the constitution of the People’s Republic of Bangladesh was formally endorsed. In this new constitution, the right of every citizen of freedom of speech and Expression and freedom of the press was guaranteed. In 1973, the Printing Presses and Publication (Declaration and Registration) Act was introduced. In 2001, the Dramatic Performance Act of 1876 was repealed and the copyright ordinance of 1962 was revised and became law in 2000. On September 16th, the Information Minister said that future legislation will include an act titled ‘Television Network (Management and Control) Act 2002. The law may provide the commercial activities of Cable operators and distributors.


Staff Reporter Reporter

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ConstitutionFreedom of the press is a fundamental right of all citizens as guaranteed in the constitution of the People’s Republic of Bangladesh. Article 39 of the Constitution is the most important Article for this study as it provides provision for press freedoms:

39 (1) Freedom of thought and conscience is guaranteed. (2) Subject to any reasonable restrictions imposed by law in the interest of the Society of the State, friendly relations with foreign States, public order, decency or Morality, or in relation to contempt of court, defamation or incitement to an offence-

(a) The right of every citizen to freedom of speech and expression; and (b) Freedom of the press is guaranteed.Article 39 clearly states that freedom of thought and conscience is unlimited, but other freedoms such as speech and expression and freedom of the press are not without restrictions. The restrictions referred to in Article 39 assume action only by law. Without legislative authority, the executive cannot place any restriction or limitations on these freedoms. To impose a restriction, the legislature must make a law only for that purpose. While a citizen may exercise such rights in normal situations, extenuating circumstances may create compelling reasons to depart from the normal functions of the state.

While Article 39 addresses freedom of the press, Article 43 provides protection of Privacy to the citizen. Every citizen shall have the right, subject to any reasonable restrictions imposed by law in the interests of the security of the State, public order, public morality or Public health-(a) To be secured in his home against entry, search and seizure; and(b) To the privacy of his correspondence and other means of communication.

As interpreted, this provision limits the right of the press to invade private homes to obtain confidential information, interfere in a citizen's secrets, or record private political discussions. 2Besides the proclamation of emergency, other restrictions relating to the security of the state can be found in Article 39(2). It states the right of every citizen to freedom of speech and expression and freedom of the press, but renders such freedoms subject to the security of the state, friendly relations with foreign states, public order, decency or morality, contempt of court, defamation or incitement to an offence. The Penal Code, Special Powers Act and the Contempt of Courts Act prescribe the punishment for violations that offend these press limits. Reference should also be drawn to Article 33, which empowers the Government to detain anyone, including journalists, in prison, without trial for six months initially. This Article provides immunity to the Government against illegal confinement of a citizen. Under the Special Powers Act of 1974, the Government may detain any journalist for six months without trial in prison. Article 78 also deserves reference because it describes the privileges and immunities of parliament and its members. For example, members of the press may enter parliament, but only with permission. The Speaker alone has the power to authorize the publication of papers, documents and reports placed or submitted in Parliament. No member of the press has a right to take any document out of Parliament without the permission of the Speaker. Contempt of Parliament


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is a punishable offence. In fact, members of the press are not allowed to attend any parliamentary committee meetings

Press Legislation:

The Printing Presses and Publication Act (PPPA) 1973:The Act outlines the system for the operation of printing presses and the printing and publication of newspapers and registration of books. To become a newspaper or Magazine owner or publisher, permission, declaration and registration from the Government is required. A proper trade license from Municipal Corporation is a further Requirement.

The Penal Code, 1860 (Modified up to the December 31, 1983):It provides that words or writing that incites hatred, contempt, or provokes Disaffection towards the government is a publishable offense. Public disapproval of Government policies with an aim towards reform through lawful means without creating Disaffection is not an offense. In this law, Sections 153-A and B provide punishment for promoting or attempting to promote feelings of enmity or hatred between different classes. Sections 292 and 293 provide punishment for obscene publication. Section 295-A provides: whoever, with deliberate and malicious intention of outraging the religious feelings of any class of citizens of Bangladesh by words, either spoken or written, or visible representations insults, or attempts to insult the religion or the religious beliefs of that class, shall be punished with imprisonment of either description for a term which may extend to two years, or with fine, or with both. Section 499 says that defamation is a punishable offense under civil law as a tort and a criminal liability under section 499 of the penal code.

