The future of retail begins today.

The mobile revolution—and particularly the invention of the

iPhone®—placed retail in the palms of our hands. Commerce

platforms soon became out of sync with the experience the

iPhone created and consumers quickly craved.

THE WORLD CHANGED WITH THE IPHONE

When was your commerce plat form bui lt?

Recent Mozu research shows that consumers use their mobile devices as tools

to redefine retail on their terms, reflecting far-reaching influence and complex

behaviors. The mobile experience has transformed the human experience.

Yet 85% of consumers are not getting the seamless mobile retail experience

they expect.1

68% of retailers fail to drive innovation on their commerce platform.2

Companies and their customers endure the limitations of legacy commerce

technology as they fail to deliver to evolving consumer needs. And this gap only

continues to widen. As brands prepare to meet consumer expectations, the ability

to bridge the innovation gap lies in future-ready commerce technology.

Mozu is the most powerful commerce platform available,

and the only enterprise-class platform to hit the market since

the iPhone revolutionized consumer shopping. Our API-first

technology enables limitless extensibility, no matter what the

future holds.

Mozu brings the future of retail to your enterprise.

Mozu is a commerce platform built for the future of retail. With

Mozu, retailers can manage commerce, content and customer

experience across every channel, on any platform and from any

device. With endless extensibility, customization abilities and

refreshing usability, Mozu provides truly limitless commerce to

our ever-changing business landscape.

HOW ARE YOU POWERING THE FUTURE OF RETAIL?

According to Forrester Research, 85% of surveyed eBusiness professionals are

increasing or significantly increasing their investment in commerce technologies,

showing a dramatic increase from 2013’s reported 66%.7

By delivering the future of retail today, Mozu meets the needs of every member of the

C-suite and brings alignment to comprehensive business transformation:

How Mozu Powers Retail Innovation for the C-Suite

Mozu provides a single, integrated business user solution across

marketing, searchandising and multi-site management to create a

consistent, unified brand experience. Marketing teams can experience

freedom from IT with business user independence, including

increasing ROI, traffic, conversion and AOV.

The API-first architecture built within Mozu enables limitless flexibility

by extending front-end functionality and deep integration options.

Our highly efficient SaaS model shifts the burden of deployment,

security and performance to a proven industry leader.

The common-sense pricing model built within Mozu provides

transparency and predictability for enterprise budgets, and retention

of ROI upside based on metrics, not revenue share.

To request a custom Mozu demo tailored to your business needs, call 1-800-965-5040 or visit mozu.com.

1. Mozu.com. (2014). The Future of Retail is Coming…Are Retailers Ready? Retrieved at http://info.mozu.com/content-omni-channel-strategy-future-retailing.html

2. Ibid.

3. Parker, Robert and Leslie Hand. IDC Research. (2013). Satisfying the Omni-channel Consumers Whenever and Wherever They Shop. Retrieved at http://www.retalix.com/blog/omnichannel-retailing-idc-white-paper-highlights-rules/

4. Mozu.com. (2014). The Future of Retail is Coming…Are Retailers Ready? Retrieved at http://info.mozu.com/content-omni-channel-strategy-future-retailing.html

5. Sheldon, Peter and Lily Varon. Forrester Research, Inc. (March 2014). 10 Pitfalls To Avoid During eCommerce Replatforming.

6. Mozu.com. (2014). The Future of Retail is Coming…Are Retailers Ready? Retrieved at http://info.mozu.com/content-omni-channel-strategy-future-retailing.html

7. Sheldon, Peter and Lily Varon. Forrester Research, Inc. (September 2014). Commerce Technology Investment and Platform

Trends — 2014.

CIO

CMO

CFO

1990s ECOMMERCE IS BORN

Early vendors supplied the basics of ecommerce: listing

products and accepting payments

2000s MOBILE RISES

Mobile devices forced retailers to maintain both

traditional and mobile-friendly sites

2007 IPHONE ARRIVES

The invention of the iPhone and rapid adoption of mobile

devices transformed the world of online shopping

2010s MULTI-CHANNEL EXPLODES

Proliferating sales channels required retailers to create a

seamless experience both on- and offline

TODAY LIMITLESS COMMERCE

Today’s business is truly omni-channel, requiring a

modern platform that provides limitless extensions

THE ONLY COMMERCE PLATFORM BUILT FOR

THE FUTURE OF RETAIL

M A R K E TI N G

Build a future your customers will love.

Shoppers today demand a comprehensive shopping experience. Companies are

evolving from the business of selling merchandise into the business of creating a

personalized, multi-dimensional and passionate world for consumers.

Consumers spend 3.5x more with retailers who diversify their channels versus

those who consolidate products and narrow customers into a single, limited

channel.3 Unfortunately, only 31% of retailers consider themselves to be “omni-

channel integrated,” with most struggling to implement technologies expected by

consumers today, further preventing them from exploring the tools of tomorrow.4

“Incumbent commerce engines aren’t keeping up with

the ever-expanding list of Internet-enabled consumer

devices or the complexities of delivering a ubiquitous

experience across them.” 5 Source: Forrester Research

DOES YOUR TECHNOLOGY DELIVER COMPLEXITY OR CAPABILITY?

