INDUSTRIAL DESIGNERS

SOCIETY OF AMERICA

SPONSORSHIPOPPORTUNITIES

THE INTERNATIONAL DESIGN EXCELLENCE AWARDS®

(IDEA)

“Supporting IDEA® allows us the unique opportunity to actively engage at all levels of design. Dow Corning shares the vision to foster widespread understanding of the importance of industrial design excellence as a critical element to quality of life, economy and sustainable development.” — Kevin Shinn, IDSA, Dow Corning

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To advance the profession of industrial design through information, education, community and advocacy.

With its roots reaching back to 1938 and founded in 1965, The Industrial Designers Society of America (IDSA) is the world’s oldest, largest, member-driven society for industrial design. IDSA represents professionals in product design, interaction design, human factors, ergonomics, design research, design management, universal design and related design fields. Nationally headquartered in Dulles, VA, IDSA maintains 17 special interest groups and local chapters in 27 US cities as well as China. IDSA’s membership is 3,000+ and growing. US-based design consultants, corporate designers and design educators comprise 66 percent of IDSA members, students 28 percent, affiliates 4 percent and international members 2 percent.

IDSA’s award-winning quarterly design journal, Innovation, is the voice of the industrial design profession and a key vehicle for promoting dialogue within the design community with a reach and readership estimated at 12,000 per issue that includes corporations, industrial design firms, design educators and others.

IDSA hosts an annual international conference and five annual regional conferences that engage design students, design educators, business and design professionals in key educa-tional and inspirational design dialogues to promote excellence in design practice and address issues central to design and its future.

The International Design Excellence Awards® (IDEA) is IDSA’s flagship program. Now in its 32nd year of honoring the best in design, IDEA has been called “the Oscars of Design” and for good reason. The extraordinary group of judges, stringent judging criteria, international entrant pool, and winners’ circle made up of design and business elite all serve to underpin IDEA’s position as the preeminent design competition in the US. Each year IDEA winners are honored in the media, IDSA’s online gallery, showcased in the fall issue of Innovation and their designs displayed at IDSA’s annual International Design Conference.

MISSION

www.idsa.org

WHAT IS IDSA?

INNOVATION

IDEA

MEMBERSHIP

CONFERENCES

As a key voice of the profession, IDSA advances the positive impact of design on business and society while directly benefiting members by evolving into the world’s most effective design organization.

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THE JUDGINGThe IDEA jury is made up of international design experts from design consultancies, corporations and universities. They adhere to a rigorous judging criteria that includes:

Judging from IDEA 2011

ABOUT IDEAStarted in 1980 by The Industrial Designers Society of America (IDSA), the International Design Excellence Awards (IDEA) fosters business and public understanding about the impact of design excellence on the quality of life and the economy. The IDEA program is considered the preeminent design competition with entries from over 39 countries, such as: Argentina, Australia, Austria, Brazil, Belgium, Botswana, Canada, Chile, China, Croatia, Denmark, Finland, France, Germany, India, Iran, Ireland, Israel, Italy, Japan, Malaysia, Mexico, Netherlands, New Zealand, Philippines, Romania, Slovenia, South Africa, South Korea, Spain, Sweden, Switzerland, Taiwan, Thailand, Turkey, Saudi Arabia, Singapore and United Kingdom.

IDEA winners are considered outstanding examples of design excellence and innovation that The Henry Ford deems them an integral part in telling the story of American innovation and has chosen to include IDEA award winners in its permanent collection.