The Code of Criminal Procedure, 1898:Section 99-A of the Code of Criminal Procedure empowers the government to Close or suspend newspapers containing seditious matters that promote feelings of hatred Between classes or outrage the religious feelings of hatred between classes or outrage the Religious feelings of the citizens and to issue search warrants for seizing them. The Offences for these measures are provided for in the penal code.

Official Secrets Act, 1923:According to the Act, a citizen must prove why he or she needs information Before the Government will provide it. By placing the burden of proof on the citizen, the Official Secrets Act protects corrupt government officials from public scrutiny, hindering Transparency and accountability of government at all levels. Section 3 of the Official Secrets Act, 1923 makes it an offence if any person acts against the safety or interest of the state. As applied to the media, no information can be imparted to a state enemy through reporting, publications, research or other means of Imparting information that would affect the integrity and sovereignty of the state and its Allies.


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The Newsprint Control Order of 1974:The Act was invoked by the Ministry of Information to exercise control over the Production and consumption of newsprint. In 1975, the government closed down all the Newspapers other than two Bengali and two English dailies the journalist community With the exception of a few had to pledge their loyalty to the ruling party. The majority of the suspended newspapers were subsequently allowed to publish, but many restrictive Laws continued even after changes following the recent democratic movement.

Official Directives:From time to time, government agencies send official directives to press Organizations informing them of new restrictions on writing. Often times, these Restrictions already exist in the PPPA, but are clearly redefined to emphasize the Importance of abiding by these rules. One example is the frequent ‘press advice’ given to Press organizations and international correspondents stating that reporting of certain Opposition activities are prohibited. Occasionally the ‘press advice’ requests special Treatment of government news. In the 1980’s, President Ershad requested priority Treatment in ensuring front page newspaper coverage of his poetry per ‘press advice’. At the same time, in 1985 renowned Bangladesh poet Begun Sufia Kamal spoke before an Important gathering at a press club to protest repression against women. The protest was reported on and sent to the newspapers by BSS, the government news agency, but the PID (Press Information Department) press advice ordered the poet’s speech unpublishable.

Application of Press Legislation:The application of media legislation is basically the implementation of the PPPA by the Ministry of Information, which is the government agency accountable for communicating with the press and implementing the PPPA. Other government organizations are also involved in the implementation process as well. The Ministry of Home Affairs is one such body that becomes involved in the process when the issue in question deals with activities related to unrest. The Department of Film and Publication (DFP), a directorate under the Ministry of Information monitors the activities of newspapers and their overall progress. DFP also distributes government advertisements to the media

In 1993, the Bangladesh Press Council, a government appointed press council, declared a code of conduct for Newspapers, News Agencies and Journalists. While many Codes deal with ensuring accuracy and integrity of the news and members of the press, a Few of these articles are potentially troublesome for the press. They are as follows:

The war of Liberation and its spirit and ideals must be sustained and upheld, and anything repugnant to the war of Liberation and its spirit and ideals must not be printed, published or disseminated in any manner in the press.Reports based on rumors and not supported by facts shall be verified before Publication and if these are considered not suitable for publication, one should refrain from publication of such news.Sensational and pulpy news shall not be published to augment the circulation of a Paper if such news is deemed vulgar, improper and against public interest.


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The publication of malicious news is far more immoral than that of wrong news without malicious intent. In November 2002, the Bangladesh Press Council amended the code of conduct. The approved amendments state that any news item or commentary contrary to national Interest, the country's independence and sovereignty, integrity of the state and Constitution should not be published. Chairman, Justice Muhammad Mozammel Haque MP, said, in a press release, “[that] journalists will uphold the ethos of the liberation war, its ideals and achievements, and refrain from carrying out any campaign that goes against its spirit. It is a duty of a newsman to keep the people informed on matters that attract and influence them and write and publish news and news articles showing full respect to personal rights and sensitivity of the newspaper readers, according to the code of conduct.” Local journalists fear that the new amendments may endanger their ability to report freely. The Press Code has been largely ineffective in keeping members of the press in Check. In fact, few members of the press even abide by the code. It is seen by many as a Vehicle of censorship and control by the state.

