the new mousetrap start up canvas. a great way to create a business plan
DESCRIPTION
A business model canvas lets you put together a new business concept quickly and then test it. Mousetrap is based upon a couple of commonly used canvases.TRANSCRIPT
Mousetrap Start-up Canvas
Todd Palmer, Ph.D
Mousetrap Start-Up Canvas
● This is based upon both the Business Model Canvas and the Lean Canvas.
● This Canvas is connected to a Trello template.
● Other toolsets explore the different components of the MSC.
Mousetrap Start-up Canvas
ENTREPRENEUR
INVESTORS
KEY PARTNERS
TARGET MARKETS
VALUEPROPOSITION
PROBLEM
SOLUTION
ACTIVITIES
RESOURCES
CHANNELS
COSTS REVENUES
MSC: MAIN GOAL
ENTREPRENEUR
INVESTORS
KEY PARTNERS
TARGET MARKETS
VALUEPROPOSITION
PROBLEM
SOLUTION
ACTIVITIES
RESOURCES
CHANNELS
COSTS REVENUES
MSC: STAKEHOLDERS
ENTREPRENEUR
INVESTORS
KEY PARTNERS
TARGET MARKETS
VALUEPROPOSITION
PROBLEM
SOLUTION
ACTIVITIES
RESOURCES
CHANNELS
COSTS REVENUES
MSC: CUSTOMER DRIVERS
ENTREPRENEUR
INVESTORS
KEY PARTNERS
TARGET MARKETS
VALUEPROPOSITION
PROBLEM
SOLUTION
ACTIVITIES
RESOURCES
CHANNELS
COSTS REVENUES
MSC: RESOURCE DRIVERS
ENTREPRENEUR
INVESTORS
KEY PARTNERS
TARGET MARKETS
VALUEPROPOSITION
PROBLEM
SOLUTION
ACTIVITIES
RESOURCES
CHANNELS
COSTS REVENUES
MSC: METRICS
ENTREPRENEUR
INVESTORS
KEY PARTNERS
TARGET MARKETS
VALUEPROPOSITION
PROBLEM
SOLUTION
ACTIVITIES
RESOURCES
CHANNELS
COSTS REVENUES