the free university executive summary slides v6.4

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+ The Free University Log on to a better future

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Page 1: The free university executive summary slides v6.4

+

The Free UniversityLog on to a better future

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+The dream: free college education

Business Concept and Description/Product Service Offering

WHAT IF….

Every American could get a free college education?

Page 3: The free university executive summary slides v6.4

+WHAT IF…

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+

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+

People who go to college…

Earn 61% more

money

Are 70% less

likely to be in poverty

40% more likely to be in good health

83% less likely to be on

welfare

20% less likely to smoke cigarettes

33% more likely to be employed

25% more likely to exercise

Have children with superior

cognitive functions

100% more likely to donate blood

126% more likely to volunteer

90% more likely to vote

20% more likely

to listen

to other

opinions

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+Our vision is to bring free college education to the world

World Class Content - Courses designed by America’s top professors, based on existing material, optimized for the online experience

100% online, on demand – Accessed anywhere, anytime 100% free – All required texts, exams, & readings provided

through portal at no cost Degree bestowing - An accredited degree upon completion to

allow students to monetize the education Self-sustaining post-launch, adserving revenue offsetting

content delivery & operating expense

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+User experience Steplock format; Read – Hear – Do – Review

Pre-readings to familiarize with lecture topics Lecture in on-demand video format

Ability to replay topics as many times as necessary Post-lecture problem sets ingrain learnings Focused review of materials based on issues

identified during post-lecture coursework Collaboration through ‘Student Center’ allows students

to have study groups, as well as tutors/TAs

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+This is not the University of Phoenix

Price point expands market to everyone

No cost commitment allows for experimentation in education

Focus solely on education allows for superior student experience

COST

QUAL

ITY

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+Who would want to enroll?

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+Is adserving commercially viable?

Hulu will make $240MM in revenue, creating $70MM in profit… all from adserving

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+How do you make money adserving?Monetization

of content

Ownership of content

Ad-friendly platform

How much of the content can support targeted adserving? Tying adserving revenue to video serving costs

Retaining the revenue How much of the revenue are you able to retain?

Is the platform engineered to maximized high CPM adserving opportunities?

Page 12: The free university executive summary slides v6.4

+Industry ComparisonOwnership of Content

Monetization of Content

Ad-friendly platform

70% of revenue diverted to content creator (Hulu)

10% - 30% of content due to limited knowledge of content (YouTube)

YouTube’s short video length makes placement of video adverts difficult

receiving a royalty-free license from the professors, we will be able to capture 100% of the revenue

TFU develops all of it’s own content, allowing for 100% content monetization

TFU platform design optimized for adserving, lecture length allows for select video advertisements to be placed

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+Implementation Plan (Strategic) Year 1

Portal development Potential to leverage existing LMS portal from Novorati

Development of pilot course (intro to finance) Limited go-live

Year 2 Testing/validation of pilot & portal Expansion to single curriculum (finance/accounting) Nationwide go-live

Year 3 Expansion of curriculums Start accreditation for degrees

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+Financial Requirements

Cost Types Year 1 Year 2 Year 3 Year 4 Year 5Technology $ 500 $ 100 $ 100 $ 500 $ 150 People $ 722 $ 1,209 $ 1,469 $ 1,931 $ 1,931 Office Rent $ 60 $ 60 $ 60 $ 150 $ 150 Office furnishing/supplies $ 17 $ 12 $ 15 $ 30 $ 20 Travel & expense $ 100 $ 100 $ 75 $ 150 $ 100 Insurance $ 15 $ 15 $ 15 $ 15 $ 30 Portal Deisgn (3rd party) $ 1,500 $ 250 $ 250 $ 250 $ 250 Marketing $ - $ 2,000 $ 500 $ 500 $ 500 Legal fees $ 200 $ 100 $ 100 $ 100 $ 100 Total Expenses $ 3,114 $ 3,846 $ 2,584 $ 3,626 $ 3,231 *All numbers in thousands

Detailed financials, including projected revenue models, are available

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+TFU can change the world, but we need your help Financial support

Estimated funding of $10MM over five years ($15MM expense less revenue), dependent upon development/implementation strategy

Sponsorship & guidance Development support – Leveraging Google’s

development experience Strategic support – Integrating Google’s POV as an

online leader to guide our mission

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+Thank you for your time and consideration

Contact information:

Colin Regnier

+1.203.644.2263

[email protected]

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+About me M.E. Supply Chain & Logistics, MIT Senior Management consultant, IBM,

Focus on operations & logistics strategy Equity partner, Novorati, startup focusing on learning

management systems Focus on learning/training roadmaps for organizations

Looking for an opportunity to create sustainable, scalable positive change in the world

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+Staffing Detail

FTE Role Year 1 Year 2 Year 3 Year 4 Year 5Finance 0.5 1 2 3 3President 1 1 1 1 1CIO 1 1 1 1 1Dean 0 1 1 1 1Other IT 2 5 5 8 8Other Academic 2 2 3 4 4Marketing 0.5 1 2 2 2Total Headcount 7 12 15 20 20

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+Staffing Plan (Development)

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+Learning interface

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