the fourth wave
DESCRIPTION
Are we there yet?. The Fourth Wave. Presented by: Katie Redman. Let’s go back a bit…. First Wave: Agricultural. Third Wave: Technology. Second Wave: Industrial. INFOMMERSION. Information Invasion. Put your laptop down. You’re surrounded. Bill Gates' House. Inforazzi. - PowerPoint PPT PresentationTRANSCRIPT
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THE FOURTH WAVE
Are we there yet?
Presented by: Katie Redman
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Let’s go back a bit…
Third Wave: Technology
First Wave: AgriculturalSecond Wave: Industrial
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INFOMMERSION Inform
ation Invasion
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Put your laptop down. You’re surrounded.
Bill Gates' House
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Advertisers are not abandoning old methods, but updating them to meet consumers where they are: online.
Inforazzi
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Spheres
Technosphere
Energy- Local, two-way sources
Hardware- Moving beyond the computer
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Sociosphere Infosphere
Smart HandbagsRFID TagsAsynchronization
Location TrackingFacial Recognition Dating
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Conclusion“You're late, do you have no concept of time?”
–Dr. Emmett Brown, Back to the Future