•Innovation (design, experience, manufacturing)•Benefit to the user (performance, comfort, safety, ease of use, usability, user interface, ergonomics, universal function and access, quality of life, affordability)•Responsibility benefit to society, environment, culture and economy •Benefit to the client (profitability, increased sales, brand reputation, employee morale)•Visual appeal and appropriate aesthetics•Design Research Category Insights (usability, emotional factors, unmet needs) testing rigor and reliability•Design Strategy Category (internal factors and methods, strategic value and implementation)

THE CATEGORIESIndustry Segments

Bathrooms, Spas, WellnessCommercial & Industrial ProductsCommunication ToolsComputer EquipmentEntertainmentEnvironmentsGardens & Outdoor Social Impact

KitchensLiving Room & BedroomLeisure & RecreationMedical & Scientific ProductsOffice & ProductivityPersonal AccessoriesService DesignTransportation

Design Segments

Design StrategyInteractive Product Experiences Packaging & GraphicsStudent DesignsResearch

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IDEA sponsorship highlights your dedication to good design, commitment to the profession, and provides broad avenues to grow relationships and open doors to businesses, design leaders and innovators who influence trends, represent buying power and influence most industries.

IDEA’s excellent reputation and high standards draw the top design professionals, consultancies and corporations from across the globe to present their designs as candidates for the coveted Best in Show, Gold, Silver and Bronze awards. An IDEA is considered to be the highest award a designer can receive.

Reaching your target market and maintaining consumer loyalty is critical in today’s economy. Today’s consumers have more choices than ever before. They are more adept at making informed decisions and more closely attuned to corporate brand identity.

How do you stand out from your competition and engage consumers on a whole new level?

Quality and value are key, but affinity, brand identity and subtle brand impressions and associations exert a strong influence over much of consumer spending.

How do you as a company dedicated to excellence and sustainable, responsible, innovative products convey that message to your consumer base most effectively and for the least investment of resources?

As an IDEA sponsor, you underscore your company’s commitment to design excellence and the entire design profession to align your corporate identity with all that the IDEA program represents!

•Excellence•Social Responsibility •Cultural Diversity•Consumer Usability

WHY SPONSOR IDEA?

www.idsa.org

IT’S WHAT YOU STAND FOR

No matter what your focus or industry– IDEA sponsorship provides your company with an exceptional opportunity to align your brand with excellence, reach an international community of designers shaping tomorrow’s future and showcase your corporate commitment to social responsibility, cultural diversity and improved quality of life for your target market.

STAND OUT FROM THE COMPETITION

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MAKE AN IMPRESSION

ON THE WEB

www.idsa.org

REACH THE MEDIA

IDSA.org receives

1.2 million visits

4.5 million page views per year

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IDSA.org is the largest website in the US dedicated exclusively to industrial design. The website receives 1.2 million visits and 4.5 million unique page views per year. A large portion of those visits are to the IDEA gallery.

For years to come, your permanent presence on these highly trafficked pages serve to:

• Expand your reach• Maximize your brand recognition• Expand your market share in the design community

As an IDEA Sponsor your permanent visibility on IDSA.org in the IDEA Gallery provides a unique opportunity to engender good will and engage key demographics in the design communityfor pennies per impression!

Consider the cost for just one paid advertisement in a publication or other medium with top-tier reach versus the value of widespread positive editorial media coverage and the association of your brand with the IDEA awards.

IDEA sponsorship offers you the best kind of visibility. Engage the media with interesting and culturally relevant stories that emphasize your company’s link to excellence and innovation. Highlight your commitment to a cooperative relationship between business and design that encourages and integrates cultural diversity, supports social responsibility and sustainability and offers consumers extraordinary products.

A sample of past coverage for IDEA highlights the unparalleled international media coverage received in magazines, newspapers, websites, blogs, through design associations and countless publications like:

Abitare (Italy)The Atlanta Journal ConstitutionThe Baltimore Business JournalBusinessWeekThe Chicago TribuneChina’s Product Design MagazineCNBCCNNConcept Magazine (Korea)Core77Curve magazine (Australia)The Dallas Morning NewsThe Denver Post

Design KoreaDesign NetDesign News (Japan)DesignophyDexignerFaces Of DesignFast Company magazine Form magazine (Switzerland)FUSEGazeta Mercantil (Brazil)The Los Angeles TimesMadrid’s ExperimentaMetropolis magazine

MODE WeeklyThe Montreal GazetteNBCThe New York TimesNPRPlastics News Report + Plus (Austria)San Francisco ChronicleThe Wall Street JournalThe Washington PostYanko Design

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IDEA WINNERS

www.idsa.org

Reach corporations and design consultancies that operate in virtually every design discipline. IDEA recognizes design excellence in a wide variety of industry and design segments. Every year it attracts international entries from all industrial design disciplines and a broad range of corporations who present their design for recognition among peers and the global community.

