the most marketing wars ever

6
THE MOST MARKETING WARS EVER (And the Hilarious Too)!

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Page 1: The most marketing wars ever

THE MOST MARKETING WARS EVER (And the Hilarious Too)!

Page 2: The most marketing wars ever

Normally advertisement world would mean "seriousand highly competitive marketing", but with the latesttrend and with the help of social media you will lookat advertisement in different way. Here are some ofhumorous advertisements we call "Marketing Wars"

Marketing war is a type of advertisement coming fromtwo competing brand or company, and how theyanswer each other back using humorous ads orbanner. From banners, social media marketing, LEDsigns, billboards and commercials, it wouldn’t hurt alot if there is a little competitive advertising with humorevery now and then.

Page 3: The most marketing wars ever

PEPSI VS COKE

Undoubtedly, Pepsi and Coca-Cola are the most successful brands in theworld. Introduced in the year 1886 and 1903, the two have been rivals ever

since, trying to dominate the carbonated soft drinks market. Since the veryfirst day, both brands got into a global advertisement war through print adsand video ads, trying to lead each other.

Page 4: The most marketing wars ever

APPLE VS. SAMSUNG

Two other tech giants that use comparative advertising strategies areSamsung and Apple. We have seen these two rival brands competingfor supremacy in the smartphone market. This year, the tech world hasbeen abuzz with patent wars, with the battle between Apple andSamsung at the forefront. Samsung lost big to Apple in a number ofintellectual property cases, which soured the firms' relationship aspartners. Samsung could have taken it in stride, but when its marketingteam noticed that Apple's iPhone 5, released in September, barelyimproved on previous iPhone models; it decided to take swipes at Appleby comparing the newest Cupertino release to Samsung's Galaxy SIII.

Page 5: The most marketing wars ever

BURGER KING VS MCDONALD'S

This war is dated from 33 years ago. The two giants of the Fast Foodindustry didn’t show any mercy to one another. The first war started inthe year 1982 when a commercial starring the young Sarah MichelleGellar, claiming that McDonald's gave smaller burgers to kids,McDonald's sued both Gellar and Burger King over the ad, but refusedto stoop to the level of making similar ads against Burger King. Despitethe onslaught, McDonald's has remained America's No. 1 fast foodrestaurant.

Page 6: The most marketing wars ever

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