the foundry - london borough of hammersmith and fulhamdemocracy.lbhf.gov.uk/documents/s84732/the...
TRANSCRIPT
—The Foundry
The inspiration
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The powerhouse of the Industrial revolution, The Foundry has shaped the Britain we know today. The warmth of molten metals, the rhythm of riveted steel, the play of light from high level skylights. An environment of infectious energy with the burning furnace the fierce provider at the buildings very core.
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—The Foundry
The concept
Hard Steel Meeting Burning Fire - Rugged Workwear - Aged Industrial Aesthetic - The Foundrymen are the heroes of our story - re-imagined machinery - beauty in pure functionality
We look toward the hands that forged the Foundry and their stories; exploring the locale of each unique site to extract the essence of the industry referenced
—The Foundry
The USP
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Foundry is authentic Quality Materials. Reclaimed where possible.
Avoid faux finishes such as texture effect wallpapers
Each Foundry has original and bespoke artwork, 2D and 3D, Applied direct to the building where possible.
Avoid off the shelf traditionally framed imagery
Foundry incorporates reclaimed found objects, relevant to the locality and concept, avoiding reproduction antiques
Each Foundry has at least one skylight, sympathetic to the site architecture
Foundry is ‘Factory Glamour’. A Luxurious Industrial aesthetic with a softer side, to appeal to both males & females alike.
Foundry loves ‘I’ beams. Highlight existing or add new to every site
Every Foundry is from the same family, but with it’s own unique regional accent
The Furnace is the Pizza Oven.
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Architecturalfinishes—The Foundry project
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Lighting—The Foundry project
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Furniture
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—The Foundry project
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—The Foundry project
Bric a Brac
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—The Foundry
Draft artwork created by Concorde BGW.
Final artwork to be supplied by DRG.
Brand
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—The Foundry
Examples taken from Bristol and Edinburgh schemes.
Draft designs only.
SignageCorten steel Rebar Fret-cut zinc
panels
LED lighting
3D monogram fabricated from wielded rebar sections
Side aspectFront existing fascia
Daytime Nighttime
Based on The Fire Station including:
• Adventurous Burgers• Wood-fired sourdough pizzas• Smoked cocktails • Craft beers• Small-batch caravan coffee
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£8 . 50P ineapp le & B l ack Pepper Margar i t aS i l ve r Pa t r ón Tequ i l a , G r and Ma r n i e r, p i neapp l e , a g ave s y r up , l ime j u i ce , c r a cked b l a ck peppe r
£8 .25Van i l l a & F ig SourF i g - i n f u sed Make r ’ s Ma r k Bou r bon , f i g l i queu r, l emon j u i ce , v an i l l a s ug a r s y r up , e g g wh i te , choco l a te b i t t e r s
£8 . 50P ink DuchessRosemar y - i n f u sed Hayman ’s O ld Tom G in , Ye l l ow Cha r t r eu se , ba s i l , s t r awbe r r i e s , l emon , ba l s am i c v i nega r, s ug a r s y r up
Pear F i z zAbso lu t Pea r Vodk a , pea r pu r ée , l emon j u i ce , s ug a r s y r up , P rosecco
£8 .75
B l ackberr y & Cucumber SmashHendr i c k ’ s G in , e l de r f l owe r l i queu r, b l a ck be r r i e s , cu cumbe r, app l e j u i ce , l emon j u i ce , s ug a r s y r up
£8 . 50
B lueberr y Ju lepEag l e R a r e Bou r bon , b l uebe r r y l i queu r, b l uebe r r i e s , m in t , peach b i t t e r s
£8 . 50
COCKTAILS
S M O K E D I N T H E F I R E S TAT I O N
£8 .25Eas t 8 Hold UpAbso lu t Vodk a , Ape ro l , p i neapp l e j u i ce , pa s s ion f r u i t s y r up , l ime j u i ce , s ug a r s y r up
T H E R E S T O F T H E L I S T
£8 . 25Clover ClubBombay S apph i r e G in , l emon j u i ce , r a spbe r r i e s , s ug a r s y r up , e g g wh i te
Honey & Bas i l Smoked Da iqu ir iApp lewood - smoked Havana 3YO Rum , l ime , honey, ba s i l
£8 .75
Cinnamon Old Fash ionedCinnamon - smoked B u l l e i t Bou r bon , homemade c i nnamon sp i r i t
£8 .75
Smoked Cherr y Manhat t anB u l l e i t Bou r bon , J im B eam B l a ck Che r r y Bou r bon , He r r i ng Che r r y B r andy, L i l l e t B l anc , L i l l e t Rouge , che r r y s y r up oak- smoked
£8 .75
The f i ne s t sp i r i t s smoked by our ver y own f i re s t ar ter s
If you have an allergy or intolerance, please speak to a member of staff before you order food and drink.
