The MCH Proposal

Development and Critique

The MCH Proposal: Development and Critique

• Introduction

• Donor vs foundation funding

• Funding resources

• Funding trends

• Preparing a good proposal

• Proposal critique

Key Proposal Development Steps

• Identify and research health need

• Identify potential funders

• Identify potential partners

• Design appropriate intervention

• Develop proposal and budget

• Submit proposal

Govt/multinational vs. Foundation Funds

• Flexibility (health need, geographic region, partners, etc.)

• Contract or grant

• Administrative and financial Requirements

• Size and scope

Funding Resources

• www.unwire.org

• www.google.com

• www.foundationcenter.org/

• www.eps.gov

Funding Trends

• Sustainable approaches

• Evaluation, output driven

• Alliances

• Cost share or leveraged financing

• Public/private partnerships

• Global Funds

Preparing a Good Proposal

Project beings with a compelling feasible Idea

• Addresses clearly articulated need

• Matches donor priorities

• Can be completed within time frame

• Needs/constraints can be addressed

• Will result in measurable difference

Write proposal making sure that:• Writing is clear and concise

• Figures and tables are used when possible

• Specific format requirements of the donor are met

• All math is correct!

• Proposal completed on time…

Proposal Overview

• Executive summary

• Introduction

• Background

• Goals and objectives

• Implementation plan

• Evaluation

• Budget request and justification

• Supporting materials

Executive Summary

• Outline goal and key project elements

• Funding required

• Short, clear, compelling!

Introduction

• Introduce need and beneficiaries

• Introduce project response

• Introduce submitting organization

• Introduce key partners

• Outline fit with funder priorities

Background

• Describe project context

• Describe organization and partners work related to project

• Discuss community and official support

• Describe other related projects

Goals and Objectives

• Describe overall goal of project

• “Improve the reproductive health of women in the target area.”

• List specific, measurable “SMART” objectives

• Integrate reproductive health education into 25% of micro-credit programs nationwide

• Increase by 10% participation of out-of-school girls in health and development program

Use SMART Project Objectives

• SMART Project objectives Simple

Measurable

Appropriate

Realistic

Time limited

Implementation Plan

• Describe specific project activities

• Describe project management plan

• Match implementation plan with budget

• Outline when key activities will be initiated and completed (project timeline)

Evaluation

• Describe project outcomes

• Describe how progress toward objectives will be measured

• Outline how project will be monitored

• Budget for evaluation (10%-15%)

Budget Request and Justification

• Outline budget year and category (staff, travel, equipment/supplies, facilities, indirect costs)

• Justify each budget item by matching to implementation plan

Sample 1-year budgetStaff

Staff titles Days Rate Amount

Director 40 $300 $12,000

Fringe Benefit

@ 25% $3,000

Consultants

Training expert 20 $250 $ 5,000

Staff subtotal $20,000

Travel

Seattle-Kenya RT $2,500 $2,500

Nairobi 8 days perdiem $200 $1,600

Travel Subtotal $4,100

Supporting Materials

• Information that is helpful, but not crucial, to understanding the project

• letters of support

• summaries of previous work

• staff capabilities

• organizational information

• publications

GOOD LUCK!

Jacqueline Sherris, Ph.D.Strategic Program Leader Reproductive Healthsherris@path.org

www.path.org