the future of retail
TRANSCRIPT
The Future of Retail May 2012
IMAGINE A WORLD…
WHAT’S HAPPENING TO RETAIL?
TIME IS MONEY
SPEED MATTERS
AN AMAZON STUDY THAT SHOWED A
1% DECREASE IN SALES FOR EVERY
0.1S DECREASE IN RESPONSE TIMES Kohavi and Longbotham 2007
NEGATIVE IMPACT ON BRAND
47% OF CONSUMERS
EXPECT A WEB PAGE
TO LOAD IN 2 SECONDS
OR LESS gomez.com, akamai.com
47%
NEGATIVE IMPACT ON BRAND
40% ABANDON A
WEBSITE THAT TAKES
MORE THAN 3 SECONDS
TO LOAD gomez.com, akamai.com
40%
NEGATIVE IMPACT ON BRAND
A 1 SECOND DELAY
DECREASES CUSTOMER
SATISFACTION BY
ABOUT 16% gomez.com, akamai.com
16%
79%
LOSS OF REPEAT REVENUE
79% OF SHOPPERS WHO ARE DISSATISFIED WITH WEBSITE PERFORMANCE ARE LESS LIKELY TO BUY FROM THAT SITE AGAIN gomez.com, akamai.com
QUEUES AT THE CHECKOUT
DOES SELF CHECKOUT REALLY SAVE TIME?
RESEARCH ON THE MOVE
SONY VS APPLE
HIGH STREET VS MALLS
NO MORE NEED FOR CREDIT CARDS
NFC PAYMENTS
TAKING PAYMENTS
LOYALTY
THE WORLD IS CHANGING VERY FAST
BIG WILL NOT BEAT SMALL ANYMORE
IT WILL BE THE FAST BEATING THE SLOW Rupert Murdoch, 2011
IT IS NOT THE STRONGEST BRANDS (OR AGENCIES) THAT SURVIVE, NOR THE MOST INTELLIGENT,
BUT THE ONES MOST RESPONSIVE TO CHANGE
Charles Darwin (slightly edited)
THANKS
THANK YOU
@stevetayloruk
uk.linkedin.com/in/stevetayloruk