To create shopping experiences that customers will love and will bring brand

loyalty, you must control the user experience. With extensible, flexible commerce

technology, businesses can have the freedom to innovate rapidly, adapt to

customer needs, and enjoy increased sales and revenue as they achieve the future

of retail.

Business users need commerce tools that allow Marketing and Merchandising

teams to bring products, websites, content and diverse features to market faster.

Whether you are launching new ideas, testing new markets or deepening customer

relationships, front-end omni-channel capabilities that innovate seamless brand

experiences and allow retailers to respond rapidly are critical to future growth.

Connect people and commerce: Mozu for the CMO

Engage and convert more shoppers by giving your Marketing team the power to

rapidly create and manage differentiated brand experiences across all channels—all

without involving IT. Mozu offers:

• A simplified way to manage commerce and content from product to site

content, making sites engaging and easy to navigate;

• The ability to establish new sites through one master catalog that can be

federated across multiple sites, brands and sub-catalogs, reducing time to

market; and

• Extensive discounts, coupons and segmented promotions to increase

conversions.

I N FO R M ATI O N T E C H N O LO GY

Where inspiration meets innovation.

Mozu was built by developers with developers in mind, created true to the

philosophy of API-first, innovation-first. Developers get full access to the same API

and tools we used to build Mozu, ensuring you can extend, customize and easily

connect with both current and future business applications.

Our limitless API easily adapts to new user interface technologies, meeting

consumers where they are today, and where they will be in the future. Mozu is built

with the future in mind, specifically designed to account for emerging devices such

as wearable technology and even devices not yet imagined.

DO YOU HAVE THE FREEDOM OF INNOVATION?

Mozu also offers Open Source SDKs in the language of your choice, empowering

developers to quickly and cost-effectively deploy the technologies of your choice.

Businesses can easily create functionality, add custom features and extend the

capability of Mozu’s robust theming engine on their own terms.

And with the support of our safe and secure multi-tenant SaaS platform, you’ll

save time and money by removing hosting challenges or the risk of downtime. Our

modern tech stack allows IT professionals to focus on implementing features that

separate your business from the competition and bridge the innovation gap.

Built with the future in mind: Mozu for the CIO

Convert your IT team into an Innovation Center and give them tools to develop

new ways to connect and retain your customers. Mozu is leading the charge by

providing a smarter SaaS commerce platform that provides the features that meet

your business demands today and scales to meet evolving technology and market

trends in the future. The Mozu platform:

• Was built with an open API, giving you the

power to extend Mozu in ways unique to

your brand;

• Speeds the development cycle with

responsive built in and through the use of

best-in-breed technologies, such as REST,

Solar, HTML5, CSS3 and open source; and

• Is multi-tenant SaaS, saving time and

money by eliminating the upfront costs

of implementing and running commerce

software, and ensuring security and

system maintenance.

F I N A N C E

Innovation is an investment in the future.

Retailers strive to provide a unified brand experience, but few are able to deliver

on consumers’ expectation of convergence, authenticity and accessibility.

Consumers are often far ahead of retailers in what they want, and finance and

operations departments must plan for a future that scales in order to make this

happen for customers.

Investing in a future-ready commerce platform can make all the difference

between the ability to respond quickly to market opportunities or opportunities

that are lost.

Finance departments must forecast the future of retail in their budgets and

demand solid ROI; when hindered by legacy commerce platforms, these budgets

are often depleted by the additional and hidden costs that stack up quickly.

In contrast, SaaS commerce technology supports retailers with regular upgrade

schedules and the highest level of stability and security to meet the rapidly

changing demands of today’s complex marketplace. Because SaaS delivers

predictable cycles of releases and upgrades, it removes the in-house burden

of difficult implementations and gives you the freedom to grow revenue and

innovate, not just sustain, the business.

The difference between market opportunity and lost opportunity: Mozu for the CFO

Reduce your budgets and eliminate the guesswork needed to deliver legacy

commerce sites. Mozu provides:

• A predictable pricing model based on usage where your cost is a combination

of SKUs, site visits and number of Admin users;

• Continuous innovation and reliable sites that allows you to focus on delivering

business innovation, not tasks such as implementing hardware redundancy and

managing software; and

• Scalability ensuring capacity during seasonal with a 99.9% uptime guarantee

and confidence that your data is safe with validated PCI compliance.IT departments have the freedom to

innovate more rapidly and create the

experiences consumers crave.

How omni-channel integrated would you consider your organization? 6

Fully integrated–12.5%

Integrated–17.9%

Somewhate integrated–29.2%

Not integrated at all–11.2%

Have not considered omni-channel capabilities–29.2%