All food is prepared in kitchens where nuts, gluten and other allergens could be present and our menu descriptions cannot include all ingredients. If you have a food allergy please let us know before ordering. Full allergen information is available. If you see a (v) next to any dishes then it’s suitable for vegetarians. Our food is GM-free.
Where we state a weight, it’s a raw weight and 1oz equals approximately 28 grams. Some of our fish and poultry dishes may contain bones.
Swap ½ of any p iz za for our house sa lad and your choice of ba lsamic or t r u f f le & honey dress ing
BURGERS
Cheese - 6 oz d r y aged bee f pa t t y, Amer i c an mus t a rd mayo , bacon ke tchup , cheese , s l i ced bee f tomato , l i t t l e gem
£7.95
£8 . 85Maple G la zed Bacon - 6 oz dr y aged beef pat t y, maple -g la zed th ick cu t bacon , cheese , Amer ican mus tard mayo, s l i ced beef tomato, l i t t le gem
£9.95B lack & Gold - 6 oz dr y aged beef pat t y, b lack pudding , double cheese , Amer ican mus tard mayo, s l i ced beef tomato
£10 .95Gla zed Shor t R ib - 6 oz dr y aged beef pat t y, ba lsamic-g la zed shor t r ib , Amer ican mus tard mayo, s l i ced beef tomato, l i t t le gem
£8 . 50But termi lk Chicken - Bu t termi lk f r ied ch icken , sp icy co les law, l i t t le gem
£8 .0 0Mushroom & St ick y Red Onion - Cr ispy Por tobe l lo mushroom, s t ick y red onion , b lue cheese sauce , t ar r agon mayo, l i t t le gem (v)
DESSERTS
Warm chocolate brownie , sa l ted car amel sauce , van i l la ice cream (v)
£5 .0 0
£5 .0 0Gla zed lemon tar t , c lot ted cream (v)
£6 . 50Chocolate brownie chunk s , honeycomb ice cream, chocolate ice cream, sa l ted car amel sauce , nu t s , r a spber r ies , whipped cream (v)
£3 .0 0Gar l ic B read - Stone baked p iz za dough , conf i t gar l i c bu t ter, f la t leaf par s ley (v)
£3 . 50Tomato B read - Stone baked p iz za dough , conf i t gar l i c bu t ter, tomato sauce , ch i l l i o i l (v)
PIZZAS
Mar inated buf fa lo mozzare l la , mozzare l la , sun-dr ied tomatoes , bas i l (v)
£7.95
£11. 50Parma ham, chor izo Iber ico , beef r agu , sa lami pepperoni
£9.75Spicy ch i l l i ch icken , red onion , gar l i c , ch i l l i , peppadew pepper s , goat ’s cheese
£8 .75Goat ’s cheese , mar inated mozzare l la , peppadew pepper s , sp inach , o l i ves (v)
£9.95Sa lami pepperoni , peppadew pepper s , green ch i l l ies , ja lapeños
£12 . 50Smoked mackere l , k ing pr awns , conf i t gar l i c bu t ter base , mar inated mozzare l la , mascarpone , rocket , sof t boi led egg
Sweet Potato Fries (v) £3 . 50
House Fr ies (v) £2 . 50
Mixed Fr ies (v) £3 . 50
Spicy Coles law (v) £2 .0 0
Parmesan Fr ies £3 . 50
House Sa lad (v) £3 . 50
SIDES
Chi l l i & Car amel Chicken Wings 10 WINGS £10.00 / 15 WINGS £15.00 / 20 WINGS £20.00
Food & Drink—The offer