Mechanisms for Enforcing the LegislationThe Ministry of Information has been enforcing the PPPA in many ways. First of all, it uses the PPPA as a means to receive and appraise all new newspaper applications. The Ministry of Information uses it as the basis to punish any newspaper or journalist for writing articles that do not conform to legal guidelines. Its purported function is to guarantee the right of expression to national publications. However, the PPPA’s influence is mixed. On one hand, it supposedly guarantees freedom of the press, but in practice it restricts such freedoms. Mass media laws in Bangladesh tend to curtail press freedom, particularly so as far as the continued use of the Special Powers Act is concerned. The PPPA also shows a trend in the government’s limiting the publication of newspapers and periodicals. For example, in item (a), section (9), the PPPA says if a newspaper is not published within three months of the date on which such declaration is authenticated or deemed authenticated, the declaration will become null and void. Item (3) of same Section says that when an established daily newspaper is not published for three months and for other newspapers six months, the publishing rights become null and void, requiring a new declaration. These sorts of restrictions and limitations make it difficult for the press to perform their jobs effectively.Despite the many negative attributes of the PPPA, there are some positive aspects to it. Journalists often use it to defend their rights to report freely. For better or worse, it serves the journalist community as a basis for freedom of expression. It is the wall that journalists lean against and depend on when they criticize government bodies and officers and defend themselves against various allegations.

Issuing Licenses:

Print Media:


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The licensing process can be summarized in the following way: An application form must be submitted to the District Magistrate, who then forwards the application to the DFP for name clearance of the publication. After that, the application is sent to the Special Branch of Police for an inquiry about the applicant.

Then the District Magistrate can get the declaration of a Press, Newspaper or magazine, but he cannot authenticate the declaration unless the proprietor, printer and publisher are citizens of Bangladesh; the printer or the publisher was not convicted of an offence for five years; The printer or the publisher is sane; the publisher has financial resources; and the editor Possesses educational qualifications or adequate training or experience in journalism. If these fields are not met; the District Magistrate can cancel the authentication.

Newspapers:Approximately 1566 newspapers and periodicals are published from Bangladesh in Bengali and English. The majority of newspapers and periodicals are published in Bengali. Since the 1990’s, the number of newspapers increased rapidly. Of the total newspapers, 346 are daily, 5 bi-weekly, 615 weekly, 171 fortnightly, 346 monthly, 7 bimonthly, 65 quarterly, 3 bi-annual and 8 annual. In fact, only 20-22 daily newspapers and 10-12 magazines are being published regularly. Of them, only 6-8 newspapers and magazines pay salary and wages to their journalists and workers regularly. The remaining newspapers and magazines do not pay journalists and workers according to wage board. Many old and influential newspapers are facing financial constraint due to an underdeveloped advertising market. However, in the last decade, the privatized Advertising market has grown which has assisted in minimizing government interference in the print media.

About Bangladesh Code:

The Bangladesh Code was first published between the years of 1977 and 1988 in 11 volumes and contained the laws from years 1836 to 1938. The current publication of the Bangladesh Code contains all existing Acts of Parliament, Ordinances and President’s Orders in force in Bangladesh, except Regulations and purely amending laws, in 38 volumes and an Index book in chronological and alphabetical order, separately. It comprises the earlier codified laws which are updated and relocated in volumes 1 to 8 and partly in volume 9 and the codified laws made between the years of 1939 and 2006 in volumes 9 to 38. These laws include enactments that have been inherited from the past, dating back to 1836, promulgated by various authorities according to the Constitution in force at the relevant time. By introducing the Bangle Vasha Procholon Ain, 1987, all laws enacted in Bangle are shown in volumes 27 to 38.Publication of laws in the Bangladesh Gazette is the first step to make the people know that a particular law has been enacted. Further, according to section 6 and 6A of the Bangladesh Laws (Revision and Declaration) Act, 1973 (Act No. VIII of 1973), it is a mandatory direction


