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The Lego Group

The Lego Group is a family-owned company based inBillund, Denmark,[2] and best

known for the manufacture ofLegobrand toys.The company was founded in 1932

byOle Kirk Christiansen. The word Lego is derived from theDanishwords "leg godt",

meaning "play well." The word "lego" can also be interpreted to mean "I gather

together" inLatin, and "I connect" inItalian.

CEO: Jrgen Vig Knudstorp

Legoland

The Lego Group built fouramusement parksaround the world, known as "Legoland"

The LEGO Story

To celebrate the 80th anniversary of the inception of the brand LEGO, an animated

short film was made that was titled 'The LEGO Story'. This short animated film

depicted the struggles theOle Kirk Christiansenand his sonGodtfred Kirk

Christiansenwent through to make the company into a successful venture.

Flipkart

Flipkart is an Indiane-commercecompany headquartered inBangalore, Karnataka.It was founded by Sachin Bansal and Binny Bansal in 2007. In its initial years, Flipkart

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focused on online sales of books but it later expanded to electronic goods and a

variety of other products. Flipkart offers multiple payment methods likecredit card,

debit card,net banking, e-gift voucher,Cash on Deliveryand Card on

Delivery.[3]The cash-on-delivery model adopted by Flipkart has proven to be ofgreat significance since the credit card and net banking penetration is very low in

India.[4]

Flipkart was founded in 2007 by Sachin Bansal and Binny Bansal, both alumni of the

Indian Institute of Technology Delhi. They worked forAmazon.combefore quitting

and founding their own company. Initially they usedword of mouthmarketing to

popularise their company.

CEO: Sachin Bansal

Acquisitions

WeRead, a social book discovery too

Mime360, a digital content platform company.Chakpak.com is a Bollywood news site that offers updates, news, photos and videos.

Letsbuy.com is India's second largest e-retailer in electronics

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