REACH THE DESIGN WORLD

2ce34th Street Partnership3Com3M 4designA.T. CrossA2 Inc.Abbott Labs, Medisense Products Abex DisplaysAbiomedAcademy of Art UniversityAccurayAckerman McQueen AdvertisingAdaptec adidas internationalAdvanced BionicsAdvanced-Connectek Inc.AearoAerocrineAéroports de Paris AG IndustriesAhuraAkro-MilsAkzo Nobel DecorativesAkzo Nobel Ltda.AlaraAlbert Einstein Healthcare NetworkAlcatelAlchemy LabsAlesisAlienwareAliphAlliance for Downtown New YorkAllsteelAltec Lansing TechnologiesAltitude Inc.Alto DesignAMDAmerican AllsafeAmerican Express American Folk Art MuseumAmerican Institute of Graphic ArtsAmerican Museum of National HistoryAmerican SeatingAmmunitionAmtrakAnalytical Spectral DevicesAndersen WindowsAndrea Ruggiero Design LLCAnnex MedicalAntenna Design New York Inc.APCO GraphicsAppleApplica Consumer Products

ApproTEC-USAAqcess TechnologiesAqua CommunicationsArc SecondArcam LimitedArctic ZoneArizona State UniversityArnell GroupART Advanced Research TechnologiesArt Center College of DesignArtefactArthur Andersenarulidenasa designers limitedAshes and SnowAsko CylindaASTRO Studios Inc.ASUSTek ComputerAthlon FitnessATOMdesign Inc.Attention BuildersAuburn UniversityAV Concepts (Hong Kong)AvedaAvid TechnologyAxis1Axxess Technologies B/E AerospaceBabyBjørnBackBahco Tools (Sweden)Bally Design, Inc.Bank of AmericaBase BrandsBattelle Healthcare ProductsBBCiBD BiosciencesBD Medical SystemsBelkin Corp.Belkin Innovation Design GroupBellagioBellox ResearchBenqBenQ Corp.Bergische Universität Wuppertal Bertussi DesignBIGfish CommunicationsBillings Jackson DesignbioDesignBirkenstockBlack & Decker Corp.black+blum Ltd.Bleck Design Groupblohmgumm

BloombergBlue Ridge International ProductsBluelounge DesignBMW GroupBobInventionBODUMBodyMediaBollébom.comBombardier Motor of AmericaBombardier Recreational Products Inc.BoseBoston Medical TechnologiesBozartBrandes en Meurs industrial designBrandia CentralBresslergroupBRETFORDBridge Design Inc.Briggs & RileyBriteSmileBrodeur (for RIM)Brooklyn WorkshopBrooks StevensBrown JordanBrowne & Co. BRP Design TeamBryant Park RestBSH Home Appliances CorporationBuena Vista DatacastingBuilt NYBurton SnowboardsCadantCalifornia College of the ArtsCalifornia State-Long BeachCalypso® Medical Technologies CampingazCanonCapitaLand Commercial & Integrated Development (Singapore)Carbon Design GroupCardioVations ETHICONCARGO CosmeticsCarnegie Mellon UniversityCarrand CompaniesCascade DesignsCDI Torque ProductsCell RoboticsCenterbrook Architects and PlannersCepheidChalmers University of TechnologyChance Good Ent. Co. Ltd.Char-BroilChattanooga Group

MODE WeeklyThe Montreal GazetteNBCThe New York TimesNPRPlastics News Report + Plus (Austria)San Francisco ChronicleThe Wall Street JournalThe Washington PostYanko Design