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to the Government that “All Acts of Parliament, Ordinances and President’s Order in force in Bangladesh shall be printed in chronological order under the name and style of “the Bangladesh Code” and may also be made available through website.One of the primary assumptions of all legal systems is that citizens ought to have access to laws and be in a position to access the laws. This assumption is made meaningful by providing avenues for accessing the laws.

Conclusion:More than ever, the people of Bangladesh are exposed to a wide array of Information and it is impacting all strata of life in all regions of the country. The free flow of information has not only empowered women and the underprivileged; it has also generated enthusiasm among all segments of the populace to take part in development activities. However, the democratization process resulting in greater access to information should not mask the fact that the state still plays a large role in manipulating the media. There are a number of obstacles standing in the way of effective media reforms such as the country’s large illiteracy rate, 48 percent for men and 71 percent for women. However, democratization and the gradual deregulation of the media are bound to have mixed effects, such as less government interference, and with it less media Accountability.


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2.7: Environmental Impact Assessment:

Environmental impact:

We buy paper from Bashundhara Company. Recycling the paper. Don’t throw the dust in our press road.

In details of recycling processing:

The process of recycling paper is really rather interesting and is surprisingly not overly complicated. Once the paper arrives at the paper recycling plant, it begins a relatively short process toward creating new paper products.

Recycled paper products are easily identified by the recycling symbols on their packages or at times even embossed on themselves. Recycling paper is also great for the environment, as it both cuts down on natural resources needed to create more paper, and cuts down the disposal of waste paper. Recycled paper is just as high quality as regular paper and similarly priced.

An explanation of the six steps of paper recycling:

1. Pick-up. Acceptable paper items to recycle are newspapers, magazines, corrugated cardboard, boxboard (such as cereal boxes), office paper, mail, phone books, and catalogs. Unacceptable items are metallic paper (such as gift-wrap), coated board (such as beer boxes), and any paper that has gotten dirty, had food on it, or been wet. You must also be sure to flatten any boxes.

At this point, it is important that the individual has already sorted the paper (separating newspaper from magazines, for instance) because different kinds of paper end up serving different functions. Magazines, especially, with their glossy pages and images, need to be separated as they go through an entirely different process to remove the gloss and ink.

2. Sorting. The paper recycling is picked-up and taken to the recycling center, where it is sorted either by hand or by machine (a large spinning, bladed cylinder).Once the paper has been sorted, it is put in large bales and sent to the paper mill.


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3. Pulping. The paper is soaked with water and chemicals and mixed around to break up the fibers. Individual fibers of paper are called pulp, and this slushy mix is much easier to clean and shape as desired.

4. Filtering. The pulp is then sifted through large screens that remove further contaminants (such as waxy coatings, heavy inks, non wood-based fillers, etc.).This is the first stage of cleaning the pulp, but it must get much cleaner"¦

5. De-inking. Called "floating," the pulp is put into a floatation device and mixed with several different kinds of "soapy" chemicals. These chemicals separate the ink from the pulp. Air bubbles are blown into the floatation device, and as they rise to the top, they take the ink with them. The ink-filled bubbles are then skimmed off the top of the mixture, and the pulp is left clean. It is now called "stuff."

6. Finishing. Different stuff goes through further processing depending on what outcome is intended, but here we will just focus on papermaking. The stuff, still wet and sludgy, is often mixed with "virgin" pulp; using 100% recycled paper is rare. This sludge is then pressed with something like a large rolling pin to the desired paper width and cut to the desired size.

The papermaking process is the same no matter whether recycled or virgin pulp is used; only the preparation of the pulp is different. In fact, recycled pulp takes up much less energy in the process!

