the most current and relevant personal finance textbook!

12
The most current and relevant Personal Finance textbook!

Upload: kenneth-mcbride

Post on 20-Jan-2016

216 views

Category:

Documents


1 download

TRANSCRIPT

Page 1: The most current and relevant Personal Finance textbook!

The most current

and relevant

Personal Finance

textbook!

Page 2: The most current and relevant Personal Finance textbook!

Market Information

Page 3: The most current and relevant Personal Finance textbook!

Whom do you call on?

Business Dept.

Social Studies Dept.

Family and Consumer Sciences Dept.

 

Page 4: The most current and relevant Personal Finance textbook!

What are the course titles?

Personal Finance

Financial Literacy

Economics

Consumer Economics

Page 5: The most current and relevant Personal Finance textbook!

How long are the courses?

One Semester

Nine Weeks

Page 6: The most current and relevant Personal Finance textbook!

At what level is the course taught?

All Levels

Most Likely Grades 11/12

Page 7: The most current and relevant Personal Finance textbook!

What are the major concepts?CreditFinancial Planning/BudgetingBankingInvestingInsuranceIncome/CareersJump$tart Standards

Page 8: The most current and relevant Personal Finance textbook!

Is the course required?

Increasingly

Page 9: The most current and relevant Personal Finance textbook!

Who are our competitors?

Thomson South-Western

Glencoe

Page 10: The most current and relevant Personal Finance textbook!

The ProgramStudent Text Done

Wraparound Teacher’s Edition Done

ExamView® Assessment Suite CD 8/08

Assessment Book 10/08

Math Skills Workbook (and TE) Done

Student Activities Book:Forms and Documents (and TE) 10/08

Lesson Plans Book 10/08

Microsoft® PowerPoint® Lectures CD 10/08

EMC Lesson Planner: Plus Resources CD Early ’09

Power-Practice: Interactive Student CD Early ’09

Internet Resource Center Done

Page 11: The most current and relevant Personal Finance textbook!

Key Selling Points

Most Current Program – 2009

Only Program with Content on Sharing

Only Program Discussing Impact of Marketers Targeting Teens

Only Program Written by a Practicing Financial Planner

Only Program with a Wraparound Teacher’s Edition

More Financial Decision-Making Features Than Any Other Text

More Web Links Than Any Other Text

Page 12: The most current and relevant Personal Finance textbook!

The most current

and relevant

Personal Finance

textbook!