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Chef’n CorporationCheong-Ju UniversityCherry Max SledsChervon North America Inc.Chicago PTchosununiversityCiao MaoCisco SystemsCitiCorp Credit ServicesCleveland Botanical GardenCleveland Institute of ArtClinton Presidential CenterClorox CNH GlobalCOCIF Societa Cooperativa (Italy)ColemanColeman and BioSensory College for Creative StudiesContigo ContinuumCooper Hewitt National Design MuseumCooper LightingCovidienCranbrook Academy of Art Credence SystemsCree - LED Lighting SolutionsCrown Equipment Corp.CuisinartCurtis Computer ProductsCustom Building ProductsCybercareCybertech MedicalDaejin University DaimlerChryslerDaka Development Ltd.Dana DouglasDatascope Corp.David H. Friedman, MDDavidoffDavis Museum & Cultural CenterDavison Design & Development Inc.Dayton HudsonDECATHLONDecruDefibtechDEKADell ComputerDelta FaucetDemain InternationalDencoDept. of DefenseDePuy AcroMedDesai / Chia Architecture PCDesign + Industry Pty LimitedDesign Academy of Eindhoven Design DirectionsDesign InversodesignafairsDesigncraft Inc.DevoDeWalt Industrial Tool CompanyDia Comunicação DialDiamond Design Management Network, JapanDiebold

DionexDiscus Dental Disintegrator ProductsDisneyDiverto Technologies BVD-Link Corp.Dominic Schindler Creations GmbHDorel Design & DevelopmentDorel Juvenile GroupDSK International School of DesignDuffy Electric Boat Dynamic Cleaning Technologiese2v technologiesEastman Chemical Co.Eastman KodakE-CastEclipse Aviationeddas design&architectureegg designEight Inc.Electrolux Latin AmericaElliott + Associates ArchitectselogIQEmerson Tool Company EndoneticsEntelliumEntrega TechnologiesErgodexErgonomidesign Ericsson Research/Cyberlab ErockIT GmbHEssential Inc.Estwing ManufacturingETEC (The Netherlands)Ethicon Endo-SurgeryEubiq Private LimitedEVA DENMARK (Denmark)Evenflo Ewing Design GroupExaktimeExtremisE-Z-EM FABRICAFedExFEI Co.Fidelity InvestmentsFirst to FileFirst Years Fisher-Price FITCH (Singapore studio)Fleishman Hillard for Motorola Inc.Fleurco Products Inc.FlowlabFluke Corp.Fluke NetworksFoote, Cone & BeldingFord Motor Co.FORM Co. Ltd.Formation Design GroupFox Racing FreelanceFreudenberg Household ProductsFriendfrog designFromm InternationalFuego North America

Fundação Mineira de Educação e CulturaFundación Cisneros fuseprojectFuturing Design Pvt. Ltd.GAIA&GINOGalp Energia SGPS (Portugal)Gateway GE AppliancesGE HealthcareGE LightingGE Medical SystemsGehry PartnersGelb DesignGeneral AssemblyGeneral BindingGeneral MotorsGeneral Services AdministrationGenslerGEO Kovacs LightingGerberGerber Legendary BladesGerding/Edlen Development CompanyGfG/Gruppe für GestaltungGI SupplyGlobo Media c/o Magnetoscopio, PV Com GMP Wireless Medicine Inc.GooyadesignGourmet Settings (Canada)govino / By the GlassGP designpartners gmbhGraber ProductsGrohe AGGruppo ManfrottoGS Engineering & ConstructionGuangzhou Academy of Fine ArtsGuardian Fall ProtectionGuidantGyrus H2Eye InternationalHaasprojekt HallsHandong Global UniversityHandspringHansgröheHarberHarman Consumer GroupHarry Allen & AssociatesHasbro Haworth Inc.HealtheTech HealthSpace ClevelandHearing InnovationsHeffernanHerman Miller Inc.Hest & KramerHewlett-PackardHfg Offenbach am MainHiemstra Product DevelopmentHill and KnowltonHitachi Koki USAHitachi Ltd., Design DivisionHLBHoberman AssociatesHolmesHomunculusHongik University

