the laminex group - home | fletcher building...2011/09/29  · mar-2008 jun-2008 sep-2008 dec-2008...

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TLG Investor Presentation Sept 2011 The Laminex Group

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Page 1: The Laminex Group - Home | Fletcher Building...2011/09/29  · Mar-2008 Jun-2008 Sep-2008 Dec-2008 Mar-2009 Jun-2009 Sep-2009 Dec-2009 Mar-2010 Jun-2010 Sep-2010 Dec-2010 Mar-2011

TLG Investor Presentation

Sept 2011

The Laminex Group

Page 2: The Laminex Group - Home | Fletcher Building...2011/09/29  · Mar-2008 Jun-2008 Sep-2008 Dec-2008 Mar-2009 Jun-2009 Sep-2009 Dec-2009 Mar-2010 Jun-2010 Sep-2010 Dec-2010 Mar-2011

Australia’s Leading decorative surfaces business

• TLG is a decorative products business with a balanced portfolio

• TLG has strong competitive positions in key markets

• Growing market share

• Taking action to support results in softer market conditions

• Leading people focussed on results

Page 3: The Laminex Group - Home | Fletcher Building...2011/09/29  · Mar-2008 Jun-2008 Sep-2008 Dec-2008 Mar-2009 Jun-2009 Sep-2009 Dec-2009 Mar-2010 Jun-2010 Sep-2010 Dec-2010 Mar-2011

TLG has distinct competitive advantages

NETWORK AND REACH

• TLG has the largest footprint in both Australia and NZ

• The network provides a high service level with the largest decorative surface sales force

1

DECENTRALISED BUSINESS MODEL

• Decentralised and responsive business model with decisions made at customer level - majority small business customers

• Strong and performing sales force

• Supported by focused head office functions marketing/HR/Finance

4

• TLG has the widest range of the most fashionable decorative surface products

• The most recognisable range of decorative product brands

PRODUCT RANGE AND BRANDS

2

VERTICAL INTEGRATION

• TLG is vertically integrated (HPL, LPL, MDF, PB, Componentry); including shares in sawmills and resin plants

3

Page 4: The Laminex Group - Home | Fletcher Building...2011/09/29  · Mar-2008 Jun-2008 Sep-2008 Dec-2008 Mar-2009 Jun-2009 Sep-2009 Dec-2009 Mar-2010 Jun-2010 Sep-2010 Dec-2010 Mar-2011

TLG has a diverse business that generates revenue from decorative surfaces to the building market

Revenue by product 2010/11 Revenue by Major Region 2010/11

Revenue by Segment 2010/11 Revenue by customer 2010/11

19%

12%

5%

1% 15%

48%

31%

30%

5%

34%

19%

23%

18%

14%

18%

7%1%

HPL

Rawboard

Decorated

Board

Other

ComponentryExport Export

SA

NSW/ACT

QLD

VIC/TAS

WA

NZ

Alterations &

Additions

Commercial

New Homes

Other

Source: Management Estimate

7%

7%

44%

13%

11%

5%

10%

2%

1%

Kitchen &

Bthrm Mfg

Specialist

Office/Comm

Fur Mfg

Postformers

Joiners

Others

Page 5: The Laminex Group - Home | Fletcher Building...2011/09/29  · Mar-2008 Jun-2008 Sep-2008 Dec-2008 Mar-2009 Jun-2009 Sep-2009 Dec-2009 Mar-2010 Jun-2010 Sep-2010 Dec-2010 Mar-2011

TLG’s manufactured products access the market through Australia’s largest ‘Decorative surfaces branch network’

Sydney

Brisbane

Adelaide

Perth

TLG Branch

TLG Distribution Centre

Melbourne

TLG Plant

Gympie MDF/LPM

Cheltenham HPL

Dardanup PB & LPM

LPM

Dongwha

Taupo

Hamilton

O’Briens

Page 6: The Laminex Group - Home | Fletcher Building...2011/09/29  · Mar-2008 Jun-2008 Sep-2008 Dec-2008 Mar-2009 Jun-2009 Sep-2009 Dec-2009 Mar-2010 Jun-2010 Sep-2010 Dec-2010 Mar-2011

Common brands TLG

Australia & NZ

TLG Australia TLG New Zealand

TLG has a strong portfolio of highly recognisable brands

‘Branded House’ strategy ‘House of Brands’ strategyShared brands leverage marketing spend

Page 7: The Laminex Group - Home | Fletcher Building...2011/09/29  · Mar-2008 Jun-2008 Sep-2008 Dec-2008 Mar-2009 Jun-2009 Sep-2009 Dec-2009 Mar-2010 Jun-2010 Sep-2010 Dec-2010 Mar-2011

TLG drives demand for its products through consumer/trade marketing, strong relationships with specifiers and expansive channel merchandising

Page 8: The Laminex Group - Home | Fletcher Building...2011/09/29  · Mar-2008 Jun-2008 Sep-2008 Dec-2008 Mar-2009 Jun-2009 Sep-2009 Dec-2009 Mar-2010 Jun-2010 Sep-2010 Dec-2010 Mar-2011

A strong track record … and pipeline of innovation

180fx - HPL Silk Finish - LPM Alu Doors -Componentry

Compact New Finishes –HPL/LPM

• A 25% increase in new products proposed for launch in FY12

• Plans in place to double new product revenue in FY13

Page 9: The Laminex Group - Home | Fletcher Building...2011/09/29  · Mar-2008 Jun-2008 Sep-2008 Dec-2008 Mar-2009 Jun-2009 Sep-2009 Dec-2009 Mar-2010 Jun-2010 Sep-2010 Dec-2010 Mar-2011

Mar-

2008

Jun

-2008

Se

p-2

008

Dec-2

008

Mar-

2009

Jun

-2009

Se

p-2

009

Dec-2

009

Mar-

2010

Jun

-2010

Se

p-2

010

Dec-2

010

Mar-

2011

Jun

-2011

Se

p-2

011

TLG’s initiatives have taken market share resulting in a ‘better than market performance’

TLG Sales and Value of building commencements

Value of BuildingCommencements

TLG Sales

Source: BiS Shrapnel

Page 10: The Laminex Group - Home | Fletcher Building...2011/09/29  · Mar-2008 Jun-2008 Sep-2008 Dec-2008 Mar-2009 Jun-2009 Sep-2009 Dec-2009 Mar-2010 Jun-2010 Sep-2010 Dec-2010 Mar-2011

TLG focused on its core strategic themes during tougher market conditions

Product Leadership

• Accelerating New Product Developmentinitiatives

• Strong pipeline of opportunities

Customer intimacy

• New pricing structure to promote loyalty• Leading product and service offers• Field sales force profit programs• Strong specification and conversion teams

Cost• Reduction in labour costs• Acting on compressible costs without

sacrificing core business activities

“TLG is on the front foot”with cost reductions aseconomy slows”

“New products providinggrowth and positioning thebusiness for the long-term“

“Using customer intimacyinitiatives to drive salesoutcomes and improvecustomer loyalty”

Strategic Themes OutcomesActions taken