Recycling a ton of paper saves about 17 trees, and it is just as easy as putting your old paper in one bin to recycle instead of another to throw away.

Every 1 year we arrange a camping for save our environment and we say people for tree plant.

We decorated our office by little tree .

Our business thinks:

Make money Save money Invest more money

Our slogan for all people is save environment and makes a green country/world.


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Section 03: Market Information

At market information there have consist of 5 events. That’s:

Size of market. Major Competitors. Pricing of Products. Projected our market share. Growth rate of market.

In down this events are described briefly:

Size of Market: In our country, often 1.2 million peoples are read daily newspaper. From newspapers readers survey 2010.So, we can take standard size of market size, its 1.2 million people.

Major Competitors: In this market there have 5 major competitors. That’s are:

Prothom Alo. Kaler kontho. Jugantor. Bangladesh Protidin. Ittefaq.

Pricing of product:

Name of Newspaper PriceProthom Alo BDT. 8.00Kaler Kontho BDT. 8.00

Jugantor BDT. 8.00Bangladesh Protidin BDT. 3.00

ittefaq BDT. 8.00


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Projected our Market Share:

Present Market Share: Prothom Alo – 27.5% Kaler Kontho – 18.6% Jugantor - 14.8% Bangladesh Protidin - 10% Ittefaq – 15.6%

40%

19%

15%

10%

16%

SalesProthom Alo Kaler KonthoJugantor Bangladesh ProtidinIttefaq

In the latest news have 1.2million people are read newspaper. In our 1 st years production we provide 250,000 copies of newspapers.

So, as follow ratio we capturing often 21% market.

Growth Rate of market:

Prothom Alo – 18.65% Kaler kontho – 12% Jugantor – 14.8% Bangladesh Protidin – 10.6% Ittefaq – 6.2%


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Pricing of advertisement: Our one of the large scale of sales are comes from advertisement. Our advertisement circular are:

Per Inch-Column Tk. 4,000 (Color) & Tk. 2,700 (B/W) for Display and Commercial Ad in Inner General Pages.

Special PagesFront Page (Color) (Min. 12 inch-col and Max. 40 inch-col) Tk. 14,000/=Back Page (Color) (Min. 6 inch-col) Tk. 11,500/=Third Page (Color) Tk. 9,500/=Second Page (Color) Tk. 8,000/=Back Inner Page (Color) Tk. 6,500/=Fifth Page (Color) Tk. 7,500/=Seventh Page (B/W) Tk. 4,500/=Ninth Page (B/W) Tk. 3,400/=Ninth Page (Color) Tk. 5,000/=Business Page (B&W) Tk. 3,400/=Business Page (Color) Tk. 5,000/=Entertainment Page (B&W) Tk. 3,400/=Entertainment Page (Color) Tk. 5,000/=Sports Page (Color) Tk. 5,000/=Center spread (Color)* Tk. 5,000/=

All rates are for per inch- column Additional 25% will be charged for special positions

Spot AdvertisementsFront Page per inch-column (Max. 2 inches) Tk. 30,000/=Back Page per inch-column (Max. 4 inches) Tk. 20,000/=Sports Page per inch-column (Max. 5 inches) Tk. 8,000/=

Classified Advertisement Rate:Tk. 800 will be charged for the first 15 words and Tk. 40 will be applicable for the next each word. Classified advertisement must be within 40 words. No special heading will be given for classified advertisements. Additional Tk. 200 will be charged for the same advertisement for online edition. Every advertisement will stay online for 07 (Seven) days. Tk. 300 will be charged for the classified ad exclusively for online edition. Duration for this category ad is also 07 (Seven) days. Tk.1200 for Birthday Greetings Advertisement (2 inches-column).


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Box Service:Tk. 1500 is the rate for receiving letters from Prothom Alo Box Number. Each Box Service is valid for 30 days only.

