The Gulf Coast’s Leading Lifestyle Magazine

A MAGAzine of The herALd-Tribune MediA Group

Style Magazine has been providing lifestyle news and features about upscale living in Southwest Florida for over 25 years. The focus of this loved publication is on fashion, home dining,

entertainment, shopping, art, travel and most importantly on the people and personalities who make the Gulf Coast such a wonderful place to live, work and play!

Style Magazine is designed to appeal to Sarasota and Manatee residents with impressive demographics and discriminating taste.

Style takes a unique position in dedicating a circulation strategy that targets a valuable, affluent subscriber through home delivery and direct mail into our best neighborhoods. In addition, Style is available at sponsored events throughout the year and select high traffic medical and business destinations. Positioning your business within the pages of Style will elevate your connection with

these coveted influencers.

Reader Profile: AffluentHousehold Income: $87K+ | Home Value: $275K+ | 21% Own Two or More Residences

97%paid copies!

Average monthly copies: 50,00097% paid home delivery

3% bulk

Style readers outperform the market

in affluence, shopping, traveling, giving, dining,

and participating in all the area has to offer!

Source: Scarborough Reader Survey, 2016

Style Readers are affluent.30% more likely to have a household income of $100k+28% more likely to own a home valued at $250k+68% more likely to own a luxury vehicle36% more likely to own a 2nd home or vacation property138% more likely to have a financial planner

… Give back to the community77% made a financial contribution in the past 12 months37% volunteered their time

… Love to shop80% shopped for clothing in the past 3 months Style readers spend 37% more than the average shopper

54% more likely to shop for jewelry Style readers spend 8% more than the average jewelry shopper

74% shopped for shoes in the past 3 months

… Support the arts174% more likely to support the Asolo Repertory Theatre125% more likely to visit the Ringling Museum181% more likely to see the Symphony and Opera125% more likely to attend the Van Wezel

Who is the Style reader?60% Women 40% Men

Source: Scarborough Reader Survey, 2016

Style Magazine footprint

Cortez Rd.

Center Rd.

Clark Rd.

Fruitville Rd.

Manatee Ave.

26th

St.

W.

Bene

va R

d.

771

777

72

70

780

72

301

70

41

41

275

Blackburn Pt. Rd.

301

Bee Ridge Rd.

Jaca

rand

a Bl

vd.

775

70

Tole

do

Blad

e Bl

vd.

Lock

woo

d R

idge

Venice Ave.Su

m

ter Blvd.

Tallevast Rd.

75

75

Laurel Rd.

75

41

41

41

64

41

64

75

75

776

776

776

University Pky.

17th St.

681

Bradenton

Englewood

Sarasota

Boca Grande

Rotonda

Manasota Key

El Jobean

NokomisCasey Key

Lido Key

Siesta Key

Longboat Key

St. Armands Key

Anna MariaIsland

Cape Haze

Palmetto

Laurel

Parrish

Lakewood Ranch

Osprey

Venice

North Port

SARASOTA COUNTY

CHARLOTTE COUNTY

MANATEE COUNTY

Gulf of Mexico

Advertising in Style Magazine is the perfect fit for our stores! It is a professional publication with the most current

and interesting content...and it puts us directly into the hands of a fashion conscious demographic”

- Samantha beebe Co-owner, InfluenCe Style

Style Magazine is distributed to home subscribers in the following zip codes:

Sarasota: 34228, 34229, 34231, 34232, 34233, 34235, 34236, 34238, 34239, 34240, 34241, 34242Manatee: 34201, 34202, 34209, 34211, 34212, 34217, 34219, 34243, 34251Venice: 34275, 34285, 34292, 34293Englewood: 33921, 33946, 33947North Port: 34286, 34288, 34289

Source: Herald-Tribune Circulation Department 2016

2017 editorial Themes* & publication dates Space DeaDline publication Date

JaNuary Thursday, Dec. 1, 2016 Sunday, Jan. 1, 2017 Healing Arts

FEbruary Thursday, Jan. 5, 2017 Sunday, Feb. 5, 2017 Home & Garden

March Thursday, Feb. 2, 2017 Sunday, Mar. 5, 2017 Waterways

aPril Thursday, Mar. 2, 2017 Sunday, Apr. 2, 2017 Annual Food & Wine

May Thursday, Apr. 6, 2017 Sunday, May 7, 2017 Mothers & Daughters

JuNE Thursday, May 4, 2017 Sunday, Jun. 4, 2017 Men’s

July Thursday, Jun. 1, 2017 Sunday, Jul. 2, 2017 Stay-cations

auguSt Thursday, Jul. 6, 2017 Sunday, Aug. 6, 2017 Annual Weddings

SEPtEMbEr Thursday, Aug. 3, 2017 Sunday, Sept. 3, 2017 Sporting Life

OctObEr Thursday, Aug. 24, 2017 Sunday, Oct. 1, 2017 Season Preview

NOVEMbEr Thursday, Oct. 5, 2017 Sunday, Nov. 5, 2017 Entertaining

DEcEMbEr Thursday, Nov. 2, 2017 Sunday, Dec. 3, 2017 Holiday Happenings

*Subject to change

Standard PositionsSize Open 3x 6x 12xDouble Truck $5,964 $5,200 $4,650 $3,699

Premium Full Page $3,845 $3,345 $2,975 $2,373

Full Page $3,230 $2,817 $2,513 $2,007

Half Page $1,779 $1,647 $1,397 $1,199

Quarter Page $1,032 $901 $804 $644

Eight Page $563 $491 $440 $357

Theme Pages (Home & Design, Shopping)

Size Open 3x 6x 12xQuarter Page $624 $612 $554 $453Eight Page $350 $334 $303 $250

Weddings in Style (January, April, August)

Size Open 3xHalf Page $1,140 $930 Quarter Page $612 $501 Eight Page $334 $275

Philanthropy in StyleSize For-Profit Non-ProfitDouble Truck $3,805 $2,915

Full Page $2,120 $1,635

Half Page $1,307 $1,022

Style rates*Effective: February 2017

*Rates are net and subject to change

For more information, contact your marketing consultant or

Julie Massaro at 941-361-4012Julie.Massaro@heraldtribune.com

Production RequirementsStyle’s inside pages are printed on 50 lb. coated stock and stitched and trimmed with a quality 80 lb. high gloss cover.

Line Screen 133 line

Electronic PrepressOnly completed ads in an Acrobat PDF file format will be accepted electronically. All fonts must be embedded. Process color ads must be set up as CMYK.

Software applications are periodically updated. Current versions as of 1/1/15:

InDesign CS5.5 - ver. 7.5.3

Adobe Illustrator CS5 - ver. 15.1.0*

Adobe Photoshop CS5 - ver. 12.1

Adobe Acrobat - ver. 10.1.3

* Adobe Illustrator files should be saved in EPS format for output (including all photos and artwork with fonts embedded).

Full Page9.5" x 11.25" Bleed9" x 10.75" Trim size

Half Page Horizontal

8.25" x 4.85"

Half Page Vertical

4.05" x 9.85"

Eighth Page (Horz.)4.05" x 2.35"

Eighth Page (Vert.)1.95" x 4.85"

Quarter Page Vertical

4.05" x 4.85"

Ad Sizes