IDEA WINNERS

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IDEA WINNERS

www.idsa.org

HooverHorizon Fuel Cell Technologies HospiraHotel ElyseeHumanscaleHunan Sunward Intelligent Machinery

(China)HuntHunter DouglasHunter PR, on behalf of Lifetime ProductsHWI BrevilleHyundai Engineering & ConstructionI.V. HouseIBM ICON AircraftIcon Development GroupIDEOIgnite USAIlva Pali DalmineImageNet AssociatesImationImmersion MedicalImmunexImperial SchradeInbevIncase Designs Corp.IndependentINDITEXIndustrial Design EngineeringIndustrial Design, chung-ang UniversityIndustrial Technology Research InstituteInfinityInFocus SystemsIngersoll-RandInnovative Home ProductsInsight PDInsight Product DevelopmentInstitute of Design, Illinois Institute of

TechnologyInsuletIntel Corp.IntelagardIntelligent EnergyInteloration/Digital Health GroupIntuitive SurgicaliRobotIsolite Systems iXi Bicycle Company c/o Delta CycleIXI Mobile Jair de Souza DesignJAM-PROACTIVEJDi Design Inc.JetBlue AirwaysJimmyjaneJohn DeereJohnson ControlsJohnson Health Tech.K2KabalabKAHLA/Thüringen PorzellanKAIKUKAIST, ID+IM Design LabKaleidescapeKangwon National UniversityKansas City Public LibraryKarim Rashid Inc.

Karlyn GroupkärnaKash ‘n Gold TelemaniaKazKeimyung UniversityKEM STUDIOKENZO ParfumsKerr & Co.Kerzner International Bahamas (Bahamas)Kestrel USAKI KnirpsKnoend LLCKnollKohler Co.Komatsu Ltd.KompanKOMPTECHKonkuk UniversityKorea UniversityKoreaDesignMembershipKOSSMANN.DEJONGKrannert Art MuseumKyungwon UniversityLabtecLaCieLaerdal MedicalLandscape FormsLaser Diagnostic TechnologiesLeapFrogLei Yueh Enterprise Co. Ltd.Lenovo Ltd.LevitonLG Electronics Inc.Life FitnessLightAir Lionville SystemsLIT Lite-on Technology Corp.litlLittle TikesLogitech Logitech EuropeLomak International Lou Hammond & AssociatesLuceplan USALuminiLUNARLYXM Industrial DesignM3 DesignMaagalMagic Wheels Inc.Mahlum ArchitectsMalden MillsMallinckrodtMAN RolandManta Product Developmentmanuelsaez ltd.Marconi Commerce SystemsMaría de Ros architectMarmol Radziner + AssociatesMartin Steven Linder DesignMassachusetts Institute of TechnologyMassey University (Auckland)Master Lock

Maternus Maurer SoehneMaxum MarineMaytag Appliances MD TotcoMeasurement SpecialtiesMedelaMedtronic MegasecurMemcorpMercedes-BenzMeso Scale Discovery Method ProductsMetroKaneMeyerhoffer Inc.Michael McGinn Design OfficeMicrosoft Corp.Microsound A/SMidea Group (China)Mike and Maaike Inc.Milwaukee BrewersMilwaukee Institute of Art and DesignMINI USAMintMion Footwear/Timberland Invention

FactoryMississippi State University School of Architecture and T.K. Martin CenterMIT Media LabMIT Sloan School of ManagementMitsubishi Motors R & DModalWorksModo Inc.MoenMohawk Paper MillsMonsanto CompanyMoodLogicMoose BoatsMorphix DesignMotorola Inc.M-SystemsMTA/New York City TransitMullenMunchkin Inc.Museum of American Folk ArtMuseum of Modern ArtMuthesius Academy of Art and DesignMYKITA GmbHNanopointNapaStyleNational Civil Rights MuseumNational Institute of Disability & Rehabili-

tation ResearchNational Taiwan University of Science and

TechnologyNational University of SingaporeNational Yunlin UniversityNative Design Ltd.Natus MedicalNCRndd designNeil Pryde Int. NEOS OvershoeNephrosNetGearNetwork Engines