Weekly Magazine-Chutir Dine: On Saturday: Front Strip (2 inch X 7.75 inch) (Color) Tk. 50,000/= Back Cover (Color) Tk. 75,000/=Second Cover (Color) Tk. 65,000/=Third Cover (Color) Tk. 60,000/=Inner Full Page (B/W) Tk. 35,000/=Inner Full Page (Color) Tk. 45,000/=Center Spread (Color) Tk. 85,000/=

Stadium: On Sunday:Front Page per inch-column (Color) Tk. 2,500/=Back Page per inch-column (Color) Tk. 2,000/=

Aine Odhikar: On Sunday Per inch-column (B&W) Tk. 2,000/=

Biggyan Projonmo: On Sunday Per inch-column (B&W) Tk. 2,000/=

Dhakai Thaki: On Sunday Front Page per inch-column (Color) Tk. 2,400/=Back Page per inch-column (Color) Tk. 2,000/=Inner Page per inch-column (B/W) Tk. 1,500/=

Weekly Magazine (ROS+ALO): On Monday Front Strip (2 inch X 7.75 inch) (Color) Tk. 60,000/=Back Cover (Color) Tk. 80,000/=Second Cover (Color) Tk. 70,000/=Third Cover (Color) Tk. 65,000/=Inner Full Page (B/W) Tk. 40,000/=Inner Full Page (Color) Tk. 50,000/=Center Spread (Color) Tk. 90,000/=

Naksha: On Tuesday Front Page per inch-column (Color) Tk. 6,000/= Back Page per inch-column (Color) Tk. 5,000/= Inner Page per inch-column (Color) Tk. 4,000/=


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Swapno Niye: On Wednesday Front Page per inch-column (Color) Tk. 3,500/=Back Page per inch-column (Color) Tk. 3,000/=Inner Page per inch-column (B&W) Tk. 2,000/=

Narimancha: On Wednesday Per inch-column (Color) Tk. 3,000/=

Shasta Kushal: On Wednesday Per inch-column (Color) Tk. 2,500/=

Bondhu Shobha: On Wednesday Per inch-column (B/W) Tk. 2,000/=

Ananda: On Thursday Front Page per inch-column (Color) Tk. 3,500/=Back Page per inch-column (Color) Tk. 3,000/=Inner Page per inch-column (B/W) Anno Alo: On Friday Tk. 2,000/=Front Page per inch-column (Color) Tk. 3,000/=Inner Page per inch-column (B/W) Tk. 2,000/=

Shahitto Shamoyeki: On Friday Per inch-column (Color) Tk. 2,500/=Per inch-column (B/W) Tk. 2,000/=

Golla Chut: On Friday Per inch-column (Color) Tk. 2,300/=

Projonmo Dot Com: On Friday Per inch-column (Color) Tk. 2,500/=

Special Supplement: On Special days Front Page per inch-column (Color) Tk. 5,000/= Back Page per inch-column (Color) Tk. 4,500/=Inner Page per inch-column (B/W) Tk. 2,400/=Inner Page per inch-column (Color) Tk. 3,600/=


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Sales Channel: Our sales channel chart are written down:


Chief Marketing & Sales Officer

Assistant Sales

Manage

Sales Manage

r

Distributor Distributor Distributor Distributor Distributor

Client

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Section 04: Financial Data

Project Cost : In project cost there have some asset and beginning working capital.

Fixed asset- Equipment: We bought printing machine as a fixed asset. Its price is BDT.65,000,000.00

Computer & etc: In the starting of business we bought 104 personal computers for our employee’s use.

104 personal computers bought at price BDT.35,000.00. And 104 UPS at price BDT.2,000.00. This entire total is, BDT. 38,48,000.00.

Furniture & fixture: At the first of business we need furniture. In firstly we bought-75 tables at price BDT. 2,000.00. Total= 1,50,000.00.

245 chairs at price BDT. 500.00. Total= 1,22,500.00.

90 officers chairs at price BDT.1,200. Total= 1,08,000.

1 conference table at price BDT.10,000.00.

15 file cabinet at price BDT. 5000.00. Total=75,000.

