the flea phenomenon and career planning group hty 00639205

7
The “Flea” Phenomenon and Career Planning Group HTY 00639205 胡胡胡

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Page 1: The Flea Phenomenon and Career Planning Group HTY 00639205

The “Flea” Phenomenon and Career Planning

Group HTY

00639205 胡笑然

Page 2: The Flea Phenomenon and Career Planning Group HTY 00639205

How We Fix Our Story Idea

Focus: Senior students and their future choices.

Target Audience: Younger students Perspective: Success and difficulties in

making and fulfilling the choices and advises for younger students.

Page 3: The Flea Phenomenon and Career Planning Group HTY 00639205

No News Topic Too Broad Perspective not specific

Page 4: The Flea Phenomenon and Career Planning Group HTY 00639205

Phenomenon: There are students around beida renting houses and preparing for kaoyan.

Focus: Students who keep taking part in kaoyan year after year.

Perspective: The gap between students efforts and admission officers’ standards

Page 5: The Flea Phenomenon and Career Planning Group HTY 00639205

No news Not closely related to target audience

Page 6: The Flea Phenomenon and Career Planning Group HTY 00639205

Focus: the lack of career planning among Chinese students

Perspective: By comparing college career planning in America and China, we aim to propose the necessity of the improvements in this.

Page 7: The Flea Phenomenon and Career Planning Group HTY 00639205

News and phenomenon: “Flea” ( those who constantly change their jobs after graduation)