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IDEA WINNERS

www.idsa.org

NeuroMetrixNeurosmith New Balance Athletic ShoeNewDealDesignNewton PeripheralsNightingale Care Beds (United Kingdom)NikeNilfishNissan Design AmericaNitonNiveus MediaNó DesignNokiaNordstromNortel NetworksNorth Carolina State UniversityNorthwest Power SystemsNova Cruz ProductsNova Design Co. Ltd.Numark IndustriesNyko TechnologiesOcé Technologies Odak Kozmetik SanayiOggi Brasil ltdaOGIO InternationalOhio SteelOlivetti (Italy)Ondo Creation LimitedOne & CoOne Plus Partnership LimitedOptimizeOpusmedOrangexOrgan Recovery SystemsOuterspace DesignOWT IndustriesOxford Bath & HomeOXO InternationalOz DesignPackard Bell NECPadilla Speer BeardsleyPalm Inc.palmOnePanasonic Panasonic AVC Networks Co.Panasonic Design Center of AmericaPanasonic Design Co.Pandora International Parsons The New School For DesignPDRPDTPearsonLloydPelstarPentagram DesignPeoplePCPeter Stathis & Virtual Studiopeterhaythornthwaite//creativelab PfizerPharmaDesign Inc.PhilipsPhilouPhotochemical Recycling Systems, CanadaPicoCricketPingtelPKOH NYC LLCPlacontrol

Ply DesignPolaroidPolderPolycomPower Quotient International (Taiwan)PradaPratt InstitutePrecorPresbyterian Senior CarePrince SportsProcter & GambleProductivity ArchitectProgressive InternationalPro-Iroda Industries Inc.Propeller Inc.Proprietary Technologies Inc.Pryde GroupPublic Bike System CompanyPurdue UniversityQuantum DesignQuestto DesignQuinze and MilanRADO WatchRalph Appelbaum AssociatesRed Ingot LLCReigncom Ltd. Replug LLCRESQTEC GROUPReveal Imaging TechnologiesRezzonico DesignRhode Island School of DesignricharDesignRKSRobertshaw ROBRADY designRock & Roll Hall of Fame & MuseumRock Twelve Security Architecturerocketship Inc.RockShoxRockwell GroupRogan Ross Products Div. Abbott LaboratoriesRoyal College of ArtRoyal Selangor InternationalRoyal-Olivetti (Italy)rsid studioRubbermaidSaddleCoSADI (Samsung Art and Design Institute)Safety 1stSamsung Design AmericaSamsung Design ChinaSamsung Design Membership / Kookmin

UniversitySamsung Design/Seoul National University Samsung ElectronicsSamsung TechwinSan Francisco State UniversitySan Jose State UniversitySanDiskSanta & ColeSANYO Consumers Electric Co. Ltd.SANYO North America Corp.SAPSchiebelSchroeder Milk

SciMeasureScott Henderson Inc. SegwaySejong University, Seoul, KoreaSensAble TechnologiesSENZ Umbrellas BVSeoul National University of Technologyseven02 design LLCSeymourpowellSGI, BritainShell LubricantsShengtai Brassware Co. LtdSherwin-WilliamsShih Chien UniversityShur-Line Siemens Automation & DrivesSiemens MedicalSignalONE Safety f/k/a KidsmartSIGNCE Design GmbHSilicon Film TechsimplehumanSincrodesignSirius Satellite RadioSleep Diagnostics Smart Ash Smart DesignSmartMoney.comSmiths Medical MDSmithsonian Institute/Traveling Exhibition

