1

The future of managed business transformations

Kuno Brodersen

2

The Situation

3

The ecosystem

Business

Moment

4

Reacting to marketdynamics

5

Rock the world

Business

Moment

Business

Moment

Business

Moment

Business

Moment

React rapidly

Act driven by design

6

Product architecture

7

Research at Carlsberg ITby Morten Gryning, PhD, QualiWare

• How do trust, transparency, and service quality interact within an Business-IT alignment perspective

• What are the barriers in the process?

• Barriers found:

• Separate languages

• Separate mindset

• Complexity in organisation

• Historical IT failures

• Trust in information

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Research project

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• Integrity, reliability, responsiveness, and satisfaction was not significantly increased

• Competence-based trust and assurance was significantly increased

• None of the measured concepts decreased in value

Results from the research

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Number of web-based update licenses

0

50000

100000

150000

200000

250000

300000

350000

2013 2014 2015 2016

# users

# users

11

Why did clients chooseQualiWare?

1. Need for communication/collaboration across the organization across all platforms

2. Ease of use for business users including look-and-feel and persona based interface

3. Digital business design (Customer Journeys, Business Eco Systems, Business Model Canvas, Capability modelling, roadmaps)

4. Social Analytics, Business Performance and governance automation

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Drivers for Change

Driver Impact to the customer QualiWare Response

New user types Persona defined information handling

Collaboration, web, mobile

Digital Business Complexity and securityProactive business design

Full EA coherency, Social analytics, Advanced analytics reporting, Eco-system, Customer journey mapping, bi-modal

Short time-to-value Rapid reaction to market dynamics

Cloud, Industry offerings, open architecture, ready-to-go collaboration platform

Industry 4.0 Design-based production Industry 4 support embedded across the product. Digital Factory project

Strategizing the future Investments and projects EI consistency, Training and certification, Chris Potts

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Innovations

Period What Why So What (i.e. client impact)

Historically Meta modeling (1992) Completeness Relevant solution

Repository (1992) Easy sharing Scale the consistency of data

HTML (1995) Easy sharing Scale the use of content

Current Collaboration Involve, democratize Enabling positive change

Social Analytics Make informed decisions

Optimize change effort

Digital Business Blurring of markets Grow business

Mobile App Collaboration, operational excellence

Agile business, quality, performance

Digital Business Design New user types, Innovation, Ideation

Engage, create, grow

Model Presenter

(“story telling”)

See section 1.7.6

Communicate, transparency

Engage, educate, enable positive change

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The journey

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Customer Journey Map

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Business Eco-system

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Business Model Canvas

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Business Outcomes & Metrics to apply to the future Customer Journey Map

19

Business Capabilities

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Business outcomes

• Business Capabilities

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Strategic Roadmap

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Predefined reports, matrices and analyses

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As-is and to-be scenarios

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BPM

Coreprocessesbreaks down to subprocesses…

…and are visualized by workflow diagrams

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APM

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Digital Factory – Product architecture

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Individualized and role specific web access.

Access and roles controlled by Active Directory

Knowledge content shared and maintained across the entire enterprise.

- All employees engaged and motivated.

- Updates and changes communicated across enterprise

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Model presentation

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Collaboration

31

Compliance & Improvements

32

Monitor, social analytics

33

Consistency

• Governance workflows

• Ownership

• Approvals

• Escalations, SLA, quality control

• Role-based user interface

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News and future

34

35

Product architecture

36

Collaboration

37

Key changes in QualiWare 6.3 (October 1st)

What Why So What (i.e. client impact)

Mobile New user types must collaborate and require on-demand access

Instant end-user engagement,Innovation, compliance, governance and decision making.

Digital Business & Enterprise Design

Customers must be able to identify, design and exploit business moments.

Rapid reaction on market dynamics

Enterprise Investment/ Economic Architecture

Strategy and transformation Support decision making

Web based reporting The architecture must be available in other contexts and for decision making

Business users presented with valuable relevant information

Collaboration bundle Customers want a simple purchase and quick start

Shorter time to value.

Compliance bundle Need for a single source of truth on compliance

Improved performance and customer satisfaction.

Web modeler Business content owners wish to participate in the content maintenance.

Increased Quality, efficiency and collaboration

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Dark theme

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Light Theme

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Business Eco-system

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Business Model Canvas

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EDML Framework

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Archimate

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Enterprise Investment

45

App

46

Web modeler

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