In total cost BDT. 4,65,500.00

Electrical Materials & fixture:

Air-conditioner: We bought 10 air-conditioner at price BDT.

25,000.00. Total= 2,50,000

Generator: We bought 2 generators. One for office and another press.

For office generator price BDT.47,500.00. And for press generator

price BDT. 17,64,000.00.

Fan, light & other accessories: At this event we spend BDT. 50,000.00.


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Automobile: We bought-

4 Microbuses at price BDT. 14,00,000. Total= 56,00,000.00

2 Cars at price BDT. 10,00,000. Total= 20,00,000.00

2 Delivery van at price BDT. 14,00,000. Total= 28,00,000.00

Beginning working capital is 20% of sell. Its BDT.9,12,50,000.00

Sources & Uses:

Sponsors: In our companies have 5 sponsors. Every sponsors are sponsored BDT.1,00,00,000.00. Total= BDT.5,00,00,000.00

Bank loan: Long term Bank loan: We take long term bank loan

BDT.30,00,00,000.00 Short term Bank loan: We take short term bank loan BDT.

BDT.15,00,00,000.00

Income Statement:

Sales: There have direct, advertise, occasional sells. 1st Year:

o Direct: 2,50,000 copies X BDT.6 X 365 days = 54,75,00,000o Advertise: BDT.10,00,000 X 365 = 36,50,00,000o Occasional: BDT. 2,000,000

2nd Year:o Direct: 3,50,000 copies X BDT.6 X 365 days = 76,65,00,000o Advertise: BDT.20,00,000 X 365 = 73,00,00,000o Occasional: BDT. 2,500,000


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3rd Year:Day:

o Direct: 4,50,000 copies X BDT.6 X 365 days = 98,55,00,000o Advertise: BDT.40,00,000 X 365 = 146,00,00,000

Evening:

o Direct: 20,000 copies X BDT.3 X 365 days = 2,19,00,000o Advertise: BDT.10,50,000 X 365 = 38,32,50,000o Occasional: BDT. 3,000,000

4th Year:Day:


Evening:

o Direct: 30,000 copies X BDT.3 X 365 days = 21,90,00,000o Advertise: BDT.25,00,000 X 365 = 91,25,00,000o Occasional: BDT. 3,500,000

5th Year:Day:


Evening:

o Direct: 40,000 copies X BDT.3X 365 days = 4,38 ,00,000o Advertise: BDT.42,00,000 X 365 = 153,30,00,000o Occasional: BDT. 4,000,000


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Cost of Goods Sold: Cost of goods sold is Sales X 60%.

Rent:Office:

o 1st Year: BDT.20 per sqft X 6000 sqft X 12 month = 14,40,000o 2nd Year: BDT.21 per sqft X 6000 sqft X 12 month = 15,12,000o 3rd Year: BDT.22 per sqft X 8000 sqft X 12 month = 21,12,000o 4th Year: BDT.24 per sqft X 8000 sqft X 12 month = 23,04,000o 5th Year: BDT.24 per sqft X 8000 sqft X 12 month = 23,04,000

Press:o 1st Year: BDT.35 per sqft X 12,000 sqft = 4,20,000o 2nd Year: BDT.35 per sqft X 12,000 sqft = 4,20,000o 3rd Year: BDT.38 per sqft X 20,000 sqft = 7,60,000o 4th Year: BDT.38 per sqft X 20,000 sqft = 7,60,000o 5th Year: BDT.38 per sqft X 20,000 sqft = 7,60,000

Insurance, telephone, utilities: This cost are measured from Sales X 0.2%

Balance Sheet:

Account Receivable: Account receivable comes from Sales X 18.5%. Inventory: Inventory comes from Computer & etc, furniture & fixture,

electrical material & fixture and automobile. This all’s summation. Account Payable: Account payable comes from Sales X 10.5%. Accrued Expenses: An accrued expense comes from Sales X 8.5%.

Cash Flow statement: It’s generated automatically. Statement of Retained Earnings: It’s generated automatically.


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Section 05: Appendix

Product View:


the newspaper business

Documents