ServicesolidThinking Inc.SOLUTIONS Branding & Design

Companies AGSonos Inc.SonoSite UltrasoundSony Computer Entertainment of AmericaSony Corp.South Park OfficesSpangorateSpirit DesignSportscopeSPXSRAMSSL AustraliaStacy Kuo Stanford UniversityStarkey Laboratories Inc.Starwood Hotels & Resorts WorldwideSteelcase Inc.SteubenStorex IndustriesStrategix Vision Inc.Streative BrandingSTREETSPACEStuart Karten DesignStudio Gorm/University of OregonStudio/labSTXSub Verse MusicSub-ZeroSun MicrosystemsSunbeam Europe Sunbeam ProductsSuturTekSwarovksiSybron Endodontics

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IDEA WINNERS

www.idsa.org

SylvanSportSymbol TechnologiesSymo Symphony Space Synapse Product Development Syracuse University Tandem Medical Inc.TapwaveTarget TátilTDK ElectronicsTeagueTEAMS DesignTechnische Universiteit EindhovenTechtronic IndustriesTeknionTeletrol SystemsTenexTerabeamTesla Motors Inc.Test Rite ProductsThaneThe BikeBoard Co.The Cleveland Institute of ArtThe First YearsThe Fundación CisnerosThe Genie Co.The Gillette Co.The Goodyear Tire & Rubber Co.The GrippsterThe HeadBladeThe Holmes GroupThe Home Depot® - Orange Works™The Hong Kong Polytechnic University-

School of DesignThe Innocence NetworkThe Intel MuseumThe Ohio State UniversityThe School of the Art Institute of ChicagoThe Stanley WorksThe Thermos Co.The Timberland Co.Thermaltake Technology Co. Ltd.Thetford Thinc DesignThink OutsideThomson Consumer Electronics ThuleThumbscript DevelopmentTiller+Tiller Pty Ltd.Timberland’s Invention FactoryTimexTools DesignTopCon ToshibaTouch GraphicsTourismus + Congress GmbH Frankfurt

am MainToyota Motor Co.TresmineTricycle Inc.Tubbs SnowshoeTupperwareUbi Soft Entertainment U-Box-ItULSAN University in South Korea

Ultradent ProductsUltralight Floating ObjectsUmbraUmeå Institute of DesignUmpqua HoldingsUnilever BestfoodsUnion Street Brand PackagingUnited Airlines United MediaUniversidad de los AndesUniversity of BridgeportUniversity of CincinnatiUniversity of Illinois at Urbana-ChampaignUniversity of Illinois-ChicagoUniversity of Kansas University of Notre DameUniversity of SeoulUniversity of WashingtonUniversity of Wuppertal, Industrial Design University of Zagreb, Faculty of

Architecture, School of DesignUONOUrban Mapping Inc.Utility Cover Systems LLCUS GenomicsUvexVademVan Alen InstituteVanBerloStudio’s B.V.Vaughan & Bushnell ManufacturingVecta FurnitureVictorinox Travel GearVidar SystemsViking Range Corp.VIOlightVirgin AtlanticVirgin ElectronicsVirtual InkVisionRXVistaLab TechnologiesVocera CommunicationsVodafoneW5:whowhatwherewhenwhyWacom Europe Wall Street RisingWalt Disney ImagineeringWalt Disney Parks and ResortsWarn Industries Warren Light Craft LLCWaterloo IndustriesWaterpik TechnologiesWeLL DesignWETNZ InternationalWhipsaw Inc.WhirlpoolWideRayWildlife Conservation SocietyWilliams-SonomaWilson Sporting GoodsWilsonart InternationalWolf ApplianceWoongjin Coway Co. Ltd.World KitchenWorrell Inc.Xerox Document CenterXM Radio

YamahaYKK AP AmericaYoggie Security Systems Z Micro SystemsZeltec Engineering Zenon EnvironmentalZERO PER ZEROZIBA Design Inc.Zinio Zodiac Pool CareZweibrüder Optoelectronics

“Winning the most IDEAs in 2010 meant that we got to celebrate our hard work with the entire team,” said Yves Béhar, IDSA, fuseproject. “It also provided a great story about the power of design to discuss with potential clients.”

IDSA555 Grove St., Suite 200Herndon, VA 20170PH: 703-707-6000FAX: 703-787-8501